2019 PASO COLONY Magazine Media Kit v.1.4
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ADVERTISING POLICIES<br />
PLACEMENT: Placement fees apply to Back Cover (30%), Inside Front<br />
Cover (25%), Inside Back Cover (20%), Center Spread (30%), and other (20%).<br />
Publisher will insert a previously-run ad if a contracted advertiser does<br />
not submit a new ad, or provide new materials and direction, by Materials<br />
Due deadline. Publisher will make every effort to comply with placement<br />
requests, but will not guarantee location if it conflicts with the principles of<br />
the magazine. All ads are subject to Publisher’s approval. Publisher reserves<br />
the right to reject any ad for any reason at any time. Publisher reserves the<br />
right to place the word ‘Advertisement’ on any ad that could, in the opinion<br />
of the Publisher, be mistaken for magazine editorial. Credit card number<br />
is due on space reservation.<br />
ARTWORK: Ads designed by our contracted designers are made to order<br />
for advertisers, and become shared property between the Publisher and<br />
the advertiser as of the date of ad approval. There shall be no additional<br />
restrictions of use prescribed to either the Publisher and Advertiser.<br />
DISCOUNTS: Frequency discounts are earned with a 6-month or 12-month<br />
contract. Advertisers with contracts will be billed at the contracted rate.<br />
Those who fail to fulfill their contracted term will be charged back the<br />
difference between earned and open rate.<br />
PAYMENT: For new advertisers or off-contract advertisers, orders must be<br />
accompanied with payment. Payment due dates for contracts are the 25th<br />
of each month prior to publication. Exceptions must be authorized in<br />
writing by the Publisher. We accept checks and major credit cards (credit<br />
card charges more than $500 are subject to a 3% fee). ACH transfer is free.<br />
LATE PAYMENTS: Past due balances will be assessed a 3% monthly fee<br />
(not to exceed 18% per year). Credit cards on file shall be charged for<br />
invoices more than 30 days past due. Balances more than 120 days past<br />
due will be turned over for collection and the debtor will be liable for all<br />
costs accrued by the collection process. Advertisers who have taken over<br />
90 days to pay for an ad must prepay all future ads.<br />
CANCELLATIONS: Cancellations must be made in writing prior to space<br />
reservation deadline. Cancellations made after deadline shall not cancel<br />
charges, including design surcharges, regardless of whether ad is printed.<br />
FILE STORAGE: Unless requested in writing, electronic files will be stored<br />
for six months, then destroyed.<br />
INDEMNITY: Advertisers and their agencies are solely responsible for<br />
the contents and claims of their advertisements. Advertisers and their<br />
agencies shall indemnify Paso Robles <strong>Magazine</strong>, Colony <strong>Magazine</strong>, their<br />
owners and their affiliates of any harm caused by their advertising.<br />
Paso Robles <strong>Magazine</strong> | Colony <strong>Magazine</strong> | <strong>Media</strong> <strong>Kit</strong> <strong>2019</strong> | P.O. Box 3996, Paso Robles | CA 93447 | 805-239-1533 Page 13