Freelance Portfolio Zander Clark
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<strong>Zander</strong> <strong>Clark</strong><br />
FREELANCE PORTFOLIO
FREELANCE PORTFOLIO<br />
CONTENTS<br />
Welcome, this portfolio focuses solely on my freelance career and showcases my<br />
favourite bits of work, as well as some of my personal design endeavours from the<br />
period January 2018 - present.<br />
During this period I have been working as a <strong>Freelance</strong>r which is a part of my career I<br />
have thoroughly enjoyed. After leaving my last job as a Graphic Designer for Swann<br />
Creative, (an Agency that formed part of a larger parent company - Pacific Music<br />
Group), I decided that it was the perfect opportunity to have a go at freelancing full<br />
time. My main reason for doing so was that I wanted to have the freedom to pick<br />
jobs that I found personally fullfilling. As well as hopefully through doing so, come<br />
to more of an understanding as to what kind of designer I actually wanted to be.<br />
As a result of this I can now say with confidence that my passion as a designer truely<br />
lies within the areas of Visual Identity and Illustration. However I have also worked<br />
extensively in other areas including Environmental, Motion, Publication, Marketing &<br />
Advertising Design.<br />
As a freelancer I managed to maintain a succesfull long term working relationship<br />
with a number of clients including:<br />
• RNB Fridays (Ivy) (Merivale)<br />
• The Spot Saturdays<br />
• The Spot Fridays<br />
• ICON Events<br />
• Sound Agents<br />
• Showtek Entertainment<br />
• The Club<br />
• Northern Beaches Hospital<br />
• Forest Print Services<br />
• International Traveller Magazine<br />
As well as doing a multitude of short term work. The areas of Design I have worked<br />
in consistently include:<br />
• Art & Illustration<br />
• Environmental Design<br />
• Motion Design<br />
• Publication Design<br />
• Marketing / Advertising<br />
• Visual Identity<br />
1. RNB FRIDAYS<br />
2. THE SPOT<br />
3. ALBUM COVER ARTWORK<br />
4. SEEDY KNEE<br />
5. NORTHERN BEACHES HOSPITAL<br />
6. SHORT TERM WORK<br />
- DEVICE TECHNOLOGIES<br />
- PROTEC & PRESTIGE<br />
- OSCAR TRIMBOLI<br />
- INTERNATIONAL TRAVELLER MAGAZINE<br />
- ONE NIGHT ONLY<br />
- GUSTAVO<br />
- BLACK LACE<br />
- NICOLE TANIA<br />
- K TIME<br />
- LEADFIT<br />
- UTS MOTORSPORTS<br />
- THE AWKWARD T-REX<br />
- SUPAISHI
RNB FRIDAYS<br />
SECTION ONE
SECTION ONE<br />
RNB FRIDAYS<br />
DESIGN SPECIFICS<br />
• Flyers<br />
• Promotional Videos<br />
• Screen Displays<br />
• Posters<br />
• Banners<br />
• Media Walls<br />
• Menus<br />
• Signage<br />
DESCRIPTION<br />
I do all the design work for RNB Fridays at Ivy<br />
which is run by Merivale. I first started working<br />
for Merivale at my old job as a Graphic<br />
Designer for Swann Creative. When I left to<br />
begin my freelance career, Merivale offered this<br />
work to me, which has been a great solid part<br />
of my weekly work ever since.<br />
I do their weekly Flyers, and have helped<br />
evolve their visual identity to the point where<br />
they are now easily identifiable as seperate<br />
from all the other RNB Fridays clubs around the<br />
country all of which are owned by 2day FM.<br />
I also do their signage, menus, banners,<br />
posters, screen displays and have created<br />
promotional videos for their Live Act special<br />
events for people like Sean Kingston and Jay<br />
Sean.<br />
--<br />
ART & ILLUSTRATION<br />
--<br />
ENVIRONMENTAL DESIGN<br />
--<br />
MOTION DESIGN<br />
--<br />
MARKETING / ADVERTISING<br />
--<br />
VISUAL IDENTITY
THE SPOT<br />
SECTION TWO
SECTION TWO<br />
THE SPOT<br />
DESIGN SPECIFICS<br />
• Mixtape Covers<br />
• Flyers<br />
• Promotional Videos<br />
• Screen Displays<br />
• Posters<br />
• Banners<br />
DESCRIPTION<br />
I have worked with The Spot since the<br />
beginning of my <strong>Freelance</strong> career. I do all of<br />
their design work and have helped build their<br />
brand on their journey from one club in the<br />
Sydney CBD to now two with a newer one in<br />
Western Sydney. This also meant we had to<br />
evolve two seperate yet similar visual identites<br />
one for the Western Sydney club, The Spot<br />
Fridays and the other for their Sydney CBD<br />
Club, The Spot Saturdays.<br />
The Spot Saturdays is their main event so the<br />
visual identity for The Spot Fridays is purposely<br />
more repetitive.<br />
Aside from the two weekly flyers I do for<br />
The Spot, I have also done all their in-club,<br />
environmental design like banners, posters<br />
and even on stage screen displays. As well as<br />
editing club footage into short promotional<br />
videos.<br />
--<br />
ART & ILLUSTRATION<br />
--<br />
ENVIRONMENTAL DESIGN<br />
--<br />
MOTION DESIGN<br />
--<br />
MARKETING / ADVERTISING<br />
--<br />
VISUAL IDENTITY
ALBUM COVER ARTWORK<br />
SECTION THREE
SECTION THREE<br />
ALBUM COVER ARTWORK<br />
DESIGN SPECIFICS<br />
• Album Covers<br />
DESCRIPTION<br />
Album covers are something I have always<br />
been obsessed with. To me they are the perfect<br />
marriage of two of my greatest passions being<br />
music and art. So naturally throughout my<br />
freelance career I have picked up any<br />
opportunity I could to create album covers.<br />
Some of these were proper payed jobs where<br />
as others were my own tributes to some of my<br />
favourite Hip Hop Albums.<br />
--<br />
ART & ILLUSTRATION
SEEDY KNEE<br />
SECTION FOUR
SECTION FOUR<br />
SEEDY KNEE<br />
DESIGN SPECIFICS<br />
• Logos<br />
• Illustrations<br />
• Clothing Design<br />
DESCRIPTION<br />
Seedy Knee is my own clothing street wear<br />
brand. It started off as just a hobby that I have<br />
been working on since 2012. Over the years<br />
I have completely rebranded it three times as<br />
my design style has evolved and changed. The<br />
following pages showcase Seedy Knee in its<br />
current iteration.<br />
The brand is heavily influenced by many of my<br />
interests and hobbys including Traditional<br />
Tattooing, Skate culture, Hip Hop, Heavy Metal<br />
and Video games.<br />
--<br />
ART & ILLUSTRATION<br />
--<br />
VISUAL IDENTITY
NORTHERN BEACHES HOSPITAL<br />
SECTION FIVE
SECTION FIVE<br />
NORTHERN BEACHES HOSPITAL<br />
DESIGN SPECIFICS<br />
• Signage<br />
• Posters<br />
• Infographics<br />
• Newsletters<br />
• Murals<br />
DESCRIPTION<br />
Working for Northern Beaches since the<br />
beginning of 2019 has been a great experience<br />
for me. The first job I did for them was to<br />
design huge illustrated jungle murals to be<br />
stuck onto the windows of the premature baby<br />
ward. From there I began doing their entire<br />
monthly internal newsletters by myself and<br />
over time began picking up some smaller jobs<br />
for them also like posters for various events<br />
and signage to be used in a range of areas in<br />
the Hospital. I have also been doing their<br />
Specialist Directory (like a Yellow Pages for<br />
Doctors).<br />
--<br />
ART & ILLUSTRATION<br />
--<br />
ENVIRONMENTAL DESIGN<br />
--<br />
PUBLICATION DESIGN<br />
--<br />
MARKETING / ADVERTISING
SHORT TERM WORK<br />
SECTION SIX
SECTION SIX<br />
DEVICE TECHNOLOGIES<br />
SECTION SIX<br />
PROTEC & PRESTIGE<br />
DESIGN SPECIFICS<br />
• Signage<br />
DESIGN SPECIFICS<br />
• Business Cards<br />
DESCRIPTION<br />
Device Technologies is a Medical Warehouse in<br />
the Northern Beaches. They wanted me<br />
to create signage for them to use for<br />
equipment storage. The silhouettes of the tools<br />
are life size and show where each tool should<br />
be placed in storage.<br />
DESCRIPTION<br />
Prestige Hardware and Protec Building<br />
Products are both owned by the same entity.<br />
This job was a bit different in that the business<br />
cards had already been designed and used for<br />
a number of years, however they needed to<br />
create new ones for new staff members but the<br />
original design files had been lost. It was my<br />
job to recreate them as they were.<br />
--<br />
ENVIRONMENTAL DESIGN --<br />
VISUAL IDENTITY
SECTION SIX<br />
OSCAR TRIMBOLI<br />
DESIGN SPECIFICS<br />
• Banners<br />
DESCRIPTION<br />
Oscar Trimboli is an award winning<br />
Motivational Speaker, Author and Podcast<br />
Host. He wanted me to create illustrated<br />
Banners to go on stage with him during talks<br />
and events.<br />
--<br />
ART & ILLUSTRATION<br />
--<br />
ENVIRONMENTAL DESIGN
SECTION SIX<br />
INTERNATIONAL<br />
TRAVELLER<br />
MAGAZINE<br />
DESIGN SPECIFICS<br />
• Magazine Articles<br />
DESCRIPTION<br />
International Traveller Magazine is owned by<br />
Australian Traveller Magazine. For this job I<br />
designed the layout of a few seperate articles<br />
to be used in their September 19 Issue.<br />
--<br />
PUBLICATION DESIGN
SECTION SIX<br />
ONE NIGHT ONLY<br />
SECTION SIX<br />
GUSTAVO<br />
DESIGN SPECIFICS<br />
• Flyers<br />
DESIGN SPECIFICS<br />
• Flyer<br />
DESCRIPTION<br />
One Night Only are special event nights held<br />
monthly at Limited Club in Potts Point. As I<br />
have made the flyers for this event since its<br />
conception there was no visual identity to<br />
follow, so I created one that is easily repeatable<br />
and identifiable, whilst still maintaining what I<br />
feel is a fresh, inner-city night club personality.<br />
DESCRIPTION<br />
Gustavo was a special event “sunday sesh”<br />
that was held on the island in Sydney<br />
Harbour. They needed a flyer with a tropical<br />
visual identity.<br />
--<br />
MARKETING / ADVERTISING<br />
--<br />
VISUAL IDENTITY<br />
--<br />
ART & ILLUSTRATION<br />
--<br />
MARKETING / ADVERTISING<br />
--<br />
VISUAL IDENTITY
SECTION SIX<br />
BLACK LACE<br />
SECTION SIX<br />
NICOLE TANIA<br />
DESIGN SPECIFICS<br />
• Single Cover Design<br />
DESIGN SPECIFICS<br />
• Logo<br />
DESCRIPTION<br />
This Single Cover design was for an RNB<br />
Singer known as RACHAD from Western<br />
Sydney. He wanted to release this song<br />
through his label anonymously which is why<br />
his name is not on the cover. I intially created<br />
over ten draft versions for him to choose from<br />
but he liked them so much he wanted me to<br />
create four seperate finalised versions as seen<br />
here. They were all used for merchandise as<br />
well.<br />
DESCRIPTION<br />
Nicole Tania is a model, radio personality and<br />
DJ from Sydney. She is of Fijian heritage and<br />
wanted a logo that reflected this. She also<br />
plays a lot of Reggaeton & Tropical house<br />
music when she DJs which is what influenced<br />
the colour scheme.<br />
--<br />
ART & ILLUSTRATION<br />
--<br />
VISUAL IDENTITY<br />
--<br />
ART & ILLUSTRATION<br />
--<br />
VISUAL IDENTITY
SECTION SIX<br />
K TIME<br />
SECTION SIX<br />
LEADFIT<br />
DESIGN SPECIFICS<br />
• Illustration for Mixtape Cover<br />
DESIGN SPECIFICS<br />
• Logo<br />
DESCRIPTION<br />
K Time is a DJ and music producer heavily<br />
involved in the nightclub industry in Sydney.<br />
DESCRIPTION<br />
Leadfit is a fitness company that creates<br />
personally tailored fitness programs.<br />
They also sell a variety of Merchandise.<br />
--<br />
ART & ILLUSTRATION --<br />
VISUAL IDENTITY
SECTION SIX<br />
UTS MOTORSPORTS<br />
DESIGN SPECIFICS<br />
• Logo<br />
• Business Cards<br />
DESCRIPTION<br />
This Job was for both the UTS Motorsports<br />
Society as wel as the UTS Motorsports Electric<br />
(Race Car) Team. The shapes within the logo<br />
are inspired by the UTS Building on George<br />
Street where the teams car workshop resides<br />
underground. They needed the Logo done<br />
with two variations, one for team leaders and<br />
the other for team members.<br />
--<br />
VISUAL IDENTITY
SECTION SIX<br />
THE AWKWARD T-REX<br />
SECTION SIX<br />
SUPAISHI<br />
DESIGN SPECIFICS<br />
• Illustrations for Comic Book<br />
DESIGN SPECIFICS<br />
• Logo<br />
DESCRIPTION<br />
The Awkward T-Rex is an online Comic Book<br />
started by a friend of mine. They provided<br />
me with all the storyboards and I created the<br />
illustrations.<br />
DESCRIPTION<br />
Supaishi was a concept for a Ramen Bar in<br />
Western Sydney that never got off the ground.<br />
The client was very pleased with the logo<br />
though so maybe it will be out there one day.<br />
--<br />
ART & ILLUSTRATION<br />
--<br />
ART & ILLUSTRATION<br />
--<br />
VISUAL IDENTITY
• 0452 224 135<br />
• zandercreative.aus@gmail.com<br />
• @zanderlot