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Mastering Type: The Essential Guide to Typography for Print
and Web Design
BOOK DETAIL
File Size: 26428 KB Print Length: 242 pages Publisher: HOW Books (May 16, 2012) Publication Date: May
16, 2012 Sold by: Amazon.com Services LLC Language: English ASIN: B007S2UGSE Text-to-Speech:
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Book Description
Good Design, Down to the Letter Packages on store shelves, posters on building walls, pages of a
website—all contain information that needs to be communicated. And at the heart of that
communication is type: visually interesting, interactive, expressive and captivating. Each letter
must come alive; therefore, each letter must be carefully crafted or chosen. A solid foundation in
typography, as well as an understanding of its nuances, will help you optimize your visual
communication—in whatever form it takes. By breaking down the study of type into a systematic
progression of relationships—letter, word, sentence, paragraph, page and screen—award-winning
graphic designer and professor of communication design Denise Bosler provides a unique and
illuminating perspective on typography for both print and digital media and for designers of all
skill levels. Through instruction, interviews and real-world inspiration, Mastering Type explores
the power of each typographic element--both as it stands alone and as it works with other
elements--to create successful design, to strengthen your skill set and to inspire your next project.

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