Meyers-PS
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MEYERS CLIENT<br />
CASE STUDY<br />
Project Name: Microsoft Paper Cards<br />
Project Client: Microsoft<br />
<strong>Meyers</strong> Lead: Kent Madson<br />
BACKGROUND<br />
An international provider of computer hardware and software,<br />
Microsoft has an established relationship with <strong>Meyers</strong> to<br />
produce paper point-of-sale cards, specialty retail packaging,<br />
and other materials.<br />
OPPORTUNITY / NEED<br />
Microsoft approached <strong>Meyers</strong> to produce solutions that<br />
securely deliver high-value codes through sustainable card<br />
product and packaging.<br />
THE MEYERS APPROACH<br />
<strong>Meyers</strong>’ paper cards are better for the environment than plastic<br />
cards and include essential security features.<br />
PROJECT HIGHLIGHTS<br />
<strong>Meyers</strong> produced more than<br />
45 million cards for Microsoft<br />
in 2018, up from 40 million<br />
in 2017.<br />
Microsoft placed<br />
1,200 orders in 2018.<br />
<strong>Meyers</strong> shipped to locations<br />
including Australia, Hong<br />
Kong, Brazil, Chile, and the<br />
Czech Republic.<br />
“YOUR TEAM’S ATTITUDE AND PASSION — IT<br />
WASN’T EVER REALLY ABOUT MEYERS, IT WAS<br />
ABOUT DEVELOPING A PARTNERSHIP TO MANAGE<br />
THE BUSINESS BETTER REGARDLESS.”