Inflight Advertising Market
Global Inflight Advertising Market Research Report: Information by Product (Inflight Magazines, Display Systems, Baggage Tags, In-Flight Apps and others), Aircraft Type (Business Aircraft and Passenger Aircraft) and Region (North America, Europe, Asia-Pacific, Middle East & Africa and Latin America) - Forecast till 2025
Global Inflight Advertising Market Research Report: Information by Product (Inflight Magazines, Display Systems, Baggage Tags, In-Flight Apps and others), Aircraft Type (Business Aircraft and Passenger Aircraft) and Region (North America, Europe, Asia-Pacific, Middle East & Africa and Latin America) - Forecast till 2025
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<strong>Inflight</strong> <strong>Advertising</strong> <strong>Market</strong> 2018<br />
Industry Survey, Growth, Competitive Landscape<br />
and Forecasts to 2023<br />
PREPARED BY<br />
<strong>Market</strong> Research Future<br />
(Part of Wantstats Research & Media Pvt. Ltd.)
<strong>Inflight</strong> <strong>Advertising</strong> <strong>Market</strong> 2018<br />
<strong>Inflight</strong> <strong>Advertising</strong> <strong>Market</strong> 2018: Industry Survey, Growth, Competitive<br />
Landscape and Forecasts to 2023<br />
In-flight advertising entails advertising through in-flight magazines, overhead storage bins, and setback tray tables, and sales pitches by flight attendants.<br />
With the advent of digital media in-flight advertising market has witnessed significant changes. Introduction of targeted advertising through live television<br />
and in-flight apps are expected to have a positive impact on the in-flight advertisement market.<br />
As the in-flight advertising market is shifting towards aggressive targeted advertising through Wi-Fi connectivity, e-commerce platform and live TV<br />
services, the existing airline hardware is set to become obsolete to a certain extent. In the current scenario the airline are accepting these sudden changes<br />
in trend of advertising in order to monetize and develop ancillary revenue streams which is expected to boost airline revenues significantly. As a result,<br />
the market for inflight advertising is expected to grow at a CAGR of 11.17%.<br />
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<strong>Inflight</strong> <strong>Advertising</strong> <strong>Market</strong> 2018<br />
“Taste the market data and market information presented through more than 50 market data tables and figures spread in 100<br />
numbers of pages of the project report. Avail the in-depth table of content TOC & market synopsis on “<strong>Inflight</strong> <strong>Advertising</strong><br />
<strong>Market</strong> Research Report - Global Forecast 2023”<br />
With the advent of digital media, advertisers have witnessed a boom in the volume of advertising content that individuals consume on a daily basis. In<br />
the in-flight advertising market, digital media advertising is expected to comparatively render traditional in-flight advertising techniques obsolete. Personal<br />
computing and personal mobile phone enable advertisers to deliver advertisements to individuals/passengers with original advertising content straight to<br />
their personal devices, which is comparatively much more affective compared to traditional methods of in-flight advertising. Digital in-flight creative<br />
advertisements add the dimension of interaction to sight, sound, and motion — and greater interaction has been shown to drive brand effectiveness.<br />
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<strong>Inflight</strong> <strong>Advertising</strong> <strong>Market</strong> 2018<br />
Industry/ Innovation/ Related News:<br />
Demand for customization of the airline passenger experience is growing from airlines and from passengers mainly due to the increasingly customized<br />
lives we lead. With more and more airlines trying to introduce high levels of customization to the aircraft cabins. Connectivity is as essential topic here,<br />
with Netflix’s “recommended for you” and Apple Music’s “For You” features providing individuals with movies and music list curated based on every<br />
individuals personal taste. With airlines and in-flight advertising firm trying to bring the same concept to the aircraft cabins, and float original in-flight<br />
advertising content towards individuals tailor made based on their personal taste.<br />
Although the growth rate of technological innovation is exponential, once the technology peaks it is substituted by a newer version which might not be<br />
compatible with older hardware. For example, thousands of airlines still offer round proprietary Panasonic Avionics connector for previous generations of<br />
iPod and iPhone which were immediately rendered obsolete once apple shifted to lightning cable. The problem airline are set to face in the future is being<br />
able to adapt to the pace at which technology changes. Betting on additional revenue through new techniques of advertising might not be as fruitful for<br />
airlines if the hardware required for additional revenue needs to be changed every other day.<br />
Browse Report @ https://www.marketresearchfuture.com/reports/inflight-advertising-market-5299<br />
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<strong>Inflight</strong> <strong>Advertising</strong> <strong>Market</strong> 2018<br />
<strong>Inflight</strong> <strong>Advertising</strong> <strong>Market</strong> Prominent Players:<br />
Application & Major Players in this Research:<br />
Panasonic Avionics Corporation,<br />
Global Eagle,<br />
IMM International,<br />
EAM <strong>Advertising</strong> LLC,<br />
MaXposure Media Group (I) Pvt. Ltd., INK,<br />
Global Onboard Partners,<br />
Atin OOH,<br />
Zagoren Collective, and Blue Mushroom. In 2016, these companies had a highest share of the market.<br />
Request a Sample Report @ https://www.marketresearchfuture.com/sample_request/5299<br />
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<strong>Inflight</strong> <strong>Advertising</strong> <strong>Market</strong> 2018<br />
<strong>Inflight</strong> <strong>Advertising</strong> <strong>Market</strong> Competitive Analysis<br />
Commenting on the report, an analyst from <strong>Market</strong> Research Future (MRFR)’s team said:<br />
Asia, an emerging region in the long-haul international market, relies heavily on the small and medium widebody<br />
aircraft. As a result, a number of such airlines have been entering into service recently, such as Indigo, Tigerair<br />
Singapore, Tigerair Australia, and Air Asia, which provides lucrative opportunities to in-flight advertising firms in this<br />
region. Existence of in-flight advertising firms such as Atin OOH and Maxposure Media Group have also aided the<br />
growth of the market in this region. It is expected that by 2035, more than 16,000 aircraft would be delivered in the<br />
region, which is expected to positively impact the in-flight advertising market in the Asia-Pacific region.<br />
Similarly, the Middle East & Africa region has been witnessing a phenomenal increase in its economy, of late. The<br />
major factors driving the economy of the region, is the increased air travel and the rising tourism. As the region is<br />
located at the crossroads of Asia-Africa and Europe, their local airlines, led by Emirates, Qatar Airways, and Etihad<br />
Airlines, are well positioned to compete for the air traffic, globally. Due to the rapid increase in the number of aircraft<br />
in the region, it is expected that there would be a significant and simultaneous impact on the market.<br />
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