The Brio system - Brio Spa

26
Organic producers
Monitoring and assurance along the chain of production: from the supplier to the consumer
Implementation of this monitoring and control system involves:
- applying a strict procedure regulating the complex process of qualifying our
suppliers. During 2010, this procedure was greatly revised to update it and
make it more efficient for current market conditions;
- planning and execution of about 100 annual inspections conducted by expert
agronomists on the premises of suppliers in the countryside during the
various stages of cultivation and harvesting of products and at processing
plants and warehouses;
- the creation of about 500 annual analyses, performed at accredited labs
recognized at national and international level, on samples taken either directly
from farm fields during critical cultivation stages or at our warehouse
upon supply of products, with the purpose of checking the correct agronomic
implementation and application of techniques in compliance with
organic cultivations methods;
- constant fine-tuning of the computerized identification and traceability managements
system for all products throughout the entire chain of production,
as a means to guarantee that the entire journey of each product can be
reconstructed.
Fruit and vegetable producers
With reference to the fruit and vegetable division, our suppliers are first of all
members of Cooperativa La Primavera and a further 200 Italian, European and
non-European producers. These numbers are high because we are dealing with
a broad and varied range of products at different periods of the year, with an
average of about 30-35 items per week. As confirmation of the attention we
pay our producers, a network of qualified technicians assists the producers in
Cooperativa La Primavera with advice and suggestions for the best agronomic
solutions. Collaboration with producers in Cooperativa La Primavera is strong
to allow them to achieve the best remuneration for their own produce. Technicians
deal with the planning of cultivations in collaboration with the sales sector,
phytosanitary protection, supply of technical instruments, experimentation and
they guarantee contact between production and sales.
For suppliers who are not members of Cooperativa Primavera, we also provide
the services of an expert agronomist who assists our suppliers’ technicians in
the traceability of products, planning, monitoring plans and work processes. For
these services, the level of collaboration with suppliers depends on the area in
which the supplier is located, the business relationship, contracts and degree of
loyalty. Relationships always tend involve maximum participation and collaboration
for planning and sales.
2009 2010
Brio fruit and vegetables € q.li € q.li
Purchasing Turnover 25.646.316 263.630 27.238.250 277.998
From Coop Primavera members 3.464.092 56.189 4.628.061 78.977
% Coop La Primavera out of total 13,5% 21,3% 17,0% 28,4%