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Issue 3 2019

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ingredients<br />

21<br />

In other news<br />

Symrise has invested in its location in the Indonesian capital Jakarta. The company officially opened the<br />

expanded innovation center on October 10, <strong>2019</strong>. With this modern facility, Symrise can develop creative<br />

solutions for fragrances, cosmetics, food and beverages. These applications are specifically tailored for<br />

the Indonesian market and can directly be presented to customers on site. Diana Food, the natural solution<br />

provider, is also using the facility to engage with customers in one location to extend its footprint in Indonesia.<br />

Symrise invested a total of around 3 million in the innovation center. “With our expanded location in Jakarta,<br />

we are emphasizing the importance of the Asian region for our company. Indonesia is already a key market<br />

today and will continue to be so in the future. Over the past ten years, we have more than doubled our sales<br />

and generated an annual growth rate of around eight percent,” says Dr. Heinz-Jürgen Bertram, CEO of<br />

Symrise. Indonesia is the largest economy in Southeast Asia. The proportion of middle-income groups is rising<br />

and purchasing power is steadily increasing<br />

Accordingly, Symrise has significantly increased the innovation and laboratory capacities for taste, scent<br />

and care. The perfumers have access to application laboratories with a wide range of modern test and<br />

evaluation equipment. The space for technologists in the Flavor division has more than doubled. In the new<br />

center they will extend the development of flavorings for the local market, for example, solutions for beverage<br />

applications, sweet goods, and savory products. The results can be evaluated with the latest technologies as<br />

well. The team can also present final products to their customers directly on site.<br />

Through the expansion Symrise has almost doubled its profile in Scent & Care and Flavor with application<br />

possibilities for fragrances, cosmetic ingredients and flavorings for beverages, sweets and savory products.<br />

Dr. Bertram and additional management representatives have traveled to Jakarta for the opening ceremony,<br />

highlighting the region’s strategic relevance for the Company.<br />

Indonesia: Strategic raw materials and sustainability-oriented consumers<br />

“Consumers in Indonesia as well as Southeast Asia are increasingly looking for sustainable products and<br />

have a strong focus on their health and well-being,” says Dr. Bertram. “At the same time, we have early on<br />

realized how important the access to strategic raw materials is. Most of our products are based on natural raw<br />

materials. Many of them come from Indonesia, such as aromatic patchouli and cloves.”<br />

Patchouli, for example, is grown on the Indonesian island of Sulawesi. Symrise maintains sustainable<br />

partnerships with local farmers there. This gives the company direct access to sources of valuable raw<br />

materials. It also contributes to the effective protection of ecosystems and to the improvement of life in local<br />

communities.<br />

Using local developments for unique creations<br />

In the three Flavor, Scent & Care and Nutrition segments, Symrise is represented at around 100 locations<br />

worldwide with more than 30,000 products. First and foremost, the company pursues a common goal in all<br />

regions: to develop locally. This is also the case in Indonesia. “For example, the characteristic Asian ingredient<br />

ginger is found in foods, drinks, fragrances and cosmetics,” says Dr. Bertram. “We develop and manufacture<br />

successful flavorings, fragrances, cosmetic ingredients and nutritional solutions for Indonesian companies and<br />

consumers. Going forward we will be better positioned to significantly accelerate product development for our<br />

local customers in Indonesia.”<br />

of the finished granules from<br />

the drying room, the amount<br />

of particles in the fluidised bed<br />

remains constant.<br />

Hot melt extrusion involves<br />

mixing a flavour with molten sugar<br />

in the hot zones of the extruder.<br />

The mixture is then cooled down<br />

to become a molten carbohydrate<br />

matrix in the cooling zone, forced<br />

through a die plate and cut into<br />

defined pieces. Extruded flavours<br />

have greatly improved shelf-life,<br />

as they are captured in a frozen<br />

molten mass, which is an ideal<br />

glassy matrix.<br />

In the drip casting technology,<br />

the flavour to be encapsulated<br />

and the solution of the shell<br />

material are forced simultaneously<br />

through a special co-extrusion<br />

nozzle. The droplets are falling<br />

into a hardening bath where<br />

cross-linking of the shell-material<br />

occurs. It is also possible to<br />

produce beads with the core<br />

material being homogeneously<br />

dispersed within the matrix<br />

material fluid nozzle system. n<br />

Symrise AG<br />

www.symrise.com<br />

www.foodmagazine.eu.com issue three <strong>2019</strong>

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