Fashion Retail E-Brochure

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Buyer • Analysing consumer buying patterns and predicting future trends • regularly reviewing performance, such as sales and discount levels • managing plans for stock levels • meeting suppliers and negotiating terms of contract • maintaining relationships with suppliers • liaising with other departments within the organization to ensure projects are completed • attending trade fairs, in the UK and overseas, to select and assemble a new collection of products Entry requirements <strong>Fashion</strong> buyers often have a bachelor's degree in marketing, business, or merchandising, although this is not a professional requirement. They are responsible for analyzing consumer and market trends, and purchasing apparel based on these trends. Key skills Good analytical skills, creativity, communication skills, confidence , negotiation skills , excellent commercial awareness and the ability to recognise future trends Expected salary Junior buyers - £18,000 to £25,000 With experience - £25,000 to £45,000 Senior retail buyers - £45,000 to £70,000 + The retail buyer is responsible for planning , selecting and purchasing quantities of goods and merchandise that are sold in retail stores. They source new and review existing goods to ensure their products remain competitive.
Marketing Manager • Duties of the Marketing Manager include: Managing all marketing for the company and activities within the marketing department. Developing the marketing strategy for the company in line with company objectives. Coordinating marketing campaigns with sales activities. • These creative individuals are responsible for the planned and unplanned images of their employer. • Planned images may include print or video advertisements, public speaking engagements, endorsements, and printed literature. • Unplanned images can occur when one of the company’s representatives misspeaks in public, this requiring immediate damage control, or when the company is attacked by an outside force such as when someone tampers with the company’s products after they leave production, or a fault in the product that isn’t recognized until well after the product has been in circulation. Entry requirements There are no set entry requirements. You'll usually need 3 to 5 years' experience as a marketing executive, sales manager or public relations officer. You may need a degree in marketing or business, or a professional marketing qualification. Another option is to start as a junior marketing manager or marketing apprentice and work your way up. Key skills • leadership and motivational skills • creativity and great attention to detail • excellent communication and IT skills • budgeting and project management skills Expected salary Starter: £25,000 to £30,000 Experienced: £30,000 to £45,000 Highly Experienced: £55,000 or more you could work for sales and marketing agencies, or in marketing departments of organizations like financial services or manufacturing. You could also work for fundraising charities, heritage organizations or the education sector. Your day-to-day tasks could include: researching and analyzing market trends and your target markets creating marketing and social media strategies planning and managing the launch of new products and services setting budgets, targets and timelines
Page 1 and 2: Fashion Retail E-Brochure By Anna S
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Fashion Retail E-Brochure

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