Culture Code V2.Final

Culture Code
GKFG
Created March 2020

Preface
We started this exciting journey of transforming our culture in March 2019,
with the objective of achieving a unified GKFG and increased staff
engagement. This journey lead to new relationships being formed, teams
being created - drawn from all levels within the organization - focused on
developing solutions in three (3) key areas: Leadership, Work life Balance and
Communication.
With these solutions being deployed we can say we are well on our way to
building a unified GKFG and a highly engaged team powered by 3Gs: Great
Leaders, Great People and a Great Environment.
We want you to be an integral part of who we are and what we stand for and
so encourage you to embrace and live the tenets of this Code!

GKFG CULTURE CODE
VISION
“To be rated among the top three financial groups in the Caribbean, recognized for best in class
customer service, strategy execution and ROE performance, driven by a great, innovative
team.”
MISSION
“To maximize shareholder value by providing leading financial services to Caribbean people.”
CONVICTION
“We believe aspirations, big or small, are meant to be pursued.”
PURPOSE
“ We exist to open doors to greater possibilities. ”

GKFG CULTURE CODE
We achieve our vision and fulfil our purpose through the skilful mix of
products and services we offer our customers produced by ….
…... Great People who are highly motivated, engaged
and who…...
dare to be different…. we are MAD – making a difference!!

GKFG CULTURE CODE
• …are Empowered and equipped with the requisite skills and competences
to act responsibly.
• share our knowledge and ideas openly in advancing the growth of the
business and to constantly innovate.
• see the customers’ complaint as a gift ....…and so we own our
customers’ complaints and take every step to make sure the customer is heard
and leaves feeling good about the experience.
• recognize that we promote ourselves through excellent
performance, know-how, and a great attitude

GKFG CULTURE CODE
• keep ourselves informed by reading our emails, attending
meetings, listening to podcasts and other media updates.
• understands that the email is a major tool used in our day to
day communication but can become unproductive if not used
wisely, we therefore copy only the persons who absolutely need to
be aware.

GKFG CULTURE CODE
• honour our commitments – we do what we say we are going to do
when we say we are going to do it; we do not find excuses! Our word is our
bond.
• breakdown silos and think One GKFG….
• put the interest of the team above personal desires. We work in a
supportive and collaborative manner to always be ahead of the
competition, improve the performance of our department, SBU and the
wider GKFG.

GKFG CULTURE CODE
……are led by Great Leaders who…….

GKFG CULTURE CODE
• Inspire team members to achieve their full potential. Leaders who know
that it is our responsibility to bring out the best in our team, building on their
strengths and helping them to develop their weak areas.
• Update our teams on happenings in the organization and do so in a
timely manner.

GKFG CULTURE CODE
• make time for meaningful conversations. We approach these with
good intent, always listening with an open mind.
• are not afraid to have crucial conversations – we let you know
when you are not meeting expectations and what is required to get you
back on track. We also know there are times when we have to take tough
decisions but we will be transparent about this.
• recognize that we will not have all the solutions and may not be able to
implement all ideas but we commit to providing you with feedback in
these circumstances.

GKFG CULTURE CODE
• recognize and reward exceptional performers.
• manage change well no matter how big or small.
• walk the talk… we abide by the principles of our leadership
charter!

GKFG CULTURE CODE
• recognize that team members require uninterrupted breaks in
order to recharge, rejuvenate and return to work refreshed and productive.
We will make every effort not to interrupt your vacation leave and will not
interrupt your fidelity leave.
• Will, where feasible, facilitate you finding the right balance for your
own time, your work time, and your family / friends / community time.
We believe:
– this balance is personal, unique and only the individual can truly find it.
– there is a sweet spot to have a WIN-WIN-WIN outcome.

GKFG CULTURE CODE
..….in a Great Environment where……

GKFG CULTURE CODE
•honesty, integrity and trust are non-negotiable values and are
therefore reflected in everything we say and do.
• we treat each other with respect…we do not embarrass or speak
down to each other especially in public.
• we exercise humility in all our interactions – we are NOT pretentious
or rude!

GKFG CULTURE CODE
• we believe in investing in the development of our people through
various training and development opportunities whether on-the-job,
online, or face-to-face. We encourage you to make use of these
opportunities.
• we partner with and support you in challenging situations, especially
with respect to wellness and safety.
• we accept that changes will occur and you may find it necessary to
transition but we will continuously equip you with the competences and
skills which will enable you to contribute elsewhere.