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(Psicologia (Debolsillo)) (Spanish Edition)
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Pensar rápido, pensar despacio / Thinking, Fast and Slow
(Psicologia (Debolsillo)) (Spanish Edition)
BOOK DETAIL
Series: Psicologia (Debolsillo) (Book 320) Paperback: 672 pages Publisher: Debolsillo; Translation edition
(January 14, 2014) Language: Spanish ISBN-10: 8490322503 ISBN-13: 978-8490322505 Product
Dimensions: 5 x 1.3 x 7.5 inches Shipping Weight: 1.1 pounds (View shipping rates and policies)
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Book Description
Un apasionante recorrido por el funcionamiento de la mente de la mano del padre de la psicología
conductista y premio Nobel de Economía en 2002: Daniel Kahneman. Daniel Kahneman, uno de
los pensadores más importantes del mundo, recibió el premio Nobel de Economía por su trabajo
pionero en psicología sobre el modelo racional de la toma de decisiones. Sus ideas han tenido un
profundo impacto en campos tan diversos como la economía, la medicina o la política, pero hasta
ahora no había reunido la obra de su vida en un libro. En Pensar rápido, pensar despacio, un éxito
internacional, Kahneman nos ofrece una revolucionaria perspectiva del cerebro y explica los dos
sistemas que modelan cómo pensamos. El sistema 1 es rápido, intuitivo y emocional, mientras
que el sistema 2 es más lento, deliberativo y lógico. Kahneman expone la extraordinaria
capacidad (y también los errores y los sesgos) del pensamiento rápido, y revela la duradera
influencia de las impresiones intuitivas sobre nuestro pensamiento y nuestra conducta. El impacto
de la aversión a la pérdida y el exceso de confianza en las estrategias empresariales, la dificultad
de predecir lo que nos hará felices en el futuro, el reto de enmarcar adecuadamente los riesgos en
el trabajo y en el hogar, el profundo efecto de los sesgos cognitivos sobre todo lo que hacemos,
desde jugar en la Bolsa hasta planificar las vacaciones; todo esto solo puede ser comprendido si
entendemos el funcionamiento conjunto de los dos sistemas a la hora de formular nuestros juicios
y decisiones. Al implicar al lector en una animada reflexión sobre cómo pensamos, Kahneman
consigue revelar cuándo podemos confiar en nuestras intuiciones y cuándo no, y de qué modo
podemos aprovechar los beneficios del pensamiento lento. Además, ofrece enseñanzas prácticas e
iluminadoras sobre cómo se adoptan decisiones en la vida profesional o personal, y sobre cómo
podemos usardistintas técnicas para protegernos de los fallos mentales que nos crean
problemas. Pensar rápido, pensar despacio cambiará para siempre nuestra manera de pensar sobre
cómo pensamos. Reseñas: «Los más entusiastas lo comparan con Galileo y Darwin.» - El Mundo
«Considerado uno de los mejores libros de 2011 por The New York Times, The Economist o The
Wall Street Journal, Kahneman revela cuándo debemos confiar en nuestras intuiciones para
aprovechar los beneficios del pensamiento lento.» - El Economista ENGLISH DESCRIPTION
Major New York Times bestseller Winner of the National Academy of Sciences Best Book
Award in 2012 Selected by the New York Times Book Review as one of the ten best books of
2011 A Globe and Mail Best Books of the Year 2011 Title One of The Economist's 2011 Books
of the Year One of The Wall Street Journal's Best Nonfiction Books of the Year 2011 2013
Presidential Medal of Freedom Recipient Kahneman's work with Amos Tversky is the subject of
Michael Lewis's The Undoing Project: A Friendship That Changed Our Minds In the international
bestseller, Thinking, Fast and Slow, Daniel Kahneman, the renowned psychologist and winner of
the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two
systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is
slower, more deliberative, and more logical. The impact of overconfidence on corporate
strategies, the difficulties of predicting what will make us happy in the future, the profound effect
of cognitive biases on everything from playing the stock market to planning our next
vacation―each of these can be understood only by knowing how the two systems shape our
judgments and decisions. Engaging the reader in a lively conversation about how we think,
Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the
benefits of slow thinking. He offers practical and enlightening insights into how choices are made

in both our business and our personal lives―and how we can use different techniques to guard
against the mental glitches that often get us into trouble. Winner of the National Academy of
Sciences Best Book Award and the Los Angeles Times Book Prize and selected by The New
York Times Book Review as one of the ten best books of 2011, Thinking, Fast and Slow is
destined to be a classic.

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