Market Square

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PROJECT DESCRIPTION THE WAY IT WAS, is an app that provides an interactive learning tool that will enhance user experience and change the way Market Square is used. Currently, the space is used for seating and as a walking shortcut on days when it is not being used as a market. With this app, it will create a new way for people to interact with this space. The Way It Was allows visitors to the area to learn about the history of Market Square, City Hall, and the surround buildings. The Way It Was would be available on mobile platforms due to its location based components. The app tracks the user’s location and provides them with an image from decades ago that was taken based on their exact location in the Square. For example, if a user were to stand by the south-west bastion of City Hall, an image would appear of three police officers who stood in that spot 100 years ago. Every image provides a description to give the user context about the image’s history and discover the historic roots of the Square. The app also provides the user with a virtual tour, where they unravel the mysteries of Market Square and City Hall. The tour guides the user from location to location while a narrator provides them with the history and stories of the space.
PERSONAS Jonathan Travelling with Family Joel is travelling with his wife and young children and enjoys learning about the history of an area and sharing his interest. Joel prefers a flexible, interactive tour that the family can enjoy at their own pace. He wants to find a way that his family can enjoy a guided tour without actually being on a tour. Don and Patricia Retired Couple Don and Patricia are having a short visit to Stratford and heard about the historic Square. There is no time to arrange for a guided tour but they are interested in learning more about the history. They want to enjoy a self-guided tour that fits into their spontaneous and limited time schedule.
Page 1: STRATFORD’S MARKET SQUARE THE WAY
Page 4 and 5: MARKET SQUARE THE WAY IT WAS BACKGR
Page 8 and 9: OBSERVATIONS Observations were cond
Page 10 and 11: DEVELOPMENT Usability testing was c
Page 13: ABOUT ME Roman Heit r.heit16@gmail.

Market Square

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