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Greenhouse Produce Market

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<strong>Greenhouse</strong> <strong>Produce</strong> <strong>Market</strong>- Global Industry<br />

Insight, Trends, Outlook, and Opportunity<br />

Analysis 2017-2025<br />

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REPORT DESCRIPTION<br />

<strong>Greenhouse</strong> <strong>Produce</strong> <strong>Market</strong> Overview<br />

A greenhouse also called as glasshouse is a structure with walls and roof made mainly of transparent material<br />

such as glass, which is used for growth of plants under regulated and controlled climatic conditions. <strong>Greenhouse</strong>s<br />

enables production of crops at a time of year when they can’t be grown outdoors. Vegetables such as tomatoes,<br />

cucumbers, lettuces, zucchini, eggplants, spinach, pumpkins and fruits such as strawberries, melons, flowers such<br />

as roses, lilac, petunias herbs, geraniums, snapdragons, and marijuana are majorly produced under cover. In<br />

domestic greenhouses, the glass used is typically 3mm ‘horticultural glass' grade, which is good quality glass<br />

without air bubbles (which can produce scorching on leaves by acting like lenses). Tomatoes are widely grown in<br />

greenhouses, followed by cucumbers.<br />

Plastics majorly used in construction of greenhouse are polyethylene film and multiwall sheets of polycarbonate<br />

material, or Polymethyl methacrylate (PMMA) acrylic glass. Commercial glass greenhouses are constructed with<br />

high-tech production facilities for vegetables or flowers. The glass greenhouses are equipped with screening<br />

installations, cooling and lighting, heating, and may be automatically controlled by a computer. <strong>Greenhouse</strong>s<br />

protect the crops from various diseases, especially those which are soil born and tumble onto plants in the rain.<br />

Major advantage of greenhouse produce is season extension. Protected crops are less likely to get damaged by<br />

wind, rain, and hail so the percentage of marketable products is higher.<br />

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REPORT DESCRIPTION<br />

<strong>Market</strong> Taxonomy<br />

On the basis of product type, global greenhouse produce market is segmented into:<br />

•<br />

Vegetables<br />

•<br />

Fruits<br />

•<br />

Flowers<br />

•<br />

Others<br />

On the basis of irrigation, global greenhouse produce market is segmented into:<br />

•<br />

Soil & Culture<br />

•<br />

Transplant Production<br />

•<br />

Hydroponics<br />

•<br />

Others<br />

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REPORT DESCRIPTION<br />

<strong>Market</strong> Dynamics<br />

Major driver for greenhouse produce market growth is increasing demand for more intensive production of crops<br />

due to limited land, water, and labor. Regional governments are taking initiatives to develop new greenhouse<br />

production units. For instance, according to the Russian Federation Ministry of Agriculture, in 2016, 160 ha area<br />

of modern greenhouses were built in Russia.<br />

<strong>Greenhouse</strong> production is more expensive than producing the same crop in the open field. Important factors<br />

determining costs of greenhouse production are depreciation of the structure and equipment, energy, labor, and<br />

variable costs such as plant material and fertilizer. According to the article published in an International Journal of<br />

Environmental Sciences, in 2013, comparison of the selling price of an open field and greenhouse cultivated<br />

tomatoes concluded that the selling price of greenhouse grown tomatoes was US$ 0.22 more than the open field<br />

grown tomatoes. Such factors are major challenges for growth of the market over the forecast period.<br />

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