Collaborate for Creativity newspaper - STEAM Co.

steamco

ENGAGING CHILDREN

How creativity can provide a

launch pad for learning and life.

CREATING CAREERS

A world that values creativity and

literacy. Tech literacy not latin.

CONNECTING COMMUNITY

Art is what makes us human and

can help us build tomorrow’s society.

POWERING COMMUNITIES TO INSPIRE CHILDREN WITH CREATIVITY

www.steamco.org.uk

@st3amco

LET’S COLLABORATE

FOR CREATIVITY

A CALL TO CREATIVE PEOPLE AND COMPANIES,

FOR OUR SCHOOLS, ECONOMY AND SOCIETY

“I THINK THAT’S A

CONTRIBUTION EVERY

DESIGNER CAN MAKE”

SIR JONATHAN IVE KBE

CHIEF DESIGN OFFICER, APPLE

WHAT’S INSIDE FOR YOU:

STEAM Co. - find out more about what

we do and why

5

ARTCONNECTS - sign up for our second

Festival of Creativity in Spring 2019 6

DROP TRUCK - contains everything

needed to run a STEAM Co. Day 7

BUSINESSES - why not support our

nationwide tour of tech literacy 9

INSPIRANATION - take a look at the

range of inspiring sessions on offer 10

ROCKET KIDS - a STEAM powered

mash-up of literacy and creativity 11

INSPIRATORS - see how we’re taking

world class UK creatives into schools 12

PARENTS - critical skills and creative

career choices for your children 15

The Cardboard Challenge activity at a St Saviour’s C of E Primary

STEAM Co. Day - where our journey began. Photo: Gabby Ritchie

“SO YOUNGSTERS CAN

STAND ON THE SHOULDERS

OF CREATIVE GIANTS”

SADIQ KHAN

MAYOR OF LONDON

STEAM PRIMARY ART EBACC COMMUNITY INSPIRATION STEM

CREATIVITY INNOVATION EMPATHY CODING DESIGN THINKING

COLLABORATION PROJECT LEARNING EDUCATION SECONDARY DT

STEAM Co. aka STEAM Collaboration CIC – a non-profit community interest company no; 10376457. 27 Old Gloucester Street, WC1N 3AX


BARCLAYS SCOBCY ad1 V2.pdf 1 14/03/2017 16:22:25

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Barclays finance the steam revolution

2018

Barclays collaborates on the STEAM powered revolution

From providing finance for the world’s first steam railway between Stockton and Darlington, to

helping communities navigate our digital world, Barclays has always been very aware of our role in

society and supporting pioneers.

We have connections in East Anglia that go back hundreds of years through our Quaker roots so

we’re delighted to be working with STEAM Co. both at TEDxNorwichED as well as at STEAM Co. Days

across the UK, where our 15,000 Digital Eagles help out when they can.


LET’S COLLABORATE

FOR CREATIVITY

There can be few causes closer to a creative heart than

creativity itself. Creativity is what it is to be human. It powers

our economy. It can, often does, connect our communities.

Creativity can not only provide jobs for our children, but

creative subjects and creative ways of teaching can help

engage them in their learning. It can help them get better

results, whether they have an academic or vocational bent.

It is a critical skill that will help our children outpace artless

robots, and ensure they not only survive, but thrive, in this

Fourth Industrial Revolution with its connection economy.

Yet creativity is at risk in our schools - misunderstood by

many teachers, parents, voters and policy makers.

Please help us. Let’s avert a Creativity Crisis. Together.

“ SO YOUNGSTERS CAN STAND ON THE

SHOULDERS OF CREATIVE GIANTS”

SADIQ KHAN, MAYOR OF LONDON

Mayor of London, Sadiq Khan at the Creative Industries Federation Second Anniversary

Celebration at the Design Museum. See our film: bit.ly/scofed2 Photo: Andy Paradise

LET’S DO THIS TOGETHER

STEAM Co. are indebted to

the London Design Festival for

their support of the launch of our

#CollaborateForCreativity campaign.

It’s a call to Creative People and

Companies across the UK to support

and work with us on the STEAM Co.

Days we run with school communities

in state and independent schools.

To inspire all our children.

One of the UK’s most inspiring people, Sir Paul Smith CBE

But we’re more grateful to HRH The

Prince of Wales and Duke of Cornwall

who inspired it with his ‘Arts In

Schools’ conference. Its resounding

theme was for the creative industries

and education to work together.

A CALL FOR CREATIVITY

As well as asking more of our

creative companies like Barclays,

Havas and Google to help fund us or

send a few people along to help on a

STEAM Co. Day we’re hoping some of

the UK’s world famous creative talent

will spare some time to help us in a

way that can inspire the children,

teachers and parents

in every one of the

UK’s 32,113 schools.

Just imagine

how inspiring a ‘Use

Your Imagination’

activity might be, developed by Sir

Paul Smith CBE featuring some of the

One of Britain’s greatest exports, Adele at Glastonbury

SING ALONG WITH US

Last year Adele was joined on stage

at Glasto’ by a girl from the school

where we started STEAM Co.

Is there any chance of her or other

world class UK artists like Ed Sheeran

or Stormzy OBE working with us

to create #Inspirator activity packs

that could be delivered by carers on

STEAM Co. Days, inspiring them as

much as the children?

The inspiring and engaging art of Morag Myerscough

HEALTH WARNING?

Would a colourful activity

developed with RSA Design Award

winner, Morag Myerscough need an

’Inspiration health warning’.

The vibrant colours and accessible

optimistic messages it would surely

feature and inspire would be typical

of her work which has brightened up

schools and hospitals across the UK

already, let alone the Design Museum

A CALL TO CREATIVE

PEOPLE AND COMPANIES

STEAM Co. is a non-profit

community enterprise that

advocates for and inspires

creativity by connecting

communities with schools.

We’re parents and

other carers, like

teachers, artists and

people just like you.

STEAM CO. DAYS

Offer to help on one

of these mini Creativity

Festivals in schools. Send

some staff along or make a

donation towards one?

MORE DROP TRUCKS

Will you sponsor one of our

trucks containing everything

needed to run a STEAM Co. Day?

HELP CONNECT US

Help us tap into our young

people’s obsession with celebrity.

Can you connect us with one of

the UK’s creative heroes to feature

as #Inspirators in our activity packs

that communities can deliver.

CREATIVITY FESTIVAL

Come along to,

offer to speak at, or

sponsor our UK wide

#ARTCONNECTS

Festival of Creativity

week in Spring 2019.

LAUNCH SPONSORS

We need sponsors and grants

for a two year expansion phase

to put a small team and more.

Drop Trucks on the road.

Will you help us?

Do watch this film:bit.ly/scocfc

Karen Blackett OBE, a leading UK creative industrialist

items squirreled away in his studio

that inspire his designs that, in turn,

help fuel our economy.

INSPIRATION FOR ALL

Karen Blackett OBE helps run WPP,

one of the world’s largest creative

businesses, and is a role model for

both diversity and entrepreneurship.

What would it take for more

creative leaders like her and their

firms to work with us, as some have?

Sir Jonathan’ Jony’ Ive, Chief Design Officer, Apple Inc

Imagine if creatives like them took

the advice of a past design student

at Northumbria Uni, now Chancellor

of the Royal College of Art, who has

used his creativity to power one of

the world’s biggest companies?

“I THINK THAT’S A

CONTRIBUTION EVERY

DESIGNER CAN MAKE”

SIR JONATHAN IVE KBE - APPLE INC


STEAM CO. DAYS

SCHOOL DAYS LIKE NO OTHER

A mum runs a ‘flying things’ activity on a STEAM Co. Day

An innovation consultant runs a Lego design activity

“I’VE BEEN IN MANY SCHOOLS

BUT RARELY HAVE I SEEN A

WHOLE SCHOOL SO ENTHUSED,

AND ENGAGED AND EXCITED.

IT WAS ABSOLUTELY

BRILLIANT”

Margaret Brown - EAL Adviser

Westminster, Kensington

and Hammersmith Tri-borough

Education Service

“WE’RE A COMMUNITY SCHOOL.

WE DON’T CLOSE”

MR BRIAN WALTON. HEADTEACHER

BROOKSIDE PRIMARY ACADEMY, SOMERSET

WINNER OF TES COMMUNITY COLLABORATION AWARD 2018

We’ve worked with some amazing community schools on our travels. See the film of our day wit this inspiring community leader: bit.ly/scocom

Sinclair C5’s brought into the St Helen’s Prep STEAM Co. Day. Film bit.ly/scoshc

“WE NEED ARTISTS AND

INDUSTRY TO INSPIRE OUR

CHILDREN. THEY UNDERSTAND”

JOSH VALMAN - RPD INTERNATIONAL

A LAUNCH PAD FOR LIFE

For their first STEAM Co. Day,

independent school, St Helen’s

College brought in some Sinclair C5’s

and a caretaker led a Ukulele activity.

We were introduced to a

former pupil, now multinational

businessman Josh Valman, who

told us how a rocket launch one

day at school had inspired his 4

incredible and inspiring journey.

Agricultural engineering firm runs an activity at Ludlow STEAM Co. Day. Film: bit.ly/scoldw

CONNECTED COMPANIES

A very special STEAM Co. Day at

Ludlow Junior school in Shropshire

saw Barclays Digital Eagles run a BBC

Micro:bit coding activity and staff

from the local branch of Tesco ran a

food nutrition activity.

The highlight of the day was a

demo of a grass cutting robot by local

engineering firm McConnel.

“ONE LAD SAID IT WAS

THE BEST COMPUTING

LESSON HE’D EVER HAD”

BARCLAYS DIGITAL EAGLE

The Barclays Digital Eagles team run BBC Micro:bit coding activity at Kenmont primary: bit.ly/scokmp

“BBC MICRO:BIT IS FOR EVERYONE”

YEAR 4 STUDENT - KENMONT PRIMARY


In a day a whole school can try their hand at coding

“CREATIVITY IS A POWERFUL

FORCE IN SHAPING AND

DEFINING ALL OUR FUTURES”

DARREN HENLEY OBE

CEO, ARTS COUNCIL ENGLAND

STEAM Co. Co-founder, Nick Corston on stage in Sunderland with a cardboard model of his favourite invention - ‘Rocket’.

STEAM Co.

DOES WHAT?

WE PUT #CREATIVITYFIRST

WE BELIEVE

In the power of creativity to engage

children, create careers and connect

communities. Putting creativity first.

We feel it essential to nurture

creativity in our young people and

agree with Prof. Robert Winston who

said we have to ‘get them in primary’.

But given pressure on primary

teachers, we connect schools with

talent often latent in their community.

STEAM CO. DAYS

We’re a non-profit community

enterprise that powers communities

to inspire their children with creativity

by giving them the Inspiration and

Resources to run STEAM Co. Days

where children get to choose from

creative thinking and doing activities

across the STEAM skills of Science,

Tech, Engineering, Art and Maths.

A UNIQUE COLLABORATION

These ‘school days like no other’

are staged by a unique collaboration

of carers which might include

parents, grand parents, creatives,

students, creatives, local businesses

all working with teachers.

We’re connecting with a range

of community organisations from

Rotary to the RSA and education

groups and MATs as well as trade

bodies and cultural institutions.

INSPIRATION

We run half day sampler school

sessions as well as events and

briefings around the UK to showcase

creativity and connect communities.

They might be evening or one to

two day events for local children and

communities to see STEAM Co. Days.

We’ve held these in Liverpool,

Sunderland and Ironbridge and an

annual #ARTCONNECTS Festival.

BOOK A HALF DAY

#ROCKETKIDS SESSION

5

A mum leads a Ukulele activity

POP-UP DAY

DROP TRUCKS

Why not sponsor a Drop Truck?

Newspaper engineering

Spin Painting Activity

RESOURCES

We have freely downloadable

resources for DIY days as well as Pop-

Up STEAM Co. Day Drop Trucks that

contain everything a community

needs to run a STEAM Co. Day.

We have developed a range of

activities that carers can deliver,

some featuring famous creative

ambassadors we call Inspirators.

See more on the following pages.


IRONBRIDGE LIVERPOOL SUNDERLAND

Photo: Inventors! STEAM Co. Day by Colin Davison

INSPIRATION

Photo: ‘No One Left Behind’ by Stephen Falkner

Photo: ‘Liverpool Launch’ by Stephen Falkner

LIKE OUR #ARTCONNECTS FESTIVAL

KING’S CROSS

Nationwide #ILOVEARTaction campaign launched

“I BELIEVE OUR CHILDREN

ARE OUR FUTURE”

WINNIE GREER

Soulful Science Teacher Winnie Greer wins hearts

A big part of what we do is provide

inspiration by running events around

the UK to launch STEAM Co.

REGIONAL LAUNCHES

These events may be run over

one or two days where children and

their teachers and parents from

local schools get the chance to try a

STEAM Co. Day run by local creatives.

We also hold a series of short talks

which are filmed for use at other

briefing events.

#ARTCONNECTS

We held our first annual national

three day event in Kings Cross - the

#ARTCONNECTS Festival of Creative

Schools, Work and Lives.

The Friday saw hundreds of local

primary children come in for a STEAM

Co. Day sponsored by the Creative

Agency Havas. A range of fantastic

creative activites were on offer.

On the Friday evening we held a

community screening at the British

Library.

The most inspiring line up of

speakers - teachers,

parents, creatives,

business people took

to the stage on the

Saturday.

We’re now working on

#ARTCONNECTS 2019, sign up now:

www.steamco.org.uk/artconnects

“ON OUR WATCH THE THINGS WE

VALUE ARE BEING SQUEEZED OUT”

GEOFF BARTON - ASSOC. SCHOOL AND COLLEGE LEADERS

Do watch Geoff’s passionate speech as part of the TES ‘Creative Schools’ debate on the Saturday

“MAKE A DIFFERENCE,

BECOME A GOVERNOR”

SUSAN COLES - NSEAD

One of the UK’s most passionate advocates for the arts

‘Art is what we call it, when what we do might connect us’. Massive thanks to all these

generous people that stood behind us at #ARTCONNECTS. We’re nothing without you.

“ONLY CONNECT”

RACHEL SNAPE

HEAD, SPINNEY SCHOOL

6

“CREATIVITY IS CRITICAL

TO OUR BUSINESS”

NISHMA ROBB - GOOGLE


RESOURCES

Pop-Up Drop Truck on Tyneside Our Zoetrope Animation Activity - no app for that! Ukuleles and Rocket Kits in the Drop Truck The amazing Newspaper Stixx rolling machine

DROP TRUCK AND ACTIVITY PACKS

BBC Micro:bits from the Drop Truck

“INNOVATION, TECH, DREAMS

ROCKETING UP TO THE SKY”

CHRIS DYSON HT - PARKLANDS PRIMARY LEEDS

WHERE TO START?

So you’ve decided you want to

engage your school community and

inspire your children with creativitiy

by running a STEAM Co. Day.

‘ROCKET KIDS’ SESSION

A great place to start is to get us

in to run one of the ‘Rocket Kids’

sessions shown on the next page.

While we’re there we can brief

your community on the importance

of creativity and what you’ll need to

consider when planning and running

a STEAM Co. Day.

POP-UP STEAM CO. DAY

The easiest and quickest way to

stage your first day, is where we bring

the STEAM Co. Drop Truck along and

provide everything you need to run

a STEAM Co. Day - just ‘add kids and

carers’ for a small donation.

POP-UP DAY DROP TRUCK

Contains everything you need to

run your a Pop-Up STEAM Co. Day:

• Rocket Science - where children

get to make and fire air rockets

made from sheets of A4 paper

• Newspaper engineering - use

a STIXX rolling machine to roll

papers into titanium strength rods

• Bits and Bytes - learn to code the

BBC Micro:bit wearable computer

• Spin Painting - use centripetal

force to create a masterpiece

• Zoetropes - stop frame animation

the old way, using strips of paper

• T-shirt Design - declare your love

on your own I♥ART t-shirt

• Little Inventors - a masterclass

with Inventor Dominic Wilcox

• Ukulele - learn to play a tune.

Find out more:

www.steamco.org.uk/day

7

Rocket launching is a real hit with superdads like ‘Mango’

A passport for a STEAM Co. Day adventure

FULL STEAM CO. DAY

Where you use our planning guide

and tools such as logo and passport

templates, posters, etc and our range

of downloadable Inspirator activity

materials.

Combine them with your own

activities using existing ideas, talent

and resources that are lurking in

your school community.

We’d strongly recommend that

you book some outside creatives to

come and lead the assembly and run

an activity. Maybe use Rocket Fund to

raise some money?

DIY STEAM CO. DAY

Where you use our guide, branding

and inspiration with your own

activities using ideas and talent

from your community - no donation

required but do consider getting

STEAM Co. School membership.


“IMAGINATION CAN TAKE US ANYWHERE” - EINSTEIN


ASSEMBLY

MICRO:BITS

3D PRINTING

ROBOTS

EU CODE WEEK

We were delighted to win a small

grant from Google which enabled

us to develop the Co Co Code Day

with an all school assembly and four

workshops that we took to schools

in Cornwall, London and Newcastle

during Eu Code Week and now

feature in our INSPIRANATION Tours.

See film here: bit.ly/scoccc

VR

CARDBOARD EXPEDITIONS TECH LITERACY


PARLIAMENTARY LAUNCH

Where better to launch our 12 week

‘Summer Of Love Art’ Inspiranation

Tour to Inspire and Celebrate

creativity in School Communities

than in the Houses of Parliament.

CROSS PARTY SUPPORT

We were absolutely delighted to

have the support of Sharon Hodgson

MP for West Sunderland and chair of

the All Party Parliamentary Group for

Art, Design and Craft Education.

We had a fantastic line up of

speakers and guests including Glen

Matlock from the Sex Pistols!

TEACHING AND TESTING

Special guest included Prof Bill

Lucas, co-chair of the OECD PISA

‘Creative Thinking’ comittee.

See films of the talks at:

steamco.org.uk/

summerofloveart

Don’t miss the film we made of this momentous afternoon.

“THIS JUST CAN’T GO ON”

ANDRIA ZAFIRAKOU

Andria Zafirakou - Global Teacher Prize Winner

Gemma Greaves, CEO of the Marketing Society

INSPIRANATION

INSPIRING AND CELEBRATING ACROSS THE UK

“A REALLY GREAT DAY,

WE’VE LEARNT SO MUCH”

Mum on North Tyneside

“IT’S AN AMAZING CHANCE

FOR THE CHILDREN TO WORK

WITH THE COMMUNITY”

Mrs Flannaghan - Head Teacher

Redesdale Primary, Tyneside

When we take to the road to

#INSPIRANATION, such as on the

‘Summer of Love Art’ tour we offer

a number of sessions for schools to

choose from:

• Rocket Kids - half day: all school

assembly, rocket workshop and

real rocket firing

STEAM Inventors - half day: all

school assembly, workshop and

‘Hypedloop’ firing

STEAM Co. Day - full day with

activities staged by the community

Co Co Code Day - full day with all

school assembly and four coding/

tech activities

Community Screening- of ‘Most

Likely to Succeed’ education

documentary and discussion

• #ILOVEARTaction - photo session

for our nationwide campaign

For details see: steamco.org.uk/

inspiranation

POP-UP STEAM CO. DAY

CO CO CODE DAY

COMMUNITY SCREENING

ELON MUST’S ‘HYPEDLOOP’

10

#ILOVEART PASTING


Paper rocket workshop

“ALL I’VE DONE IS GIVE

YOU A BOOK. YOU HAVE

TO HAVE THE COURAGE TO

LEARN WHAT’S INSIDE IT”

Freida J. Riley (Homer’s teacher)

Paper rocket launching above.

ROCKET KIDS

A STORY OF ASPIRATION : INVENTION : FAMILY

Dad power.

Who would have thought a book

discovered in an Oxfam bookshop

by a grandad who volunteered there

would lead to such a journey for

STEAM Co. and the UK’s children.

Homer Hickam’s best selling book

‘Rocket Boys’ (and box office smash

movie ‘October Sky’) tells the story of

how he and a group of friends were

inspired by a teacher and encouraged

by his mother to make rockets in their

dead end West Virginian coal mining

town back in the 50’s.

Homer went on to work for NASA

and has inspired millions worldwide.

We combined this story with our

Rocket Science activity and took it to

Camp Bestival. See film on website

It was such a hit that Homer has

given us permission to take it to

primary and secondary schools

across the UK to give them a taste of

STEAM Co. creativity and inspiration.

Our stage show at our spiritual home - Camp Bestival

Rocket Kids all school assembly

The session is four key parts:

• ‘Rocket Kids’ – a 40 minute whole

school assembly and science talk

• Rocket firing - firing of a real rocket

with parachute to 500ft

• Rocket making – a 1 hour hands on

activity where children, teachers and

parents make/fire a paper rocket

Community briefing– an optional

30 minute talk to staff and parents

about creativity and STEAM Co.

Real rocket launch below

“THE CHILDREN WERE

OVERWHELMED BY IT.

IT WAS A STUNNING,

STUNNING MORNING”

Dean Marshall – Head Teacher

Mill Hill Primary, Sunderland

For more info, films and to book:

www.steamco.org.uk/sampler

11


HEROES

JUST FOR ONE DAY

(WE CALL THEM #INSPIRATORS)

Dominic Wilcox was our first Inspirator and his ‘Little Inventors’ activity is a favourite on STEAM Co. Days

Dominic Wilcox on The ‘Late Show’ in New York

Dominic at the STEAM Co. launch in Liverpool

IT’S THE FUNKY DRUMMER

Drummer with 80’s indie smash

band Scritti Politti, Tom Morley has

had a fantastic and colourful career

and is a specialist in corporate team

building incorporating anything from

drumming to inspirational speaking.

He has been a super generous

supporter of STEAM Co. having

supported a number of days and

events since keynoting at our

Kidcrafters launch event about the

world’s most popular toys - the stick

and the cardboard box.

We’re working with Tom on the

development of a ‘Funky Drummer’

activity that can be delivered by any

community on their STEAM Co. Day.

He’s always available to bring a

STEAM Co. Day to life with his van full

of Djembe drums from West Africa.

See Tom chat with Nick on stage at

TEDxNorwichEd at bit.ly/SCOTXNfilm

Tom Morley with the world’s most popular toys at the RI

Warming hearts at our #ARTCONNECTS Festival in KX

Nick Corston/Tom Morley’unplugged’ at TEDxNorwichEd

12

“DAVID BOWIE WAS A

REFERENCE POINT FOR

CREATIVITY FOR ME.

I’D SAY ‘WOULD BOWIE

THINK IT WAS COOL?’”

MARTYN WARE, HEAVEN 17

SUNDERLAND 2016

REAL ROLE MODELS

4/10 children, when asked what

they want to be in a survey in the

Daily Telegraph simply said ‘rich’.

But not everyone can win a TV

talent show or play for a Premiership

footy team. They need a ‘Plan B’.

And inspiration. With STEAM Co.

Inspirators, we want to connect the

UK’s world famous creative talent

with school communities.

But not just for a quick photo

opportunity that’s soon forgotten.

TO EVERY FAR FLUNG CORNER

We want to create activity packs

with briefing films and resources

with Inspirators that can be delivered

by carers in communities across the

UK on their STEAM Co. Days.

The little girl in the photo

was so inspired by the ‘Little

“WE HAVE TO HELP OUR

CHILDREN UNDERSTAND

WHAT THEY WANT TO BE

GREAT AT, AND HELP THEM

PURSUE THAT DREAM”

PROF. GUY CLAXTON

KIDCRAFTERS AT THE RI 2014

An inspired Little Inventor in Cambridge

Inventors’ activity pack created with

world famous designer, inventor and

STEAM Co. Inspirator Dominic Wilcox

at the Spinney School Pop-Up STEAM

Co. Day that she’s not stopped since.

IT’S ABOUT CONNECTIONS

Who do you know who would be an

Inspirator for us? And our children?

See the film here:

steamco.org.uk/inspirators


CREATIVITY IS NOT THE

MONOPOLY OF ARTISTS

WE’VE HAD HELP ON STEAM CO. DAYS FROM

BANKS AND ENGINEERING FIRMS AS WELL AS

THE COUNTRY’S MOST CREATIVE AGENCIES

CREATIVITY IS A LUXURY

We are keen to see all sorts of

companies take time out to run

STEAM Co. Days for Schools in their

communities with our help if needed

DIGITAL SKILLS FROM PROS

We were delighted when a team

from digital agency Your Favourite

Story in London’s Shoreditch

TechCity helped run a day at

Raynham Primary which serves one

of the most deprived communities

in the UK led by head teacher Marva

Rollins OBE.

BILLBOARD FAME

Global creative agency Havas

sponsored the STEAM Co. Day at our

#ARTCONNECTS Festival and included

an activity where the children got

to design an ad promoting healthy

eating. The winners saw their work

displayed on a real billboard.

“CREATIVITY

IS A LUXURY”

MARVA ROLLINS OBE

Film of Raynham Primary STEAM Co. Day: bit.ly/scorym

Havas’ Healthy Eating Ad activity at #ARTCONNECTS

“I’VE HAD A REALLY FUN DAY TEACHING CHILDREN

TO CODE. I’VE NEVER DONE IT BEFORE”

JULIAN MITCHELL : CEO, YOUR FAVOURITE STORY

MD of Your Favourite Story agency helps child at Raynham Primary wth a creative actvity. See bit.ly/scorym

Prize winners proudly viewing their artwork on Kilburn High Road

STEAM Co. - JUST ADD PEOPLE

We are a digital agency and we love our work, but we can’t wait to share

our knowledge with the next generation at our Pop Up STEAM Co. day at

a school in our community.

THE INDEPENDENT DIGITAL AGENCY - PRODUCT LAUNCH EXPERTS

www.yourfavouritestory.com


SPONSOR US

IT’S YOUR TURN

“IT’S REALLY JUST ALL

ABOUT PEOPLE”

“IT’S Dave Shepherd REALLY

Digital Eagles Manager, Barclays

JUST ALL ABOUT

“WORKING WITH STEAM CO.

UNLEASHING PEOPLE” THE POWER

OF ART AND CREATIVITY”

Dave Shepherd

Ashwok Vaswani

Barclays

CEO, Barclays

We’re a non non profit profit and community

have been

enterprise grateful for and generous have been support grateful on

for STEAM generous Co. Days support and on events STEAM from Co.

Days many and FTSE100’s events from and a wide generated range of

companies amazing who national/global share our vision. TV and

press Together media we’ve coverage generated from amazing BBC

national/global Breakfast TV to Wired TV and magazine press media and

coverage Brazilian newspapers.

from BBC TV and radio to

magazines But now and we newspapers.

need partners to

help Having us build established a team, our package offer, built our

profile experience and and made roll a it few out friends to provide we

now Inspiration need partners and Resources to help for us every with

Phase school to 2 of run our STEAM plan, Co. to Days prove in their

scalability community. of our engagement model.

We’re have looking room onboard for corporate for a

sponsorship few more launch and sponsors match funded to join

grants Barclays and and donations National to help Grid us build and

a nine small supporter UK team sponsors with Pop-Up as well Day as

Drop companies Trucks in and key UK organisations locations. to

sponsor Why not Pop-Up get STEAM in touch Co. to Day take Drop a

closer Trucks look to be under sited around the bonnet? the UK. You,

your You, business your and business your people and your will

get people so much will get from so it. much from it.

“IT’S NOT CSR, THIS

IS OUR BUSINESS”

ASHOK VASWANI - CEO, BARCLAYS

WHY SPONSOR US?

We’re looking for more partners:

brands, businesses and organisations

that share share our our vision vision for for creativity creativity, in

education, and careers community. and society.

This can work at at three levels:

• Brand – creativity, family, tech and

innovation

• CSR – education and community

• Employee – we offer meaningful

staff engagement opportunities

Educating

to build

a better

future

What attracted us to support

STEAM Co. was the way

they have engaged parents

in their children’s education,

with an eye on their future

career prospects. Moreover,

I’m personally passionate

that engineering be seen

as a creative activity and

applaud STEAM Co.’s vision

of breaking down the silo’d

thinking of art vs. science.

14

Tony Moloney,

Head of Education and Skills

National Grid


CREATIVE £

JOBS FOR OUR CHILDREN, POWERING THE ECONOMY

UK Creative Industries Service Exports

Services exports from UK creative industries 2015 (£m)

EXPORTS (Services)

UK Creative Industries Exports 2015

£21.2 bn

VALUE OF SERVICE EXPORTS A YEAR

9.4%

PERCENTAGE OF TOTAL UK SERVICES EXPORTS

+44.3 %

GROWTH IN UK CREATIVE SERVICES

EXPORTS 2015 v 2010

➜£753

Music & Arts

➜£1,660

Publishing

➜£9,843

IT, Software & Games

➜£2,645

Advertising

➜£5,463

Film & TV

➜£347

Design & Fashion

➜Architecture £487

www.thecreativeindustries.co.uk

UK creative industries, a signifianct and fast growing contributor to the UK economy.

WHAT EVERY PARENT WANTS

Many feel that the education

system we have today was conceived

primarily to produce the skills

needed by the industrial revolution.

But, with Artificial Intelligence and

Robotics on the rise and taking many

middle class professional as well as

manual jobs, we need to ensure our

children have the skills they need to

Source: DCMS statistics, July 2017

outpace the robots, to do what they

can’t. Creativity is key to that.

Every parent wants to see their

children financially independent as

soon as possible.

Creativity is a critical skill, it can be

taught and parents should prioritise

it as it presents great career options

and transferrable skills.

STEAM Co. are delighted to support

National Careers Week.

UK trade campaign conceived by STEAM Co. featuring Inspirator Dominic Wilcox

“INDUSTRIAL STRATEGY?

START IN PRIMARY”

LORD HESELTINE

Photo: ‘Twocoms / Shutterstock.com

CAMPAIGNING FOR

CREATIVE CAREERS

One of the biggest obstacles to

young people embarking on creative

careers can be their parents and

sometimes teachers who aren’t

aware of the opportunities available.

STEAM Co. is a proud member of

The Creative Industries Federation

who are the voice for the UK’s

creative industries from advertising

to fashion and video games.

They represent Britain’s fastest

growing sector, which contributes

£91.8bn in GVA to the UK’s economy

- larger than aerospace, automotive,

life sciences and oil and gas sectors

combined.

The Fed is now working on a

Creative Careers Campaign to win

the hearts and minds of young

people aged 11-16, that will inspire

a passion for creativity and what it

could lead to when they leave school.

The Fed plan to develop the

campaign to launch early 2019.

Sign up for information :

creativeindustriesfederation.com

PUBLISHING IS POWER

We’re empowered to publish our

thoughts/deeds by Newspaper Club.

@CAREERSWEEK

#NCW2019

www.nationalcareersweek.com


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