Retail-Entertainment Practice of StoneCreek Partners | AEC

Background

& Experience

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www.stonecreekllc.com

RETAIL-ENTERTAINMENT PRACTICE

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Burton Station Virginia Beach

Water City Niagara Falls

Retail‐Entertainment

• Conceptual design

• Tenanting plans

• Leasing

• Brand licensing

• Tenant fit‐out oversight

Town Center Stoneridge

Henderson Land Newtown Hong Kong

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Rendezvous Las Vegas

A DEALMAKER’S POINT‐OF‐VIEW, and CONTACTS

What Makes Us Different?

THOROUGH PRODUCT‐TYPE KNOWLEDGE

LEASING AND BRAND SPONSORSHIP EXPERTISE

EXPERIENCE AS ADVISOR, DESIGNER, AND DEVELOPER

GUEST TRIP MOTIVATION AS KEY TO FEASIBILITY

RAPID‐PROTOTYPING OF GUEST EXPERIENCE

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Our “boots on the ground” in select global regions provides our clients with a unique dealmaking and services

capacity, and an enduring appreciation for local cultural sensibilities from region to region.

EUROPE

CHINA / PACIFIC RIM

SUB‐SAHARAN AFRICA

GCC COUNTRIES

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A Boutique Company, with a Long Reach

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StoneCreek Partners works each day in diverse global regions, with its own unique cultural

sensibilities and business practices. We work hard to operate with partners in each

region, each of whom are highly experienced and culturally attuned. We were multicultural

as an organization, before the term was coined for popular use.

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Cultural Awareness

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20 th Century Fox Consumer Products

A+O Properties, Inc.

Abdulaziz Alshehail Company (Riyadh, Saudi Arabia)

Abu Dhabi Investment Authority (UAE)

Al Ghurair Group (UAE)

ARM Investment Managers (Nigeria)

Ashkenazy Acquisition Corp.

Atlantis Submarines, Inc.

Ayla Oasis –ASTRA (Aqaba, Jordan)

Bell Canada Enterprises Development (Canada)

Becovic Holdings / Becovic Management Corp. (Chicago)

Boca Developers LLC

Cadillac Fairview (Canada)

Caesars Resort (Atlantic City)

Cantor Fitzgerald (New York)

China Fortune Land Development, Co. Ltd. (Beijing)

City of Dubuque, Iowa

City of Los Angeles, California

Cirque du Soleil (Montreal)

Cocov Destinations (Toronto)

Diamond Ventures, Inc.(Tucson)

Donahue Schriber

Explore Entertainment, SARL

Fred L. Fredericks Corp.

GE Capital

Golden West Casino

Goldman Sachs Co.

Gordon Group Holdings

Government of Ghana (Accra)

Henderson Land Development (Hong Kong SAR)

Hewlett Packard

Hillwood Development (Dallas)

Howard Hughes Corp.

Hyatt Hotels Corp. (Chicago)

Jacobs Entertainment

JMB Realty Corp. (Chicago)

Kajima Urban Development (Japan)

Keikyu USA (Japan)

KPMG Peat Marwick | Real Estate Consulting

Kokoro Exhibits, LLC

League of Wisconsin Municipalities Mutual Insurance

Leisure Channel Japan

Loveland Church

Magic Johnson Enterprises (Los Angeles)

Marriott Hotels & Resorts

Marvel Entertainment (New York)

MCA Recreation Corp.

Mission Viejo Company (Orange County, California)

Modaro LLC

NASCAR

NBCUniversal, Parks and Resorts

Newfield Enterprises International (Saudi Arabia)

Northern Cheyenne Tribe (Montana)

Pacific Lighting Corp

Park Hill Partners

Phillips Brand Reddick (Executive)

Phillips Edison Co.

PYJ Westlake Properties LLC

Port of Los Angeles (California)

Port of Long Beach (California)

Port of San Diego (California)

Prudential Insurance Company (Chicago)

Pueblo of Tesuque Development Corp. (New Mexico)

Pueblo of Laguna (New Mexico)

Pueblo of Laguna Development Corp. (New Mexico)

Pueblo of Taos (New Mexico)

Quinn’s Junction Partnership

Raleigh Studios (Hollywood)

Rancho Mission Viejo

Rawlings Corp.

Redevelopment Agency, City of Los Angeles

Redevelopment Agency, City of Fontana

Redevelopment Agency, City of Pleasant Hills

Sama Dubai (Dubai, UAE)

San Diego Unified School District

Santa Margarita Company

Seagram Corp. (Canada)

Shearson / American Express

Shimizu Corp. (Japan)

Simon Property Group (Indianapolis)

Sojitz Corporation of America (then, Nissho Iwai)

SONY / Lorimar Pictures (Los Angeles)

St. Joe’s Corp.

Sumitomo Corporation (Japan)

Sun Hun Kai Properties (Hong Kong SAR)

Target Stores, corporate (Minneapolis)

The Allen Group (Dallas)

The Irvine Company (Newport Beach)

The Morongo Band of Mission Indians (Palm Springs)

The Related Companies (New York)

The Rouse Company

Thomas Development Partners

Tishman Construction (New York)

Tishman Speyer (New York)

Tollin / Robbins Productions

Trammel Crow Corp.

Tokyo Dome Corporation (Japan)

U.S. Capital Holdings Group

Viacom / Paramount Pictures (Los Angeles)

Walker Group CNI (New York)

Walt Disney Co. (Los Angeles)

Warner Bros. (Los Angeles)

Westin Hotels

Xi’an Shirong Investments

Zhejiang Nongdu Agricultural Products

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Select Clients

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StoneCreek Global Practice

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We get involved in overall project development, whether to manage the whole

process, or to take on a discrete part of an overall project.

Marketing, Branding

Design

Bid Package Prep

Financing

Business Planning

Entitlements

Deal Structuring

Bidding

Build Mobilization

PR / Media

Construction

Fabrication

Procurement

Leasing / Sales

Hiring, Training

Operating Budget

Par Level Purchasing

Soft Opening

Financial Reporting

Grand Opening

Punch List

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Scope of Services

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StoneCreek Partners was co‐founded and is led by Donald Bredberg,

who brings 30+ years as a project analyst, master planner, developer, and property manager.

HIS EXPERIENCE HAS INCLUDED:

• KPMG Peat Marwick and Laventhol & Horwath – Bredberg began his professional career with Laventhol & Horwath and subsequently with

KPMG Peat Marwick, where he was involved with feasibility, due diligence, and operations consulting matters for an array of properties,

projects and portfolios.

• Phillips Brandt Reddick (PBR) –at PBR, with co‐founder William Masterson, Bredberg formed the project analysis and development group of

this renown property master planning company. While with PBR, Bredberg supported client planning and development projects throughout the

U.S. and western Europe. PBR’s specialty was large‐scale land planning for projects such as the new town anchored by Paris Disneyland.

• The Irvine Company – Bredberg’s tenure with The Irvine Company occurred as shareholder Donald Bren effected a leveraged buy‐out of this

$10 billion+ master developer headquartered in Orange County, California. Bredberg directed corporate (portfolio) financial planning focused

on feasibility, asset management, and portfolio (forward) financing requirements.

• Newfield Enterprises International (NEI) –the family office of the His Excellencies Abdulaziz, Khalid, and Waleed Al‐Ibrahim, overseeing the

family’s Al Anwae, Al Tameer, and MBC (now Middle East Broadcasting) trading establishments. Bredberg helmed NEI’s $2 billion+ property

investment portfolio, directing acquisitions, facilities and asset management, and project development. Was a co‐founder at the time, of the

Hotel Asset Managers Association.

• NBCUniversal, Parks and Resorts – Bredberg led asset management and development for the Universal Studios CityWalk roll‐out program,

which including CityWalk’s in Hollywood, Orlando, and Osaka, and potential CityWalk locations in the U.S. and worldwide. His work included

new venue concepting and strategic partnering among Universal Studios (and parent company) operating companies, and third‐party

organizations worldwide.

• Some of Bredberg’s professional experience prior to formation of StoneCreek Partners attributable to aspects of the above‐referenced

background, is included in this Background & Experience summary.

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Biography of Donald Bredberg, CEO

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NEW FACILITIES

EXISTING FACILITIES

ECONOMIC DEVELOPMENT

• Project feasibility analysis

• Market support analysis

• Fiscal impact analysis

• Strategic partnering

• Franchise identification/ solicitation

• Transaction negotiations / support

• Development management

• Facility management

• Asset management

• Build‐operate‐transfer (BOT)

• Owner representation

• Buyer acquisition due diligence

• Investor / bank due diligence

• Expansion feasibility

• Repurposing feasibility

• Renovation management

• Disposition management

• Transaction negotiations / support


• Services including those listed at left

• SWOT evaluation of owned properties,

assets, resources

• SWOT business sector analysis

• Regional business activity projections

and evaluation

• Master land use plan preparation

• Identification of projects

• Rapid‐prototyping (previsualization) of

projects

• Strategic partnering

• Investor solicitation


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Scope of Services

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FEASIBILITY & DUE DILIGENCE

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Hotels and Resorts

Westin Hotel LAX, feasibility | Los Angeles, California

• Watt High‐Rise Corp.

Hyatt Long Beach, UDAG feasibility | Long Beach, California

• Hyatt Development Corp.

Adolphus Hotel, financial review | Dallas, Texas

• Noble Hotels Corp.

Nalubaale Falls Lodge & Marina, feasibility | Buzubizi, Uganda

• Nalubaale Partners

Rotana Hotel Al‐Ghurair City, management contract review | Dubai, UAE

• Al Ghurair Group

Mirbeau Resort at Lake Geneva, expert witness | Lake Geneva, Wisconsin

• League of Wisconsin Municipalities Mutual Insurance

Monterey Plaza Resort Hotel, feasibility | Monterey, California

Santa Ynez Valley Marriott, feasibility | Buellton, California

• Fred L. Fredericks Corp.

Seralago Hotel Development Program, business plan | Orlando, Florida

• Floribra, USA (Saudi Arabia)

Huntington Hotel, renovation feasibility (at left) | Pasadena, California

• Keikyu USA

Westin at Plaza Las Fuentes, feasibility | Pasadena, California

• Thomas Development Partners

Crosslink Niagara Resort, feasibility | Niagara Falls, Ontario

• Crosslink Niagara Corp.

LaQua Tokyo Urban Resort, guest program | Tokyo Prefecture, Japan

• Tokyo Dome Corp. (Japan), with Hillwood Development

Huntington Hotel, Pasadena, California, later the Ritz‐Carlton Pasadena and now the Langham Huntington.

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Our work with hotel and resort product also includes conceptual design, facilities management,

asset management, and transactional (buy/sell) support.

www.stonecreekllc.com REPRESENTATIVE ASSIGNMENTS Business Planning and Feasibility

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Attractions

Atlantis Submarines, offshore platform | Miami, Florida

• Atlantis Corp.

Xscape FEC | Indianapolis, Indiana

• Zoom Entertainment LLC / Ashkenazy Acquisition Corp.

Castle Rock Theme Park | Castle Rock, Colorado

Castle Rock Themed Outlet Mall | Castle Rock, Colorado

• Park Funding Corp.

Card Club Relocation & Expansion | Bakersfield, California

Grower’s Showcase on Highway 99 | Bakersfield, California

• Golden West Casino

Camel Rock Adventure Park | Santa Fe, New Mexico

Camel Rock Family Entertainment Center | Santa Fe, New Mexico

• Pueblo of Tesuque Development Corp.

Marne La Valle New Town, development financials | Paris, France

Paris Disneyland | Paris, France

Golf Village at Paris Disneyland | Paris France

• Walt Disney Co.

Project Rendezvous Gaming Resort | Las Vegas, Nevada

TR Las Vegas, LLC

Tongue River Dam Adventure Park | Montana

Thunder Child Ranch Attractions | Sheridan, Wyoming

Tribal Living History Program | Lame Deer, Montana

Tri‐State Excursions Company | Montana, Wyoming, South Dakota

• Northern Cheyenne Tribe

Our work with attractions product also includes conceptual design, facilities management,

asset management, and transactional (buy/sell) support.

Universal Studios CityWalk at LoDo | Denver, Colorado

NBCUniversal, Parks and Resorts, with A. Schwarzenegger

Old Tucson (Studios), facility valuation | Tucson, Arizona

Diamond Ventures, Inc.

Conejo Valley FEC | Thousand Oaks, California

Westlake Golf Course, limited re‐routing study | Westlake Village, California

PYJ Westlake Properties LLC

Old Tucson Studios, Tucson, Arizona

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Solano County Fairgrounds, developer solicitation | Vallejo, California

• City of Vallejo

Specific Plan | Moreno Valley, California

• City of Moreno Valley

aec

North Fontana Project Area | Fontana, California

• Community Redevelopment Agency of Fontana

Tribal Lands Master Plan | Cabazon, California

Highway Commercial Development Plan | Cabazon, California

• Morongo Band of Mission Indians

Citywide Economic Development Plan | Dubuque, Iowa

• City of Dubuque

South Tahoe Redevelopment Plan | South Tahoe, California

• South Tahoe Redevelopment Agency

Hollywood Redevelopment Plan, market analysis | Los Angeles

• Community Redevelopment Agency of Los Angeles

CURRENTLY IN PLANNING

Pueblo of Tesuque Economic Development Plan | Santa Fe, New Mexico

Camel Rock Planning Area | Santa Fe, New Mexico

Opera Hill Planning Area | Santa Fe, New Mexico


Winneba Beach Resort | Winneba, Ghana

• Ghana Tourism Agency

Pueblo of Laguna, opportunity zone | greater Albuquerqe region

• Pueblo of Laguna, in association with Ulrich Consulting

Tongue River Dam Adventure Park | Sheridan, Wyoming

Thunder Child Ranch | Sheridan, Wyoming

Tribal Lands Mater Plan | Montana, Wyoming, South Dakota

• Northern Cheyenne Tribe

Previsualization study for Winneba Destination Resort with Eco‐Tourism facility, Winneba (Ghana).

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Hail Creek Master Plan | Taos, New Mexico

• Taos Pueblo

www.stonecreekllc.com REPRESENTATIVE ASSIGNMENTS Economic Development Planning

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Filming backlot with standing exterior sets, a conceptual design by StoneCreek’s creative unit –AEC.

PREVISUALIZATION DURING FEASIBILITY PROCESS

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aec

Wellness Facilities | Senior Housing

Burton Station Village conceptual study, with integrated linear park

for active recreation and wellness .

Burton Station Village | Virginia Beach, Virginia

Burton Station, Active Recreation Park | Virginia Beach,

Virginia

• Providence Partnership LLC

Skilled Nursing Facility | Las Vegas, Nevada

Confidential client

Markham Wellness Community | Markham, Ontario

• IBEC Group (Toronto)

Senior Housing Facility, assisted living | Pasadena, California

• Las Encinas Hospital Corp.

Sierra Bonita Towers | Pasadena, California

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Acquisition Representation and Due Diligence

• Simon Property Group vs. FTC, expert witness | Nationwide portfolio

• Banning Lewis Ranch | Colorado Springs, Colorado

• Hong Kong Faithrise | various matters

• Hyatt Regency Portfolio | Saudi Arabia

• Frank DiLeo Artist Management | Los Angeles, California

• Calhoun Beach Club Apartments | Minneapolis, Minnesota

• Universal Concerts | House of Blues | portfolio, merger

• Lake Nona Planned Community | Orlando, Florida

• Mountain Meadows Golf Community | McGaheysville, Virginia

• Ashburn Grivakes, civil trial expert witness | Dubai, UAE

• And scores of other due diligence completed

Over the past two decades the principals of StoneCreek Partners have led

or supported transactions,

as principals and on behalf of private and public sector clients.

Seller Representation and Due Diligence

• Seaside Resort at Monterey Bay (at right) | Monterey, California

• La Costa Ranch MPC, real estate workout | La Costa, California

• Port of Long Beach, Queen Mary Assets | Long Beach, California

• League of Wisconsin Municipalities vs. Mirbeau | Lake Geneva, WI

• San Diego Unified School District | San Diego, California

• Foster & Kleiser | nationwide portfolio

• Camel Rock Casino | Santa Fe, New Mexico

• SB‐99 mortgage revenue bonds | Pleasant Hill, California

• Port of San Diego, ground lease portfolio

• SB‐99 mortgage revenue bonds | Simi Valley, California

• Hamilton Cove Condominiums, real estate workout | Avalon,

California

• SB‐99 mortgage revenue bonds | Oceanside, California

• SB‐99 mortgage revenue bonds, Premiere Towers | Los Angeles

• SB‐99 mortgage revenue bonds, Cameo Woods | Los Angeles

Program Manager for Portfolio Acquisitions

• Sojitz Corp., U.S., acquisitions and due diligence

• Newfield Enterprises, Al Anwae + Al Tameer acquisitions

• NBCUniversal, Universal Parks & Resorts, CityWalk roll‐out program

Seaside Resort at Monterey Bay, Seaside, California

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REPRESENTATIVE ASSIGNMENTS

Client Transactions & Due Diligence

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LEASING | TENANTING STRATEGIES

Leasing assignment | Tenanting strategy and design modifications for town center at Ayala Oasis (Aqaba, Jordan)

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www.stonecreekllc.com Leasing assignment | Mercado del Lago at Rancho Santa Margarita, California

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Retail and Restaurants

Rancho Santa Margarita Town Center | Orange County

Mercado Del Lago Shopping Mall, leasing plan | Orange County

Mercado Del Lago Mobil Station | Orange County

Retail Master Plan, sites and leasing plan | Santa Margarita MPC

Rancho Santa Margarita Master Plan | Orange County

• Santa Margarita Company

Ladera Ranch Master plan, retail analysis | Orange County

BridgePark Mobil Station at Ladera Ranch | Orange County

• Rancho Mission Viejo

Concept for Universal Studios CityWalk at Lodo, Denver

Spokane Regional Mall, feasibility | Spokane, Washington

• Dunn Properties

Lakeside Plaza Shopping Center, acquisition due diligence | Salem, Virginia

• Phillips Edison Co.

Crested Butte Town Center, feasibility | Crested Butte, Colorado

Crested Butte Microbrewery & Brewpub, feasibility | Crested Butte, Colorado

Crested Butte Town Center, event program | Crested Butte, Colorado

• Crested Butte Corp.

Hail Creek Travel Center, feasibility | Taos, New Mexico

• Taos Pueblo

Valencia MPC, Retail Master Plan | Valencia, California

• Newhall Land & Farming Co.

South Bay Galleria | Redondo Beach, California

• ForestCity Rental Properties

Big Thunder Brewery & Tasting Room | Niagara Falls, New York

• Cocov Destinations

Hollywood Marketplace with Mövenpick Marché | roll‐out venue

Universal Studios CityWalk at LoDo | Denver, Colorado

Universal Studios CityWalk at Rockefeller Center | New York

Universal Studios CityWalk at National Harbor | Washington, DC

Universal Studios CityWalk at Russian Exhibition Center | Shanghai

Universal Studios CityWalk | site selection criteria

Guest Trip Motivation Research | all product types

• NBCUniversal, Universal Parks & Resorts

Valero Travel Center, expansion | Santa Fe, New Mexico


Mohawk Fuel Station at Sierra Crossing | Bakersfield, California

• The Allen Company

The Zone at Glendale Galleria, sponsorship plan | Glendale, California

• Donahue Schriber

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Our work with retail and restaurant product also includes conceptual design, facilities management, asset

management, and transactional (buy/sell) support.



Business Planning and Feasibility

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Leasing assignments | Various leasing and

tenanting strategy assignments; clockwise

from top left: Irvine Spectrum Center

(California), Al Ghurair Center (Dubai),

Silverbird Mall (Lagos), Fisherman’s Village

(Los Angeles), village center at Crested

Butte Mountain Resort (Colorado).

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Leasing assignment | Including design and sponsor program, The Zone at Glendale Galleria.


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• Let’s do something with the kids

• I need to buy a gift

• Let’s go browsing

• Let’s go out to eat

• Let’s go to the movies

• Spouses night out / date night?

• Let’s go hang out

• Let’s plan something special … the plan‐aheads

• Hey –it’s a holiday!

• Let’s party!

• We’ve got errands

• Let’s work out

• What do we do with the relatives? (VFR’s)

• I’ve been wanting to get educated … enrichment

• I love my hobbies!

• I want to do something today

• I’m bored!

• I’m feeling impulsive

• I’ve got a business dinner

• I’m doing some business entertaining

• I want to do something special for my client

• I have a product launch

• I’m creating an employee incentive program

• I’m planning an sales incentive meeting

• My convention is booking an off‐site event

• We’re a long‐haul DMC looking for excursions

• We’re packaging a group tour

• We’re booking MICE events to the area

• Host a conference

OUT-OF-HOME TRIP MOTIVATIONS

Pioneered by Donald Bredberg while leading “location‐based entertainment” at Universal

Studios, trip motivation in out‐of‐home consumer behavior is an essential aspect of planning

retail‐entertainment facilities.

StoneCreek typically recommends as a first step in any retail or entertainment assignment,

to review the “trip motivation” of end users –the customer, shopper, guest, or patron ‐ of

the facility. And as well, to evaluate the competitive position of each facility against such

end‐user trip motivations.

“Trip motivation” is simply … what is the reason for a particular person or group to leave

their home or hotel room, to take part in an out‐of‐home experience? And we’d note that

not all out‐of‐home experiences are leisure‐time or as individuals or small groups of friends

… some are corporate, travel, and larger group oriented.

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Leasing assignment | Including tenanting strategy, for Universal Studios CityWalk Osaka.


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RETAIL TENANTS DATABASE

• Since 1999 we have tracked

major “at retail” tenants, and

interesting niche retailers, in

many global regions.

• We use the term “at retail” to

include traditional retailers,

restaurants, quick foods, and

entertainment operators.

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CONCEPTUAL DESIGN

Conceptual design, tenanting tactics, and leasing for Water City Niagara Falls, a mixed‐use resort and entertainment facility at Niagara Falls.

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Discovery Cube Museum | Los Angeles, California

Boy Scouts of America | national museum

Boy Scouts of America, collection | traveling exhibits

Numerous Museum and Science Center Exhibits | nationwide

• Board of Directors, Founding Member

CityWalk District at Jumeirah Hills | Dubai, UAE

Jumeirah Hills New Town | Dubai, UAE

Portfolio Retail Leasing Strategy | GCC countries

• Sama Dubai (UAE)

Casino Morongo | Palm Springs area

Tribal Lands Master Plan | Palm Springs area

• Morongo Band of Mission Indians

Tai Po Mega Mall, renovation design | Hong Kong SAR

Millennium City, show architecture design | Hong Kong SAR

• Sun Hun Kai Properties (Hong Kong)

NISE Center, Niagara Falls | Niagara Falls, New York

Water City Niagara Falls | Niagara Falls, Ontario, Canada

• Cocov Destinations (Canada)

Loveland Church & Event Center | Ontario, California

• Loveland Church

Guangyang Regional Center | Langfang, China

Gu’an Industrial City Center | Gu’an, China

Qingdao Conference & Convention Center | Qingdao, China

• China Fortune Land Development Co., Ltd. (Beijing)

Ripley's Aquarium | Myrtle Beach, South Carolina

• Ripley’s Entertainment Inc.

Boarder’s at Glendale Galleria | Glendale, California

Woody’s Place FEC | roll‐out venue

Universal Studios Store | various locations

Tropicana Juice Bars | roll‐out venue

Doc Brown’s Ice Cream | roll‐out venue

Next‐Generation Universal CityWalk | roll‐out venue

Next‐Generation Universal‐branded Theme Parks | roll‐out venue


Ski Miami, retail‐entertainment plan | North Miami, Florida

• Boca Developers LLC

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Conceptual Design

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Placemaking “means and methods” are a vital aspect of planning and design, even facility

operations, as a way to meet customer expectations.

Placemaking is an approach to creating, operating, and

monetizing gathering places –whether private or public –an

approach that seeks to optimize the communal and personal

enjoyment of these spaces.

• Great streets

• Retail shopping boulevards

• Shopping malls

• Retail and restaurant venues

• Work spaces

• Mixed‐use retail podiums

• Master‐planned communities

• Town centers and main streets

• Sports stadiums and arenas

• Public parks and plazas

• Other destination places

Developers have found that attention to the details of

placemaking brings in greater footfalls and lengthens the time

people linger at a place. This increased human activity can be

monetized with a little attention to the financial aspects of

placemaking.

An essential aspect of placemaking is design for sensory (visual,

aural, smell, taste, even touch) cues that encourage and then

facilitate guest movement (circulation) to the “next place” in the

Project –a popular notion among tenants of a Project.

Some sensory experiences are multi‐faceted … water features are

particularly engaging since they can potentially involve all five

senses. Yes, even taste since fountains, waterfalls, and the like

that create a spray, mist, or humidity, provide a feeling that one

can almost taste the water that is about. The smell of cookies

and other baked goods, of grilled meats and vegetables, can also

lead a person to a multi‐faceted sensory experience. A retailer's

logo (such as Apple Computers) has an emotional resonance that

can draw a shopper along a retail path. A concert, even a

vocalist with a minimalist keyboard backup, can provide a musical

tease to draw shoppers along a retail path.

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Placemaking

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We look for placemaking opportunities with every "means and method," in project design, leasing, and operations.


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THE PIER SHOPS AT CAESARS

Show Fountain

A show fountain installed at the

Project, providing special visual effects

on an hourly basis, particularly keen

at night when combined with lighting

effects.

As a placemaking strategy for this major retail‐entertainment facility, SCP’s creative unit created an interactive fountain

concept for Gordon Group Holdings that was taken on by a 3 rd ‐party through design development and installed at the facility.

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STONECREEK PARTNERS


Master Planning Assignment | Marne La Valle master planned new town outside of Paris, France, that includes Paris Disneyland.

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Ayla Oasis Marina Village | Aqaba, Jordan

• Ayla Oasis Development Co., with ASTRA

Conway Farms Golf Community | Lake Forest, Illinois

• Quaker Oats family estate

Marne La Valle New Town | Paris, France

Paris Disneyland | Paris, France

Golf Village at Paris Disneyland | Paris France

• Walt Disney Co.

Jumeirah Hills New Town, retail/restaurants program | Dubai, UAE

• Sama Dubai

aec

Rebecca’s Landing, Panama City Beach, Florida

Illyrian Resort & Spa | Ulcinj, Montenegro

Rebecca’s Landing | Panama City Beach, Florida

• VFW Companies, Inc.

Stonecrest (Lifestyle) Town Center | Atlanta, Georgia

• Cadillac Fairview

MDR portfolio redevelopment | Marina del Rey, California

Pier 44 entertainment district | Marina del Rey, California

• Al Anwae Trading Establishment, with RPM Management

Sierra Crossing Town Center, retail plan | Bakersfield, California

• The Allen Company

Project Rendezvous Gaming Resort | Las Vegas, Nevada

• TR Las Vegas, LLC

Kukio Beach Resort | Big Island, Hawaii

• Huehue Ranch Co.

Newport Coast Master Plan | Newport Beach, California

• The Irvine Company

Pleasant View Golf Community | Madison, Wisconsin

• CUNA Mutual, with First Financial Bank

StoneCreek Partners provides additional design and maker services

through creative affiliate, AEC.

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Master Planning

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Sometimes our work begins with

strategic marketing considerations

that may play a part in facility

naming, features, design tenant

mix, and amenities; sometimes

including materials, way‐finding

and environmental graphics.

What’s the Big Idea?

While it is more common with themed entertainment and retail‐entertainment venues and stores, it is

sometimes helpful to push the umbrella brand exploration to the point of defining the “big idea” for a

facility or place.

A “big idea” is the organizing scheme, an idea for why the place should exist for consumers that is hugely

compelling and perhaps even emotionally resonating. When facilities are right‐fitted to their market

opportunity with just the right big idea, successful operations usually follow.

A useful exercise can be an

exploration of a “brand umbrella”

grid for a facility, whether it is tobe‐built

or an existing venue. A

brand umbrella grid seeks to define

what a facility should be in the

minds of shoppers, guests, and

patrons. An example from a

recent project involvement is

shown left.

We focus on end users – including

the tenants that will reside within a

facility. Even the event promoters

and consumer product companies

that will seek to introduce their

brands at a shopping center’s mall

courts, plazas, and parking lots.

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For prospective licensee to Paramount Pictures

(Viacom) with TV Land Corp., conducted big idea

exploration, ideation, and initial design for TV

Land’s Hiatus, a themed restaurant attraction,

featuring state‐of‐the‐art EASIL technologies

(SCP/AEC). A variation on the many possibilities for

location‐based entertainment.

For Paramount Pictures (Viacom), provided big

idea exploration, ideation, and design for The

Paramount Experience, a location‐based

entertainment venue intended for the Hollywood

& Highland facility in Hollywood. (SCP/AEC)

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Hollywood Dude Ranch

Conejo

Themed Venues

• Ideation

• Rapid prototyping

• Conceptual design

• Brand licensing

• Equipment vendor liaison

• Feasibility

Force Training Center Los Angeles

Escape Room Santa Fe

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Hangzhou Seafood

Toronto


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STONECREEK PARTNERS

Film Activations “at retail” | Ideation and conceptual design for activating specific film theatrical releases by Universal Studios.


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STONECREEK PARTNERS

Film Activations “at retail” | Ideation and conceptual design for activating specific film theatrical releases by Universal Studios –shown here, exploration of “First Man” mall activation.


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We have developed a rapid‐prototyping capability to help creative teams in quickly understanding

scale, massing, and guest movement within an experience.

STONECREEK PARTNERS

www.stonecreekllc.com REPRESENTATIVE ASSIGNMENTS Rapid Concept Prototyping

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Lost City Experiential Park | Florida Panhandle

• VW Companies, Inc.

Creative Studio Digital Hub | Various Locations

Open Call Café location‐based entertainment | Various Locations

Mixed‐use Branded Products | Hangzhou, China

• Zhejiang Nongdu Agricultural Products

Entertainment Park Repurposing | Xi’an, China

• Xi’an Shirong Investments

GreenCity Ghana | East Dangme, Ghana

• Eastwinds Real Estate, LLC

American Wilderness Living History | Anaconda, Montana

• Confidential Client

Eco‐Tourism Experience Co. | State of Florida

• St. Joe’s Corp.

RESET Women’s Clubs | Roll‐out venue

• Confidential Client

Hampton Crossroads | Hampton Roads, Virginia

• Providence Partnership LLC

Bruce Lee Restaurant | Hong Kong SAR

• Bruce Lee Estate

IN CONCEPTING

Ontario Place Repurposing | Toronto, Canada

Water City Niagara Falls | Niagara Falls, Ontario, Canada

Base Camp Jurassic | Niagara Falls, New York

Big Thunder Brewery | Niagara Falls, New York

• Cocov Destinations

Marine Drive District | Accra, Ghana


In many instances, we join or lead a creative process

that is a “first ever” kind of experience.


Ideation / Product Concepting

STONECREEK PARTNERS

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STONECREEK PARTNERS

Conceptual design for “Inside the Huddle,” a mall and museum traveling exhibit in development by Performance Exhibits LLC.


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We have been involved in many place‐based experiences at the

earliest stages of ideation.

Universal Studios CityWalk, Phase 2 | Universal City, California

Universal Studios CityWalk | Orlando, Florida

Universal Studios CityWalk, Phase 2 | Osaka, Japan

Universal Studios CityWalk | Next Generation Prototype

New Venue & Entertainment Concepts | Roll‐out venues

• MCA Recreation Corp, NBCUniversal, Universal Parks & Resorts

Hollywood Square ‐ Gaming | Las Vegas, roll‐out

• Viacom / CBS Licensing

Digital and Theatrical Staging Systems | Las Vegas, Nevada

Concepts for House Shows Production | Las Vegas, Nevada

• The Rouse Company

The Paramount Experience | Hollywood, California

• Viacom / Paramount Pictures Licensing

TV Land Restaurant Attraction | Branded Roll‐out venue

• Walker Group CNI

Fountains at The Pier Shops at Caesars | Atlantic City

Air Ship Tours, themed event venue | Atlantic City

• Gordon Group Holdings

Worlds of Exploration | Roll‐out for location‐based entertainment

• Jacques Cousteau Estate

Casino Resort Concepting | Diamondhead, Mississippi

Casino Resort Expansion | Black Hawk, Colorado

• Jacobs Entertainment

Rawlings All‐American Sports Grille | Roll‐out venue

• Rawlings Corp.

Consumer Products In‐Store Consolidation | Roll‐out Venue

• Target Stores, with 20 th Century Fox Category Management

STONECREEK PARTNERS



Ideation / Product Concepting

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StoneCreek Partners acted as owner’s

representative for the Ritz‐Carlton Aspen

(now the St. Regis Aspen), during its

construction.

PROJECT MANAGEMENT

STONECREEK PARTNERS


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Falcon’s Fire Golf Club at Seralago | Orlando, Florida

Seralago Resort master infrastructure | Orlando, Florida

• Floribra USA

Our team has managed an array of development projects, often as overall Owner’s

Representative but also as project manager for specific phases or disciplines.

Park City (Utah) Film Studios, owner representative | Park City, UT

• Quinn’s Junction Partnership

Projects Financial Planning | Newport Beach, California

• The Irvine Company, Treasury Dept., Office of the President

The Ritz‐Carlton Aspen, owner representative | Aspen, Colorado

Silver Circle Ice Rink,owner representative | Aspen, Colorado

• Savanah Limited Partnership

La Entrada Resort, Phase 1 sitework | Santa Barbara, California

• Mountain Founding Corp.

Trump Taj Mahal | Atlantic City

Resorts Casino | Atlantic City

The Quarter at Tropicana, Tropicana Resorts | Atlantic City

Hard Rock Café | Atlantic City

• MEP Project Management Assignments

The Zone at Glendale Galleria show system | Glendale, California


Coto de Caza, builder sales | Orange County, California

• JMB Realty

Universal Studios Experience Beijing | Beijing China

• NBCUniversal /Universal Parks & Resorts, with Henderson Land

IN DEVELOPMENT

Hail Creek Travel Center | Taos, New Mexico

• Taos Pueblo

From top left, clockwise: Tyffonium Santa Monica (now in design‐development), the Ritz‐Carlton Aspen (now the St. Regis),

Falcon’s Fire Golf Club (Orlando), Park City (Utah) Film Studios.

STONECREEK PARTNERS

Tyffonium Virtual Reality, owner representative | Santa Monica, CA

• Tyffon Inc. (Japan)



Development Project Management

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STONECREEK PARTNERS


StoneCreek Partners has been acting as owner’s representative for the design, construction, and staffing for Tyffonium Santa Monica, am 8,000 SF virtual reality venue of Tyffon, Inc. (Japan).

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DIRECTLY PROJECT MANAGED

Grand Nile Hotel | Cairo, Egypt

Sheraton Hurghada | Hurghada, Egypt

• Al Anwae –Al Tameer

Tri‐City Shopping Center | Redlands, California

Shaw Village Shopping Center | Fresno, California

• A+O Properties, Inc.

SportCenter Las Vegas | Las Vegas, Nevada

• Urban Land of Nevada

Falcon’s Fire Golf Club | Orlando, Florida

• Floribra USA

Marina del Rey Hotel | Marina del Rey

Marina International Hotel | Marina del Rey

Fisherman’s Village Shopping Center | Marina del Rey

Marina Beach Shopping Center | Marina del Rey

Marina Boat Slips | Marina del Rey

Admiralty & Islander Apartments | Marina del Rey

• Al Anwae –Al Tameer Trading Establishments

Grand Aspen Hotel | Aspen, Colorado

Aspen Meadows Resort Townhomes | Aspen, Colorado

Silver Circle Ice Rink | Aspen, Colorado


Hotel Mediteran Ulcinj | Ulcinj, Montenegro

• Becovic Management Group

MANAGED 3 RD -PARTIES

The Ritz‐Carlton Houston | Houston, Texas

The Ritz‐Carlton Embassy Row | Washington, DC

The Ritz‐Carlton Central Park South | New York City

• Al Anwae Trading Est.

Universal CityWalk Hollywood | Universal City, California

Universal CityWalk Orlando | Orlando, Florida


Universal CityWalk Osaka, at USJ | Osaka, Japan

• Sumitomo Corp, NBCUniversal, Universal Parks & Resorts

Marriott Marina Beach Hotel | Marina del Rey


The Ritz‐Carlton Aspen | Aspen, Colorado


SportCenter Las Vegas

• Project Management

• Bidding, procurement

• Bid package bidding

• Replacement reserve budgeting

• Facility manager oversight

STONECREEK PARTNERS

Woodfield Corporate Center | Chicago, Illinois

Schaumburg Marriott | Chicago, Illinois


Fashion Island Hotel | Newport Beach, California

Hotel Irvine | Irvine, California


www.stonecreekllc.com REPRESENTATIVE ASSIGNMENTS Facility Renovations

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indoor Outdoor –Phase 1 Outdoor –Phase 2 Outdoor –Final Phase

BOWLING

HORSE STABLES

DISC GOLF

PITCH & PUTT

ZIP LINES

ARCHERY RANGE

ATV TRAIL

DISCOVERY

HIKING TRAIL

PUMP/BMX TRACK

SNOW SLOPE

Snowflex Artificial

BATTING CAGES

KAROAKE

RESTAURANT

ROCK CLIMBING

INLINE SKATING

OUTDOOR CINEMA

BALLOONING

MINIATURE

GOLF

PICNIC AREA

& FIREPIT

PAINT BALL

MAZE

MOUNTAIN FISHING

Off‐site Camp

ICE SKATING

BEACH CLUB

Water Attraction

CLIFF COASTER

STONECREEK PARTNERS

In New Mexico, SCP is in design and pre‐development planning for a confidential new Adventure Park format slated for its First Unit location and roll‐out thereafter.


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MIXED‐USE FACILITIES

STONECREEK PARTNERS


StoneCreek Partners provided tenanting strategic and leasing outreach for LaQua, a redevelopment of famed Korakuen Amusement Park at Tokyo Dome, in Tokyo Prefecture, Japan.

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Mixed-Use and Office Buildings

Edge Flex‐Tech Office Park, lender due diligence | El Segundo, California

• General Electric Credit Corp.

One Landmark Plaza, capital plan | San Francisco, California

• Paramount Holdings Company

Socal Gas Headquarters | Los Angeles, California

• Pacific Lighting Corp.

The Metropolis MUD, partnership financials | Los Angeles, California

• Park Hill Partners

Bob Hope Mixed‐Use Center | Burbank, California

• BCE Development

One World Trade Center | Long Beach, California

• Kajima Urban Development

Yamashiro’s / Magic Castle Redevelopment | Hollywood, California

• Danny Glover

Destiny Africa Technology Park | George, South Africa

• KDMC, with Douglas Parker Associates

Al Ghurair Center, program review | Dubai, UAE

• Al Ghurair Group

Office Building Development, feasibility/leasing | Los Angeles, California

• Shimizu Corp.

Mexican‐American Trade Center | San Diego, California

• Mexican‐American Trade Center Corp.

321 North | Plantation, Florida

2 nd Floor Event Lounge | Plantation Florida

• U.S. Capital Holdings Group

One Landmark Plaza, San Francisco

STONECREEK PARTNERS

Our work with mixed‐use and office building product also includes conceptual design, facilities

management, asset management, and transactional (buy/sell) support.



Business Planning and Feasibility

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FACILITIES MANAGEMENT

The Marriott Marina Beach Hotel | Rebranded as a Marriott and asset managed by StoneCreek Partners over a 5‐year period.

STONECREEK PARTNERS


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StoneCreek Partners AEC acts as asset manager for operating facilities

working with 3 rd ‐party facility managers in maximizing facility cash flows.

Universal CityWalk Hollywood | Universal City, California

Universal CityWalk Orlando | Orlando, Florida

• NBCUniversal / Universal Parks & Resorts

Universal CityWalk Osaka, at USJ | Osaka, Japan

Sumitomo Corp, with NBCUniversal / Universal Parks & Resorts

The Ritz‐Carlton Houston | Houston, Texas

The Ritz‐Carlton Embassy Row | Washington, DC

The Ritz‐Carlton Central Park South | New York City

• Al Anwae Trading Est.

The Ritz‐Carlton Aspen, Colorado (now the St. Regis)

Woodfield Corporate Center | Chicago, Illinois

Schaumburg Marriott | Chicago, Illinois


Grand Nile Hotel | Cairo, Egypt

Sheraton Hurghada | Hurghada, Egypt


Falcon’s Fire Golf Club | Orlando, Florida

• Floribra USA

Marriott Marina Beach Hotel | Marina del Rey


Newport Banning Ranch | Newport Beach, California

• Sojitz Corp. (Japan)

The Ritz‐Carlton Aspen | Aspen, Colorado

Grand Aspen Hotel | Aspen, Colorado

Aspen Meadows Resort Townhomes | Aspen, Colorado


Fashion Island Hotel | Newport Beach, California

Hotel Irvine | Irvine, California


STONECREEK PARTNERS



3 rd -Party Asset Management

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Universal Studios CityWalk Orlando

Universal Studios CityWalk Hollywood, shown above and at lower left | SCP’s

Donald Bredberg helmed location‐based entertainment for Universal Studios

including the CityWalk portfolio, while with the studio.

STONECREEK PARTNERS


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Shaw Village Shopping Center | Fresno, California

Tri‐City Shopping Center | Redlands, California

• A+O Properties, Inc.

Admiralty Apartments | Marina del Rey, California

Islander Apartments | Marina del Rey, California

Fisherman’s Village Shopping Center | Fisherman’s Village

Marina Beach Shopping Center | Marina del Rey

Marina del Rey Hotel | Marina del Rey

Marina Boat Slips | Marina del Rey

• Al Anwae + Al Tameer Trading Establishments (Saudi Arabia)

We have also directly managed facilities and landholdings, including hiring, training, and

supervising staff; often over an extended period of time.

Universal Studios Experience Beijing | Beijing, China

• NBCUniversal, Universal Parks & Resorts with Henderson Land

SportCenter Las Vegas | Las Vegas, Nevada

• Urban Land of Nevada

Aspen Mountain P.U.D. | Aspen, Colorado

• Aspen, Colorado

Hotel Mediteran Ulcinj | Ulcinj, Montenegro

• Becovic Management Group

Banning‐Lewis Ranch | Colorado Springs, Colorado

• Al Anwae Trading Establishment

CURRENTLY IN PRE-OPENING

Tyffonium V/R on the Promenade | Santa Monica, California

• Tyffon Inc. (Japan)

Hail Creek Travel Center | Taos, New Mexico

• Taos Pueblo

From top left, clockwise: Admiralty Apartments (Marina del Rey), Hotel Mediteran Ulcinj (Montenegro), branded packaging

design at Universal Studios Experience Beijing, SportCenter Las Vegas.

STONECREEK PARTNERS



Facilities / Property Management

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FILM STUDIOS

Park City Film Studios (now Utah Film Studios) | StoneCreek Partners acted as owner’s representative for design and

construction of the film campus.

STONECREEK PARTNERS


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Utah Film Studios, master plan | Park City, Utah

Motion Capture Stage at UVU | Wasatch, Utah

• Quinn’s Junction Partnership

CreativeCity Lekki | Lagos, Nigeria

Tech Incubator Prototype Facility | for Sub‐Saharan roll‐out

• ARM Investment Managers (Nigeria)

Wuxi Studios | Wuxi, China

Backlot Attraction at Wuxi Studios | Wuxi, China

Raleigh Studios at Francazal Air Base | Toulouse, France

Raleigh Studios Park City | Park City, Utah

• Raleigh Studios

Camel Rock Studios | Santa Fe, New Mexico

Backlot at Camel Rock Studios | Santa Fe, New Mexico


Adventure Studios at Trade Fair | Accra, Ghana

• AEC with Ghana Trade Fair Company Limited

Studio Campus Redevelopment | Culver City, California

• Lorimar Studios, now Sony Studios

Chuncheon Studios at Camp Page | Chuncheon, South Korea

• Camnol Entertainment SK (South Korea)

Adventure Studios Toulouse | Fontenilles, France

• Explore Entertainment, SARL

Universal Studios Production Facilities | Various locations

• NBCUniversal, Universal Parks & Resorts, with Studio

Operations

Old Tucson (Studios) Backlot | Tucson, Arizona

• Diamond Ventures, Inc.

STONECREEK PARTNERS



Film Studio Campus Planning

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SCP’s creative unit, Adventure Entertainment Cos., handles

purely entertainment facilities including film studios facilities.

Camel Rock Studios –now reading for media launch | StoneCreek Partners is acting

as owner’s representative during facility repurposing, partnering, and facility relaunch

as a film production venue.

STONECREEK PARTNERS


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SHOW PRODUCTION

The new expansion wing of Fashion Show Mall features the largest installed theatrical production capability in the

world, including stage, back‐stage, media screens, lighting, and sound system, all on hydraulics that recedes from

guest view between presentations.

STONECREEK PARTNERS

SCP was overall specialty leasing and fashion runway show advisor for the redevelopment of Fashion Show Mall Las Vegas, the largest retail‐entertainment redevelopment project ever, in the U.S.


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We have produced, designed, or are currently creating a variety of media,

including large multi‐display digital shows, immersive experiences,

augmented reality, and private networks.

Living History Displays at Hail Creek | Taos, New Mexico

• Taos Pueblo

Sync’d Digital Media Shows | Beijing, China

StarMaker Image Capture w/ Kodak | Beijing, China

Universal Studios U‐Link | Beijing, China

• NBCUniversal, Universal Parks & Resorts with Henderson

Land

Sync’d Digital Media Shows | Las Vegas, Nevada

FTV Private Fashion Network | Las Vegas, Nevada

• The Rouse Company

Medieval Times Dinner & Tournament | Buena Park,

California

• Medieval Times Corp.

Century City, Leasing Suite | Los Angeles, California

• Trammel Crow

Z TV Private Network at The Zone | Glendale, California


“Because We Are Young” production editing | Feature Film

“On Wings of Eagles” production editing | Feature Film

• MGK MultiMedia (Hong Kong)

Seralago Multi‐Media Presentation | Orlando, Florida

• Floribra USA

Irvine Co. Bank Consortium Shows | Irvine, California


“Inside the Huddle” Augmented Reality | Traveling Exhibit

• Kokoro, Performance Exhibits, LLC

STONECREEK PARTNERS



Media Production

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AEC FORMED OAK LANE MEDIA AS A SPECIALIST COMPANY FOR STORYTELLING IN FILM PRODUCTION.

STONECREEK PARTNERS


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For more than 30 years, Kokoro Exhibits has been

providing the finest animatronic exhibits to museums

and science centers throughout the U.S.

Kokoro AEC blends three diverse teams with extensive capabilities, and each with

its own strategic partnerships and additional parent company capabilities. We

continue to operate our respective companies; we join together when our

combined resources can advance truly multi‐faceted projects.

Animatronic Creatures for Museums | Traveling Exhibits, nationwide

• Kokoro Exhibits, LLC

Woolly Mammoth exhibit | Atlantic City, New Jersey

• Tropicana Hotel Atlantic City

“First Man” activation design | Universal City, California

• Universal Films

“Secret Life of Pets 2” activation design | Thousand Oaks, CA

Universal Films, with AMC Theaters

IN DESIGN

“Inside the Huddle” | Traveling Exhibit

• Kokoro, Performance Exhibits, LLC

STONECREEK PARTNERS


Strategic Partners | Kokoro Exhibits

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Fabrication / Costumes Design

AEC is in strategic partnership with Alvarez Wax Productions; which for more than

40 years has been providing was figures to museums and private collectors utilizing

the trademark wax formula and techniques developed by the late Henry Alvarez

(shown at right). Henry Alvarez’s wife and son, Nick Damon (shown at far right),

are AEC shareholders.

FABRICATION

STONECREEK PARTNERS


Strategic Partners | Alvarez Wax & Nick Damon

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Kokoro is a Bridge Ventures company, a portfolio of companies and real estate assets ranging from light manufacturing

to specialty trades to mechanical and electrical engineering as well as commercial and multifamily real estate.

Shown here are select owned and partially‐owned companies of Bridge Ventures.

SALAS O’BRIEN

Architecture & Engineering Services,

2018 ENR Ranked Top 500

CHATEAU ST. PHILIPPE

Historic Property Accommodation

HAYES GIBSON

Property Services

ALLIED ARGENTA

Real Estate Services

JESTER KING

European‐style Farmhouse Brewery

STONECREEK PARTNERS


Strategic Partners | Bridge Ventures

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It's about creating

the great moments* –

moments that become

the great memories

of people's lives. That's what

creating great places

is all about.

STONECREEK PARTNERS

.


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Retail-Entertainment Practice of StoneCreek Partners | AEC

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