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1<br />

TOKYO<br />

Tokyo Bid for the American<br />

Association of Heart Surgeons<br />

By Destination Tokyo


2<br />

Contents<br />

Tokyo Overview – .......................................................................................................... 3<br />

Tokyo past events and the Type of Clients ................................................................... 3<br />

Visitor Activities ............................................................................................................ 4<br />

Visitor Origins, Arrivals and Average Length of Stay ..................................................... 6<br />

Visitor Spend ................................................................................................................ 7<br />

Seasonality ................................................................................................................... 9<br />

Tourism Resources Audit ............................................................................................. 9<br />

References ........................................................................ Error! Bookmark not defined.<br />

Destination Tokyo


3<br />

Tokyo Overview –<br />

Tokyo is located to the East of Japan which is<br />

shown on the map to the left. Tokyo is a city<br />

which population reaches 37,468,303 in 2018<br />

(world population review, n.d), meaning this is<br />

the largest population in a city.<br />

Tokyo past events and the<br />

Type of Clients<br />

Although there is little information on experience of<br />

past events and the success rate of Tokyo dealing<br />

(Google images, n.d)<br />

with them, there is set to be a world heart congress in 2019 starting<br />

from the 6th of May and ending on the 8th. The conference is to<br />

explore the latest technologies, it also provides a ‘platform for cardiologists, cardiac surgeons,<br />

medical practitioners, researchers and clinical research organisations. (Heart World Congress,<br />

n.d, no author).<br />

I could not find any information on the hotel regarding the amount of conferences are held<br />

and how successful they have been. Although after contacting emailed the hotel, they said<br />

they had no information besides another email to contact which then I received a reply<br />

informing me that the information is confidential. I also looked for numbers of business<br />

travellers to Tokyo and found little information on websites such as Statista.<br />

Tokyo is a known as a business district due to the various<br />

business buildings and vast amount of business visitors each<br />

year for conferences and meetings, this can be seen in the<br />

graph to the right. It shows the number of international<br />

conferences in Japan and Tokyo. There are a vast number of<br />

conferences in 2019 which include; Education and training<br />

conferences, scientific conferences and medical conferences.<br />

Destination Tokyo


4<br />

Visitor Activities<br />

Tokyo offers a variety of choice of things to do which includes; shopping, culture, dining<br />

experiences and entertainment. (Japan guide, 2018). Some examples are shown below:<br />

• Shopping locations - Shinjuku ‘the<br />

largest shopping and entertainment<br />

district’ as written in Tokyo's<br />

shopping guide from Japan-<br />

Guide.com in 2018. Shinjuku is home<br />

to department stores and various<br />

boutiques. On the other Hand Ginza,<br />

is for the upmarket shoppers with<br />

high end shops, art galleries and<br />

electronics stores such as Apple.<br />

(Japan-Guide.com, 2018).<br />

• Cultural experiences - Rickshaw<br />

tourist experience which allows you<br />

to experience what used to be the<br />

common form of travelling through<br />

the historic Asakusa. (Go-Tokyo -<br />

Rickshaw tourist experience, n.d).<br />

• The Nigiri Sushi - Making workshop is<br />

available allowing you to not only eat<br />

but also learn how to make sushi.<br />

(Go-Tokyo - Nigiri Sushi-making<br />

workshop, n.d). Japan is also known<br />

for its Shrines<br />

and gardens<br />

like the<br />

Imperial East<br />

Gardens<br />

(Japan<br />

Guide,2018).<br />

• Dining experiences -Tokyo offers a<br />

wide choice of dining experiences,<br />

from high end food at the Tower to<br />

indulging in the local cuisine at<br />

Nazebo. (TripAdvisor- restaurants in<br />

Tokyo, 2018). Tokyo also has the<br />

most Michelin star restaurants in one<br />

city.<br />

• Entertainment- Very prominent in<br />

Tokyo is the robot restaurant cabaret<br />

shows located all over Tokyo,<br />

however there are also sumo<br />

wrestling shows available. (Tokyo<br />

essentials, 2015).<br />

• Japan’s Seasonal Attractions - Japan<br />

is the land which has vastly different<br />

climates in different parts of Japan. In<br />

the year, the mountains which are<br />

situated far north will be snowing;<br />

there are many opportunities to ski.<br />

While the southern islands in Japan<br />

are warm and perfect for beach<br />

Destination Tokyo


5<br />

activities. These can differ due to the<br />

climate of the country, because many<br />

activities might be suitable at<br />

different points of the year. A season<br />

that most visitors avoid is the rainy<br />

season which starts beginning of June<br />

to mid-July, this is so they can plan<br />

their outdoor holidays before arriving<br />

to Japan (JNTO Organisation, 2018).<br />

• Tokyo Imperial Palace - The Imperial<br />

Palace is located on a site within<br />

Tokyo, which is called Edo Castle. The<br />

area of the imperial palace is<br />

surrounded by tall moats and stone<br />

walls. This historic site is a short walk<br />

from the main railways station in<br />

Tokyo. The Imperial Palace has been<br />

voted fifteenth most visited place in<br />

Tokyo and it was built in the fifteenth<br />

century by Japanese people. With<br />

this attraction tourists can discover<br />

the history of Tokyo (Japan Guide,<br />

2018).<br />

go on two different observation<br />

decks at the top of the building,<br />

which gives great views of the city of<br />

Tokyo (Japan Guide, 2018). The<br />

bottom of Tokyo Sky tree is home to<br />

Tokyo Solamachi which is a complex<br />

containing shops and restaurants.<br />

(Japan-Guide.com, 2018).<br />

• Tsukiji Fish Market - This is a very<br />

popular place for tourists, as this is an<br />

outer fish market. The whole market<br />

consists of a couple of blocks of<br />

wholesale and there after retail<br />

shops, as well as restaurants. In this<br />

market you can find processed<br />

seafood and good cooking<br />

accessories, such things as knives<br />

(Japan Guide, 2018).<br />

• Tokyo Sky tree - This is one of the<br />

tallest buildings in Tokyo. It is<br />

television broadcasting tower, for the<br />

public of Tokyo. The height of this<br />

building is approximately 634 metres.<br />

The Tokyo Sky tree has been voted<br />

the second tallest in the world. The<br />

building has an aquarium and a<br />

shopping complex, which is located at<br />

the base of the building. Tourists can<br />

Destination Tokyo


6<br />

Visitor Origins, Arrivals and Average Length of Stay<br />

Visitor Origins and Arrivals -<br />

The graph shows the number of visitor arrivals and the origins of people that visited Japan in<br />

2018. Between, Europe, America and Australia make up 11.4% of people who visit Japan.<br />

Compared to the 74.0% of East Asia making it a more attractive place for them to visit.<br />

Length of Stay –<br />

Above the graph shows how long Americans stay in Japan in the year of 2017. It also shows the<br />

percentage of the days that they stay for the purpose such as the overall, business, sightseeing<br />

and leisure.<br />

Destination Tokyo


7<br />

Overall Visitors –<br />

To the Right the graph shows the overall visitors that went to<br />

Japan till the October 2018 which was 2,640,600 visits and it also<br />

shows the months and how many visitors when there.<br />

(Japan National Tourism Organization, n.d).<br />

Visitor Spend<br />

Cards, Cash and ATM’s<br />

In Japan, the currency is measured in ‘Yen’. It has been said that<br />

Japan is a cash-based society, although bank cards are getting very<br />

popular, tourists that visit Japan shouldn’t assume success with the bank cards outside of any<br />

major cities. When tourist travel to Japan, they’re mostly shocked to find that the local public<br />

carry around large amounts of cash. In the country of Japan, it is not uncommon to carry<br />

thousands in your wallet. Many of the tourists adopt these practises, due to a lot of shops in<br />

Japan not accepting credit or debit cards. With addition to this, many monthly payments, such<br />

as flat rent, is paid with cash only (Just Landed, 2018).<br />

Currency Exchange<br />

The currency exchange is normally handled by banks, post offices, larger hotels and other<br />

handful changers which are normally found at International airports. When tourist visit Japan,<br />

it is always better to change to Yen currency before flying over. A good example of this is the<br />

US dollar, when exchanging US dollar into Yen in Japan, the exchange rate is good. This differs<br />

to other Southeast Asian countries, because the foreign exchange market, is at all time very<br />

competitive and the pupils that exchange the money take a smaller cut. So, it is ideal to<br />

exchange money before travelling to Japan unless you are travelling from United States<br />

(Japan-Guide, 2018).<br />

Japan National Tourism Organization (JNTO)<br />

Results show that the estimated number of travellers to<br />

Japan, in October 2018, estimates to about 2.6 million,<br />

which is a massive increase of visitors from the past year<br />

2017. It shows that 1.8% more visitors came in 2018. The<br />

graph shows statics from 2014 to 2018 (JTB Tourism<br />

Research & Consulting CO, 2018).<br />

Destination Tokyo


8<br />

Visitors Expenditure 2010 - 2016<br />

In the year 2010 to 2016, the number of expenditures from the international tourism visitors<br />

that visit Japan, was increasing yearly, bringing in more profits for local businesses and the<br />

economy. In the year 2010 1.15 trillion Japanese Yen was bought in by international tourism<br />

visitors. In the year 2016 3.75 trillion Japanese Yen was bought in by international tourism<br />

visitors, this clearly shows 2 benefits<br />

to the country. The first benefit is<br />

the number of visitors increasing<br />

throughout the years, as the above<br />

table showed. The second benefit of<br />

this increase is the money income<br />

for Japan, it appears that Japan’s<br />

Tourism economy, only seems to<br />

increase throughout the years, the<br />

table below will show the statistics<br />

(Statista, 2018).<br />

Visitor Expenditure by Category<br />

In the year 2017, JNTO (Japan National Tourism Organisation) released statics for overseas<br />

visitors, on what they spend their money on when travelling to Japan. The table below shows<br />

that accommodation is the biggest money in take from tourism to the country with 22,378 Yen<br />

spent by tourists in 2017. Meaning the hotels in Japan, must meet oversea visitor’s needs.<br />

Most leisure travellers are normally preferring to stay in 3 star or even higher star of hotels.<br />

Japanese women, in their twenty’s or thirty’s, who travel to Japan, prefer to stay in greater<br />

luxury hotels such as 4star – 5star hotels. For the students who travel to explore, are preferred<br />

to stay in budget hotels (Visit Britain,<br />

2018). The second biggest money in take<br />

from tourism to the country is for general<br />

shopping with 19,530 Yen spent by<br />

tourists in 2017. This states that local<br />

businesses, have a real benefit from<br />

overseas tourists, as they bring in a lot of<br />

profit for the business as well as the<br />

economy (JNTO, 2018).<br />

Destination Tokyo


9<br />

Seasonality<br />

The weather in Tokyo follows a general<br />

pattern of hot summers and cold winters<br />

which temperatures reaching a maximum of<br />

31 Celsius and lows of three Celsius. (National<br />

Climate Data Centre). Therefore, the best<br />

time to visit for tourists seeking hot weather<br />

is the summer. Although this is peak season<br />

and Tokyo can become more crowded.<br />

Furthermore, April and November are often<br />

perceived as being more appropriate and<br />

manageable regarding skipping long lines for<br />

museums which cannot be avoided in busier<br />

periods. (U.S News – Tokyo travel guide, n.d).<br />

Tourism Resources Audit<br />

For our tourism audit, we will be using the 5 A’s of tourism (Attractions, Accessibility,<br />

Amenities, Accommodation and Activities) to give an analysis of the full resources in our<br />

destination. From this, we will identify the key tourism elements Tokyo has to offer.<br />

Attractions –<br />

https://www.youtube.com/watch?v=Hr_TbL5ejuQ#action=share<br />

t- This video explains the top 5 attractions in Tokyo and the surrounding areas. It also gives a<br />

small over view of Tokyo history and how these attractions have come about. These<br />

attractions will mainly be for the family and friends who have come along since they have<br />

more time to explore the surrounding areas.<br />

Destination Tokyo


10<br />

Activities – A social program has been put in place for the surgeons to see the surrounding<br />

areas. It will be for people to do instead of attending a certain conference. they can choose<br />

whether they would like to visit around Tokyo or attend that conference. The social<br />

programme will take over an afternoon conference.<br />

1. Around 2pm start the social programme and get in<br />

coaches (momentuncoachhire.com, 2016) which will be<br />

used throughout the day first stop can be the Meiji Shrine<br />

(japan-guide.com, 2018). Here they can spend around an<br />

hour and a half since there are many different sites<br />

around the area of the shrine which they can visit like the<br />

Yoyogi park, nearby is Harajuku which is a very popular<br />

place with young teenagers, but they may want to pay a<br />

visit to see what it is like since it is a big attraction in<br />

Tokyo. Or they can visit Omotesando which is a more<br />

high-end shopping area, this may be more attractive for<br />

them to visit.<br />

2. At around 3.30pm they can take the coach again to Shinjuku where they can shop for<br />

more traditional Japanese goods, so they can try traditional Japanese street food getting<br />

a taste of their<br />

culture. This can be good for<br />

the surgeons because<br />

they get to experience more<br />

of the culture. The<br />

main shopping area for this<br />

is called ‘Beams’<br />

(beams.co.jp, n.d). It is a<br />

more high-end<br />

shopping area which will be<br />

more appropriate for<br />

them to be shopping in. They<br />

can shop for around<br />

an hour here or longer if<br />

they need it. (timeout.com, 2018).<br />

3. They can now have choice to go visit Akihabara<br />

(japan-guide.com, 2018) - Since this is a unique place people may not enjoy visiting here<br />

so they can go straight to the Genyadana Hamadaya restaurant (hamadaya.info, n.d). If<br />

they chose to go to Akihabara they can take the same coach, there and spend around an<br />

hour including travel time which is around 20 mins there before heading to the<br />

restaurant. From Akihabara they can catch the coach again for 10 mins to the<br />

restaurant.<br />

4. The social program will end at the Genyadana Hamadaya, this is a 3-star Michelin<br />

restaurant which holds many people, it is a very historic restaurant going back to 1912 it<br />

continues with the traditional practices from the Meiji period by having famous Geishas.<br />

It has connections with Geisha this allows them to be served and entertained in the old<br />

Geisha traditions; serving traditional Japanese foods.<br />

Destination Tokyo


11<br />

Accommodation –<br />

As our client is the American Heart Association, they fall under the ‘Businessperson’ tourist<br />

typology. This gives us a small insight into what sort of things these people would typically be<br />

known for/ associated with. Under the businessperson typology, it states that:<br />

• They are concerned with their social status.<br />

• They contribute to the economy.<br />

• They do not take photos.<br />

• They prefer interacting with people of their own kind.<br />

• They go to famous places.<br />

There are many different types of accommodation across Tokyo including Hostels e.g. Unplan<br />

Kagurazaka (Hostelworld, 2018), Guesthouses e.g. LY INN Oshiage (Booking.com, 2018), Hotels<br />

e.g. Ana Intercontinental Tokyo (Ana Intercontinental Tokyo, 2018), Capsule Hotels which are<br />

quite unique and well known to Japan e.g. Capsule Hotel Anshin Oyado Premier Tokyo<br />

Shinjuku Station (Expedia, 2018) and Air BnB are just some examples.<br />

There are many luxury hotels across Tokyo, some of which include<br />

the Hilton Tokyo, The Prince Park Tower Tokyo, The Ritz-Carlton<br />

Tokyo and more (Booking.com, 2018).<br />

We have chosen the Ana Intercontinental Tokyo for the clients as<br />

we feel this is the best suited for the requirements. As the clients<br />

from the Heart Association will be bringing their partners along to<br />

the conference, this means that there will be around 400<br />

attendees and therefore they need somewhere that is big enough<br />

to accommodate everyone so that it is easy for everyone to attend<br />

conferences and be within a close distance of each other and any<br />

events being held over the period of time they are visiting, and as<br />

specified in the client brief, a destination with the right amenities<br />

and attractions is something that they are prepared to pay more<br />

for. With, the Ana Intercontinental is located very centrally, and is<br />

close to a lot of amenities and attractions. It is just a 20-minute<br />

walk or 6-minute drive from Tokyo Tower which is one of the city’s most popular attractions.<br />

Typically, people associated under the ‘businessperson’ typology prefer luxury, our chosen<br />

hotel is 5-stars, and with the clients working several hours a week, they will expect to be<br />

looked after in every aspect when they go away. There are 844 rooms in the hotel, meaning<br />

there are more than double required for the clients. There are also many different types of<br />

Destination Tokyo


12<br />

room available, ranging from the classic room to the presidential suite (Ana Intercontinental<br />

Tokyo, 2018).<br />

Another reason that we have chosen this hotel is the<br />

amenities it has to offer, including 7 different restaurants,<br />

4 bars & Lounges, a patisserie, different business rooms<br />

and facilities, there is also an open-air swimming pool,<br />

health and fitness centre, spa, shopping arcade and a<br />

medical clinic (Ana Intercontinental Tokyo, 2018).<br />

Furthermore why we have chosen this hotel for the<br />

clients is the Business amenities on offer, as they are able<br />

to hold any conferences/ business events at the hotel and therefore do not have to worry<br />

about travelling through the city for any events. The hotel has many different rooms for<br />

different purposes, including small and mid-size event suites and the prominence ballroom,<br />

which can hold anywhere from 870 – 2200 people depending on the type of event being held.<br />

(Ana Intercontinental Tokyo, 2018).<br />

The prominence ballroom will be where the clients spend most of their time as this is where<br />

any conferences/ business events will be held as well as the black-tie dinner event being held<br />

here on the final night.<br />

Accessibility –<br />

Destination Tokyo


13<br />

In Tokyo, there are two main airports, Narita and Haneda. (gotokyo.org, n.d.) This makes it<br />

accessible to other countries around the globe. The most international flights enter via Narita<br />

(35 miles from the city.) (narita-airport.jp, n.d.) From there, the quickest way to get into town<br />

is using the JR Narita Express train, connecting with all major stations, such as Shinjuku,<br />

Shinagawa, Shibuya and Tokyo, taking around an hour. (jreast.co.jp, n.d.) Haneda airport is<br />

much closer and more convenient to access as it is centrally located (only around 12 miles<br />

from Tokyo Station), but it has fewer international flights. (haneda-airport.jp, n.d.) Which<br />

means our client (American Association of Heart Surgeons) who will be mainly coming from<br />

America (80%) and the rest from different places around Europe (20%) will fly there. However,<br />

this isn’t a concern as they have excellent transport links from the Airports to the city. Each<br />

airport has buses, express trains and taxis that will go to all the major hotel districts in they<br />

want to get one. (Demetriou, 2016) On the other hand, we will be able to provide limousine<br />

transfers from the Airport if they wish to arrive in luxury and comfort after a long flight.<br />

As mentioned in our PowerPoint, we break the different typologies of tourists going to Japan,<br />

into the segmentation model. Using this, we can anticipate what types of transport they would<br />

use.<br />

Classification Why Japan Who they are Travel arrangements<br />

Amakudari<br />

(Sightseeing)<br />

Japan tour,<br />

onsen visits,<br />

cultural<br />

heritage,<br />

temples,<br />

UNESCO<br />

designated<br />

sites, historical<br />

sites etc.<br />

Retired men and their<br />

wives or alone, families<br />

on tour, young couples<br />

visiting Japan to explore<br />

“land of electronics and<br />

cars”<br />

Bicycles - “Discovering<br />

Tokyo by bicycle is a fun<br />

way to explore the city<br />

offering you a wider range<br />

of sights and sounds that<br />

might otherwise be missed<br />

if you are traveling on<br />

other forms of public<br />

transport.” (gotokyo.org,<br />

n.d.)<br />

Buses – “Community buses<br />

are an affordable,<br />

convenient means of<br />

traveling between<br />

sightseeing spots in<br />

Tokyo.” (gotokyo.org, n.d.)<br />

Destination Tokyo


14<br />

You can also get SKY HOP<br />

BUS One-Day Pass (valid for<br />

24 hours): Adult 3,500 yen<br />

(30.91 US dollars), Child<br />

1,700 yen (15.01 US<br />

dollars). This means it is<br />

very affordable.<br />

Naruto<br />

(Education)<br />

Company<br />

training, Japan<br />

government<br />

sponsored<br />

training tours.<br />

Executives of Japanese<br />

company’s subsidies<br />

aboard,<br />

government\agency<br />

staffs.<br />

Cars – Many car rental<br />

companies available to hire<br />

from within Tokyo.<br />

Straight-forward, easy. Can<br />

pick up from the airport,<br />

convenient. Company can<br />

pay for the car and the<br />

fuel. (rentacar.or.jp, 2017)<br />

Shayoozku<br />

(Business)<br />

Meeting of<br />

business<br />

partners,<br />

conference,<br />

trade fairs,<br />

exhibitions,<br />

etc.<br />

Company/ business<br />

executives, conference<br />

delegates, exhibitors,<br />

etc.<br />

Limousine - Want to arrive<br />

in style to the hotel and<br />

after a long flight. There<br />

are many companies you<br />

can book with, for example<br />

Tokyo Limo Service. They<br />

are English speaking. A<br />

celebrity favorite including<br />

past clients such as Jackie<br />

Chan and Tom Cruise.<br />

Plenty of cars to choose<br />

from and a range of prices.<br />

(tokyolimoservice.com,<br />

2016)<br />

Oktaku-<br />

Jyourenn(Sports)<br />

Golf, soccer,<br />

baseball team<br />

tours, school<br />

tours etc.<br />

Teens, young adults,<br />

adults in their 20s and<br />

30s.<br />

Subway - Quick to get from<br />

one place to another.<br />

“Covering the whole city,<br />

the subway is a quick and<br />

easy transport option to<br />

reach any destination<br />

within Tokyo. Multilingual<br />

Destination Tokyo


15<br />

signs both in the stations<br />

and trains have made using<br />

the network even easier.”<br />

(gotokyo.org, n.d.)<br />

Other than the travel mentioned, Tokyo can be walked around. As all the attractions are close<br />

together. However, the human congestion around the streets might make it hard to do so, or<br />

longer to get to places.<br />

The fleet registrations of cars in service<br />

results for year ending March 31, 2017<br />

Ease of accessibility of the destination’s component attractions<br />

1. The accessibility of Akihabara<br />

Destination Tokyo


16<br />

You can easily get to Akihabara Station on the JR Yamanote Line, Keihin-Tohoku Line, Sobu<br />

Line or Tokyo Metro's Hibiya Line. From Haneda Airport: On the Limousine bus it takes 50<br />

minutes, or if you get the train 45 minutes. From Narita Airport: The Limousine bus takes two<br />

hours, or the train takes an hour and half. (gotokyo.org, n.d.) However, when you get there<br />

the accessibility of akihabara is very poor. It is an over-crowded shopping area. Also, it does<br />

not cater for wheelchair users. (accessible-japan.com, 2018)<br />

2. The accessibility of Meiji shrine<br />

The entrance to Meiji Shrine South Gate is very close to Harajuku Station, taking about a 3-<br />

minute walk so is accessible easily by train. (planetyze.com, 2018) On a further note, the<br />

ramps in the shrine complex and the barrier free toilet mean that it is quite accessible to most<br />

people with a disability. (accessible-japan.com, 2018)<br />

3. The accessibility of Shinjiku<br />

It takes 25 minutes from Ueno Station. By JR Yamanote Line to get there and costs 200 yen<br />

(1.77 US dollars). Also available is a slightly quicker way if you take the JR Yamanote or JR<br />

Keihin-Tohoku Line from Ueno to Kanda Station, and then the JR Chuo Line from Kanda to<br />

Shinjuku. (japan-guide.com, 2018) Shinjuku is a large area. However, different places have<br />

better accessibility than others. The department stores and Skyscraper District allow<br />

wheelchair access and have accessible toilets and restaurants. On the other hand, Omoide<br />

Yokocho, Kabukicho and Golden Gai aren’t that accessible and most restaurants and bars can<br />

only be enjoyed from outside. (accessible-japan.com, 2018)<br />

4. The accessibility of Asakusa<br />

Take the JR Yamanote Line to Kanda Station from Tokyo Station (2 minutes, 140 yen (1.24 US<br />

dollars)) and transfer to the Ginza Subway Line for Asakusa (10 minutes, 170 yen (1.24 US<br />

dollars)). The accessibility varies as the crowd capacity changes by day-of-the week (weekends<br />

are the busiest) and time of the year. In the new year, from January 1-15th Japanese go visit<br />

temples to pray. Therefore, it is not adviced to go there. Other than the crowds though the<br />

main temple is accessible, there are toilets and most restaurants in the surrounding area are<br />

more accessible than others in Japan. (accessible-japan.com, 2018)<br />

Destination Tokyo


17<br />

Amenities –<br />

here are two types of amenities (natural and manmade.) Beaches, sea-bathing, fishing, climbing,<br />

trekking, viewing etc. are come under the former category. Various types of entertainments and<br />

facilities which cater for the special needs of the tourists come under the latter category.<br />

(coursehero.com, 2018)<br />

A limitation to the carrying capacity of destinations<br />

Due to daily tourism the carrying capacity of two cities are 150,000 peolple/day in Tokyo. (Bo, 2013)<br />

The carrying capacity of Toyko has no structure and is struggling, leading to urban-sprawl. However,<br />

there is plans to build a new airport runway, which people have protested against because they can’t<br />

handle the tourists coming in. (Humstokyo.weebly.com, n.d.) Tokyo needs to measure its carrying<br />

capacity better so they can have a strategic plan in place to help limit the use of resources.<br />

(Japanfs.org, 2014)<br />

Tourist shops, café, toilets & othr necessary facilities<br />

Toilets<br />

While it may be difficult to locate a restroom in a rural area, its quite easy to find relatively clean public<br />

restromms in japan’s metropolitan areas. (livejapan.com, 2018)<br />

Cafes<br />

• Bongen<br />

• Foodmood<br />

• Toraya Café An Stand<br />

(Hiratsuka, Kotaki & Imada, 2018)<br />

Tourist Shops<br />

• Oriental Bazaar<br />

• Tokyu Hands<br />

• Loft Shibuya<br />

(Bouwers. 2017)<br />

Destination Tokyo


18<br />

Hotel Amenities<br />

Amenities help with the protection of destination (Tokyo)<br />

Facilities are very essential for any tourist centre. They help protect the destination because it<br />

makes tourism run more smoothly. Also, they help employ local people in places such as cafés,<br />

restaurants etc. If people spend money in the amenities, such as tourist shops, this money<br />

goes back into the local community, and then that money can be spent protecting the<br />

destination further. They can also protect the destination because natural amenities such as<br />

gardens like Shinjuku Gyoen National Garden help the environment. This is because trees<br />

absorb carbon dioxide to remove it from the atmosphere. This reduces greenhouse gasses<br />

which lessens the impact on global warming. (Evans, n.d.)<br />

Destination Tokyo


19<br />

Amenities can influence visitor expectations & satisfaction<br />

Amenities can have a huge impact on whether a tourist enjoys their stay or not. This is<br />

because they are a huge part of a visitors stay. Every tourist will come into contact with<br />

amenities at some point, from toilets to cafés to tourist shops. If this doesn’t live up to<br />

expectations it can ruin the whole outlook of their stay.<br />

Destination Tokyo


20<br />

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Destination Tokyo

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