Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
Every business needs to market, make sure it's done the right way and plan accordingly!<br />
check out our tips and information, it may just help you along the way<br />
Edition 2 | Social Media<br />
Make it part of your vital plan!<br />
Social Media has become a phenomenal tool for<br />
business owners to connect with their potential<br />
customers. This is where many business owners<br />
struggle. They don’t have the bandwidth to create or<br />
find new content, create custom graphics, schedule it<br />
or even post it! I get it, but you simply can’t afford to<br />
ignore it.<br />
Social Media HAS to be incorporated into your<br />
monthly marketing and most importantly – you<br />
have to be consistent.<br />
Social Media HAS to be incorporated into your<br />
monthly marketing and most importantly – you<br />
have to be consistent.<br />
You will have to invest some time into social media<br />
and the most important thing to remember is you<br />
have to be consistent. You can’t just post once a<br />
month or every few days, you have to post at least<br />
once a day. This is A LOT of content you’ll need to<br />
share but that’s because your social media will make<br />
the biggest impact in your results for the month.<br />
Imagine your target audience retired seniors who<br />
check their social accounts in the morning and<br />
checks then in the evening.<br />
If you only post once a day, and it’s not when they<br />
online, they will never see your post.<br />
Let’s look at it another way: You post once a day, you<br />
reach 100 people with that post. You post again and<br />
reach 70 people. By posting twice, you’ve reached<br />
170 people. But make sure you read group rules<br />
where you post as you do not want to get banned for<br />
over posting.<br />
Social media has been a real game changer for<br />
businesses and for one reason, it’s SOCIAL. It really<br />
is the connection between you and your future<br />
clients. Now, in order to take full advantage of this<br />
medium that’s so beneficial for your business, the<br />
one rule is that you have to be there. I know…<br />
ugggghhh, another thing you have to do for your<br />
business.<br />
We've HEARD IT BEFORE:<br />
I DON’T HAVE TIME!<br />
I DON’T KNOW HOW TO USE SOCIAL MEDIA.<br />
WHERE DO I EVEN START?<br />
WHAT PLATFORMS SHOULD I BE ON?<br />
WHAT SHOULD I BE SHARING?<br />
AND – THE MOST COMMON ONE: “I’VE TRIED IT<br />
BEFORE AND IT DIDN’T WORK. IT WAS A<br />
WASTE OF TIME.”<br />
I hear ya my friend! I hear ya. But, I’m here to tell you<br />
that once you put the right system in place, all of<br />
those worries will disappear. Pinky Swear.<br />
56
Change language