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New Breed Study

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PORTLAND<br />

<strong>New</strong> <strong>Breed</strong><br />

Neighborhood 360<br />

Assessment


WELCOME TO YOUR<br />

NEIGHBORHOOD 360 ASSESSMENT<br />

Introduction<br />

Neighborhood Snapshot<br />

History of Portland<br />

Demographics<br />

Local Insights<br />

Neighborhood Observations<br />

Assets of <strong>New</strong> <strong>Breed</strong><br />

Things to Keep in Mind While We Proceed<br />

Opportunities for Ministry<br />

Reflective Questions<br />

2<br />

3<br />

4<br />

5<br />

7<br />

9<br />

12<br />

13<br />

14<br />

15<br />

1


INTRODUCTION<br />

<strong>New</strong> <strong>Breed</strong> Church was planted in January of<br />

2014 by Pastor TC Taylor (formerly of Antioch<br />

Church) with Pastors Todd Robertson (Antioch)<br />

and Jamaal Williams (Sojourn Community<br />

Church) acting as external elders until <strong>New</strong><br />

<strong>Breed</strong> developed a process for raising up elders<br />

from it’s own congregation.<br />

Later that year, the predominantly black <strong>New</strong><br />

<strong>Breed</strong> expanded with the adoption of Portland<br />

Avenue Baptist Church, and her Pastors Michael<br />

and John Matala. As Portland Avenue Baptist<br />

was mostly white, <strong>New</strong> <strong>Breed</strong> became a<br />

vibrantly multi-ethnic church.<br />

Initially meeting in Shawnee High School, in<br />

2015 <strong>New</strong> <strong>Breed</strong> began meeting at Baptist<br />

Tabernacle Church which is between the<br />

Portland, Shawnee and Russell neighborhoods.<br />

One year later, for safety and environmental<br />

reasons, <strong>New</strong> <strong>Breed</strong> moved their worship<br />

gatherings to the Portland Promise Center, in<br />

the Portland neighborhood, where they still<br />

worship today.<br />

Despite these challenges in finding a<br />

permanent location to worship, <strong>New</strong> <strong>Breed</strong> has<br />

become a fellowship oriented congregation<br />

comprised of mostly young families who are<br />

determined to answer the Lord’s call to make<br />

disciples and to love neighbor as oneself.<br />

It may be tempting to interpret <strong>New</strong> <strong>Breed</strong>’s<br />

lack of a permanent building only through the<br />

lens of a trial. But consider this: God has<br />

intentionally given <strong>New</strong> <strong>Breed</strong> the opportunity<br />

to inhabit 1831 Baird Street, in Portland,<br />

Kentucky.<br />

The Lord has uniquely positioned <strong>New</strong> <strong>Breed</strong> to<br />

be a “city on a hill” in the Portland<br />

Neighborhood. How will we steward this<br />

opportunity and engage this community?<br />

To better understand Portland and the current<br />

barriers and bridges that exist, we<br />

commissioned a team of volunteers to conduct<br />

an in-depth neighborhood study of Portland.<br />

Our goal was to become students of Portland in<br />

order to become servants of the community. We<br />

surveyed neighbors door-to-door, conducted indepth<br />

interviews, spent hours walking and<br />

observing our streets, and collected<br />

demographic, historical and cultural data to<br />

complete this study.<br />

One of the the things that make a<br />

neighborhood study so valuable is the input<br />

that comes directly from the people who live in<br />

the community. Community studies reveal the<br />

specific dreams and felt needs of the<br />

community, and this in turn will enable <strong>New</strong><br />

<strong>Breed</strong> to more effectively share the love of<br />

Jesus in ways that are meaningful to those we<br />

want to touch. Rather than creating ministries<br />

that members of Portland might or might not<br />

find helpful, community studies allow us to<br />

lead by listening- and thus partner with people<br />

for the common good in the name of Jesus.<br />

At the end of this booklet, you will find a series<br />

of study questions and ideas. Our goal is to<br />

provide this study as a means of stimulating<br />

creative thinking. So, once you’ve read through<br />

this study, gather a few friends and discuss how<br />

your group or ministry can wisely and<br />

effectively engage the people of Portland.<br />

The <strong>New</strong> <strong>Breed</strong> Elders<br />

2


NEIGHBORHOOD SNAPSHOT<br />

<strong>New</strong> <strong>Breed</strong> Church is located within the<br />

Portland neighborhood, and meets at the<br />

Portland Promise Center at 1831 Baird<br />

Street.<br />

Ohio River<br />

64<br />

For the purposes of this study, the<br />

community of Portland is defined by the<br />

following street boundaries:<br />

Northwestern Pkwy/ I-64 on the north,<br />

Market Street on the south, 9th Street on<br />

the east, and I-264 on the west.<br />

The neighborhoods adjacent to Portland<br />

include: Shawnee to the west, Russell to<br />

the south, and Downtown Louisville to<br />

the east. The nearest community parks<br />

include Lannan Memorial park and<br />

Portland Wharf Park. Neighborhood<br />

geography spans 2.515 square miles.<br />

264<br />

N 122nd Street<br />

Baird Street<br />

Market Street<br />

9th Street<br />

3


HISTORY OF PORTLAND<br />

Communities are as different from one another as individuals are, and Portland is no<br />

exception. Founded in 1835, Portland drew French, Irish, and German immigrants. The<br />

advent of steamboats on the Mississippi occurred simultaneously with Portland's<br />

development, allowing the Ohio River to be used as a major freight shipping route in what<br />

was then the American Frontier. With a captive audience and a need for freight hauling,<br />

Portland's Wharf flourished as numerous taverns, warehouses, and shipyards were built. In<br />

1833, the Louisville and Portland Canal was built around the Falls of the Ohio, causing many<br />

of the warehouses and shipyards to close and shifting economic power on the Falls to nearby<br />

Louisville.<br />

Later annexed by Louisville in 1837, Portland continued to grow to be Louisville’s largest<br />

neighborhood with a population of over 12,000 people. Portland has historically been a<br />

working class community with residents working in nearby factories. In the aftermath of the<br />

1937 flood, all areas of Portland nearest to the river were completely destroyed. The effects<br />

of flood displaced thousands of people from the area.<br />

West Louisville, including Portland, began to change during the 1960’s when the civil rights<br />

movement effected change towards many neighborhoods, causing businesses and many<br />

white citizens to move to the suburbs. One significant event that took place in the 1960’s<br />

was a riot on Greenwood Ave because an African American business owner was beaten by<br />

police officers. The riot resulted in West Louisville losing most businesses and resources that<br />

made it so prominent.<br />

Fast forward to today, the neighborhood, whose residents are among the lowest income<br />

levels in Louisville, is experiencing a rebirth and a revitalization. Many young families are<br />

moving back and are attracted by the historic architecture and inexpensive starter homes in<br />

Portland. Also emerging is small businesses such as The Table Cafe, McQuixote Books and<br />

Coffee, and Cup of Joy Cafe.<br />

4


LOCATION<br />

2 miles from downtown Louisville<br />

South border: Market Street<br />

North border: Northwestern Pkwy/ I-64<br />

East border: 9th Street<br />

West border: I-264<br />

RACE<br />

White 7444 (70%)<br />

Black: 2885 (27.1%)<br />

Asian: 1 (0%)<br />

Hispanic: 92 (0.9%)<br />

Two or More Races: 190 (1.8%)<br />

Other: 26 (0.2%)<br />

DEMOGRAPHICS<br />

PEOPLE<br />

Congressional District: John Yarmuth (D)<br />

State Senate District: Gerald Neal (D)<br />

State House Districts: Attica Scott (D primary),<br />

Incumbent Darryl Owens<br />

Metro Council Rep: Barbara Sexton Smith (D)<br />

Portland Now Inc. (Neighborhood Association):<br />

Kerrie Clifford, President<br />

PUBLIC SCHOOLS<br />

Portland Elementary School<br />

Atkinson Elementary School<br />

Western Middle School<br />

Shawnee High School<br />

PRIVATE SCHOOLS<br />

Northside Christian Academy<br />

POPULATION HIGHLIGHTS<br />

Total Population: 12,752<br />

Total Houses: 3936<br />

EDUCATION<br />

Higher Degree: 698 (10.4%)<br />

High School: 3785 (56.5%)<br />

No High School: 2219 (33.1%)<br />

MEDIAN HOUSEHOLD INCOME<br />

All White: $26,000<br />

Non-Hispanic White: $26,000<br />

Black: $19,200<br />

All: $22, 100<br />

EMPLOYMENT<br />

Unemployed: 972 (12.4%)<br />

Not in the Labor Force: 3973 (49.4%)<br />

Assistance Program SNAP: 1649 (41.9%)<br />

MARITAL STATUS<br />

Never Married: 1935 males (48%), 1743 females (41%)<br />

Married: 1079 males (27%), 1070 females (25%)<br />

Separated/Divorced: 866 males (22%), 967 females (23%)<br />

Widowed: 112 males (3%), 420 females (10%)<br />

AGE<br />

65+: 939 (9.3%)<br />

40-64: 2958 (29.3%)<br />

22-39: 2742 (27.1%)<br />

18-21: 571 (5.6%)<br />

0-17: 2901 (28.7%)<br />

FAMILY HOUSEHOLD TYPE<br />

Percentage of family households with children under the age of 18.<br />

Married: 282 (26.8%)<br />

Single Moms: 603 (57.3%)<br />

Single Dads: 167 (15.9%)<br />

5


DEMOGRAPHICS<br />

Demographic Summary<br />

Portland is the only predominantly white neighborhood on Louisville's West Side and continues to struggle<br />

with many of the issues faced by under resourced communities.<br />

61 percent of Portlanders are unemployed or not in the labor force. Of those who are working, 38.7 earn<br />

$15,000 or less annually.<br />

41.9 percent receive government assistance in the form of SNAP benefits<br />

56.5 percent have earned only their high school diploma, whereas 33.1 percent didn’t complete high school.<br />

Only 10.4 percent have earned a higher degree.<br />

35.1 percent of households are headed by a single mother, more than double the percentage of the greater<br />

Louisville area<br />

6


LOCAL INSIGHTS<br />

During the neighborhood study, surveys and interviews were conducted with a number of<br />

locals in order to obtain personal accounts of what life in the Portland neighborhood is<br />

like. Some common concerns and desires emerged from those conversations.<br />

D R U G U S E & P R E V E N T I O N<br />

A common thread among those in we talked to in Portland is the desire to free the<br />

community from drug addiction. Several locals voiced concerns over the prevalence of<br />

drug use in the neighborhood and one resident revealed that many see the consumption<br />

of drugs as a road to success in some way. According to one resident, the heroin and<br />

opioid crisis is now killing more victims annually than homicides and car crashes<br />

combined. Any ministry or partnership that assists in the prevention or recovery of drug<br />

use will be thought well of in the community.<br />

C H I L D R E N , Y O U T H & P A R E N T I N G<br />

There is a deep awareness of the need to teach, train, and mentor neighborhood youth.<br />

After-school programing, spending time with neighborhood children, and one-on-one<br />

mentoring were mentioned as desired pathways of church service. Yet, also mentioned is<br />

the reality that earning the trust of neighborhood families will take time, effort, and a<br />

commitment to engage residents over the course of months and years. Other desired<br />

opportunities for service included classes and/or peer-to-peer mentoring around<br />

parenting skills and parent accountability.<br />

7


I T T E R & B E A U T I F I C A T I O N<br />

L<br />

Several people mentioned that litter is a big problem in the neighborhood. From<br />

abandoned cars and old mattresses on the porch, to unmowed lawns and rusted, bent<br />

fence posts, a common theme that emerged from interviews with residents is a lack of<br />

pride in the appearance and upkeep of people’s property and personal space. Though<br />

some responsibility lies with residents themselves, Portland has experienced illegal<br />

dumping from neighborhood outsiders with vacant lots and alleys being prime targets.<br />

Street cleanups are a way church members can establish a welcomed presence in the<br />

neighborhood.<br />

R E S T O R I N G P R O P E R T I E S & V A C A N T L O T S<br />

Since Portland was founded in the 1800’s, many of the buildings and properties are<br />

actually historical landmarks. Due to neglect and general urban decay, a number of<br />

buildings have been torn down and with those buildings goes a piece of history.<br />

Residents long for renewal, yet lack the resources or ownership to make a difference.<br />

C O M M U N I T Y E V E N T S &<br />

F E S T I V A L S<br />

There is a desire in Portland for activities<br />

that will bring people together to<br />

accurately reflect the sense of unity and<br />

commonality among the people. Many<br />

residents mentioned their love of<br />

attending neighborhood festivals,<br />

concerts, picnics and block parties.<br />

Creating additional events or making<br />

existing ones better was mentioned as a<br />

way to create the togetherness needed<br />

to combat the isolation felt by many.<br />

8


G E N T R I F I C A T I O N H O P E S A N D C O N C E R N S<br />

Gentrification is defined as the buying and renovating of houses and stores in<br />

deteriorated urban neighborhoods by middle or upper income families, individuals or<br />

businesses. While this improves property values it often displaces low-income families<br />

and small businesses. The 10-year Portland Investment Initiative is a $24 million<br />

revitalization effort for the neighborhood that started about four and a half years ago.<br />

Developers are beginning to restoring homes and commercial properties. Some<br />

residents are excited about the activity and investment. However, there are also<br />

concerns that residents will be unable to keep up with the increasing property values,<br />

taxes and rent that often result from such activity.<br />

C O M M U N I T Y A N D C O M M E R C E<br />

Regarding the community aspect of the<br />

neighborhood, we observed that many<br />

neighborhood residents are not involved at all,<br />

or at most only involved in one organization.<br />

We discovered that people tend to gather at<br />

the many Community centers throughout the<br />

neighborhood which include Love City, the<br />

Portland Promise Center, the Neighborhood<br />

House, the Molly Leonard Portland Community<br />

Center, the Community Catholic Center and the<br />

Porter House. Supporting any one of these<br />

centers may be an excellent way for church<br />

members to leverage their gifts and grow their<br />

influence.<br />

10


P O L I C E & G O V E R N M E N T P R E S E N C E<br />

The First Division LMPD station resides on 29th and Griffith Street. We learned that LMPD<br />

and security firms maintain a presence at a number of local businesses, such as the Portland<br />

Kroger where officers are present at the entrance. Some residents mentioned concerns of<br />

racial profiling and officers being disrespectful. Others, however, believe the police are<br />

doing the best they can with the resources they have. Councilwoman Jessica Green said in<br />

an article that she would like more residents to teach their children that police work is an<br />

honorable profession and that more black residents need to sign up for the police force.<br />

E C O N O M I C L I F E<br />

There are some businesses throughout the neighborhood, but in large part, if someone is<br />

going to find work that will pay a living wage, the individual will have to find it outside of<br />

the community. Most businesses in the community include corner stores, health clinics, a<br />

few fast restaurants, community centers, small auto repair shops, public schools and some<br />

small businesses sprinkled throughout the neighborhood. A job training or placement<br />

ministry would meet the need of individuals seeking job opportunities.<br />

C H U R C H E S & S P I R I T U A L L I F E<br />

Portland has historically been characterized an Irish-Catholic neighborhood, but much of<br />

that has disappeared. Prominent religious organizations in the neighborhood include Our<br />

Lady of Peace, Shawnee Baptist, Love City, Church of the Promise, along with a number of<br />

Baptist, Church of Christ and Pentecostal/Charismatic churches spread throughout.<br />

The spiritual climate of the neighborhood is fogged with a heavy amount of poverty,<br />

addiction and other vices. The spiritual climate though is helped by having so many<br />

different churches and ministries that are seeking to bring positive change to the<br />

community. Church collaboration however is something the body of Christ in Portland<br />

struggles with.<br />

11


ASSETS OF NEW BREED<br />

Overall, <strong>New</strong> <strong>Breed</strong> fits well into the surrounding community. <strong>New</strong> <strong>Breed</strong> is as multi-ethnic<br />

as the rest of Portland, though the socio-economic status of the average <strong>New</strong> <strong>Breed</strong> family is<br />

a bit higher. <strong>New</strong> <strong>Breed</strong> Church is located in the perfect neighborhood for a multiethnic<br />

church.<br />

Physical Assets - Use of the Portland Promise Center.<br />

Individual Assets - Young, multi ethnic congregation.<br />

Ministry Groups Assets - Community Groups<br />

12


We asked residents what are the characteristics of “good leaders”? The answers included<br />

“Someone willing to be an advocate,” “have a love/passion for the people and the<br />

community,” “be willing to stand for what’s right, ” “care about people,” and “have a heart for<br />

the neighborhood.” This means that as a church:<br />

THINGS TO KEEP IN MIND AS WE PROCEED<br />

We have to focus on what kind of difference we can make with one area.<br />

The amount of needs can be overwhelming; we don’t need to “fix” the community.<br />

It is up to us to not see people who need to be fixed, but instead, figure out how we can<br />

partner with the community to improve it.<br />

We are here to learn.<br />

We are here to contribute to see progress made in the community.<br />

We believe in collaborating with existing organizations while also finding a way we can<br />

help in a unique way.<br />

We are here to point others to the saving work of Jesus as we live lives of justice out of<br />

merciful love.<br />

13


The following are potential pathways for <strong>New</strong> <strong>Breed</strong> members, ministries and community<br />

groups to consider as a means of increasing their commitment to the Portland neighborhood.<br />

These recommendations, if adopted, could be a powerful way for <strong>New</strong> <strong>Breed</strong> to meet real<br />

needs as a means of advancing the Great Commission and making disciples of Jesus Christ.<br />

OPPORTUNITIES FOR MINISTRY<br />

1. Conduct and coordinate an asset map of individuals and families that highlight their<br />

gifts, capacities, and abilities.<br />

2. Peer-to-peer parent programs<br />

3. After school education support<br />

4. Job connectivity<br />

5. Beautification Efforts<br />

6. Non-profit partnerships and support<br />

7. <strong>New</strong> Community Events and Support of existing ones<br />

14


REFLECTIVE QUESTIONS<br />

1. What, if anything, changed in your understanding of the community around Portland?<br />

2. What new opportunities do you see for <strong>New</strong> <strong>Breed</strong> to love and connect with our<br />

community as a result of this study?<br />

3. How do you imagine this study will change or impact our church?<br />

4. How might your community group use the insights in this study to engage and connect<br />

with the community around you?<br />

15


Neighborhood 360<br />

Assessment

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