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The 10 Most Prominent Healthcare Companies in 2018

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www.primeview.co<br />

-<br />

DECEMBER <strong>2018</strong><br />

<strong>The</strong><br />

<strong>Most</strong><br />

<strong>Prom<strong>in</strong>ent</strong><br />

<strong>Healthcare</strong><br />

<strong>Companies</strong> <strong>in</strong><br />

<strong>2018</strong>.<br />

Samuel<br />

George<br />

GESCO<br />

HEALTHCARE


EDITOR’S NOTE<br />

<br />

<br />

www.primeview.co<br />

DECEMBER - <strong>2018</strong><br />

Samuel<br />

George<br />

<strong>The</strong><br />

<strong>Most</strong><br />

<strong>Prom<strong>in</strong>ent</strong><br />

<strong>Healthcare</strong><br />

<strong>Companies</strong> <strong>in</strong><br />

<strong>2018</strong>.<br />

GESCO<br />

HEALTHCARE<br />

<strong>2018</strong> is totally favorable year for the healthcare <strong>in</strong>dustry as millions of patients<br />

are acknowledged with their foremost onl<strong>in</strong>e video consultation <strong>in</strong> absence of<br />

doctor, while on the other side lot of them are able to utilize their mobile phones<br />

as diagnostic tools. In the forthcom<strong>in</strong>g years, healthcare <strong>in</strong>dustry is anticipated to<br />

become more self-sufficient and stable, coupled with full-fledged <strong>in</strong>corporation<br />

of technology <strong>in</strong>to every facet. This <strong>in</strong>cludes <strong>in</strong>ner-work<strong>in</strong>gs or atta<strong>in</strong><strong>in</strong>g valuable<br />

perspective from real-time data analytics.<br />

<strong>The</strong> positivity that healthcare <strong>in</strong>dustry is carry<strong>in</strong>g will result <strong>in</strong> a dom<strong>in</strong>o effect to<br />

other grow<strong>in</strong>g <strong>in</strong>dustry which <strong>in</strong>cludes bank<strong>in</strong>g <strong>in</strong>dustry, healthcare suppliers and<br />

vendors, and <strong>in</strong>surance <strong>in</strong>dustry. <strong>The</strong> most benefited sector from these positive<br />

trends will be the healthcare customers, as surgeons, visit-by-visit and shift-by-shift<br />

doctors and other critical cl<strong>in</strong>icians are expected to leverage technology to aid their<br />

patients lead better as well as healthier lives. This year has been full of impactful<br />

trends of healthcare <strong>in</strong>dustry, which will also affect the com<strong>in</strong>g next couple of<br />

years.<br />

<strong>The</strong> first and foremost critical trend<strong>in</strong>g trend is unveil<strong>in</strong>g if new drugs pric<strong>in</strong>g<br />

models. With the grow<strong>in</strong>g usage of social media, customer’s feedback matters a<br />

lot to even <strong>in</strong>dustry giants, customers exhibit clearly what they feel about the ris<strong>in</strong>g<br />

drug prices and high-deductible healthcare plans. <strong>The</strong>refore, <strong>in</strong> the upcom<strong>in</strong>g<br />

years, there will be escalated governmental regulation to curb the high drug prices.<br />

In the years to come, collaborations among cl<strong>in</strong>ics, hospitals and other medium to<br />

top tier health systems will develop higher consumer <strong>in</strong>terest and enhance services<br />

for patients. As abundant <strong>in</strong>dependent firms partner and merge their way <strong>in</strong> the<br />

direction of <strong>in</strong>dustry consolidation. Along with that, it is envisioned to have a rapid<br />

up surge <strong>in</strong> the case of advanced technology be<strong>in</strong>g <strong>in</strong>corporated to cater the<br />

patients.<br />

Other crucial step <strong>in</strong> healthcare <strong>in</strong>dustry is Go Mobile. As there is higher adoption<br />

of health app is recorded, which is shift<strong>in</strong>g the fashion of physically go<strong>in</strong>g to<br />

hospitals, to operat<strong>in</strong>g th<strong>in</strong>gs through mobile apps. With the statistics, there is<br />

observation made which says patients are not only us<strong>in</strong>g smart watch or<br />

smartphones but they are also receiv<strong>in</strong>g expert diagnosis from remote proximities.<br />

As technology adoption is grow<strong>in</strong>g exponentially <strong>in</strong> the healthcare <strong>in</strong>dustry, it<br />

rises the concerns of hack<strong>in</strong>g due to the lack of security measures which restricts<br />

half of the population from try<strong>in</strong>g out novel healthcare devices. This leads to<br />

escalation of security for all new generation equipment coupled with best-<strong>in</strong>-class<br />

network architectural services.<br />

<strong>The</strong> chief dilemma encountered by healthcare providers has always been deliver<strong>in</strong>g<br />

the best possible outcomes while keep<strong>in</strong>g the rates affordable or cost-effective. In<br />

the future ahead, soar<strong>in</strong>g budget pressure on cl<strong>in</strong>ics and hospitals is expected to<br />

see them response positively and come up with some out-of-the-box <strong>in</strong>novative<br />

ways to offer quality healthcare.<br />

Happy read<strong>in</strong>g<br />

Prime View Magaz<strong>in</strong>e<br />

editor@primeview.co


COVER STORY<br />

GESCO HEALTHCARE<br />

CONTENTS


BUCKETLIST DREAMS<br />

Out-of-the-Box and Cost-Effective Health<br />

Management Services<br />

PROFILE<br />

34<br />

18<br />

26<br />

28<br />

HEALTHCARE CONSULTING SERVICES<br />

Br<strong>in</strong>g Operational Efficiency with Best<br />

Management Practices<br />

JANITRI INNOVATIONS<br />

Exceptional Tech-based Innovations <strong>in</strong><br />

<strong>Healthcare</strong><br />

JM NUTRITION<br />

Holistic Approach Towards Healthy Life<br />

CHATBOAT<br />

Your New Personal F<strong>in</strong>ancial Assistants<br />

NATURAL FIBRES & ORGANIC CLOTHING<br />

Benefits of Natural Fibres and Organic<br />

Cloth<strong>in</strong>g for Women<br />

22<br />

30<br />

ARTICLE


GESCO <strong>Healthcare</strong><br />

GESCO <strong>Healthcare</strong><br />

Transform<strong>in</strong>g Lives with Innovative<br />

<strong>Healthcare</strong> Solutions<br />

Mr. Samuel Williams George<br />

CEO<br />

Accuracy, Precision and Perfection are the words which make the foundation of the<br />

healthcare <strong>in</strong>dustry. <strong>The</strong>se are the words on which our lives depend on. It is one such<br />

sector where only a m<strong>in</strong>ute mistake can cost hundreds of human lives. Whether do<strong>in</strong>g<br />

the diagnosis of a disease, a critical surgery, prescription of medic<strong>in</strong>es, usage of<br />

pharmaceutical devices, medical tools or operat<strong>in</strong>g other complex systems, there has to<br />

be accuracy, a conscious, careful and responsible m<strong>in</strong>d which cannot afford to make any<br />

mistake. One such company which is transform<strong>in</strong>g the lives of human be<strong>in</strong>gs every day<br />

with its <strong>in</strong>novative, yet accurate, precise and perfect healthcare solutions to alleviate pa<strong>in</strong><br />

among the patients globally is GESCO <strong>Healthcare</strong>, a trailblazer of quality surgical and<br />

implants.<br />

GESCO took an obligation to transform lives of people with their unparalleled<br />

<strong>in</strong>novative medical solutions improv<strong>in</strong>g the global health. <strong>The</strong>y have tailor-made solutions<br />

<strong>in</strong> form of high-quality designed and manufactured neuro, orthopedic and sp<strong>in</strong>al implants<br />

accompanied by widely spread spectrum of surgical <strong>in</strong>struments through active collaboration<br />

with the medical fraternity.


Cornerstone of the company grounded s<strong>in</strong>ce the year 1962, they have become the largest sp<strong>in</strong>al<br />

implant manufacturer <strong>in</strong> the country at present. With the constant emphasis on <strong>in</strong>novative<br />

enhancement of their products and processes, their Innovation Centre develops some<br />

out-of-the-box and cost-effective organic advanced technology to mitigate the pa<strong>in</strong> of patients<br />

across the world.<br />

With a mission to become one of the Top <strong>Healthcare</strong> Brands globally, GESCO <strong>Healthcare</strong>,<br />

more than half a decade old company, is mak<strong>in</strong>g enormous efforts to alleviate pa<strong>in</strong> for patients<br />

across the globe. <strong>The</strong> company primarily focuses on the Manufactur<strong>in</strong>g of high-quality Neuro,<br />

Orthopedic and Sp<strong>in</strong>al implants along with a wide array of high standard surgical <strong>in</strong>struments.<br />

For its extraord<strong>in</strong>ary services the company has won numerous accreditations <strong>in</strong>clud<strong>in</strong>g the ones<br />

from Indian FDA, ISO 13485, 9001, CE Mark<strong>in</strong>g, US FDA, and WHO-GMP among many<br />

others.<br />

Currently, the company has over 350 employees and its market<strong>in</strong>g offices <strong>in</strong> 15 cities all<br />

over India and an exhaustive dealer network <strong>in</strong> the country. It also has a global presence <strong>in</strong> over<br />

30 countries.<br />

Initiatives taken with a Team of Diligently Hard-Work<strong>in</strong>g Members<br />

We always<br />

consider our<br />

customer database as<br />

precious, and we<br />

cont<strong>in</strong>uously strive hard<br />

to satisfy their<br />

needs.<br />

GESCO’s pursuit of excellence has been<br />

susta<strong>in</strong>ed by a team of passionate eng<strong>in</strong>eers and<br />

technicians, cutt<strong>in</strong>g-edge technology, world-class<br />

<strong>in</strong>frastructure and their focus on quality.<br />

International medical and standard certifications<br />

like Indian FDA, ISO 13485, CE mark<strong>in</strong>g, US<br />

FDA, WHO-GMP stand as a testament to the<br />

quality of their products. In a span of 50+ years of<br />

manufactur<strong>in</strong>g and export<strong>in</strong>g implants and surgical<br />

<strong>in</strong>struments, they have ga<strong>in</strong>ed the trust of clients<br />

across India, Asia, Africa, Europe, North America<br />

and South America.<br />

With their Innovation Centre, GESCO is at the<br />

forefront of leverag<strong>in</strong>g the advances <strong>in</strong> medical<br />

technology to help their customers deliver better<br />

care to more people around the world at a lower cost. One of GESCO’s key strengths has been<br />

the translation of <strong>in</strong>sights <strong>in</strong>to reality by address<strong>in</strong>g the gaps <strong>in</strong> the medical field through product<br />

design. <strong>The</strong>y have the <strong>in</strong>frastructure and expertise to go from an idea to design, from prototype<br />

to production, supported by production processes that are designed to move from concept to<br />

volume production <strong>in</strong> a fast and cost-effective manner. A few of their acclaimed <strong>in</strong>novations<br />

<strong>in</strong>clude GAAS, a sp<strong>in</strong>al product and the Halifax Nail, an orthopedic product, both built with<br />

some of the biggest names <strong>in</strong> the Neurosurgical and Orthopedic specialties.


Instill<strong>in</strong>g Core Values for Improved Efficiency<br />

To enhance the performance of the company and <strong>in</strong>crease the efficiency of its services, GESCO<br />

<strong>Healthcare</strong> fosters certa<strong>in</strong> core values among its specialists <strong>in</strong> the entire team and they are:<br />

Innovation through Collaboration: <strong>The</strong> company constantly tries to outdo itself <strong>in</strong> creat<strong>in</strong>g<br />

healthcare products that help people live active lives. It leverages the collective genius m<strong>in</strong>ds<br />

of the medical community to develop <strong>in</strong>novative solutions for quality healthcare possible<br />

every day.<br />

Deliver<strong>in</strong>g Quality: <strong>The</strong> company claims to have an obsession with quality and that is what<br />

makes the GESCO <strong>Healthcare</strong> stand tall and w<strong>in</strong> countless <strong>in</strong>ternational accreditations. This<br />

dedication towards quality does not get restricted to its products, but goes beyond that <strong>in</strong>gra<strong>in</strong>ed<br />

that <strong>in</strong>gra<strong>in</strong>ed <strong>in</strong> all their ethos, <strong>in</strong>frastructure and teams.<br />

Nurtur<strong>in</strong>g Relationships: “We believe we are better together,” claims GESCO <strong>Healthcare</strong><br />

and that is why the company deeply <strong>in</strong>vests <strong>in</strong> its relationships with the medical community,<br />

its employees and partners, so as to propel their journey towards re-imag<strong>in</strong><strong>in</strong>g and re-def<strong>in</strong><strong>in</strong>g<br />

healthcare<br />

Implant<strong>in</strong>g Trust: Trust be<strong>in</strong>g the foundation of any relationship, the company dedicatedly<br />

<strong>in</strong>stills that among each of its employees and every relationship that is anchored with<br />

honesty and <strong>in</strong>tegrity for deliver<strong>in</strong>g effective medical solutions that persistently raise the bar<br />

of ethical healthcare.<br />

About the Extraord<strong>in</strong>ary Solutions Offered by the Company<br />

We believe we are better<br />

together. We deeply <strong>in</strong>vest<br />

<strong>in</strong> relationships with the<br />

medical community, our<br />

employees, and partners,<br />

relationships that propel<br />

us forward, encourag<strong>in</strong>g<br />

us to re-imag<strong>in</strong>e<br />

healthcare.<br />

With its vision, enormous effort, and extraord<strong>in</strong>ary offer<strong>in</strong>gs<br />

<strong>in</strong> an unbelievable price, GESCO <strong>Healthcare</strong> has become one<br />

of the most advanced medical device manufactur<strong>in</strong>g facility<br />

<strong>in</strong> the country. Even after manufactur<strong>in</strong>g the products, the<br />

company ensures rigorous quality checks at several stages<br />

and sterilizes with the help of an exhaustive microbiology<br />

laboratory. <strong>The</strong> company has several patented products and<br />

collaborates with numerous major companies of the world <strong>in</strong><br />

the sector of Neurosurgical and Orthopedic specialties. Some<br />

of its products like GAAS and Halifax Nail are highly<br />

acclaimed and used all over the world.<br />

<strong>The</strong> company makes every effort to deliver the best quality<br />

products and to achieve that the company compromises<br />

noth<strong>in</strong>g. To produce the highest standard of medical<br />

equipment <strong>in</strong> the world, the company <strong>in</strong>vests huge amount<br />

resources <strong>in</strong> highly advanced capital mach<strong>in</strong>eries from<br />

Switzerland, Germany, Japan and the USA.


About the Inception of this Spectacular Company<br />

Like all other <strong>in</strong>dustries, even healthcare sector suffered a lot after the Indian <strong>in</strong>dependence. It<br />

was then the Indian <strong>in</strong>dustry of surgical <strong>in</strong>struments was <strong>in</strong> its primitive stage, hence, most of the<br />

<strong>in</strong>struments used then were imported, mak<strong>in</strong>g it was unaffordable. See<strong>in</strong>g the potential of the<br />

market and demand of the surgical <strong>in</strong>struments at a reasonable price, Mr. <strong>The</strong>odore George, the<br />

M.D. of the company entered <strong>in</strong>to the scenario and founded GESCO <strong>Healthcare</strong> <strong>in</strong> the year<br />

1962.<br />

Later <strong>in</strong> the year 1985, the eldest son of Mr. <strong>The</strong>odore George, Mr. Samuel Williams George,<br />

the current CEO at GESCO <strong>Healthcare</strong>, jo<strong>in</strong>ed hands with his father as a young eng<strong>in</strong>eer to take<br />

the company to the level-next. Observ<strong>in</strong>g the gap <strong>in</strong> the market and demand for standard quality<br />

Sp<strong>in</strong>al Implants at affordable prices <strong>in</strong> the early ‘90s, Mr. Samuel used the company’s rich<br />

experience <strong>in</strong> Research and Development, cutt<strong>in</strong>g-edge mach<strong>in</strong>ery, <strong>in</strong>herent focus on quality and<br />

<strong>in</strong>novation to enter the <strong>in</strong>dustry <strong>in</strong> a new form and create a mark with<strong>in</strong> the m<strong>in</strong>ds of medical<br />

practitioners.<br />

Sturdy Built Infrastructure<br />

GESCO has some <strong>in</strong>credible state-of-the-art manufactur<strong>in</strong>g facilities encourag<strong>in</strong>g their<br />

<strong>in</strong>novative streak. Cover<strong>in</strong>g all the stages of production <strong>in</strong>clud<strong>in</strong>g conceptualization to<br />

production takes place <strong>in</strong>-house with contemporary design<strong>in</strong>g facilities, full-fledged laboratories<br />

for prototype test<strong>in</strong>g and manufactur<strong>in</strong>g units powered by computer-controlled numeric<br />

technology. <strong>The</strong>y showcase some of the most pre-em<strong>in</strong>ent medical devices.<br />

<strong>The</strong> company has a commitment towards perfection<br />

which gets bolstered with high quality control culture<br />

of their organization. <strong>The</strong>y are embedded with an<br />

exhaustive quality management system implement<strong>in</strong>g<br />

rigorous quality checks at several key stages of the<br />

manufactur<strong>in</strong>g process. Also, they some modern<br />

microbiology laboratory that validates the sterility of<br />

all the <strong>in</strong>struments.<br />

GESCO has an unbiased emphasize on raw materials,<br />

ensur<strong>in</strong>g their implants are made with imported,<br />

high-quality titanium, top-notch sta<strong>in</strong>less steel and<br />

high-grade performance polymers while the materials<br />

used for mould<strong>in</strong>g surgical <strong>in</strong>struments are of higher<br />

grades with thorough verification and certification of<br />

sta<strong>in</strong>less steel.<br />

Our obsession with quality<br />

is legendary with countless<br />

<strong>in</strong>ternational accreditations<br />

a stand<strong>in</strong>g testament. This<br />

dedication to quality<br />

extends well beyond our<br />

products and is <strong>in</strong>gra<strong>in</strong>ed <strong>in</strong><br />

our very ethos,<br />

<strong>in</strong>frastructure, and teams.


A Strong Team makes a Strong Company and Eventually the Success Po<strong>in</strong>t<br />

In whichever field it is, a grow<strong>in</strong>g team with the cont<strong>in</strong>uous hunger for learn<strong>in</strong>g and<br />

understand<strong>in</strong>g the market trends and the ability to contribute to a team is the most crucial th<strong>in</strong>g<br />

for a company’s success. This is what def<strong>in</strong>es GESCO <strong>Healthcare</strong> and helps them to deliver<br />

the highest value to its customers. With a vision towards diversify<strong>in</strong>g sections, add<strong>in</strong>g more<br />

value to its stakeholders, the company has added new divisions <strong>in</strong> the niche market <strong>in</strong>clud<strong>in</strong>g<br />

We are constantly try<strong>in</strong>g to outdo ourselves<br />

<strong>in</strong> creat<strong>in</strong>g healthcare products that help<br />

people live active lives. We leverage the<br />

collective genius of the medical community<br />

to develop <strong>in</strong>novative solutions for a<br />

healthier tomorrow. It is a promise we make<br />

ourselves to look beyond what is possible<br />

today.<br />

Like any other successful company, GESCO <strong>Healthcare</strong> too constantly updates itself about<br />

the latest happen<strong>in</strong>gs <strong>in</strong> the <strong>in</strong>dustry. To take this process a step further, the company provides<br />

Cont<strong>in</strong>uous Medical Education (CME) about its exist<strong>in</strong>g and new products <strong>in</strong> a regular frequency<br />

enabl<strong>in</strong>g them to update their exist<strong>in</strong>g customer base and build new clientele. To conclude with the<br />

USP of the company, Mr. Samuel says, “We always keep the value of our customers. Each customer<br />

is unique to us and we make strong bonds with each of them. Hence we manufacture unique<br />

URL: www.gescoworld.com


Top-notch HealthCare Providers Offer<strong>in</strong>g Exemplary Services for<br />

Human Welfare<br />

<strong>Healthcare</strong> <strong>in</strong>dustry is all related to and offer<strong>in</strong>g hospitality, and <strong>in</strong> literal terms hospitality is<br />

generosity and warmth with which you serve a customer. If a leader is courteous and gracious to its<br />

staff, same will be passed to the customers. So, it is all about the k<strong>in</strong>dness a healthcare organization<br />

exhibits to its customers.<br />

<strong>The</strong> leaders who <strong>in</strong>novate and blend the technology with the k<strong>in</strong>dness along with their philanthropic<br />

attitude are honoured by Prime View with entitlement of “<strong>The</strong> <strong>10</strong> <strong>Most</strong> <strong>Prom<strong>in</strong>ent</strong> <strong>Healthcare</strong><br />

<strong>Companies</strong> <strong>in</strong> <strong>2018</strong>”. <strong>The</strong>se leaders with greater productivity, enhanced problem-solv<strong>in</strong>g abilities<br />

and deeper commitment are def<strong>in</strong>itely admirable.<br />

<strong>Healthcare</strong> Consult<strong>in</strong>g Services is healthcare advisory & consult<strong>in</strong>g firm established <strong>in</strong> Mumbai,<br />

render<strong>in</strong>g end to end solutions to hospitals and healthcare <strong>in</strong>stitutions with their market<strong>in</strong>g strategies,<br />

and assist<strong>in</strong>g hospitals with operations management. Bucketlist Dreams provide result oriented<br />

healthy lifestyle programs to you and your families. Affordable Diet Plans is now live. Janitri<br />

Innovations offers two major services which <strong>in</strong>cludes Daksh, an <strong>in</strong>telligent Labor Monitor<strong>in</strong>g Tool.<br />

Another one is, Keyar, FHR & Uter<strong>in</strong>e Contraction Monitor<strong>in</strong>g Device. JM Nutritions suggests<br />

healthy and balanced diet needs to be complemented with regular exercise to ensure fitness, high<br />

levels of energy, and immunity aga<strong>in</strong>st sickness and diseases. Lonza is one of the world’s lead<strong>in</strong>g<br />

and most-trusted suppliers to the pharmaceutical, biotech and specialty <strong>in</strong>gredients markets. As an<br />

<strong>in</strong>tegrated solutions provider, Lonza is boost<strong>in</strong>g its value creation along and beyond the healthcare<br />

cont<strong>in</strong>uum with a strong focus on patient healthcare, consumer preventive healthcare and consumer's<br />

healthy environment.<br />

Grand World Elder Care have dedicated their entire services to the care of the elderly. <strong>The</strong>y offer<br />

the correct medical care, expert assistance to different ailments, proper companionship and love of<br />

the care taker. HealthKart is India’s largest onl<strong>in</strong>e health & fitness store for men and women with<br />

the latest collections of health, fitness and similar products featur<strong>in</strong>g the best brands. mCURA is a<br />

complete, scalable, and effective solution for the entire healthcare community with a flexible, open<br />

framework that can leverage and <strong>in</strong>tegrate with all modules and with external systems too. Onward<br />

Health software helps PostOp patients follow their discharge <strong>in</strong>structions per Doctor’s advice. <strong>The</strong>y<br />

partner with Hospitals, Doctors, Caregivers and foremost, with Patients.<br />

Mr Samuel Williams George, CEO at GESCO <strong>Healthcare</strong> is on our Cover Story. He jo<strong>in</strong>ed hands<br />

with his father as a young eng<strong>in</strong>eer to take the company to the level-next. Observ<strong>in</strong>g the gap <strong>in</strong> the<br />

market and demand for standard quality Sp<strong>in</strong>al Implants at affordable prices <strong>in</strong> the early ‘90s, Samuel<br />

used the company’s rich experience <strong>in</strong> Research and Development, cutt<strong>in</strong>g-edge mach<strong>in</strong>ery, <strong>in</strong>herent<br />

focus on quality and <strong>in</strong>novation to enter the <strong>in</strong>dustry <strong>in</strong> a new form and create a mark with<strong>in</strong> the<br />

m<strong>in</strong>ds of medical practitioners. GESCO <strong>Healthcare</strong> is a lead<strong>in</strong>g Medical device company which<br />

endeavors to alleviate pa<strong>in</strong> for patients across the globe, strives to serve quality surgical <strong>in</strong>struments<br />

and implants.<br />

Our editors have shed some light on Benefits of Natural Fibres and Organic Cloth<strong>in</strong>g for<br />

Women, Chatbots: Your New Personal F<strong>in</strong>ancial Assistants.<br />

Flip the pages and channelize your wellness with our stories.<br />

17 16


<strong>The</strong> <strong>10</strong> <strong>Most</strong> Prom<strong>in</strong>ant <strong>Healthcare</strong> <strong>Companies</strong> <strong>in</strong> <strong>2018</strong><br />

Company Name Management Description<br />

BucketList<br />

Dreams<br />

yourbld.com<br />

Aparna Goenka<br />

Bucketlist Dreams provide result oriented<br />

healthy lifestyle programs to you and your<br />

families. Affordable Diet Plans is now Live.<br />

Gesco <strong>Healthcare</strong><br />

Pvt. Ltd.<br />

gesco<strong>in</strong>dia.com<br />

Samuel Williams<br />

GESCO <strong>Healthcare</strong> is a lead<strong>in</strong>g Medical device<br />

company which endeavors to alleviate pa<strong>in</strong> for<br />

patients across the globe, strives to serve<br />

quality surgical <strong>in</strong>struments and implants.<br />

Grand World<br />

Elder Care<br />

grandworldeldercare.com<br />

Premraj Senthil<br />

kumar<br />

Grand World Elder Care have dedicated their<br />

entire services to the care of the elderly. <strong>The</strong>y<br />

offer the correct medical care, expert assistance<br />

to different ailments, proper companionship<br />

and love of the care taker.<br />

<strong>Healthcare</strong> Consult<strong>in</strong>g<br />

Services<br />

healthcareconsult<strong>in</strong>gservices.<strong>in</strong><br />

Amit Sontakke<br />

<strong>Healthcare</strong> Consult<strong>in</strong>g Services is healthcare<br />

advisory & consult<strong>in</strong>g firm established <strong>in</strong><br />

Mumbai, render<strong>in</strong>g end to end solutions to<br />

hospitals and healthcare <strong>in</strong>stitutions with their<br />

market<strong>in</strong>g strategies, and assist<strong>in</strong>g hospitals<br />

with operations management.<br />

HealthKart<br />

healthkart.com<br />

Sameer Maheshwari<br />

HealthKart is India’s largest onl<strong>in</strong>e health<br />

& fitness store for men and women with<br />

the latest collections of health, fitness and<br />

similar products featur<strong>in</strong>g the best brands.<br />

Janitri<br />

Innovations<br />

janitri.<strong>in</strong><br />

Arun Agarwal<br />

Janitri Innovations offers two major services<br />

which <strong>in</strong>cludes Daksh, an <strong>in</strong>telligent Labor<br />

Monitor<strong>in</strong>g Tool. Another one is, Keyar, FHR<br />

& Uter<strong>in</strong>e Contraction Monitor<strong>in</strong>g Device.<br />

JM Nutrition<br />

jmnutrition.<strong>in</strong><br />

Juhi Mimani<br />

A healthy and balanced diet needs to be<br />

complemented with regular exercise to ensure<br />

fitness, high levels of energy, and immunity<br />

aga<strong>in</strong>st sickness and diseases.<br />

Lonza India<br />

lonza.com<br />

Brijesh Gupta<br />

Lonza is one of the world’s lead<strong>in</strong>g and<br />

most-trusted suppliers to the pharmaceutical,<br />

biotech and specialty <strong>in</strong>gredients markets. As an<br />

<strong>in</strong>tegrated solutions provider, Lonza is boost<strong>in</strong>g its<br />

value creation along and beyond the healthcare<br />

cont<strong>in</strong>uum with a strong focus on patient<br />

healthcare, consumer preventive healthcare and<br />

consumer's healthy environment.<br />

mCURA Mobile<br />

Health<br />

mcura.com<br />

Madhubala<br />

Radhakrishnan<br />

mCURA is a complete, scalable, and effective<br />

solution for the entire healthcare community with<br />

a flexible, open framework that can leverage and<br />

<strong>in</strong>tegrate with all modules and with external<br />

systems too.<br />

Onward Health<br />

onwardhealth.co<br />

D<strong>in</strong>esh Koka<br />

Onward Health software helps PostOp patients<br />

follow their discharge <strong>in</strong>structions per Doctor’s<br />

advice. <strong>The</strong>y partner with Hospitals, Doctors,<br />

Caregivers. And foremost, with Patients.<br />

17


<strong>Healthcare</strong> Consult<strong>in</strong>g Services<br />

Management Advisory to help manage your Hospital<br />

Br<strong>in</strong>g Operational Efficiency with Best<br />

Management Practices<br />

<strong>The</strong> adventurous journey of HealthCare Consult<strong>in</strong>g<br />

Services (HCS) <strong>in</strong>cepted s<strong>in</strong>gle handedly, putt<strong>in</strong>g extra<br />

efforts on projects <strong>in</strong> Mumbai, on varied verticals of<br />

healthcare <strong>in</strong>dustry. In 2009-<strong>10</strong>, the company was able to<br />

deliver a project which <strong>in</strong>volved- free GAP analysis ‘Hospital<br />

Health Evaluation’. Additionally, the team was able to<br />

complete the projects <strong>in</strong> a very short span of time. <strong>The</strong>n,<br />

they went ahead with commission<strong>in</strong>g of the cl<strong>in</strong>ics, which<br />

covered Delhi and Bangalore for a foreign Mult<strong>in</strong>ational<br />

Investor. <strong>The</strong> team of HCS catered and geared up to handle<br />

multiple hospital project <strong>in</strong> Mumbai. <strong>The</strong>y have extended<br />

their advisory services out of Mumbai too and at present<br />

manage couple of Charitable hospitals, small sized private<br />

s<strong>in</strong>gle doctor owned hospitals, diagnostic centers and<br />

pharmacy units.<br />

Amit Sontakke<br />

Manag<strong>in</strong>g Partner & Pr<strong>in</strong>cipal<br />

Achieved Unparalleled Heights<br />

S<strong>in</strong>ce its operations <strong>in</strong> 2013, HCS has focused <strong>in</strong><br />

creat<strong>in</strong>g a dashboard for hospitals based on Key<br />

Performance Indicators (KPI). This <strong>in</strong>cludes bed<br />

occupancy rate, Bed turnover rate, Average length of<br />

stay, Operations <strong>The</strong>atre (OT) utilization rates,<br />

Capacity Utilization rate, OPD to IPD turnover rate,<br />

OPD follow up turnover rate, proportion of new<br />

patients referred by exist<strong>in</strong>g patients, proportion of<br />

walk-<strong>in</strong> to referred, Discharge aga<strong>in</strong>st medical advice<br />

rate, patient satisfaction rate, cost per patient days,<br />

revenue per patient days, etc. All these parameters and<br />

more are measured post GAP analysis, market<strong>in</strong>g &<br />

brand<strong>in</strong>g strategies, media plann<strong>in</strong>g, Cl<strong>in</strong>ical &<br />

Non-cl<strong>in</strong>ical parameters, help<strong>in</strong>g hospitals with<br />

adequate and competent manpower , media<br />

equipment plann<strong>in</strong>g and quality benchmark<strong>in</strong>g.<br />

Last but not the least, HCS also provides a<br />

manag<strong>in</strong>g and <strong>in</strong>tegrat<strong>in</strong>g <strong>in</strong>formation technology to<br />

the processes, on a daily basis. Altogether, HCS acts<br />

as an extended arm to these hospitals and aims to<br />

expand their <strong>in</strong>frastructure to a multispecialty scale.<br />

Pic.1 - Dialysis Unit<br />

HCS has collaborated with IT companies<br />

to br<strong>in</strong>g about a Hospital Information<br />

System (HIS), which help hospitals to<br />

effectively manage their entire process.<br />

HCS is also negotiat<strong>in</strong>g with these IT<br />

companies to make it cost effective, so,<br />

hospitals with lesser revenue can also<br />

afford their IT Adm<strong>in</strong>istrators, thereby<br />

<strong>in</strong>creas<strong>in</strong>g their overall efficiency of the<br />

system.<br />

18


exposure towards statutory compliances<br />

and particular attention to the hospitals<br />

market<strong>in</strong>g and sales. HCS services are<br />

specially designed consider<strong>in</strong>g these<br />

multitud<strong>in</strong>ous obstacles and these services<br />

contrive to overcome exist<strong>in</strong>g challenges<br />

clients face today<br />

Lead<strong>in</strong>g with Rich Experience<br />

Industry Overview<br />

Pic.2 - ICU<br />

<strong>The</strong> bellwether of transformation was founded by<br />

em<strong>in</strong>ent professional Amit Sontakke, Manag<strong>in</strong>g<br />

Partner of <strong>Healthcare</strong> Consult<strong>in</strong>g Services. Amit is<br />

hav<strong>in</strong>g very productive and fruitful experience <strong>in</strong> the<br />

field of Hospital Operational Management and<br />

proficiency for optimization of resource deployment<br />

<strong>in</strong> exist<strong>in</strong>g facilities and superfluous bus<strong>in</strong>ess<br />

generation <strong>in</strong> the unit/hospital/project. His core skills<br />

are to achieve faster market response and decision<br />

mak<strong>in</strong>g, <strong>in</strong>crease performance, reduc<strong>in</strong>g cost and<br />

strengthen<strong>in</strong>g competitive advantage for <strong>Healthcare</strong><br />

projects. He is a Master of Bus<strong>in</strong>ess Adm<strong>in</strong>istration<br />

(MBA) <strong>in</strong> Hospital Adm<strong>in</strong>istration from Institute of<br />

Management Studies, Indore <strong>in</strong> 2001, he has<br />

completed advanced Senior Management Program<br />

from IIM Calcutta <strong>in</strong> 2013-14 & Certification Course<br />

<strong>in</strong> “Susta<strong>in</strong><strong>in</strong>g & Manag<strong>in</strong>g Hospital Growth” from<br />

IIM Bangalore <strong>in</strong> 2013.He has 18 years of experience<br />

<strong>in</strong> major Mult<strong>in</strong>ational <strong>Companies</strong><br />

To f<strong>in</strong>d success <strong>in</strong> this modern time, hospitals need<br />

effective strategic plann<strong>in</strong>g, proper <strong>in</strong>frastructure, best<br />

medical professional consultants,human resource<br />

allocation, cl<strong>in</strong>ical plann<strong>in</strong>g, sufficient knowledge &<br />

We strive to br<strong>in</strong>g<br />

Profitability <strong>in</strong><br />

Hospitals and<br />

Standardisation <strong>in</strong><br />

<strong>Healthcare</strong> Systems<br />

Bright Future of the Company<br />

<strong>Healthcare</strong> and Hospital is a necessity of<br />

the social population. As the Indian<br />

economy is mov<strong>in</strong>g towards capitalist<br />

society, this give rise to mushroom<strong>in</strong>g of<br />

too many Hospitals <strong>in</strong> various formats,<br />

which <strong>in</strong>culcate growth and healthy<br />

competition among them, thus there is a<br />

need for creat<strong>in</strong>g a niche of services <strong>in</strong> a<br />

required format delivery to supersede the<br />

competition. Hence, it will create a need<br />

for Hospitals to compete with each other<br />

and only those hospitals will come up,<br />

who are professionally managed well,<br />

therefore, a team of Hospital Management<br />

& Cl<strong>in</strong>ical experts implement<strong>in</strong>g corporate<br />

governance <strong>in</strong> such hospitals are required<br />

to extend professional advisory and<br />

consult<strong>in</strong>g to make them standout from<br />

the competitors, to atta<strong>in</strong> profitability and<br />

susta<strong>in</strong>ability <strong>in</strong> the long run, deliver<strong>in</strong>g<br />

and ma<strong>in</strong>ta<strong>in</strong><strong>in</strong>g quality patient care.<br />

19


Striv<strong>in</strong>g on Each and Every M<strong>in</strong>ute Detail to be a Big Name<br />

<strong>The</strong> key Strength of the HCS offer<strong>in</strong>g is its understand<strong>in</strong>g of the Hospital bus<strong>in</strong>ess. First and<br />

foremost the team of HCS consultants who devote their time to br<strong>in</strong>g the project alive,<br />

secondly each and every person <strong>in</strong> the team enjoy work<strong>in</strong>g <strong>in</strong> the Hospital environment. While<br />

acquir<strong>in</strong>g talent for HCS, the firm ensures whether fresher or experienced, they understand the<br />

bus<strong>in</strong>ess of consult<strong>in</strong>g. Also, whether the project demands one man or group of consultants<br />

from varied background, they are aligned to the philosophies of the Hospital & their promoters.<br />

One of the key focus area is Quality Management and have established hundred plus key<br />

performance <strong>in</strong>dicators to evaluate the entire function<strong>in</strong>g of the Hospital and is <strong>in</strong> l<strong>in</strong>e with<br />

accreditation guidel<strong>in</strong>es. Another area of expertise is creat<strong>in</strong>g Market<strong>in</strong>g, Brand<strong>in</strong>g and<br />

communication of the Hospital; once they take up any Hospital project they tend to devise<br />

complete Market<strong>in</strong>g Plan and Integrated Market<strong>in</strong>g Communication strategy. <strong>The</strong> company<br />

has partnered a few digital market<strong>in</strong>g companies to create a platform for every hospital they<br />

cater to, has its own presence felt with<strong>in</strong> the area and beyond its expectations at a reasonable<br />

cost.<br />

Burn<strong>in</strong>g the Midnight Oil<br />

One of the <strong>in</strong>terest<strong>in</strong>g th<strong>in</strong>g HCS is striv<strong>in</strong>g hard to accomplish is to extend its services to<br />

sick units, who are unable to survive <strong>in</strong> the competitive world. <strong>The</strong> company as a team has<br />

planned to pick one at a time such hospitals and help them revive to an extent, that it becomes<br />

cash flow neutral from cash flow negative. <strong>The</strong> firm does SWOT analysis of the project and<br />

try to understand how as a bus<strong>in</strong>ess, they can leverage the strength <strong>in</strong> favor of the hospital and<br />

work on the Gaps or Weakness.<br />

<strong>Most</strong> of the time, the challenge is to get the funds for the Hospitals. In absence of any funds<br />

they have to identify services, which will generate immediate revenue for the Hospital. In other<br />

case, the company might have to approach community to donate funds.<br />

So HCS stepped <strong>in</strong> to focus on the build<strong>in</strong>g block of the organization and help them create<br />

strategies to add services and specialties, to generate revenue or profits for the hospital based<br />

on the market survey and feasibility studies. First and foremost, they added more Out Patient<br />

Departments & consultants like created an OPD for Dental, Opthal, General Physician, ENT,<br />

etc. and got a diagnostic partner on board to give quality reports to consultants, they established<br />

Pharmacy, s<strong>in</strong>ce patients relative were asked to go out to get medic<strong>in</strong>e. <strong>The</strong>y also identified gap<br />

<strong>in</strong> critical care, thus established ICU (Pic.2) followed by Dialysis Unit (Pic.1), s<strong>in</strong>ce <strong>in</strong> the<br />

vic<strong>in</strong>ity,there were hardly any Intensive care setups and no dialysis set-up. <strong>The</strong>y also added<br />

Surgeon both General and Orthopedic on board, so the under utilized OT can be utilized, got<br />

Intensivist on board to get the critical care go<strong>in</strong>g, replaced the outdated generator with the new<br />

one and many more. Thus, by creat<strong>in</strong>g a good <strong>in</strong>frastructure helped hospital ga<strong>in</strong> footfall and<br />

ultimately cash flows.<br />

URL: www.healthcareconsult<strong>in</strong>gservices.<strong>in</strong><br />

20


CHATBOTS<br />

Hi! How Can<br />

I Help You?<br />

CHATBOT<br />

Chatbots: Your New Personal F<strong>in</strong>ancial Assistants<br />

Technology is evolv<strong>in</strong>g with time and is affect<strong>in</strong>g everyth<strong>in</strong>g around us – from education, to health care,<br />

to bus<strong>in</strong>ess, and so on. It has had a major impact <strong>in</strong> the f<strong>in</strong>ancial sector, further develop<strong>in</strong>g and<br />

revolutioniz<strong>in</strong>g it. Millions of softwares and tools have arrived which have transformed the f<strong>in</strong>ancial<br />

system. Among them, one is chatbot which has entered our daily lives and is affect<strong>in</strong>g the f<strong>in</strong>ancial system<br />

<strong>in</strong> many ways. Chatbots are be<strong>in</strong>g applied <strong>in</strong> various sectors and <strong>in</strong>dustries <strong>in</strong> a productive and effective<br />

manner.<br />

Chatbots as F<strong>in</strong>ancial Tools<br />

Chatbots can be applied creatively <strong>in</strong> the f<strong>in</strong>ancial sector as a personalized f<strong>in</strong>ancial advisor for tak<strong>in</strong>g<br />

advice on f<strong>in</strong>ancial matters like <strong>in</strong>vest<strong>in</strong>g money <strong>in</strong> properties or cars. It can simplify complex f<strong>in</strong>ancial<br />

terms and concepts and present it to the user <strong>in</strong> a comparatively simpler and easily understandable<br />

manner. Chatbots can be conveniently used <strong>in</strong> check<strong>in</strong>g bank balance, handl<strong>in</strong>g multiple accounts,<br />

mak<strong>in</strong>g payments and <strong>in</strong> f<strong>in</strong>ancial transactions without download<strong>in</strong>g any app. It can ease up the entire<br />

f<strong>in</strong>ancial transaction procedure<br />

22


<strong>The</strong> technological marvel known as chatbots can<br />

also help <strong>in</strong> f<strong>in</strong>ancial plann<strong>in</strong>g and cutt<strong>in</strong>g down<br />

unnecessary costs. Expense sav<strong>in</strong>g chatbots can help<br />

<strong>in</strong> cutt<strong>in</strong>g extra costs and manag<strong>in</strong>g the f<strong>in</strong>ances of an<br />

<strong>in</strong>dividual by send<strong>in</strong>g spend<strong>in</strong>g alerts so that he/she<br />

can regulate their expenses accord<strong>in</strong>gly. Popular<br />

f<strong>in</strong>ance chatbots can be found <strong>in</strong> social network<strong>in</strong>g and<br />

messag<strong>in</strong>g apps, which help manage our account<br />

subscriptions and balances, bank balances and notify<br />

about spend<strong>in</strong>g alerts.<br />

Chatbots <strong>in</strong> the Bus<strong>in</strong>ess Sector<br />

As per a recent study, chatbots could contribute <strong>in</strong><br />

reduc<strong>in</strong>g bus<strong>in</strong>ess expenses by more than 8 billion dollars<br />

by 2022. As more and more organizations are embrac<strong>in</strong>g<br />

artificial <strong>in</strong>telligence <strong>in</strong> their bus<strong>in</strong>ess, it is a possibility<br />

that many organizations will employ chatbots <strong>in</strong> order<br />

to communicate with customers, which will be very<br />

convenient and economically feasible for them.<br />

Chatbots contribute to a bus<strong>in</strong>ess sav<strong>in</strong>gs of around 20<br />

billion dollars globally, but they are <strong>in</strong>capable of<br />

completely fulfill<strong>in</strong>g all the required needs. Chatbots<br />

are capable of understand<strong>in</strong>g the context of a<br />

conversation and can react accord<strong>in</strong>gly. But, <strong>in</strong> some<br />

<strong>in</strong>stances where the customer has some uncommon or<br />

unexpected requests, a chatbot won’t be able to respond<br />

accord<strong>in</strong>gly and has to be replaced by a human to meet<br />

the client’s needs/queries. Despite this m<strong>in</strong>or<br />

shortcom<strong>in</strong>g, chatbots have been tremendously useful<br />

<strong>in</strong> the f<strong>in</strong>ance sector.<br />

Chatbots <strong>in</strong> the Service Sector<br />

<strong>The</strong> <strong>in</strong>surance sector is effectively utiliz<strong>in</strong>g chatbots <strong>in</strong><br />

various fields with productive results. For <strong>in</strong>stance,<br />

many <strong>in</strong>surance companies are develop<strong>in</strong>g ‘virtual<br />

assistants’ which are assist<strong>in</strong>g <strong>in</strong> answer<strong>in</strong>g direct<br />

<strong>in</strong>quiries from customers. F<strong>in</strong>ancial chatbots are<br />

updat<strong>in</strong>g clients with the latest <strong>in</strong>formation <strong>in</strong>stantly<br />

and even have the ability to pay bills and make<br />

payments on request.<br />

Major mult<strong>in</strong>ational hotel cha<strong>in</strong>s are also employ<strong>in</strong>g<br />

chatbots <strong>in</strong> their bus<strong>in</strong>ess for effective results. <strong>The</strong>y<br />

are made available to the customers via various social<br />

media applications. A lead<strong>in</strong>g mult<strong>in</strong>ational cha<strong>in</strong> of<br />

hotels is us<strong>in</strong>g chatbots to assist its clients to book and<br />

travel <strong>in</strong> more than 4700 hotels. Clients can<br />

also directly chat with the customer support<br />

provider regard<strong>in</strong>g plans and suggestions<br />

related to forthcom<strong>in</strong>g out<strong>in</strong>gs. Many clients<br />

have successfully received help from chatbots<br />

related to book<strong>in</strong>gs, stay and other services.<br />

Chatbot usage has also witnessed a revolution<br />

<strong>in</strong> restaurant services. Chatbots have the ability<br />

to <strong>in</strong>corporate with popular exist<strong>in</strong>g messag<strong>in</strong>g<br />

apps, and this feature has been well exploited<br />

by many restaurant cha<strong>in</strong>s which use chatbots<br />

to connect with customers and provide prompt<br />

and relevant feedback to the customer’s queries<br />

about the restaurant at any place and any time<br />

of the day. Customers can also book a table,<br />

and the restaurant can also advertise its menu<br />

to the customers without any extra expenditure<br />

on manpower.<br />

Chatbots and Customer Relations<br />

Major real estate bus<strong>in</strong>esses are also us<strong>in</strong>g<br />

chatbots these days to build relationships with<br />

their customers. Chatbots send personalized<br />

greet<strong>in</strong>gs and messages to the customers to<br />

build and ma<strong>in</strong>ta<strong>in</strong> a cordial relationship with<br />

their prospective and exist<strong>in</strong>g clients. <strong>The</strong>y help<br />

the bus<strong>in</strong>ess <strong>in</strong> gather<strong>in</strong>g useful <strong>in</strong>formation<br />

and research on eligible clients to <strong>in</strong>crease<br />

revenue and also help <strong>in</strong> provid<strong>in</strong>g valued,<br />

detailed and quality customer support rather<br />

than answer<strong>in</strong>g basic questions. Chatbots have,<br />

<strong>in</strong> fact,simplified the customer support<br />

procedure.<br />

In this fast-mov<strong>in</strong>g world, chatbot applications<br />

have helped <strong>in</strong> mak<strong>in</strong>g th<strong>in</strong>gs easier and<br />

convenient for us. Its impact on the healthcare<br />

sector has also been revolutionary. Many major<br />

healthcare chatbots <strong>in</strong>form employees of their<br />

benefits and claims which, <strong>in</strong> turn, help<br />

employers <strong>in</strong> reduc<strong>in</strong>g healthcare costs. Some<br />

chatbots help people with their health sav<strong>in</strong>gs<br />

accounts, promote health wellness and create<br />

awareness about major diseases and symptoms<br />

and procedures to prevent them. Some others<br />

help <strong>in</strong> scrut<strong>in</strong>iz<strong>in</strong>g medical bills and provid<strong>in</strong>g<br />

alternatives for medic<strong>in</strong>es to reduce costs.<br />

Chatbots are also used <strong>in</strong> therapy to treat<br />

23


depression. Some major chatbots track daily conversations to judge the user’s mood and mental state<br />

and sends contents (videos, texts or images) suitable or the user’s emotional state. Chatbots can<br />

contribute <strong>in</strong> uplift<strong>in</strong>g, motivat<strong>in</strong>g and cheer<strong>in</strong>g depressed users which will help them <strong>in</strong> reduc<strong>in</strong>g<br />

therapy classes, <strong>in</strong> turn reduc<strong>in</strong>g therapy costs.<br />

Chatbot Concept<br />

Technological growth has impacted our lives <strong>in</strong> many ways. It has simplified most of our daily<br />

activities and has upgraded our lifestyles <strong>in</strong> unimag<strong>in</strong>able ways. It has upgraded our communication<br />

system and has <strong>in</strong>troduced soft wares and computer programs like chatbots which are gradually<br />

simplify<strong>in</strong>g and upgrad<strong>in</strong>g the f<strong>in</strong>ancial system. Chatbots are be<strong>in</strong>g used successfully <strong>in</strong> the f<strong>in</strong>ancial<br />

sector. <strong>The</strong>y are gather<strong>in</strong>g essential data and present<strong>in</strong>g it to us <strong>in</strong> a convenient and useful way, mak<strong>in</strong>g<br />

f<strong>in</strong>ancial transactions much easier. In a nutshell, they are evolv<strong>in</strong>g with time and may take the f<strong>in</strong>ancial<br />

system to another level with the passage of time<br />

24


Janitri Innovations<br />

Exceptional Tech-based Innovations <strong>in</strong> <strong>Healthcare</strong><br />

<strong>The</strong> triumphant journey of Janitri <strong>in</strong>novations commenced with<br />

visit<strong>in</strong>g more than hundred plus hospitals across India for the<br />

needed identification and validation. After which the company<br />

embarked on the prototype and developed it with few<br />

collaboration <strong>in</strong> primary, secondary and tertiary hospitals for the<br />

pilot purposes. Based on these pilot feedbacks, they developed<br />

the m<strong>in</strong>imum viable product and <strong>in</strong>cepted commercial pilots. At<br />

present, their presence is more than forty plus hospitals <strong>in</strong> seven<br />

plus states across India at the moment.<br />

Genius and Genu<strong>in</strong>e Services for Mothers and<br />

Newborns<br />

KEYAR is an affordable, easy to use and wearable fetal<br />

heart rate, uter<strong>in</strong>e contraction and maternal heart rate monitor<strong>in</strong>g<br />

device for <strong>in</strong>tra-partum care. KEYAR displays fetal heart rate,<br />

uter<strong>in</strong>e contraction & maternal heart rate <strong>in</strong> an easy format which<br />

is <strong>in</strong>terpretable by a low skilled health worker. KEYAR<br />

Arun Agarwal<br />

Founder<br />

communicates with their mobile application DAKSH which is an <strong>in</strong>telligent <strong>in</strong>trapartum monitor<strong>in</strong>g<br />

mobile application for digital partograph and paperless labor monitor<strong>in</strong>g. DAKSH allows the staff<br />

nurse to register and enter vital signs of a pregnant woman. It rem<strong>in</strong>ds the staff nurse to monitor the<br />

labor vitals, as per the standard WHO <strong>in</strong>trapartum protocol. It also generates alerts <strong>in</strong> case of<br />

complications, based on an <strong>in</strong>-built algorithm.<br />

A Journey started off with Small<br />

Observations to Achiev<strong>in</strong>g a<br />

Breakthrough<br />

Arun Agarwal, Founder of Janitri Innovations,<br />

is native to a small town <strong>in</strong> India. S<strong>in</strong>ce his<br />

childhood he witnessed many of his family<br />

members and neighbors suffer from health<br />

problem like diabetes, malaria, jaundice,<br />

pneumonia and many more. Dur<strong>in</strong>g his<br />

undergraduate study, he realized that technology<br />

can solve most of the healthcare related<br />

problems and that motivated him to pursue a<br />

post-graduation <strong>in</strong> biomedical eng<strong>in</strong>eer<strong>in</strong>g. After<br />

complet<strong>in</strong>g his PG, he started visit<strong>in</strong>g villages <strong>in</strong><br />

India to explore health related problems. While<br />

talk<strong>in</strong>g to community, pregnant women, mothers,<br />

midwives and doctors, Arun was able to connect<br />

the dots with his childhood memories. He<br />

realized that maternal & child health is a huge<br />

problem <strong>in</strong> India and many deaths can be<br />

prevented by simple affordable <strong>in</strong>novations.<br />

Further, Arun visited <strong>10</strong>0+ healthcare sett<strong>in</strong>gs<br />

across India to explore problems related to<br />

maternal & child healthcare and decided to<br />

work on the problems through Janitri<br />

Innovations.<br />

Overwhelmed with the Support came<br />

from Government<br />

As a firm, Janitri is privileged to receive<br />

grant support from Bill and Mel<strong>in</strong>da Gates<br />

Foundation, BIRAC, Government of Karnataka<br />

(Startup Karnataka scheme), VILLGRO, Grand<br />

Challenges Canada etc. <strong>The</strong>se grants helped the<br />

company <strong>in</strong> product development <strong>in</strong> pilot. Apart<br />

from grants, they won Tie Anthah Prerana,<br />

Qualcomm Design Challenge, LES APAC<br />

conference, Fall<strong>in</strong>g Walls etc.<br />

26


Rural India has Biggest <strong>Healthcare</strong><br />

Challenges, also Home for<br />

Opportunities<br />

In India, mass lives <strong>in</strong> rural areas<br />

hence major challenges and opportunities<br />

exist there. <strong>The</strong>re is a huge potential of<br />

affordable healthcare services/technology<br />

for the mass population that lives <strong>in</strong> rural<br />

area. Def<strong>in</strong>ed steps need to put forward<br />

along with rectified <strong>in</strong>novations,<br />

solutions and services at right time right<br />

place. That is <strong>in</strong>clusive of early<br />

screen<strong>in</strong>g, diagnostic, monitor<strong>in</strong>g,<br />

telemedic<strong>in</strong>e etc. <strong>in</strong> the areas of cardiac,<br />

neuro, maternal and child health etc.<br />

Janitri’s Mantra: Do early, Fail Early<br />

and Ameliorate<br />

Janitri Innovations follow the process of “do<br />

early, fail early” and <strong>in</strong>novate on rout<strong>in</strong>e basis for their<br />

product development, pilot, and <strong>in</strong>ternal process etc.<br />

That offers room for team members to strive on and<br />

th<strong>in</strong>k-out-of-the-box hence creativity comes with<br />

<strong>in</strong>novation. <strong>The</strong> company efforts on test<strong>in</strong>g the product<br />

or feature <strong>in</strong> the hospital (urban and rural) <strong>in</strong> real time<br />

to receive the feedback of the relevant stake holders<br />

(nurses, doctors, patient). Based on the feedback, they<br />

take quick decision on modification or <strong>in</strong>clusion or<br />

removal of any technology component. Major factor<br />

that contribute to the company’s success is their<br />

passionate team members which the founder found at<br />

early stage made the overall progress.<br />

Develop<strong>in</strong>g susta<strong>in</strong>able technology to<br />

improve maternal and child healthcare.<br />

To Serve Customers Better, Validate<br />

their Feedbacks to Real Terms<br />

As an <strong>in</strong>itial step, Janitri provides the best-<strong>in</strong>-class<br />

products, services and ma<strong>in</strong>tenance. <strong>The</strong>ir ma<strong>in</strong> strategy<br />

is, frequent and regular <strong>in</strong>teraction with the customers,<br />

so as to get their view/comment/feedback on the overall<br />

product. Further, the company validate and implement<br />

that <strong>in</strong> their <strong>in</strong>ternal process and try to <strong>in</strong>corporate that<br />

feedback <strong>in</strong>to the product to ensure that customers/users<br />

should get what they are look<strong>in</strong>g for. This will help us to<br />

build the relation and improve the product.<br />

Striv<strong>in</strong>g on Innovative Solutions on<br />

Maternal and Newborn Mortality<br />

Janitri Innovations is focus<strong>in</strong>g on maternal<br />

and child health problems as maternal<br />

mortality and newborn mortality is still a<br />

major concern across the world. <strong>The</strong>y believe<br />

that more than 80% of these problems can be<br />

solved by simple <strong>in</strong>novations <strong>in</strong> a susta<strong>in</strong>able<br />

manner. <strong>The</strong>refore, the company strive on<br />

MCH and envision to expand across the<br />

globe with their current product.<br />

URL: www.janitri.<strong>in</strong><br />

27


JM Nutrition<br />

Holistic Approach Towards Healthy Life<br />

JM Nutrition was founded <strong>in</strong> 2013 and was a result of Juhi<br />

Mimani, founder of JM Nutrition’s childhood passion with fitness<br />

and health. S<strong>in</strong>ce then, as a bus<strong>in</strong>ess, they have grown from strength<br />

to strength. <strong>The</strong>y started with just one collaboration with a gym and<br />

at present they have collaborations with multiple healthcare cl<strong>in</strong>ics,<br />

doctors and hospitals. <strong>The</strong> journey has been spectacular.<br />

Exemplary Services that Believes <strong>in</strong><br />

Strengthen<strong>in</strong>g the Core<br />

JM Nutrition is a provider of customised health and diet services.<br />

Juhi truly believe <strong>in</strong> heal<strong>in</strong>g an <strong>in</strong>dividual from the core. For her,<br />

fitness and health on a long term is ultimate goal and not short term<br />

weight loss. Someth<strong>in</strong>g which cannot be accommodated <strong>in</strong> his/her<br />

lifestyle should not be started. Health is about be<strong>in</strong>g consistent. Each<br />

<strong>in</strong>dividual is different, hav<strong>in</strong>g different ailments and lifestyle, so<br />

their diet plans are customized accord<strong>in</strong>gly.<br />

Backbone of the JM Nutrition<br />

Juhi Mimani is the founder and Chief Nutritionist of JM<br />

Nutrition. She is the heart and soul of the brand. It is her personal<br />

approach and expertise <strong>in</strong> provid<strong>in</strong>g every client a customised<br />

nutrition plan that has made JM Nutrition such a success <strong>in</strong> the<br />

nutrition <strong>in</strong>dustry. Juhi is actively <strong>in</strong>volved <strong>in</strong> further understand<strong>in</strong>g<br />

of cutt<strong>in</strong>g edge nutritional research as well as us<strong>in</strong>g their daily foods<br />

to enhance one’s health.<br />

Juhi’s Op<strong>in</strong>ion on Current Scenario, Major<br />

Challenges, and Opportunities of the Indian<br />

<strong>Healthcare</strong> Sector<br />

<strong>The</strong> major challenge which JM Nutrition is fac<strong>in</strong>g currently<br />

is the loss of trust <strong>in</strong> the healthcare <strong>in</strong>dustry. <strong>The</strong>re is so much<br />

<strong>in</strong>formation available on the web which confuses the population.<br />

As a nutritionist Juhi says, “I believe <strong>in</strong> optimum nutrition which<br />

requires a step further. Each one of us needs professional help to<br />

reach their optimum health, whether its weight management or<br />

disease management.” She further added, “<strong>The</strong> evolution of the<br />

Juhi Mimani<br />

Founder<br />

sector calls for <strong>in</strong>volvement from all<br />

stakeholders and the use of <strong>in</strong>novation to<br />

bridge <strong>in</strong>tent and execution. India has the<br />

opportunity to leapfrog a lot of healthcare<br />

problems that developed nations are<br />

grappl<strong>in</strong>g with.”<br />

Major Challenges JM<br />

Nutrition Faced<br />

Juhi describ<strong>in</strong>g the challenges faced by<br />

the company is, “My patients com<strong>in</strong>g<br />

and ask<strong>in</strong>g for these so called “fad diets”<br />

without understand<strong>in</strong>g the details of the<br />

same. A nutrition plan is a complex and<br />

customised plan, it cannot be applied<br />

randomly to any patient. We have to<br />

make our patients understand that these<br />

plans have to be made as per each one’s<br />

personal physical and mental state<br />

which should lead to long term health<br />

and fitness.”<br />

28


Major Contribut<strong>in</strong>g Factors beh<strong>in</strong>d<br />

Company’s Success<br />

“Balance” is Juhi’s go to mantra. Her plans are<br />

designed keep<strong>in</strong>g the balance <strong>in</strong> m<strong>in</strong>d. She emphasizes<br />

largely on nutrition than just cutt<strong>in</strong>g down calories.<br />

To keep the weight off or live a healthy life, psychology<br />

and physiology, both play a very important role. Every<br />

<strong>in</strong>dividual should f<strong>in</strong>d a balance between them.<br />

Inject<strong>in</strong>g Creativity and Innovation to<br />

Workspace<br />

As a founder of JM Nutrition, Juhi strongly encourage<br />

bra<strong>in</strong>storm<strong>in</strong>g and respond<strong>in</strong>g enthusiastically to all<br />

ideas. She’s hard core believer of the fact that is, if<br />

peoplearen’t feel<strong>in</strong>g connected to your company, there’s<br />

little <strong>in</strong>centive for them to be <strong>in</strong>novative.<br />

Live the life you imag<strong>in</strong>e.<br />

Build<strong>in</strong>g Long-term Customer<br />

Relationship by Giv<strong>in</strong>g Preference<br />

to Each Individual Separately<br />

Each customer/client is different. JM Nutrition focus on<br />

understand<strong>in</strong>g the root cause of the problem and heal them<br />

accord<strong>in</strong>gly. <strong>The</strong>ir health packages are designed as per<br />

quarterly, half-yearly and yearly <strong>in</strong> order to give them the<br />

result they want.<br />

With JM Nutrition, I want to democratize<br />

the process and make it easier for people<br />

to figure this out. If I can help more and<br />

more people chart an effective course to<br />

their optimal nutrition, i will consider JM<br />

Nutrition a success.”<br />

Bright Forthcom<strong>in</strong>g Years of<br />

JM Nutrition<br />

Keep<strong>in</strong>g <strong>in</strong> m<strong>in</strong>d that Nutrition and health is an<br />

important part of life, Juhi stated, “Nutrition and health are<br />

very closely related. To achieve its true health potential,<br />

your body needs the right food and regular ma<strong>in</strong>tenance.<br />

URL: www.jmnutrition.<strong>in</strong><br />

29


Benefits of Natural Fibres and Organic Cloth<strong>in</strong>g for Women<br />

You are always encouraged to eat natural foods, have you ever gave a thought for what you<br />

wear? Pick<strong>in</strong>g out the right choices at the cloth<strong>in</strong>g store for your family and yourself can<br />

be a challeng<strong>in</strong>g task for some. Versatility with respect to design of garment makes a<br />

customer more puzzled while purchas<strong>in</strong>g a cloth. But the stuff it is made from should be<br />

the priority of a customer. Some may not wonder because their clothes fulfills their checklist<br />

of four elements- appearance, comfort, size and price. But the alert is, you should know<br />

that 60% of what comes <strong>in</strong> contact with the sk<strong>in</strong> is unswerv<strong>in</strong>gly absorbed <strong>in</strong>to your bodies.<br />

That implies, whatever you cover yourself with will eventually gets carried <strong>in</strong>to your blood<br />

stream. So, it’s always best to go with Natural and Organic Fabrics <strong>in</strong>stead of synthetic<br />

fabrics.<br />

Significance of Natural and Organic Fabric to Women<br />

And when we are talk<strong>in</strong>g about Natural and Organic Fabric, it is an important concern for<br />

women. Cloth<strong>in</strong>g is both woman’s means to show and to hide. It covers the most <strong>in</strong>timate<br />

parts of their body but simultaneously contribute a means to parade woman’s best cloth<strong>in</strong>g<br />

to show off.<br />

However, neither everyone is identical nor their choices with what they are comfortable <strong>in</strong><br />

wear<strong>in</strong>g. Unfortunately, cloth materials are present <strong>in</strong> varied quality, <strong>in</strong> which some could<br />

result to health issues. And particularly to woman’s delicate body, it is more vulnerable to<br />

allergies and sk<strong>in</strong> diseases. <strong>The</strong>refore, <strong>in</strong>cl<strong>in</strong>ation for opt<strong>in</strong>g natural and organic fibre like<br />

wool, cotton, bamboo, l<strong>in</strong>en etc is fair.<br />

30


WOOL<br />

COTTON<br />

LINEN<br />

BAMBOO<br />

Why to Choose Natural and Organic Fabric Over Artificial Fabric<br />

Natural and Organic Fabrics is a better <strong>in</strong>vestment as synthetic cloth<strong>in</strong>g fibres has numerous<br />

toxic chemicals and neither it is susta<strong>in</strong>able as it is made of non-renewable resources.<br />

Synthetic fibres asks for a number of processes and range of toxic chemicals, <strong>in</strong> order to<br />

designed and dyed. Out of which, many of them are flammable or carc<strong>in</strong>ogenic, which is<br />

a matter of concern for upcom<strong>in</strong>g textile <strong>in</strong>dustry if these elements rema<strong>in</strong>s longer.<br />

Products made from natural and organic fibres tend to bode for a longer time and also<br />

biodegradable which makes our Earth too healthier and happier. This is a crucial step towards<br />

the brighter future of Earth. Because we know that, to curb the most pollut<strong>in</strong>g <strong>in</strong>dustry, i.e<br />

textile <strong>in</strong>dustry has become the need of the hour.<br />

31


Influence of Natural and Organic Fabric on Fashion Industry<br />

Let’s unveil the <strong>in</strong>terest<strong>in</strong>g part that will spur you to switch to natural fibre cloth<strong>in</strong>g is that<br />

they use natural dye<strong>in</strong>g processes, that enhance the color of fabrics. <strong>The</strong>re is mount seen<br />

<strong>in</strong> usage of clothes made from natural fibres because various rectification has been made,<br />

when eco-fashion movements is talked about. Women gets thrilled when the clothes they<br />

wear are from prom<strong>in</strong>ent fashion houses and designers, and now these prom<strong>in</strong>ent people<br />

are gett<strong>in</strong>g <strong>in</strong>cluded <strong>in</strong>to the eco-fashion movements. At various ethical fashion shows,<br />

collections presented by these designers could be seen with the <strong>in</strong>fluence of choos<strong>in</strong>g natural<br />

fibres over artificial, promot<strong>in</strong>g susta<strong>in</strong>ability.<br />

Why to go with Bamboo and Cotton Fibres <strong>in</strong> particular<br />

With their sensitive sk<strong>in</strong>s, cotton and bamboo are very popular among babies and their<br />

moms. Cultivation of organic cotton without pesticides, synthetic chemical fertilizers and<br />

growth regulators, bamboo’s properties like rapid growth with lesser moisture requirement<br />

and these fibres easy affordability make them choose over costly natural fibres like silk,<br />

l<strong>in</strong>en, etc.<br />

Organic cotton and bamboo fabrics have chock full of exceptional facets like, these fibres<br />

not only feel good but also they are <strong>in</strong>terwoven well, yet extremely soft and breathable. It<br />

gives you elite feel<strong>in</strong>g with lightweight stuff yet with protection and warmth.<br />

<strong>The</strong>re is misconception with respect to how these clothes look, unbleached cotton or baggy,<br />

hemp, beige -- but reality differs, natural-fibres cloth<strong>in</strong>g is available <strong>in</strong> wider colors and<br />

styles. And the better part is natural attributes of these fabrics makes the dye hold better<br />

than man-made artificial fibres.<br />

With a renewed resolve, risk<strong>in</strong>g less to your body with natural-fibre made cloth<strong>in</strong>g and<br />

tak<strong>in</strong>g better care of Mother Earth, f<strong>in</strong>d yourselves restor<strong>in</strong>g old techniques that keep<br />

natural-fabric clothes on-go<strong>in</strong>g.<br />

32


BucketList Dreams<br />

Out-of-the-Box and Cost-Effective Health<br />

Management Services<br />

BucketList Dreams’ healthy lifestyle programs are a result of<br />

extensive research conducted by an experienced team. It is among<br />

the few companies which provide plans for a very affordable<br />

rates. <strong>The</strong>ir plans start as low as Rs 999/- <strong>The</strong>y have both<br />

<strong>in</strong>dividual and group plans rang<strong>in</strong>g from weight loss, detox, post<br />

natal, healthy pregnancy, diabetes management, heart health etc.<br />

<strong>The</strong> company’s experts help you improve <strong>in</strong>dividual’s quality of<br />

life. <strong>The</strong>y are here to make a difference to their customer’s life.<br />

Touch the lives of every Indian. BucketList Dreams facilitates<br />

people to discover a healthier, happier and fitter life.<br />

All About Aparna and Her Passion towards Work<br />

Aparna Goenka, Director of BucketList Dreams, is the driv<strong>in</strong>g<br />

force beh<strong>in</strong>d the health care platform. She cont<strong>in</strong>ues to push the<br />

Aparna Goenka<br />

Director<br />

boundaries of the platform’s as well as our capabilities, enhanc<strong>in</strong>g and develop<strong>in</strong>g it. She epitomizes<br />

“Walk the Talk”. Her passion and zeal for excellence <strong>in</strong> everyth<strong>in</strong>g she does has given her success. She<br />

has an experience of 15 years <strong>in</strong> the IT <strong>in</strong>dustry that <strong>in</strong>cludes a decade long st<strong>in</strong>t with Infosys. She is an<br />

active trustee of an NGO, provid<strong>in</strong>g education to children from deprived backgrounds. She was directly<br />

<strong>in</strong>strumental <strong>in</strong> align<strong>in</strong>g these kids to ma<strong>in</strong>stream for the past <strong>10</strong> years. Parallelly, she also completed her<br />

masters <strong>in</strong> Special Education from University of Northampton, U.K. Her work-life necessitated her to<br />

focus on wellness to stay fit. Once she had this <strong>in</strong> place for herself and benefitted immensely from it, she<br />

has chosen to take it to market. Of course, noth<strong>in</strong>g comes easy, her will<strong>in</strong>gness to walk the untrodden<br />

path, with a do-it-all energy and a never-say-die attitude cont<strong>in</strong>u<strong>in</strong>g to drive her journey.<br />

Valuable Feedbacks by Customers who Experienced Change<br />

Bucket list dreams was featured <strong>in</strong> Silicon India. <strong>The</strong> company has enormous success stories and<br />

testimonials. Some of them are,<br />

Anupa<br />

To lose weight <strong>in</strong> such a simple way was the best th<strong>in</strong>g about this program. Los<strong>in</strong>g those first few grams<br />

and then kilos was such a boost to my self-esteem. I suddenly felt confident and happy with myself,<br />

which I hadn’t felt <strong>in</strong> a long time. <strong>The</strong>re was no need for a very strict diet that<br />

Padmashree<br />

<strong>The</strong>y are very accommodat<strong>in</strong>g and keep the diets vary<strong>in</strong>g to suit my work and lifestyle. <strong>The</strong>re has been<br />

significant <strong>in</strong>ch loss, which is very evident to me and everybody around. All <strong>in</strong> all the diet plans are<br />

reasonable, affordable, flexible and <strong>in</strong>terest<strong>in</strong>g too. I <strong>in</strong>tend to cont<strong>in</strong>ue with BucketList Dreams.<br />

34


Grow<strong>in</strong>g Awareness among<br />

Indians for Health<br />

<strong>The</strong> current scenario of healthcare<br />

<strong>in</strong>dustry is that it is at rapid economic<br />

growth, but India has witnessed a surge<br />

<strong>in</strong> diseases capable of adversely affect<strong>in</strong>g<br />

the health of its population. Lifestyle<br />

diseases are <strong>in</strong>creas<strong>in</strong>g at an alarm<strong>in</strong>g<br />

rate among the urban sector.<br />

However, the major challenge faced<br />

by Indians is, they still do not focus on<br />

their food and nutrition. Instead of consult<strong>in</strong>g<br />

qualified nutritionists, home<br />

remedies or crash and fad diets are often<br />

used as a mode of treatment or to achieve their goal.<br />

However, the scientific authenticity of <strong>in</strong>formation<br />

offered is often debatable. But, the notable opportunity<br />

is that the Indian healthcare sector is grow<strong>in</strong>g at a brisk<br />

pace. Urban population are turn<strong>in</strong>g health conscious<br />

and <strong>in</strong>vest<strong>in</strong>g time, energy on the same.<br />

Challenges Encountered while Offer<strong>in</strong>g<br />

<strong>Healthcare</strong> Consult<strong>in</strong>g Services<br />

Major challenges faced by healthcare <strong>in</strong>dustry is<br />

client expectations and fund<strong>in</strong>g. Clients may expect to<br />

achieve results with<strong>in</strong> a short span of days or weeks of<br />

work<strong>in</strong>g with nutritionists. For example, clients may<br />

expect to lose weight rapidly; if they don’t, they might<br />

stop and return to unhealthy eat<strong>in</strong>g habits.<br />

We enlighten people with diets based on quality,<br />

quantity, tim<strong>in</strong>gs, and choice of what to <strong>in</strong>clude<br />

and exclude<br />

Team’s Industrious Efforts<br />

<strong>The</strong> reason beh<strong>in</strong>d the success of BucketList is that each plan is created specifically for each client.<br />

No 2 plans are alike and there is no cookie cutter solution. All <strong>in</strong>terventions are age appropriate, suited<br />

to their habits and lifestyle and keep<strong>in</strong>g <strong>in</strong> m<strong>in</strong>d the family budgets. Interventions with superfoods at<br />

appropriate times, supported with guidance create the differentiat<strong>in</strong>g factor. Motivat<strong>in</strong>g clients through<br />

their health journey plays an important part of the team’s activities. Giv<strong>in</strong>g <strong>in</strong>novative solutions to<br />

companies to improve the health of the teams is also their forte. Workplace productivity has seen<br />

significant improvements <strong>in</strong> companies who have adopted the approach and solutions supported by<br />

BucketList.<br />

URL: www.yourbld.com<br />

35


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