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2019 PASO COLONY Magazine Media Kit v.1.4

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ADVERTISING POLICIES<br />

PLACEMENT: Placement fees apply to Back Cover (30%), Inside Front<br />

Cover (25%), Inside Back Cover (20%), Center Spread (30%), and other (20%).<br />

Publisher will insert a previously-run ad if a contracted advertiser does<br />

not submit a new ad, or provide new materials and direction, by Materials<br />

Due deadline. Publisher will make every effort to comply with placement<br />

requests, but will not guarantee location if it conflicts with the principles of<br />

the magazine. All ads are subject to Publisher’s approval. Publisher reserves<br />

the right to reject any ad for any reason at any time. Publisher reserves the<br />

right to place the word ‘Advertisement’ on any ad that could, in the opinion<br />

of the Publisher, be mistaken for magazine editorial. Credit card number<br />

is due on space reservation.<br />

ARTWORK: Ads designed by our contracted designers are made to order<br />

for advertisers, and become shared property between the Publisher and<br />

the advertiser as of the date of ad approval. There shall be no additional<br />

restrictions of use prescribed to either the Publisher and Advertiser.<br />

DISCOUNTS: Frequency discounts are earned with a 6-month or 12-month<br />

contract. Advertisers with contracts will be billed at the contracted rate.<br />

Those who fail to fulfill their contracted term will be charged back the<br />

difference between earned and open rate.<br />

PAYMENT: For new advertisers or off-contract advertisers, orders must be<br />

accompanied with payment. Payment due dates for contracts are the 25th<br />

of each month prior to publication. Exceptions must be authorized in<br />

writing by the Publisher. We accept checks and major credit cards (credit<br />

card charges more than $500 are subject to a 3% fee). ACH transfer is free.<br />

LATE PAYMENTS: Past due balances will be assessed a 3% monthly fee<br />

(not to exceed 18% per year). Credit cards on file shall be charged for<br />

invoices more than 30 days past due. Balances more than 120 days past<br />

due will be turned over for collection and the debtor will be liable for all<br />

costs accrued by the collection process. Advertisers who have taken over<br />

90 days to pay for an ad must prepay all future ads.<br />

CANCELLATIONS: Cancellations must be made in writing prior to space<br />

reservation deadline. Cancellations made after deadline shall not cancel<br />

charges, including design surcharges, regardless of whether ad is printed.<br />

FILE STORAGE: Unless requested in writing, electronic files will be stored<br />

for six months, then destroyed.<br />

INDEMNITY: Advertisers and their agencies are solely responsible for<br />

the contents and claims of their advertisements. Advertisers and their<br />

agencies shall indemnify Paso Robles <strong>Magazine</strong>, Colony <strong>Magazine</strong>, their<br />

owners and their affiliates of any harm caused by their advertising.<br />

Paso Robles <strong>Magazine</strong> | Colony <strong>Magazine</strong> | <strong>Media</strong> <strong>Kit</strong> <strong>2019</strong> | P.O. Box 3996, Paso Robles | CA 93447 | 805-239-1533 Page 13

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