Towards Improving Youth Mental Health - Annual Report 2018
Annual Report and Financial Statements for the year ended 31st October 2018
Annual Report and Financial Statements for the year ended 31st October 2018
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TOWARDS IMPROVING YOUTH MENTAL HEALTH ANNUAL REPORT <strong>2018</strong><br />
Our Parents Programme website was launched in October 2017 so we now have a full year’s statistics<br />
for the site. There were 54,462 unique visitors to the site with 96,884 page views. We are very pleased<br />
with that level of visits for a new programme and it speaks well of the Parents Awareness events that<br />
took place around the country during <strong>2018</strong>.<br />
www.ineedhelp.ie<br />
The ineedhelp.ie website is our main portal for Crisis Information and Assistance so the unique visits for<br />
this site are considerably higher than for our other sites. The site has been averaging daily visits of 490<br />
unique visitors with most visitors viewing the Crisis Information pages and the Resource Directory.<br />
2.2.3 Crisis Information Service<br />
Since 2014 when we introduced our FreeText service we have been working to make finding Crisis<br />
Support Information as easy and quick as possible. This year, as a response to changing usage patterns,<br />
we have introduced a new Web App through our websites that provides direct to mobile crisis<br />
information in the same format as the FreeText service.<br />
Use of the FreeText service has dropped by 58% in <strong>2018</strong> but as can be seen from the table the number<br />
of crisis information contacts through our websites and the mobile web app are now accounting for<br />
95% of all our information requests.<br />
64% of contacts are generated through contact forms on our websites and particularly through<br />
www.ineedhelp.ie but we are anticipating that the ease of use of the web app will recommend it to the<br />
mobile generation.<br />
FreeText Online Mobile Total<br />
November 245 2,472 1,133 3,850<br />
December 435 2,789 5,103 8,327<br />
January 394 2,960 1,694 5,048<br />
February 247 3,209 1,061 4,517<br />
March 64 3,481 1,167 4,712<br />
April 204 3,262 1,197 4,663<br />
May 229 3,456 1,232 4,917<br />
June 222 3,350 1,171 4,743<br />
July 48 3,529 1,208 4,785<br />
August 71 3,269 1,254 4,594<br />
September 121 3,306 1,196 4,623<br />
October 447 3,419 1,161 5,027<br />
2,727 38,502 18,577 59,806<br />
We have again noted a significant spike in requests for Crisis Support Information during December with<br />
a 76% increase in contacts in December 2017.<br />
Our hourly contacts data shows that the peaks for information requests are mid-afternoon between<br />
1pm and 5pm and again in the evening between 10pm and 1am.<br />
2.2.4 Social Media Activity<br />
The charity has a social media reach of around 52,000 with individual Facebook posts achieving an<br />
organic reach of up to 22,000. We are in contact with every primary and secondary school in the country<br />
twice a year as well as having good contacts with most Student Unions at third level.<br />
PAGE 15<br />
YOUTH SUICIDE PREVENTION IRELAND
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