Elytra-brandguidelines-pages

ePAPER READ

DOWNLOAD ePAPER

toddbot

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

START NOW

Logo

BRAND IDENTITY

Our logo is simple, refined, and hand-touched. It

speaks to elements found in nature and evokes the

concept of completion. We merged the ideas of

structure and decay by integrating the traditional

letterforms with the organic, hand drawn circle.

10

IDENTITY // LOGO

Logo BRAND IDENTITY Our logo is simple, refined, and hand-touched. It speaks to elements found in nature and evokes the concept of completion. We merged the ideas of structure and decay by integrating the traditional letterforms with the organic, hand drawn circle. 10 IDENTITY // LOGO

COMPLETE THE CYCLE E E E E E E COMPLETE THE CYCLE E E 11

Page 1: COMPLETE THE CYCLE
Page 5: INTRO Elytra is re-imagining how we
Page 9: Identity 9
Page 13 and 14: PROPER USAGE IMPROPER USAGE Brand g
Page 15 and 16: PRIMARY Indigo PANTONE | 540C CMYK
Page 17 and 18: HEADLINES Return to Nature SUBHEADS
Page 19 and 20: Q U OTAT I O N “I want my last ac
Page 21 and 22: 21
Page 23 and 24: 23
Page 25 and 26: 25
Page 27: TONE OF VOICE CORPSE DECOMPOSE REMA
Page 30 and 31: Print PRINT MATERIAL The informatio
Page 32 and 33: Marketing MARKETING External market
Page 34 and 35: Digital DIGITAL IDENTITY The websit

Elytra-brandguidelines-pages

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?