Career Workbook InTech

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The Job Seeker’s Guide to Social Media What is Social Media? so·cial me·di·a: dedicated websites and applications used to communicate informally with other users, or to find people with similar interests to oneself. How to Create an Online Presence Employers Will INCLUDE A headshot photo that projects a professional image A profile that matches your brand and information found in your application and resume Up-to-date industry news by following individuals & companies related to your preferred sector A wide range of interests or hobbies DON’T INCLUDE A default image of someone or something other than yourself Images or posts that contradict your brand Negative comments about past co-workers or employers Profanity or lewd images/posts regarding alcohol or drug use Why use social media for your job search? Using social media will help you find unadvertised job opportunities as well as build your network with people who can help you obtain employment. • 92% of companies use social media for hiring • 45% of recruiters admit researching candidates on social media. • 3 of 4 hiring managers & recruiters check social profiles • 1 of 3 rejected candidates based on something they found in social profiles Social Media Background Check Brand Yourself – https://www.brandyourself.com If an employer was looking at your social media accounts, what impression would they have? Brand yourself is a website monitors your online presence and ensures it is maximizing your career opportunities. Their web tool identifies posts and status updates that are likely to be considered inappropriate or unprofessional. Take the reputation score test on their website to identify red flags and improve the factors that gauge the likelihood of you passing an online screening. 36 <strong>Career</strong> Building <strong>Workbook</strong>
LinkedIn Optimization Checklist To get the most out of your profile make sure you complete the following steps to find and be found by potential employers. FF Create a Unique URL - Choose a personalized URL to improve search engine optimization (SEO) and make it easy for people to find you. If your name is not available then use surname first, add a middle initial, or enter a keyword. From your profile click the pencil to the right of your profile photo above your headline > from within the pop-up click the blue pencil by Contact Info > under Profile URL click the link to your profile > on the top right-hand side under Edit URL is another blue pencil to change the link address > Save your changes. https://www.linkedin.com/in/ FF Add Advice for Contacting You - Let people know who should connect with you and why. Add this section by clicking the Additional Information section near the top of your profile > Hover your mouse pointer below Advice for Contacting > click the pencil (edit) icon to enter into edit mode > Click your mouse inside the text field and start typing your advice to your readers > Hit Save. FF Follow Relevant Hashtags Stay informed by following channels and influencers relevant to your industry or specialization. On the left hand of your feed you’ll find your communities section click Discover More > here you will find a wide range of hashtags to follow Select at least 5 FF Follow Companies As you search the Jobs section, look for companies you would like to work for and follow their pages. FF Connect with a Broad Range of Contacts Add as many contacts that know you professionally, from former employers to professors and instructors, you never know who will have your next job lead. FF Like, Comment, or Share Updates you Enjoy Taking an action on updates keeps the conversation going and helps spread that information across LinkedIn. If you found it interesting, chances are your network will too. From your feed Like 3 updates from within your network. FF Share Updates With your Network Pass along information you find valuable such as articles, news, or video updates. Not only will your network appreciate it, but they’ll also start to look to you for insight and expertise. From the top of your feed, hover over and click within the box that asks you to Share. Write a quick status update regarding something you learned recently. 37
Page 1 and 2: Career Building Workbook Your futur
Page 3 and 4: Table of Contents Preparing for Suc
Page 6 and 7: Preparing for Successful Employment
Page 8 and 9: SMART Goals Specific • Manageable
Page 10 and 11: Create a Professional Email and Voi
Page 12 and 13: Identifying Transferable Skills Emp
Page 14 and 15: Elevator Pitch What makes a good el
Page 16 and 17: Dress for Success u Men “You neve
Page 18 and 19: Dress for Success u Women “You ne
Page 20 and 21: Employment Application Checklist Th
Page 22 and 23: Online Assessments When filling out
Page 24 and 25: Creating A Portfolio Using a portfo
Page 26 and 27: Getting the Most from Your Resume
Page 28 and 29: Resume Objectives The objective it
Page 30 and 31: Resume Tips for Veterans Making the
Page 32 and 33: Reasons for Leaving Employment You
Page 34 and 35: 30 Career Building Workbook Acceler
Page 36 and 37: References Your Name City, ST Telep
Page 38 and 39: Sample Cover Letter FirstName LastN
Page 42 and 43: Branding Yourself Branding Basics B
Page 44 and 45: Interview Questions and Answers QUE
Page 46 and 47: Interview Questions and Answers QUE
Page 48 and 49: Questions to Ask the Interviewer Pr
Page 50 and 51: O*Net Online Career Interest Activi
Page 52 and 53: List 10 Companies You Will Contact
Page 54 and 55: Always remember: Your success is in
Page 56 and 57: Resume Worksheet First & Last Name:
Page 58 and 59: Resume Worksheet PROFESSIONAL EXPER
Page 60 and 61: Job Search Checklist Review this li
Page 62 and 63: LinkedIn Profile Worksheet With mor
Page 64 and 65: LinkedIn Profile Worksheet Add Your
Page 66 and 67: The Industrial Technical Learning C

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