Media Kit Fall 2020

MEDIA KIT | FALL 2020
CALIFORNIA STATE UNIVERSITY, LONG BEACH
CONTACT US: 562-985-1740 | ADVERTISING@DAILY49ER.COM
1250 BELLFLOWER BLVD., LA4-203 LONG BEACH, CA 90840

&
ABOUT US
OUR REACH
Forty-Niner Student Media encompasses
three student-run publications:
Daily Forty-Niner, DIG MAG and DÍG en Español,
which reach more than 38,000 students and almost 3,000
faculty and staff through 65 distribution locations across
the CSULB campus and the Long Beach community.
38,000+
STUDENTS
82.4%
full-time
98.8%
from California
73%
ages 18-24
DIG MAG is the
insider’s guide to
Long Beach for
CSULB students,
inspiring readers to
immerse themselves
in the Long Beach
lifestyle through
diverse reporting,
poetry, fiction,
literary journalism,
beautiful design
and compelling
photography and
illustrations.
The Daily Forty-Niner
is celebrating 71 years
as the campus news
source for CSULB
and is the “official
paper of record” for
the university. Daily
Forty-Niner student
reporters continue
to produce awardwinning
coverage
of campus and city
news and events.
DÍG en Español is
the first and only all
Spanish language
publication in Long
Beach and at CSULB.
The magazine
includes articles,
feature stories
and other content
that encompasses
all aspects of the
Latinx community
and experience on
campus, in Long
Beach and beyond.
100,000+
IMPRESSIONS
75%
print
pick-up rate
19,500+
social media
followers
35,000+
unique monthly
viewers

NEWSPAPER
&MAGAZINE
For the fall 2020 semester, CSULB’s lecture classes will be held virtually, lab
classes will be held in-person, on-campus. Because of this, the Daily Forty-Niner
will be printing five special editions with a limited print run and distribution. For
fall 2020 special edition topics, please talk to the advertising account executive.
For fall 2020 special edition topics, please see Calendar page.
For the fall 2020 semester, DIG MAG and DÍG en Español will also produe a limited
print run to on- and off-campus distribution locations. DIG MAG comes out the first
and third month of each semester. DÍG en Español comes out the second month
of each semester.
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Full Page (10” Wide by 16” Tall)
Off-Campus Open Rate $800
On-Campus & Alumni Rate $600
Non-Profit & Club Rate $400
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Bottom Banner (10” Wide by 2” Tall)
Off-Campus Open Rate $100
On-Campus & Alumni Rate $75
Non-Profit & Club Rate $50
Quarter Page (4.7” Wide by 7.5” Tall)
Off-Campus Open Rate $200
On-Campus & Alumni Rate $150
Non-Profit & Club Rate $100
Half Page (10” Wide by 7.5” Tall)
Off-Campus Open Rate $400
On-Campus & Alumni Rate $300
Non-Profit & Club Rate $200
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2
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3 Quarter Page (4.25” Wide by 5.5” Tall)
Off-Campus Open Rate $200
On-Campus, Alumni Rate, Non-Profit
& Campus Club Rate $150
Inside Cover Full Page
(8.5” Wide by 11” Tall/Full Bleed)
Off-Campus Open Rate $900
On-Campus, Alumni Rate, Non-Profit
& Campus Club Rate $700
2
Full Page
(8.5” Wide by 11” Tall/Full Bleed)
Off-Campus Open Rate $800
On-Campus, Alumni Rate, Non-Profit
& Campus Club Rate $600
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4 Half Page (8.5” Wide by 5.5” Tall)
Off-campus Open Rate $400
On-Campus, Alumni Rate, Non-
Profit & Club Rate $300
Full Semester
Secure a full-page ad in every print publication of
the Daily Forty-Niner, DIG MAG and DÍG en Español
for the fall 2020 semester.
(8 printed issues)
$5,500
SPECIAL OFFERS
Forty-Niner Bundle
Place a full-page ad in every print publication of
the Daily Forty-Niner for the fall 2020 semester.
(5 printed issues)
$3,500
DIG Bundle
Place a full-page ad in each print publication of DIG
MAG and DÍG en Español for the fall 2020 semester.
(3 printed issues)
$2,000
Saving of $900 Saving of $500 Saving of $700

WEBSITE
&SPONSORED
CONTENT
Website Advertisment
WEBSITE
With a focus on “digital first,” our
publications garner the most
impressions online, posting
numerous stories daily during
the semester.
Position A
Position A (728 x 90 px)
Off-Campus Open Rate $250
On-campus & Alumni Rate $200
Non-Profit & Campus Club Rate $150
Position B
Position C
Position B (728 x 90 px)
Off-Campus Open Rate $200
On-campus & Alumni Rate $150
Non-Profit & Campus Club Rate $100
Position C (728 x 90 px)
Off-Campus Open Rate $175
On-campus & Alumni Rate $125
Non-Profit & Campus Club Rate $75
For semester buys, contact an advertising representative.
Sponsored Content
Sponsored posts appear on the homepage for one week
and indefinitely in the sponsored content section of the
website. Don’t know what to write about?
No problem! We can help!
Rate
Article & Photo $150
Article, Photo and Social Media Post $200
Content Creation $200

SOCIAL MEDIA
&NEWSLETTER
Social Media
Newsletter
Through sponsored social media posts, advertisers
can reach a diverse mobile audience. With almost
20,000 followers across our publications’ social media
channels, you will reach a diverse range of followers.
This avenue is offered as a bundle with both Daily
Forty-Niner and DIG MAG social media channels.
Instagram Story
5,500+ followers
$100 for a one-time post
$300 for (4) weekly post
The Daily-Forty Niner and DIG MAG send out
digital newsletters that are delivered directly to
the inbox of our readers. The Daily Forty-Niner
distributes their newsletter Monday - Friday
during the semester. DIG MAG distributes their
newsletter weekly during the semester. Prices
are for a one week run (six newsletters total).
Position A (728 x 90 px)
Off-Campus Open Rate $150
On-campus & Alumni Rate $125
Non-Profit & Campus Club Rate $100
NEWSLETTER
Position A
Twitter
8,500+ followers
$125 for a one-time post
$400 for (4) weekly post
Position B (728 x 90 px)
Off-Campus Open Rate $125
On-campus & Alumni Rate $100
Non-Profit & Campus Club Rate $75
Position B
Facebook
5,300+ followers
$100 for a one-time post
$300 for (4) weekly post
Position C(728 x 90 px)
Off-Campus Open Rate $100
On-campus & Alumni Rate $75
Non-Profit & Campus Club Rate $50
Position C
For semester buys, contact an advertising representative.

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STUDENT DISCOUNT
PRODUCT PLACEMENT
The Daily Forty-Niner and DIG MAG offer additional unique ways to help you reach students throughout the
year. During Fall 2020 our publications are offering two inclusion opportunities that are absolutely FREE to our
advertisers. Why wouldn’t you want to be included?
DIG MAG Influencer Box
Student Discount Resource Guide
This fall, DIG MAG will be
sending out 50 influencer
boxes to promote the launch
of its Fall (September) and
Winter (November) issues.
Each box will be sent to
numerous micro-influencers
across campus to do an
“unboxing” on their social
media channels. Additional
boxes will be provided for
various student clubs to do
giveaways on their social
media channels. Boxes will
contain the latest issue of
DIG MAG and items that help
bring the theme of that issue
to life. There is no fee to be
included in the influencer
boxes!
In fall 2020, the Daily Forty-Niner will launch its new
Student Discount Resource Guide. Being a CSULB student
qualifies students for many discounts across the city.
However, most students don’t know about them. This
Student Discount Guide is intended to be the go-to place
for students to check before they shop, driving CSULB
students to visit local businesses, shops and restaurants.
Does your business offer a CSULB student discount? Join
the Student Discount Resource Guide!
Inclusion is absolutely FREE!

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* Date pending
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NOVEMBER
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Special Issues
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AUG 17 p BACK-TO-SCHOOL
SEPT 21 p REGISTER TO VOTE
OCT 12 p OUTOBER
NOV 16 p GRADUATE SCHOOL
NOV 23 p COMMENCEMENT*
Daily Forty-Niner
DIG MAG
DÍG en Español
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CONTACT
Your advertising dollars help sustain
student media at California State
University, Long Beach providing
valuable experience and tools
for aspiring student journalists.
THANK YOU FOR
YOUR SUPPORT.
PLACE AN ORDER
Forty-Niner Student Media
Advertising and Business Office
1250 Bellflower Blvd., LA4-203
Long Beach, CA 90840
562-985-1740
advertising@daily49er.com
daily49er.com/advertising

CONTRACT
&SPECIFICATIONS
Policies
Forty-Niner Student Media, encompassing the Daily Forty-Niner, DIG MAG and DÍG en Español reserves
the right to revise or reject any advertisement at its sole discretion at any time prior to publication.
Content
Forty-Niner Student Media will not knowingly publish advertisements that discriminate on the basis
of race, color, sex, sexual orientation, religion, national origin, ancestry or physical or mental disability.
Advertisements having the appearance of editorial material will be identified as “Paid Advertisement.”
The Daily Forty-Niner reserves the right to insert the name of an advertisement’s sponsor to
the advertisement. Advertisements for political candidates or parties are not eligible for the campus
rate and must bear the name and address of the sponsoring individual or organization.
Payments
All advertisements must be paid for in advance, unless credit has been established ahead of time.
Credit terms are Net-30 unless otherwise specified. Forty-Niner Student Media accepts credit card,
check and cash payments only. Checks should be made out to California State University, Long Beach
with the insertion order number noted in the memo line on the bottom left. Forty-Niner Student Media
accepts MasterCard, VISA and American Express for credit card payments. There is a fee for any
returned checks. A monthly service charge will be added to accounts 30 days delinquent. Past due
accounts will be turned over to the university collections office and subject to interest and penalties.
Deadlines and Cancellations
Any cancellations or adjustments to advertisements booked must be made at least five working
days in advance of publication. No refund will be offered if the advertisement was canceled after
the publication deadline. All advertising cancelled after the deadline for publication is subject to a
service charge up to two-thirds the cost of the advertisement.
Errors
It is the advertiser’s responsibility to proofread the ad on the first day of publication. If an error should
appear in the advertisement, the advertiser must notify Forty-Niner Student Media by noon of that
day in order to receive a one-day ad extension with the correction made. Minor typographical errors
do not qualify for a refund. The advertiser must notify the account executive of any error or omission
within seven working days of the advertiser’s ad publication to be eligible for a make good. If a
make-good is granted, the liability will not exceed the original cost of the incorrect advertisement.
Forty-Niner Student Media is not responsible for incorrect copy or art submitted by the client. The
original copy and instructions must be legible. Forty-Niner Student Media is not responsible for errors
in advertisements submitted after deadline. Proofs available for approval upon request.
Agreement
Publication of an advertisement does not constitute an agreement for continued publication. Submission
of an advertisement to the Daily Forty-Niner, DIG MAG and/or DÍG en Español does not constitute
a commitment to publish the advertisement.
Other
The advertiser and/or advertising agency agrees to defend and indemnify the publisher against
any and all liability, loss or expense arising from claims of libel, unfair competition, unfair trade practice,
infringement of trademarks, trade names of patents, violations of rights of privacy and infringements
of copyrights and proprietary rights resulting from the publication of the advertiser’s advertisement.
Print Advertising
Resolution: 300 ppi/dpi or above
File Type: PDF or PNG
Format: CMYK
Sizing: See Print Advertising section for publication sizes.
Other: Please do not include crop marks or bleeds.
Website & Digital Newsletter Advertising
File Type: PNG or JPEG
Sizing: See Digital Advertising section for each publication sizes.
Other: Please include click-through link for advertisement.
Social Media Advertising
File Type: PNG or JPEG
Facebook: 1200 x 628 px
Twitter: 1024 x 512 px
Instagram Stories: 1080 x 1920 px or 1080 x 1080 px
Other: Please include caption for social media post and click-through link for advertisement.
Caption may be edited slightly for length.
Sponsored Content
The publication reserves the right to edit the copy you provide to correct for spelling,
grammar and AP Style.
Headline: Seven words maximum, including keywords as applicable.
Preview Copy/Excerpt: Two sentences to get the reader to click through to the post
from the homepage.
Byline: Byline will read Sponsored by [Name of your company]. Please give us exactly
how you would like the company name to appear.
Body Copy: Body copy should not exceed 500 words. Please hyperlink up to five keywords
within the body copy.
Image: Please provide one image (photo or graphic) to include with your submission.
Images should be horizontal, PNG or JPEG file, and not exceed 500 MB.
Caption: Provide a caption for the image, including credit for where the image was
sourced. Caption should not exceed two sentences.
All artwork must be sent via email to advertising@daily49er.com,
one week prior to run date.
Need creative help? No problem!
Our graphic design staff can help you create your perfect ad free of charge!

daily49er.com/advertising