25.09.2019 Views

Advanced SEO Techniques for More Organic Traffic

Optimise for your readers, not search engines, If you want to increase organic traffic of your website. Come at Platinum SEO Services, we provide 100% organic & goal result oriented SEO services in Melbourne at an affordable price. https://www.platinumseoservices.com.au/

Optimise for your readers, not search engines, If you want to increase organic traffic of your website. Come at Platinum SEO Services, we provide 100% organic & goal result oriented SEO services in Melbourne at an affordable price.
https://www.platinumseoservices.com.au/

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Platinum <strong>SEO</strong> Services<br />

<strong>Advanced</strong> <strong>SEO</strong> <strong>Techniques</strong> <strong>for</strong> <strong>More</strong> <strong>Organic</strong> <strong>Traffic</strong><br />

https://www.platinumseoservices.com.au/


1. Improve titles and descriptions to<br />

boost CTR<br />

That’s important to optimize <strong>for</strong> clicks.<br />

Two main things affect your click-through rate (CTR):<br />

1. Title tag<br />

2. Meta description<br />

These are the two HTML tags that show up in the search results.<br />

https://www.platinumseoservices.com.au/


2. Boost underper<strong>for</strong>ming pages with<br />

internal links<br />

Internal links are backlinks from other pages on the same website. Many<br />

also believe that internal link anchors influence Google rankings.<br />

But sometimes, you might want to boost certain pages with internal links.<br />

Here’s how to do it:<br />

1. Find suitable underper<strong>for</strong>ming pages to boost<br />

2. Find relevant places from which to add internal links to the target page<br />

https://www.platinumseoservices.com.au/


3. Reclaim lost ‘link juice’ from dead<br />

pages with backlinks<br />

Backlinks aren’t always easy to acquire. In fact, they rarely are.<br />

If you’ve spent time, ef<strong>for</strong>t, and possibly cold hard cash building links, it<br />

pays to ensure that they’re not pointing to dead pages. Such links are<br />

effectively wasted.<br />

Dead pages no longer technically exist. They prevent any PageRank<br />

(authority) from those backlinks from flowing around your site.<br />

https://www.platinumseoservices.com.au/


4. Win more featured snippets<br />

In 2016, we studied 2 million search results and found that featured<br />

snippets show up <strong>for</strong> 12.3% of searches. We also found that 8.6% of clicks<br />

go to the snippet.<br />

But what you may not have realized is that Google pulls these snippets<br />

from sites that already rank in the top 10. And, overwhelmingly, from one<br />

of the pages ranking in the top 5 positions.<br />

If you rank in the top 10 <strong>for</strong> a query where Google shows a featured<br />

snippet but don’t yet own it, then there’s scope to get more traffic by<br />

winning the snippet.


5. Refresh existing content<br />

Sometimes content that used to per<strong>for</strong>m well in the search engines<br />

ceases to do so.<br />

You likely noticed that after the drop, traffic skyrocketed! That’s<br />

because we refreshed and republished the article with new stats and<br />

figures.<br />

https://www.platinumseoservices.com.au/


6. Convert unlinked mentions to links<br />

Sometimes people will mention your business online without linking back<br />

to you.<br />

Unlinked mentions like this can occur <strong>for</strong> many reasons. But, more often<br />

than not, I’d say that it comes down to <strong>for</strong>getfulness rather than malice.<br />

It can be frustrating either way. Luckily, there’s a simple solution:<br />

1. Find your unlinked mentions<br />

2. Reach out and attempt to convert them to links<br />

https://www.platinumseoservices.com.au/


7. Take advantage of your<br />

competitors’ dead pages to build links<br />

Most websites have some dead pages, including your<br />

competitors.<br />

And if your competitors’ dead pages are relevant (or at least<br />

semi-relevant) to your business, and have backlinks, then<br />

there’s scope to win those backlinks <strong>for</strong> yourself.<br />

https://www.platinumseoservices.com.au/


Contact Us<br />

Phone No:- 1300 621 683<br />

Business Email:- info@platinumseo.com.au<br />

URL:- https://www.platinumseoservices.com.au/

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