Amole M-BIRR HelloCash C19 Press Release - 26Mar2020

Press Release
Amole, M-BIRR and HelloCash Announce Customer Support Efforts in COVID-19
Response
Addis Ababa, March 26, 2020: Amole, M-BIRR and HelloCash, the leading mobile money,
ePayment and commerce platforms in Ethiopia have committed to support customers in financial
distress, making available more ways to transact and cutting transaction costs on mobile as part of the
measures to assist as the country grapples with the effects of the Coronavirus pandemic. Over five
million combined customers stand to benefit from this initiative.
A statement from the three services said, “We have a role to continue supporting our communities,
the economy and stimulating growth. The best support we can give to the community as our economy
starts to slow down is to save our customers money and keep social distancing using electronic
transaction to protect the spread of the Coronavirus. We have been in crises before, however, this virus
does not discriminate, it’s an attack against humanity but if we pull together as a community, even in
this environment, we will win together.”
In its part, Amole’s 2.1 million customers will benefit from free transaction fees on all services such as
Person-to-Person (P2P) transfers. To encourage “Social Distancing” and for customers to adopt online
transactions, Amole is offering 5% instant cashback on any purchases at over 8,000 participating
businesses including ecosystem partners (eCommerce and Mobile Apps) that accept Amole starting
today through April 30 th , 2020.
These measures are in addition to no-transaction fee of bank to mobile wallet and mobile wallet to
bank transactions in order to increase the usage of Amole digital omni-channels as opposed to cash in
order to reduce the risk of transmitting the virus.
For its part, the M-BIRR service will refund all fees for money transfer, bill payment, and electronic
purchases of goods and services to all registered customers during the month of April. Bank notes are
a well-known risk for transmitting viruses, as advised by the World Health Organization. This initiative
is meant to increase the use of safer, touchless payments in Ethiopia via the M-BIRR service. In
addition, by refunding money transfer fees, Ethiopians can use M-BIRR to send much needed cash to
impacted family and friends. Recipients can collect cash from over 14,000 locations in both urban and
rural areas throughout the country.
For its part, the HelloCash service is offering a free sanitary mask to all HelloMarket
(Helloomarket.com) online orders from March 28, 2020 till the end of April. We are currently facing
unprecedented time and we are taking unprecedented measures to protect HelloCash customers. In
this regard, we avail all our ancillary Hello Services within the HelloCash ecosystem to allow end-toend
contactless and cashless transactions to take place. Most importantly, to educate, incentivise and
ultimately protect our customer from unnecessary outcomes from the Coronavirus.
This announcement represents an important collaboration between the financial institutions and
technology providers who offer these services across Ethiopia. Together, these parties are co-funding
this initiative to help combat the effects of COVID-19.
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About Amole
Amole Payment solution is a secure and efficient payment platform that links consumers, banks,
merchants, mobile content aggregators and service providers into an electronic payment ecosystem.
Amole aims to deliver a collusive financial service to the unbanked and under-banked people of
Ethiopia; enabling them access, aggregated financial services from their banks, service providers,
agents and merchants at a single point of service.
Amole payment service is provided by Dashen Bank, SC. Amole’s payment and commerce platform
is available nationwide at Ethiopian Postal Services, Hidasie Telecom, major supermarkets and digital
ecosystem players.
Moneta Technologies, S.C. is the FinTech company that provides the Amole technology platform. It is
headquartered in Addis Ababa, Ethiopia.
For additional information:
Contact: Ms. Luna Solomon - Marketing Manager
Mobile: +251 911472880
Email: LunaS@MyAmole.com
About M-BIRR
M-BIRR is Ethiopia’s 1 st mobile money service. Over 1.6 million customers use M-BIRR to conduct
financial transactions from the convenience of their mobile phone, including sending money, buying
airtime, paying bills, buying goods and services, and more. Ethiopian Airlines, Total, and DSTV are
among thousands of merchants that partner with M-BIRR.
The M-BIRR service is provided by 6 leading financial institutions, including Addis Credit & Saving,
Amhara Credit & Saving, Dedebit Microfinance, Omo Microfinance, Oromia Credit & Saving, and PEACE
Microfinance. Together, they offer customers an unparalleled network of over 14,000 branches and
agents across Ethiopia.
The M-BIRR platform is also used to distribute funds electronically to 1 million households under
Ethiopia’s Productive Safety Net Program (PSNP).
MOSS ICT is the proud technology provider for the M-BIRR platform.
For additional information:
Contact: Eyerusalem Hadgu – Marketing and Communications
Mobile: +251 913040431
Email: info@mbirr.com
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About HelloCash
HelloCash is currently used by multiple financial institutions including major banks and MFIs to provide
mobile and agent banking services to their customers. With its over 8,000 HelloCash agent locations
across the country, financial institutions bring their services close to their customers.
Over 100 thousand daily transactions take place on the HelloCash platform. Small to Large
organizations use the HelloCash digital platform to perform their daily tasks. Ethiopian Airlines, World
Bank, WFP are some of the clients that utilize the HelloCash platform. HelloCash user consume the
platform to digitally transfer funds, purchase airtime, pay bills and make payments.
BelCash Technology Solutions PLC. provides its cutting-edge technology platform to financial and nonfinancial
institutions. HelloCash is the flagship product of BelCash offered to financial institutions.
For additional information:
Email: info@belcash.com
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