MWC-November-On-Air

November 2018
Issue 2
Kallaway
On The Rise
Again
pg. 3
Alter Egos
pg. 14 & 15
Salute To
A Great
Career
pg. 16
Power of
Pink
pg. 6 & 7
Bikes or
Bust
pg. 2
Breaking
The Rule
pg. 10
9ingle 1ell Time
pg. 8 & 9

WIFC’s Kallaway recieves
Jefferson Award!
Click play below to
watch the segement!
For the past 7 years, Jack FM
has gathered more than 4,000
bikes for the underprivledged in
Middle Tennessee.
See the impact of the Bikes or
Bust to the right!

Nashville’s i106.7 launched
its Friday & Saturday Night
Street Party. It’s a commercialfree
mix of Nashville’s hottest
DJ’s and caters to its target
audience perfectly!
Brand Manager Craig Holgate was recently
married to his beautiful bride Tina!
Craig is overcoming health issues and
is a true inspiration to all who know him.

Mix 92.9 hosted the American Cancer Society’s
Making Strides walk for Breast Cancer! There
were about 20,000+ people and raised over
$600,000! What a great way to cap off our
October Breast Cancer awareness month.
The Bra Country Concert brought Russell
Dickerson and Seth Ennis to Green Bay to
play an intimate show benefiting the
Breast Cancer Family Foundation.

music
Every holiday season, numerous stations shift
their brand focus by delivering Christmas Music
24/7 to the local community. We salute those
MWC stations for making the change which
takes a lot of planning, hard work, and nerve.
WJXA Nashville
WJKB Knoxville
WIKY Evansville
WBOW Terre Haute
WVFM Kalamazoo
My 95.7 Duluth
KELO-FM Sioux Falls

Fargo, N.D. is an extremely competitive radio
market where sometimes the rules need to be
broken. Froggy recently broke out a crusade to
re-position its very talky competitor.
Murphy in the Museum
Congratulations to Brand Manager Chris
Daniels and Market Manager Dan Cash for
having the resolution to take it to another level!
Listen to an audio example of the campaign:
blab
95
CLICK TO LISTEN
TO THE AUDIO!
Murphy, from WIXX’s Murphy in
the Morning, has his own spot in the
Neville Public Museum in Green Bay.
Watch his coworkers’ reactions!

mini
SLED DOG
marathon
For the past 15 years, KQDS’ Morning Show
has presented the annual KQ Mini Sled Dog
Marathon! Listeners enter their little tiny
pooches to pull little tiny sleds along a little tiny
race track for prizes! There are 2 weight classes:
12lbs and under and up to 22lbs. Every year, this
ends up being a hilarious event that draws the
community together!
CLICK THE VIDEO TO WATCH!
Who Is This?
Submit your guess to newsletter@mwcradio.com

Green Bay’s DUKE-FM and JACK-FM did something
unique. Promoting the sold-out Ronnie Milsap concert,
Ronnie took over the station and shared stories.
DUKE-FM Knoxville was the first to go Ronnie-FM
for a day! Listen to the imaging below:
she
JACK-FM kicked off their “Dot-A-Day
Giveaway” where they gave an Echo Dot to
one listener each day for 30 days. To celebrate,
Alexa took over the radio station.

CLICK THE VIDEO ABOVE TO WATCH!
We are celebrating 40 years of an icon in Northeast
Wisconsin. We congratulate Mike Austin on his
retirement and will always remember the impact
he had on the agriculture community. We wish
you all the best in your next adventure, Mike!

MIDWEST
COMMUNICATIONS
KALAMAZOO
Welcome to our new hires!
Nathan Bower
Production Director – Holland
SIOUX FALLS
Rosie
Assistant Brand Manager/Imaging Director/Music
Director – Nashville
Travis Cleven
Regional Farm Director, WTAQ – Green Bay
Congratulations on your promotion!
EVANSVILLE
Butter
Assistant Brand Manager, Mix 92.9 – Nashville

Congrats on an outstanding 2018!
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