The Future of Magento is Here_ Adobe Magento Commerce Cloud

The Future of Magento is Here:
Adobe Magento Commerce Cloud
Last year (2018), ​Adobe acquired Magento for a whopping $1.6
billion​. Adobe is recognized for its creative cloud suite of
products which includes Photoshop, Lightroom, Illustrator,
etc.
But they are not stopping at that. They have stepped into the
enterprise software industry with Magento. They have quite
an impressive stack of enterprise software that helps
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usinesses with their marketing and data analytical tasks. With
their acquisition of Magento, it seems like they might be
focusing in on their products in line with the e-commerce
business.
Magento was already a big name in the e-commerce market
even before Adobe acquired it. But we are sure that this take
over is bound to see some of the most interesting updates
Magento has seen since its conception.
If you are on this blog, then you might already have a store on
either Magento 1 or Magento 2. Or you might be making a
decision about whether to invest in Magento or any other
e-commerce platform.
As we said earlier, Magento has a lot to offer with its recent
acquisition, so if are at the decision-making stage, then
definitely choose Magento. And don’t get overwhelmed, it’s
very easy to understand how Magento works and in case you
don’t have any idea at all then there are a number of
experienced Magento 2 development companies that can
assist you.
Point to Note: Make sure to use Magento 2 Development
Services of only Magento certified developers.
Now let’s check out the future of Magento: Magento
Commerce Cloud
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Adobe’s latest addition to their Experience cloud is Magento
Commerce Cloud. The Experience Cloud is their effort to get
businesses the right tools that enable greater customer
experience. As buyers are getting smarter and more informed,
there is an increasing demand to delight them. Satisfying them
is not enough anymore. And that’s exactly what the Experience
Cloud including Magento commerce cloud will help you do.
And in this blog, we are going to shed some light over the topic
of Adobe Magento Commerce Cloud and how it can benefit
your business:
First, here’s an overview of what the​ ​Experience Cloud​ is:
It’s the only end-to-end customer experience management
(CXM) solution for marketing, advertising, analytics, and
commerce across industries.
And the products included in Adobe Experience Cloud are:
● Adobe Analytics
● Adobe Audience Manager
● Adobe Experience Manager
● Adobe Campaign
● Adobe Advertising
● Adobe Target
● Adobe Magento
● Adobe Marketo
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Now let’s zero in on one of their products, the Magento
Commerce Cloud:
Magento Commerce Cloud lets the user create a personalized
shopping experience which can be customized to the tiniest of
details. For example, every visitor on an e-commerce website
is at a different stage in the buying funnel. With the Adobe
Magento commerce, you can make sure they interact in a
specific way with specialized content crafted for that stage
only.
And there’s a lot more to it. So let’s have a look at the
highlighting features:
One Point Solution:
Whether you sell to B2B, B2C or both, you will be able to
manage and scale it easily from just one store. Magento
Commerce Cloud gives you the ability to manage multiple
stores, from a single account.
Progressive Web Apps:
The future is mobile. However, that does not mean that the
whole world has access to fast-speed internet and devices that
can run multiple applications. The way to reach those
customers is through progressive web applications. With the
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Magento platform, you can make apps that are on the web but
still delivering a native app experience. Smooth, right!
Ads that go higher, further, faster:
With direct integration with advertising channels, Magento
Commerce cloud helps make top-notch ad campaigns.
Machine learning gives you the ability to advertise the right
products to the right customer, day in day out, without much
effort from your side. And with tools like Amazon Sales
Channel and Google’s Smart Shopping, there isn’t much that
can stop you.
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User Experience:
The central effort of the Experience Cloud is to make the
process of selling and buying inviting. The Magento platform
has tweaked it’s UX to make handling any task, intuitive, no
matter who is handling it. In the end, an online store that is
easy to use by the staff, as well as the customer, goes a long
way. With tools like search, templates, and a neat and
organized dashboard, there is no stopping you!
B2B Quote Management:
A back and forth email routine to set a price for a product is
tedious, to say the least. But with the Magento commerce
cloud, you no longer have to do that. There is a built-in tool to
handle all quotation related communication. This can help
avoid any miscommunication and misunderstanding, leading
to a healthier b2b relationship.
Inventory and Order Management:
No one wants to put effort into selecting the perfect item,
which also fits into the budget, just to see that it is out of
stock. If it is out of stock, a customer wants to know when it
will be back. Inventory management lets you quickly fulfill the
demand in a way that a product ideally never goes out of
stock. It gives you a real-time and accurate overview of stock
and gives smart, cost-effective ways to source what you need.
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Order management lets all your store branches be one huge
store. If an item is not available in one store, it lets you order
from another. This way, you will not miss out on a sale, and it
goes a long way in customer satisfaction.
Intelligent Business analytics:
Magento commerce cloud provides plenty of useful tools to
keep a watchful eye on your business and customers’ behavior.
You can know which product is doing better, and why. You
can also use their data warehouse to look at all of your
customers, across various demographics. When you know
your customers well, you can easily convert them to loyal
customers in no time.
With Magento Commerce cloud, you are also looking at
continuous expansion with access to a wide variety of apps,
extensions, and integrations.
All of these are features that will help your business, no matter
how large scale it may be.
Ready to start your Magento journey?
BiztechCS is among the best Magento 2 Development
Company known for its top-notch ​Magento 2 development
services provided by their expert Magento certified
developers. You can get in touch with us here.
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Author’s Note:
Magento is expanding at an exponential rate and to cope up
with it you have to make sure that your Magento 1 store is
migrated on time to Magento 2 platform. For that be sure to
pick the right Magento 2 Development Company as you will
need an expert to safely migrate your data.
This Blog Post is Originally Posted here:
https://www.biztechcs.com/blog/future-adobe-magento-co
mmerce-cloud/
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