Prisma Flora Capabilities Brochure

Table of Contents
3 4
Our Mission
6 8
Floral Additions
10 12
Inclusive Treats
14
Social Media
A Fresh Start
Online Studio
Green Initiatives

Our Mission
At Prisma Flora, we believe
that special moments should be
unforgettable. We are dedicated
to providing our customers with
unique and memorable experiences
when they come into our shop.
From the greenhouse to the studio,
our products have a quality and
eco-friendly guarantee so that
our customers can focus on what
matters, making memories.
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A Fresh Start
Prisma Flora has moved all flower
production to a new greenhouse.
In every commercial greenhouse,
upgrades are an inevitable
reality in order to remain
competitive. Updating our
greenhouse was a great way
to become more efficient and
save on costs. After several
months of research, visiting
locations, and discussing
upgrades, it was decided that
all flower production would be
moved to Prisma Flora’s newly
purchased, Prisma Greenhouse.
Located just outside of Los
Angeles, this greenhouse
spans forty feet in length and
features three rows of growing
benches. Not only did we
change the growing location,
but we also upgraded several
of our greenhouse features as
well. Our irrigation system is
now fully automated. A fully
automated irrigation system
is a fairly simple upgrade
that will provide more uniform
watering, increasing plant
quality. We also upgraded our
heating systems. In addition
to installing a touch screen
control panel to adjust heating,
we also were able to cut
heating costs by painting
exposed pipes and insulating
our transfer pipes. We expect
to see a larger production
volume in the upcoming year.
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A fully automated
irrigation system
allows our growers
to schedule all of
their booms as well
as control PH and EC
levels in one system.
They’re also able to
store data, sometimes
multiple years’ worth
of information, so we
are able to look back
at various seasons to
make improvements.

F loral Additions
Our newest floral additions are now
available in-store and online!
Prisma Rose
Similar to the Prisma Daisy,
the Prisma Rose features
lavish petals adorned with the
brightest rainbow hues.
Sunrise Dahlia
The Sunrise Dahlia is a
romantic fusion of magenta
and saffron, creating a
sunrise burst in each petal.
Sapphire Tulip
The Sapphire Tulip is adorned
with deep blue jewel tones that
travel up each petal, ending in
a stroke of amethyst at the tip.
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Sunshine Daisy
The Sunshine Daisy is a burst
of sunlight in each flower,
featuring golden yellow
surrounding a fushia center.
Periwinkle Dahlia
The Periwinkle Dahlia is as
dreamy as it is delicate. Its soft
blue petals curl around a lilac
undertone that is reminiscent of
the early morning sky.
Rainbow Mum
The Rainbow Mum features a
vibrant rainbow swirl encircling the
center of the flower. The Rainbow
Mum is an extrordinary feat of
science, because it manages to
contain five vibrant hues that blend
neatly into each other.

Online Studio
Can’t make it to the shop? Create your
custom bouquet online and have it delivered!
1 Select Flowers 2 Your Vase
Begin by choosing from our
assortment of custom flowers,
which ones you would like in
your bouquet.
Next, select which vase, box,
or basket, you would like to
contain your bouquet.
3 Add Treats 4 Choose Recipient
Then, select if you would like
pastries, candy, balloons, stuffed
animals, or a card, to go along
with your bouquet.
Finally, add the address of your
recipient, making sure to include
the time of day you would like it
delivered as well.
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Delicious Treats
Vegan and Gluten-Free food items are
now available to add to your gift.
At Prisma Flora, we understand how
frustrating it can be to not be able to
find food items that meet certain needs.
That is why we are unveiling a new
section within our storefronts that cater
specifically to the needs of customers
who are gluten-free and vegan. We will
be adding to our baked goods selection
by introducing a new line of gluten-free
and vegan cookies, chocolate dipped
treats, and candies.
This initiative is important to us for
several reasons. Perhaps the most
important is that making our products
accessible to all is part of our mission;
to be able to make important moments
the focus for each of our customers.
From now on, gluten-free and vegan
customers will no longer have to worry
about asking which items are safe for
them to eat, and simply be able to enjoy
their experience within our shop.
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Our Green Initiatives
We are rolling out company-wide
green initiatives to do our part.
Natural Flowers are, by nature,
imperfect. Therefore, the floral industry
is prone to spraying the plants with
pesticides and herbicides. Natural
florists, toss two out of every three
flowers into the trash bin due to
perceived imperfections. At Prisma
Flora, we care deeply about the impact
that our business has on the earth. For
this reason, we prioritize working with
groups that use materials originating
from sustainably managed sources
and that have minimal impact on the
environment.
Many of our products are made of
repurposed, upcycled, and recycled
materials. Not only this, but we recently
transitioned to paper only packaging, in
order to reduce plastic waste. Finally, we
are implementing mass composting for
all floral waste in our greenhouses. We
understand that it is imperative to play
our part in combating pollution and
unnecessary waste.
Plastic-Free
Packaging
Our plastic-free initiative has been
the most radical change we have
made as a company thus far.
Beginning with removing plastic
bouquet wraps, food containers,
and gift wrap, we systematically
brought about this change. We
now utilize paper wraps for
bouquets, paper boxes for foods,
and paper based gift wraps.
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Sourcing Recycled
Materials
Our second largest eco-friendly
initiative has been quality sourcing
for recycled materials. Not only
are we commited to using paper
primarily for our packaging needs,
we are using recycled materials.
Partnering with local recycling
plants, we are commited to proper
disposal of all recyclable materials.
Composting at
Greenhouse
Our most recent green initative is
rolling out mass composting at our
greenhouse. Hundreds of pounds of
soil and flowers that aren’t viable
get wasted each year. We are in
the process of creating designated
areas within our greenhouses for
compost piles that will be used to
nurture our current plantlife.

Social Media
Share your experience at Prisma Flora
with all of your friends!
At Prisma Flora, we understand
how important keeping
in touch via social media is.
Whether it is checking up on
the ones we love daily, or cataloguing
the important moments
in our lives, social media is a
key tool in doing so. We also
understand the value that
social media has in allowing us
to connect with our customers.
For these reasons, we are constantly
working to upgrade our
presence on social platforms, as
well as engaging on said platforms
with more frequency. We
currently have company pages
on Facebook, Instagram, and
Twitter, but we are researching
how to best maximize our
reach on those platforms. In
recent months, we have added
Social Media Correspondents
to our team in order to communicate
with our customers
more effectively. We also are
hoping to take advantage
of the advertising associated
with social media platforms
by creating hashtags to be
used by our customers. We are
encouraging our customers to
post photos and videos of their
time at Prisma Flora in order to
encourage others to stop on by!
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“Earth laughs in flowers.”
—Ralph Waldo Emerson