Fundzio Handbook - Inside small 052815 Complete (1)

Table of Contents
About Fundzio
Fundzio Funding
Program
Submitting
Applications
Letter from CEO
Key Executives
Fundzio Scoring Module
Business Advance Line
Who is eligible for a Fundzio funding program?
Underwriting guidelines
How does Fundzio work?
Cost of Capital Comparison
“The Conversation”
Appointment Set Script
What is the Interest Rate?
What is required? - Application process
Sample Application
Additional Rounds of Funding
Profile Sheets
Compensation Plan
Questions for Success
FAQ's
Glossary
Direct Deposit form
W9

Key Executives
Edward Siegel
Founder / CEO
Mr. Siegel has resided in South Florida for over 25 years, and has
been a successful entrepreneur in many ventures; including starting a
wholesale distribution company from start up to generating 10 million
in gross sales annually. After selling his shares he went on to pursue a
lifelong dream of being in the restaurant business creating a quick
serve concept again from bottom up that grew into a small chain of
restaurants that he sold off at their peak. Mr. Siegel has over 5 years
of experience in the Business Finance industry. His most recent
position was the Director of Sales and Marketing for a firm that
produced 40 Million dollars a year in small business funding under his
leadership, and creative marketing concepts. Edward’s work ethic and
attention to detail are second to none.
Mr. Crossman is a graduate of Johnson & Wales University. He has
been in Sales, Sales Management, and Business Development for
over 20 years - working with small and medium sized businesses
(including a niche advertising business of his own), Sales Teams, and
C-level Executives . The office of Business Development cultivates
strategic partnerships as well as oversees the day to day activities of
Regional Funding Directors, Inside Sales and Call Center Teams,
Marketing, and HR.
Russell Crossman
Director of Business
Development
Russ@fundzio.com
Ms. Phillips is a graduate of Florida Atlantic University. She has been
in the financial services industry for over 10 years as well and has
managed 2 small businesses. As the Director of Funding, Raquel is
responsible for overseeing the risk analysis and funding process at
Fundzio.
Raquel@fundzio.com
Raquel Phillips
Director of Funding &
Underwriting

The Conversation
Hello my name is _____________ with Fundzio – we specialize in funding small and medium sized
businesses like yours with the working capital that they need to grow and succeed. Our tagline is
that We Fund outside of the box – we mean that in every way possible…Credit is not a factor nor is
collateral required instead we are more interested in the Health, Performance, and Management of
your business.
What I would like to do is sit down with you for about 15 minutes to find out more about your
business – ask you a few questions and then I will be able to tell you how I think we can help
you….Do you have time now or would _________ be better?
How long have you been in business?
Are you the 100% owner or do you have partners?
What are your average monthly Sales?
What % of those are credit cards?
Are the majority of your sales being deposited into a business checking account?
What about your location – do you own or lease?
Are you current on your lease?
Do you have any liens or bankruptcies that we should know about?
Do you have any loans or advances out now?
Assuming I can get you approved how much cash would you be looking for today?
What are your plans for the funds?
How soon do you need the cash?
I have great news – from what you’ve told me I can pre-approve you right now for $___________
Business Advance Line – it works more like a line of credit –once we get your paperwork together
which is a simple 1 page application and the last 4 months of your business checking account
statements within 24-48 hours we will come back with our final funding decision where we will tell
you exactly what you’re approved for – how much it will cost and how long you have to pay it back
– there is no cost or obligation to give you the offer however if those numbers make sense to you
then we can fund you in just a couple of days – how does that sound?

I have GREAT NEWS!!
The Toaster
…From what you’ve told me I can pre-approve you RIGHT
NOW for $___________ Business Advance Line… It works
more like a line of credit.
Once we get your paperwork together which is a simple 1
page application and the last 4 months of your business
checking account statements
within 24-48 hours we will come back with
1. Our final funding decision where we will tell you exactly
what you’re approved for
2. How much it will cost and..
3. How long you have to pay it back – there is no cost or
obligation to give you the offer however if those numbers
make sense to you then we can fund you in just a couple of
days – how does that sound?
You have MFN great news
Don’t forget to deliver it!!

NO UPSIDE DOWN’S!
If your merchant’s current advance balance is more than
50% than their Average monthly volume – than they are
upside down!

Things we look at:
Why do you need bank statements?
Frequency of deposits
Total amount of deposits
Beginning balance
Ending balance
Average Daily balance
Why are they so important?
If you have negative days, and if so how many?
If you have NSF’s, and if so how many?
All of this helps us determine risk, and therefore COST.
Which is why once we see them:
Within 24-48 hours we will call you with EXACTLY what
youre approved for
How much it will cost
- And -
How long you have to pay it back
If all of that makes sense to you we can wire you the funds in
just a few days!!

REAL

FAKE

REAL

FAKE

FAKE
2014 to 2015? No.
Descriptions and numbers not aligned
2014?

FAKE
alignment is off

No Address, Account
information
FAKE
No column headers
No bank address,
statement date
range

FAKE
Alignment off

Dates out of chronological order
FAKE

Out of alignment
FAKE

Out of alignment
FAKE