IBeacon Versus GPS

IBeacon Versus GPS
It is very important to understand the significant difference between iBeacon and GPS (Global
Positioning System) as people often get confused by the two terms considering them to be same;
although both the systems are different from each other.
GPS is generally being used for navigating or traveling as it helps to provide information
regarding the time and location to the user. It is not very much suitable for navigating within the
premises. On the other hand, iBeacon is very good for use within the premises of any
establishment. iBeacon is a wonderful technology, which alerts the clients or customers with
updated information as well as tracking their movements at the same time.
Origin of IBeacon Technology:-
The originator of iBeacon Technology was none other than Apple in the year 2013. Since then it
has created a buzz in several types of business and industries. The industry which is gaining the
most benefit from iBeacon technology is that of retail.

Also from the perspective of several marketing analysts, there will be a time when there will be
no gap among the offline and online retail stores, which in turn will ultimately increase the sales
as well as the profitability of the business.
Working Process of IBeacon Technology:-
The process of a beacon is not a two-way communication procedure it is a one-way method of
communication. The reason behind this is that customers or clients cannot reply or send
messages to the retailers; the facility of sending messages is only limited to retailers.
Beacon is a small-sized device which appears to be like a tiny computer. They have an in-built
indoor positioning system which identifies the presence of individuals or we can say customers
and sends them messages to inform them about the various offers and personalized experiences.
The customer’s Smartphone is the device, which receives messages or notifications which can be
seen with the help of a mobile application such as Ibeacon App Development Company or
other apps of such kinds.
Thus, in the working process of iBeacon Technology, one needs to have a beacon device, a
mobile application (Mobile App Development Company), and permission of the user.
Do’s and Don’ts while or after Implementation of Beacons:-
Everything in business needs proper planning and implementing beacons is no exception.
Implementing beacons without any planning can prove to be disastrous. Therefore, it is
important to understand the needs and applications of beacons before they are being
implemented in order to gain maximum benefits from them in your business.
When any new procedure, policy or technology is introduced in the organization all the
staff members need to have awareness about that; similarly, after beacons are being
implemented before putting them to use employees need to be given proper training
regarding its working so that they can use it without any hurdle.
Do not utilize beacon for a single purpose instead make an effort to utilize more from it.
For this, give a sufficient amount of time on understanding your needs.
One does not require having an idea of each and every corner and gap of the building or
establishment where beacon has to be placed but must look into the area close to avoid
any kind of structural hurdles in the last time.
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