The 10 Most Innovative Digital Healthcare Solution Providers 2018

Platform through which they can book doctor for any
disease
• Online Consultation from anywhere: Telemedicine
Platform to get an expert opinion
• Forum: Easily get an answer about their medical
conditions
• International Patients: Medical Tourism, complete
solution for booking hospital, hotel, and transportation
• Social Platform: Online community to ask for suggestions
Marham for Hospital & Doctors:
• Patient Growth: Create awareness in masses about the
services in a broader & authentic perspective and get new
patient referrals
• Telemedicine: Increase patient reach beyond the
boundaries
• Appointment Booking System: Manage daily schedule
and effectively communicate with patients. Real-time
reporting for administration
• Medical Tourism: Generate International patients
• EMR: Paperless practice, creates patient’s health records,
generates prescriptions and reduces per patient time with
the help of technology
• Organizational Medical Partner: Give a better healthcare
experience to the employees
An Arduous Journey to Glory
Choosing a doctor without much information is difficult in
Pakistan. The healthcare platform started with a small
community on Facebook where people could help each
other with information about health facilities, doctors, and
their reviews. Thousands of people started joining the
community and began sharing the information with each
other. Understanding the need, Marham thus extended its
services to an active website and mobile apps, where
patients could find complete doctors’ information, read
reviews, and book appointments online every month. Not
only this, but through telemedicine, now patients are
consulting authentic doctors from their home.
Two years down the lane, today Marham has 15,000+
doctors on board, catering to 18 specialties and helping
almost 10,000 people every day to book an appointment
and answering their queries with authentic information
from relevant doctors and surgeons. Adding value to user
experience are services like online consultation, teleconsultation,
second opinion, subsidized cosmetic deals,
and services for international patients.
Insightful Leadership
Ehsan Imam is the Co-Founder of Marham. Being a
software engineer and an IT industry veteran, Mr. Imam
carries experience of working with fortune 50 companies.
Ehsan believes in working for a healthcare system which is
patient-centralized and designed to help and serve people.
He envisions a dignified, graceful and respectful life for
patients and thus has committed himself to transforming
healthcare in Pakistan by bringing in innovation and
technology.
“Together we can share the burden of those fighting a
disease,” says Ehsan. He wants compassion and care for
others to be the core values among his team as he believes
in making Marham a product which serves people and the
healthcare industry.
Embracing Innovation and Continuous Up-gradation
For any company which believes in serving humans, it is
must to innovate and keep making new advancements and
products for the well-being of people. Marham began with
recognizing the need that there must be a platform which
guides people to authentic doctors. Today, Marham is
booking appointments online, online consultations and the
team is working on the launches of video consultation
software’s, online clinics prenatal health and child
immunization.
In Pakistan, healthcare startups have started to come up the
ranks; so Marham not only believes in changing the
stereotypical tired trends but is also setting new trends for
upcoming market players to follow. Marham wants
transformation of healthcare system with an improved
healthcare experience for patients. They are always keen
towards a continuous up-gradation of their product, not
only in terms of new technologies and innovation, but also
in making it more and more servable.
Future Perspective
The company states that one should understand that it is the
human beings, who orchestrate the future outcomes. They
further add that if it comes to future of digital healthcare
solution industry, they foresee it fulfilling the healthcare
needs with conventional industry being cut off. Marham
considers themselves as the key players in making this
possible and thus will continue to strive for it.
| July 2018 | 39