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Website <strong>SEO</strong><br />

<br />

Prepared for<br />

<strong>TITLE</strong> <strong>AMERICA</strong><br />

By: Joseph Merkley | jmerkley@mmgwow.com<br />

<br />

A Personable Boutique Agency Delivering BIG Results


We are truly honored that you<br />

have requested a <strong>SEO</strong><br />

quote from us


E M A I L<br />

info@mmgwow.com<br />

C A L L<br />

904.679-9785<br />

Table of Contents<br />

About Our Company........................................................<br />

Who We Are<br />

Mission Statement<br />

Why Choose Us<br />

3<br />

<strong>SEO</strong> Defined......................................................................<br />

4<br />

<strong>SEO</strong> Process.......................................................................<br />

5<br />

<strong>SEO</strong> Project Investment....................................................<br />

6<br />

Honored.............................................................................<br />

7<br />

2


E M A I L<br />

info@mmgwow.com<br />

C A L L<br />

904.217.3430<br />

About Our Company<br />

When Diverse Creativities Merge, Great Solutions Emerge!<br />

Who We Are<br />

Merkley Marketing Group, located in Saint Johns,<br />

Florida is a personable boutique advertising agency<br />

delivering BIG results for great local, regional and<br />

national brands.<br />

Our wide range of professional services include:<br />

website design, website hosting, <strong>SEO</strong>, social media,<br />

graphic services, PR services and consulting.<br />

Who We Are<br />

Merkley Marketing Group’s mission is to provide<br />

compelling creative marketing solutions to discriminating<br />

clients utilizing strong and proven marketing and<br />

branding principles.<br />

Our passion for extraordinary client service<br />

motivates us to strive to exceed our client’s<br />

expectations.<br />

Our commitment to donating time and talent to<br />

non-profit organizations is our way of sharing the<br />

blessings we experience within our company.<br />

A Personable Boutique Agency Delivering BIG Results!<br />

Website <strong>SEO</strong><br />

Why Choose Us<br />

On an ongoing basis, we meticulously study search<br />

engine marketing and as a result our team has an<br />

extensive understanding of what critical factors major<br />

search engines rank websites for.<br />

As a result, we design and code websites that meet<br />

search engine company’s extensive ranking factors.<br />

Ranking on the first page of Google1 consists of<br />

formulating a strategic focused plan utilizing on-site and<br />

off-site management tools that deliver results!<br />

We have a passion for providing extraordinary client<br />

service. Rather than just take our word for it, please check<br />

out what our clients are saying: mmgwow.com/clients-rave.<br />

1<br />

Google has 86.76% of USA search engine market share.<br />

StatCounter Global<br />

3


E M A I L<br />

info@mmgwow.com<br />

C A L L<br />

904.217.3430<br />

<strong>SEO</strong> Defined<br />

Search Engine Optimization, or <strong>SEO</strong>, is the process by which you improve your website ranking in the search<br />

engines. Ranking at the top of the search engine results increases your website traffic and, ultimately, your sales,<br />

conversions, and repeat business. The ability to achieve excellent ranking takes expertise, time, and patience, and<br />

it is all achievable with professional and legitimate <strong>SEO</strong> services!<br />

Major search engines establish their own rules (algorithms), that they use to determine which website pages match<br />

an individual’s search criteria the most. Algorithms can be very unique and frequently require a lot of work to make<br />

an impression on them for the top ranking. There are numerous factors, however, all major search engines will look<br />

for these attributes (see below) when choosing the best website pages for the top ranking. Investing time in<br />

perfecting these factors in addition to monitoring them strongly increases your website visibility on the Internet and<br />

makes the process of finding your business and services easier for your target audience. With professional and<br />

legitimate <strong>SEO</strong>, you can be assured that your website will stand out to the search engines for top ranking and bring<br />

more business.<br />

Top Ranking Factors<br />

Content<br />

Content is critical to the search engines because they find pages that seem to relate most to the search criteria<br />

entered. If your website lacks strong, readable content that contains important keywords, search engines DO NOT<br />

know what information your page is trying to present.<br />

Easy Navigation<br />

Easy navigation on your website enables the search engines to see how all your content is relative to a search and<br />

makes it easier for searchers to find your website page and navigate your website.<br />

Images & Videos<br />

Images and Videos impress upon the search engines that your website contains visual information that will aid the<br />

visitors in understanding your content and finding what they need<br />

Backlinks<br />

Backlinks from websites with high domain and page authority that contain relevant content (content-relatable to<br />

your website) impress upon search engines that your website is reputable on the internet and will greatly increase<br />

your rankings.<br />

4


E M A I L<br />

info@mmgwow.com<br />

C A L L<br />

904.217.3430<br />

What to expect while working with us<br />

Our Process<br />

Merkley Marketing Group takes a wholistic approach to website <strong>SEO</strong>. We strive to understand your market, your<br />

audience and your core business drivers in-depth, so that we can correlate a strategic <strong>SEO</strong> plan that delivers<br />

website traffic and conversions!<br />

We are huge believers in the power of collaboration. The more fluid our communications, the more powerfully we can<br />

achieve your <strong>SEO</strong> goals. To deliver this outcome, our process has eight stages and an important promise:<br />

Consultation<br />

Site Submission<br />

We will inquire with you in regards to your 1-3 year goals<br />

for market coverage, states & regions.<br />

We will submit your website to over 70 Top<br />

Directories / Search Engines (Google, Bing, Yahoo,<br />

Yelp, AOL, many more).<br />

Market Research<br />

Reporting<br />

We begin by performing a rigorous audit of your market<br />

space. We research your competitors that are currently<br />

ranking on top of Google for your keywords/phrases and<br />

what are they implementing to achieve their strong ranking.<br />

Keywords<br />

We will provide you with a monthly Google website<br />

position report.<br />

Seasonal<br />

Based on the outcome of the above two steps we will<br />

formulate 200 - 400 targeted keywords to utilize in your<br />

<strong>SEO</strong> campaign.<br />

We can offer seasonal adjustments for businesses<br />

that require it.<br />

Content Strategy<br />

Tweaking<br />

We will do a page by page audit to determine which site<br />

pages need to have content added to meet and even<br />

exceed Google’s content to code ratio. We will make sure<br />

all images are assigned relevant “Alt Tags.”<br />

White Hat <strong>SEO</strong> Promise<br />

As search engine companies make adjustments and<br />

additions to their ranking algorithms we are<br />

prepared to make <strong>SEO</strong> campaign adjustments as<br />

required.<br />

My promise to you is that your website will be optimized using the most current legitimate industry accepted<br />

standards giving you the best chance for success. I will continue to work with your website until we do<br />

see an increase in search engine rankings. Based on past experience with similar websites, we can expect<br />

great success! Joe Merkley, CEO/Founder<br />

5


E M A I L<br />

info@mmgwow.com<br />

C A L L<br />

904.217.3430<br />

<strong>SEO</strong> Project Investment<br />

Website Fees Units Price Subtotal<br />

1<br />

<strong>SEO</strong> Set Up Fee (one-time fee)<br />

1<br />

$995.00<br />

$995.00<br />

2<br />

<strong>SEO</strong> Promotions: Monthly fee<br />

3<br />

Security Review and Potential Fixes<br />

1<br />

1<br />

$850.00 $0.00<br />

$0.00 $0.00<br />

Payment Schedule<br />

2<br />

<strong>SEO</strong> Promotions Fee:<br />

3<br />

Security Review & Potential Fixes:<br />

Paid 1st of each month. First month pro-rated.<br />

No contract, cancel at anytime<br />

$75.00 per hour. Applicable only<br />

if neccesasry<br />

Proposed Timeline<br />

<strong>SEO</strong> Program Setup: Week 1<br />

Keyword Research: Week 1<br />

Optimized Code Creation: Week 2-3<br />

Content: Ongoing<br />

Link Building: Ongoing<br />

6


Joe Merkley

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