Investing in a CRM_ Read This First!

Investing in a CRM? Read This First!
Customer Relationship Management is the key to a successful business.
Fortunately, or unfortunately, there are many companies today who risk
their core competency by outsourcing their customer service.
Fortunately, because this gives you the edge over your competitors who
don’t care about their customers, and unfortunately because – I’m afraid
if you are the one to avoid dealing with your customers.
Whatever the case may be, this post might be an eye opener for you.
Because, today, I am going to share how seamlessly you can take care
of your customers with the help of a CRM! A CRM is the strategy that
your competitors and the all the giants across the industry use to take
care of their valued customers. A business is all about making
customers, not just sales. A CRM is the best way of making your
customers lifelong fans of your brand.

The Rockefeller Corporation studied precisely why customers leave.
Traditional belief says that people leave because of lower priced
competitors. Or probably because of a killer competitive offer. Well,
that’s not the case.
This study showed that 68% of customers leave because they feel like
you don’t care about them.
Here’s a glimpse of all that a CRM can do for your business:
CRM can help your business grow multidimensionally! There are
numerous possibilities to explore when you have a CRM at your side.
However, when it comes to investing in a CRM – it is not a small
investment anyway. There’s an investment of hefty amount to have your
CRM work for you. Hence, there are few things that you should consider
before investing in your CRM. Here they are!
Things to Consider Before Investing in a CRM:
How Easy It is to Use?
Find out how easy it is to use the CRM system, and how much time
would you would require to train your employees. A difficult system might
hinder productivity and force employees to do some work outside the
tool, resulting in your CRM tool remaining underutilized.
How Scalable It is?
Check if the CRM you are opting for is scalable enough to handle your
future growth. See if you can add new features like multi-currency
conversion, mobile integration, etc., and if so, what would it cost you. As
your company grows, it is imperative that your CRM tool is flexible
enough to support more users.

Total Cost:
It is always advisable to know how much it would be costing to you.
Generally, billing cycles of CRM tool is evaluated per user per month
basis. However, they can have hidden costs in terms of space,
installation, additional hardware, customization needs and cost of
integrating with your current infrastructure.
The point here is this: Before investing your hard-earned money and
resources, it would be a wise decision to make sure if the CRM that you
are opting for is worth it or not.
Conclusion: Some of The Popular CRMs Today!
While there are so many factors you should be considering before
investing in any CRM, here I have taken the time to collect some of the
most popular CRMs out there in the industry.
SuiteCRM:
SuiteCRM is one of the most popular CRMs available today with a
plethora of features that a business might be seeking for. Not just that,
SuiteCRM Development is cost effective and affordable for all the types
of businesses. Most of the giants across the industry offers ​SuiteCRM
Development Services​ to help you out with your project.
Dynamics CRM:
It’s Microsoft! You don’t have to sell much when it comes to Microsoft.
There are numerous Dynamics CRM development companies that offer
Dynamics CRM customization service​s. Dynamics CRM can help your
business grow exponentially!

Well, we feel proud to offer both, SuiteCRM Application Development &
Dynamics CRM Customization! We believe in striving for nothing less
than sheer excellence and delivering robust web solutions that help
businesses thrive in their industry.
If you are looking for us, ​give us a shout out​ and we will be happy to help
you with your next project!
Originally Posted Here