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Media Kit 2020

Media Kit for DBA Milla de Oro Magazine SAS now in English with dollar amounts directed at the Miracle Mile audience of Bluffview, Preston Hollow and Highland Park of Dallas, TX.

Media Kit for DBA Milla de Oro Magazine SAS now in English with dollar amounts directed at the Miracle Mile audience of Bluffview, Preston Hollow and Highland Park of Dallas, TX.

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MARKETING<br />

MEDIA KIT<br />

<strong>2020</strong><br />

www.milladeoromagazine.com<br />

Milla de Oro Magazine is a digital magazine<br />

now all in English that brings you<br />

opportunisc informaon and interac-<br />

vity about parts of the Miracle Mile in<br />

Dallas and some news about Colombia.


WHO ARE WE<br />

REACHING?<br />

Residents of Bluffview, Highland Park, and Preston Hollow.<br />

POPULATION<br />

18,565 men and<br />

women, 38% of<br />

them between 20<br />

and 44 years.<br />

SOCIOECONOMIC<br />

LEVEL<br />

<strong>Media</strong>n household<br />

income is 200k<br />

INTERNET<br />

Access to permanent<br />

mobil data and fixed<br />

line at home.


OUR READERS<br />

* ONLINE SEGMENTATION<br />

In our first two years: 397,522 impressions<br />

reaching 241,632 people 1.65 mes.<br />

Reach<br />

3-second video views<br />

Event responses<br />

Brand Awareness<br />

Traffic<br />

Advances to the publications<br />

Click to the website<br />

Post engagement<br />

32%<br />

7%<br />

2 %<br />

24%<br />

8%<br />

7%<br />

10%<br />

9%<br />

% OF EACH ENGAGEMENT<br />

* Segment taken from all ads run between the 6th of November 2017 till the 31st of December 2019<br />

EMAIL<br />

MARKETING<br />

LAST YEAR<br />

INSTAGRAM<br />

LAST YEAR<br />

Open rate: 39 %<br />

Clicks: 6.4 %<br />

482 subscribers<br />

500 + Likes<br />

184 followers<br />

Average 13 shares of posts


OUR FORMAT<br />

INTERACTIVE AND<br />

DIGITAL FORMAT<br />

The digital format that we maintain is<br />

thought to be most apt to be viewed on cell<br />

phones; without queson, your content is<br />

able to be viewed from whatever computer<br />

or tablet device. Also the magazine can be<br />

downloaded in PDF.<br />

PAGE<br />

MEASURES<br />

Pixeles: 432 x 661<br />

Inches: 6.0 x 9.181<br />

* Inches are the standard used throughout the magazine


CONTENIDO CONTENT<br />

INTERACTIVE<br />

CONTENT<br />

Pages that can be displayed horizontaly<br />

with interacve content include<br />

the following:<br />

Videos<br />

Audios<br />

Moving text<br />

Interacve adversing<br />

Social <strong>Media</strong> buons<br />

Links to external pages


SECCIONES<br />

We contain a variety of secons that are realized and themacally followed each edion.<br />

Each one of these secons is accomanied with editorial content in English wrien by our contributors<br />

of diverse backgrounds and educaonal standpoints.<br />

LETTER FROM EDITOR<br />

PRINCIPAL STORY<br />

CALENDAR<br />

NEWS<br />

NORTH AND SOUTH<br />

BUSINESS<br />

LIFESTYLE<br />

FAMILY<br />

DHARMA<br />

RELATIONS<br />

NIGHTLIFE<br />

SPORTS AND RECREATION<br />

PURCHASES<br />

EDUCATION<br />

TRAVEL<br />

COMMUNITY<br />

DECORATIONS<br />

ART AND CULTURE<br />

LANGUAGE<br />

DIRECTORY<br />

GASTRONOMY


OPTIONS FOR<br />

YOUR AD SIZE<br />

Page: 432 x 661 (pixeles)<br />

Half Page Vercal:<br />

216 x 661 (pixeles)<br />

Half Page Horizontal:<br />

432 x 330 (pixeles)<br />

Third Page Vercal:<br />

144 x 661 (pixeles)<br />

Third Page Horizontal:<br />

432 x 220 (pixeles)<br />

Quarter Page:<br />

216 x 330 (pixeles)<br />

TAMAÑOS<br />

Page: 432 x 661 (pixeles)<br />

Page inside the Principal Story: 432 x 661 (pixeles)<br />

Page next to Leer from Editor: 432 x 661(pixeles)<br />

Page between pages 1-9 : 432 x 661 (pixeles)<br />

Page next to Cover / before Backcover<br />

Page of Backcover<br />

Half page vercal : 216 x 661 (pixeles)<br />

Half page horizontal : 432 x 330 (pixeles)<br />

Third page vercal: 144 x 661 (pixeles)<br />

Third page horizontal: 432 x 220(pixeles)<br />

Quarter page : 216 x 330 (pixeles)<br />

Design of ad placement for outsourcing whatever size<br />

TARIFA SIN IVA<br />

$ 267.10 usd<br />

$ 284.28 usd<br />

$ 278.04 usd<br />

$ 270.22 usd<br />

$ 299.91 usd<br />

$ 468.60 usd<br />

$ 215.56 usd<br />

$ 210.87 usd<br />

$ 206.19 usd<br />

$ 201.49 usd<br />

$ 192.127 usd<br />

$ 154.64 usd<br />

* usd: United States Dollars


ADVERTISE IN<br />

THE DIRECTORY<br />

Our directory is another opon to adverse where your brand can be included in categories<br />

that each reader is looking for both simply and directly connecng their specific<br />

needs. As is the directory with limited space and many areas of interest to cover, large<br />

amounts of text and complete images are not permied.<br />

A 1<br />

C<br />

D<br />

B<br />

E<br />

F<br />

A 2<br />

Page: 432 x 661 (pixeles)<br />

TAMAÑOS<br />

A1 , A2. 432 x 102 (pixeles)<br />

B. 208 x 204 (pixeles)<br />

C. 208 x 160 (pixeles)<br />

D. 148 x 148 (pixeles)<br />

E. 72 x 72 (pixeles)<br />

F. 208 x 72 (pixeles)<br />

TARIFA SIN IVA<br />

$ 99.97 usd<br />

$ 87.47 usd<br />

$ 65.60 usd<br />

$ 38.74 usd<br />

$ 14.06 usd<br />

$ 27.49 usd<br />

* usd: United States Dollars


INTERACTIVE<br />

ADVERTISING<br />

The interacve promoons don’t only break the tradional mold of business but also<br />

they are a great opportunity for readers to permit access to a quick form and directy<br />

them to contents of interest. In Milla de Oro Magazine we maintain interacve adversign<br />

with flexible forms to the specific needs of your brand. If we are permied to say you<br />

can insert a video into your tradional ad form, with audio, links, galleries of photos, links<br />

and other acon buons. Realize what adversing is with a totaly interacve form that is<br />

not in the feed.<br />

VIDEO<br />

Example adversing page: 432 x 661 (pixeles) con video.<br />

TAMAÑOS<br />

Placement of ** video<br />

Placement of ** gallery of images<br />

Placement of ** audio<br />

Placement of 5 links<br />

Placement of 5 buons<br />

TARIFA SIN IVA<br />

$ 44.36 usd<br />

$ 47.48 usd<br />

$ 41.237 usd<br />

$ 17.18 usd<br />

$ 29.68 usd<br />

** This price does not include the recording, producon, eding of the video or audio, niether the taking of photos.<br />

The client submits this material with their agency.<br />

* usd: United States Dollars


ADVERTISE WITH US<br />

Of those that engage with stories in the magazine behind your adver-<br />

sement, sum 60% of those readers will recognize your brand. More<br />

than 22% of the readers in this magazine are inclined to click on an<br />

adversement appearing either on the website or within the digital<br />

pages. We desire to touch those that have an affiliaon.<br />

Video with our adapave aenon geng audio has begun to make<br />

views responsive of at least 3-seconds. Our more tailored video<br />

portrayls of people within the community do very well to the public<br />

that had a previous interest. Our key this year will be to target a small<br />

market more than ten mes, retaining the people that share to get<br />

our material to the right authenc audience and to show thier<br />

In DBA Milla de Oro Magazine SAS we show results by the amount of<br />

involvement.<br />

shares we ascertain. Many people have a tendency to share without<br />

liking or commenng through our social media, but our word does<br />

get out and creates enthusiasm. We try to remain posive with the<br />

feedback we get. We do act as a channel of informaon.<br />

DBA Milla de Oro Magazine SAS has the best content of interests on<br />

the Miracle Mile and is the best wrien for life experiences. We are<br />

less about style and more about being part of the community.<br />

Everybody stands out. Each one of our clients represents the Golden<br />

Having le the United States for many years, now twenty somethings<br />

Mile and our model and global plaorm of excellence.<br />

and into their thires are beginning to think they want to leave the<br />

country for some me. This magazine is supposed to relay experience<br />

about what is like to venture far and wide to return to the United<br />

States, having not become the next Elon Musk of India. Being fully<br />

Know that our magazine within is educave and intersng where our<br />

readers have opinions; they can parcpate and share. That’s why we<br />

say, “Being involved is the richness of life.”<br />

interacve we use all portals to stay connected via: WhatsApp,<br />

LinkedIn, Facebook, Twier, YouTube, Instagram, Hangouts or Email.<br />

We make sure each acon keeps people together.<br />

AC Grindl / Director General

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