E-commerce Vs Online Marketplaces- Subtle differences between the two.
Deciding between building an online marketplace platform or e-commerce application can be a tough task. Make your decision of taking your business to the online mode easily. Ionixx Technologies has got you covered. Understand the subtle differences and go for the most suitable platform for your business. http://blog.ionixxtech.com/benefits-of-building-an-online-marketplace-solution-for-your-business/
Deciding between building an online marketplace platform or e-commerce application can be a tough task. Make your decision of taking your business to the online mode easily. Ionixx Technologies has got you covered. Understand the subtle differences and go for the most suitable platform for your business.
http://blog.ionixxtech.com/benefits-of-building-an-online-marketplace-solution-for-your-business/
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
E-commerce Vs Online Marketplaces
Subtle differences between the two
info@ionixxtech.com
www.ionixxtech.com
1. UNDERSTANDING THE DIFFERENCES BETWEEN
E-COMMERCE AND MARKETPLACE
●
●
●
Both e-commerce and marketplace domains are constantly
evolving.
Knowing the differences between them is a must to start your
online business.
Have a clear idea and go for an online marketplace or an
e-commerce solution.
info@ionixxtech.com
www.ionixxtech.com
2. TARGETING THE AUDIENCE
●
●
E-commerce solutions have a target audience of buyers only.
Online marketplace platforms have a network of both buyers and
sellers.
info@ionixxtech.com
www.ionixxtech.com
3. MARKETING STRATEGY
●
●
●
Marketplaces have sellers for advertisement and promotion.
E-commerce has sellers who spend on driving buyers to the
website.
With marketplaces, you can enhance the brand image.
info@ionixxtech.com
www.ionixxtech.com
4. ENGAGING THE AUDIENCE
●
●
●
Marketplaces push buyers and sellers automatically:
○ Buyers towards more purchases
○ Sellers towards the listing of more services/products.
It's costly to engage the audience in an e-commerce platform.
With social media platforms, one might target the wrong
audience.
info@ionixxtech.com
www.ionixxtech.com
5. SCALABILITY
●
●
●
Marketplaces take fewer financial risks, thus they are more
scalable.
Online marketplaces don't have to sell or buy any products.
E-commerce websites need regular investing and selling may take
forever.
info@ionixxtech.com
www.ionixxtech.com
6. INVENTORY SIZE
● In e-commerce platforms, large inventories allow buyers
to find what they need.
● Such inventories must have room for stocking extra
products.
● Marketplaces don’t need inventories with stocks of
sellers already in place.
● No additional costs are involved in maintaining
inventories of marketplaces.
info@ionixxtech.com
www.ionixxtech.com
7. TIME AND COSTS REQUIRED
●
●
Building an e-commerce website needs a lot of time, work and
initial investments.
Marketplaces don't need to spend extra time and money.
info@ionixxtech.com
www.ionixxtech.com
8. WHERE TO GET ONLINE MARKETPLACE
SOLUTION PROVIDER
●
●
●
●
The online marketplace platform is better than e-commerce in
many ways.
It is not easy to find a reliable company offering online
marketplace solutions.
Develop and design a successful online marketplace solution with
Ionixx, one of the most prominent companies in this space.
Work with the right teams to come up with unique strategies. To
know more visit here:
https://www.ionixxtech.com/ionixxtech-solutions.php
info@ionixxtech.com
www.ionixxtech.com
Follow us on:
USA | CANADA | SINGAPORE | INDIA
info@ionixxtech.com
Change language