21.09.2018 Views

Elytra-brandguidelines-pages

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Photography<br />

AMBIENT IMAGERY<br />

Imagery should portray an intimate view of flora<br />

and fauna using close up, ambient photography. When<br />

figures are shown, they should be interacting with nature<br />

and anonymous, avoiding faces, accessories, and<br />

technology. Photos should be treated in duotone<br />

with the brand indigo and ivory.<br />

20 IDENTITY // PHOTOGRAPHY

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!