10x10 2019 IMPACT REPORT

2019 IMPACT REPORT

OUR IMPACT
CONTENTS
Since 2019 we...
RAN 20 SUCCESSFUL
EVENTS
Across 9 cities Sydney, Melbourne,
Adelaide, Brisbane, London, New York,
San Francisco, Los Angeles, Auckland
ENGAGED 2,260 NEW
DONORS
Since 2013 we...
SUPPORTED 210
VOLUNTEER PROJECT
COMMITTEE MEMBERS
ACROSS
9,600
SUPPORTED 860 VOLUNTEER
COMMITTEE MEMBERS
GENERATED 4,000 HOURS
OF COMMITTEE
VOLUNTEER TIME
SUPPORTED 60
GRASSROOTS MUTUAL AID
ORGANISATIONS
CHANNELLED $450k OF
NEW DONATIONS INTO
THE SECTOR
ORGANISED 15,250 HOURS
OF COMMITTEE
VOLUNTEER TIME
GRASSROOTS MUTUAL ORGANISATIONS
CHANNELLED $2.3m OF NEW
DONATIONS INTO THE SECTOR
Chair’s Report ........ 2
CEO’s Report ............ 3
The 10x10 Model ......... 4
Partners & Gratitude .......... 5
Our Impact on Charities ........... 6
- AUS ................. 8
- US ................ 11
- UK.................14
- NZ ............... 15
Our Impact on Project Committees... 17
10x10 Corporate Events ............ 18
10x10 Bushfire Edition .................... 19
Our Dragons/Sharks ......................... 20
Our Charities ........................... 21
Our Project Committees ... 22
Our 10x10 Leadership Team... 25
2019 IMPACT REPORT
1

CHAIR’S REPORT
“May we live in interesting times” – Robert F Kennedy
We may not be in control of our circumstances but we are in control
of our response. In 2019 & early 2020 10x10 has been forced to
respond to externalities beyond our control; ranging from civil unrest
in Hong Kong, bushfires in Australia and then a global pandemic
sweeping the world. In all these circumstances there has been a
common denominator and that is the destruction of the livelihoods
of those that are often the most vulnerable in society. Given our
founding ethos was to be in service of those that are vulnerable in
communities everywhere the importance of our work has never felt
greater than it does right now. This (albeit delayed) Impact Report
reflects on that we achieved in 2019 with an eye to the future of
what we can achieve in the new world we now find ourselves in.
2019 was a year where 10x10 continued to experience growth in an
environment of global uncertainty. We ran 20 events, supported 60
Grassroots charities, engaged over 2,000 individual donors and
distributed over $450K to grassroots charities. 10x10 also launched
in three new cities, Los Angeles, San Francisco and Auckland and
now has a global footprint of having active chapters in 11 cities and
6 countries across the world.
This was achieved in an environment of global and organisational
uncertainty. Our chapter in Hong Kong was unable to run events in
2019 due to political turmoil and we said goodbye to our wonderful
past CEO Alison Harrington in September. Alison’s contribution to
10x10 during her tenure was phenomenal and she oversaw the roll
out of 10x10 in three new countries and six new cities, built out of
technology and systems to scale and solidified many of the donor
relationships.
In November 2019, we welcomed our new CEO Nici Andronicus who
comes with a proven pedigree in fundraising, events and leadership
and we are excited for the future that Nici and her team will create.
We also welcomed Gabrielle Cardwell and Kurt McFarland on to
the 10x10 Board in a permanent capacity and are grateful for the
contribution of skills, time and wisdom they all bring to the 10x10
organisation.
The ability of 10x10 to work with such a high quality team is due
largely to the support we receive from our core funding partners
who believe in our mission and the change we are able to create
in the world. Particular thanks must go to our core partners Afterpay
and the Beluga Foundation who have shown an unwavering support
of 10x10.
With the onset of the Covid crisis the need for 10x10 in the community
has never been greater. We have already pivoted to a digital model,
launched a new volunteer platform and run a successful online event
in support of Two Good Co who distributed over 1,000 meals to
women in domestic violence shelters across NSW. The support of
our community at this time is crucial, our alumni committee
members, our past recipients, dragons, past attendees and all
those that make up the 10x10 community. Our organisation exists
because of you and the change we can create in the world is a
product of our collective effort.
We have never been more relevant than we are in this moment.
It only starts with 10……..
- LAURENCE MARSHBAUM
CO-FOUNDER AND EXECUTIVE CHAIRMAN, 10x10
2019 IMPACT REPORT
2

CEO’S REPORT
Starting with a group of friends with a philanthropic spark that caught in
10 major capitals of the world, through the passion of a global network of
volunteers, the 10x10 Philanthropy story is inspiring.
I was immediately drawn to 10x10 by both the opportunity to build
on the infrastructure that delivers meaningful funding, but also invaluable
awareness for emerging and clever grassroots charities and the dedication
of city-based volunteer Project Committees to cast a wide net in the search
for the most brilliant ideas of local organizations solving social problems.
The empowerment of a whole new generation of young philanthropists is
a grand opportunity, in bringing the vision of Laurence Marshbaum and the
10x10 Board to life.
In January 2020, the Board and members of the international leadership
group had come together and agreed strategies to: engage with volunteers
and partner charities; grow operational capacity and capability through
systems and process upgrades, and; build up 10x10’s brand. The roadmap
was set, achievable and we secretly harboured the goal of raising $1million
per calendar year for grassroots charities would be delivered ahead of
schedule. On the strategy day, we didn’t comprehend the pandemic
that would cancel plans in every 10x10 city.
As not-for-profits, social enterprises and mutual aid organisations around
the world battle a very uncertain future in 2020, 10x10HQ prevails - due
predominantly to the foresight of amazing corporate partners and the
open, constructive and clever contribution of the Heads of 10x10 Cities.
Since the coronavirus outbreak, 10x10 have taken risks, pivoted and
persisted to not just survive the changing environment, but to thrive.
We are cautiously optimistic, alert for change, ready to innovate and, above
all, we remain committed to build on the hard work of 2019, a year that we
celebrate in detail in this Impact Report. Together, we can continue to
make the world of difference to innovative grassroots charities for whom
we exist.
-NICI ANDRONICUS
CEO, 10x10
2019 IMPACT REPORT
3

THE 10x10 MODEL
2019 IMPACT REPORT
4

PARTNERS AND GRATITUDE
Financial support from Afterpay and Beluga Foundation has lifted 10x10
to a new level in 2019. Sponsorship was used to fund international
expansion, reinvigorate strategic planning, bolster the resources of the
10x10 movement and increase impact for local, grassroots communities.
The stories of both 10x10 and Afterpay are similar, having grown from
the inspiration of millennial founders and in service to their respective
communities. Millennials are known broadly for their vision of a brighter
future, high expectations of life’s experiences and the pursuit of
belonging to a movement bigger than themselves, so naturally the
Millennials at the helm of Afterpay saw a philanthropic fit with the
like minded creators of 10x10 and a partnership was formed in 2017.
In the same year, the Beluga Foundation attended a 10x10 live
crowdfunding event and were engaged by the passion and commitment
in support of grassroots charities. Beluga became the second, and
defining, corporate partnership and this support facilitated the new
resources for 10x10’s growth, while generously continuing to also fund
the grassroots charities discovered at 10x10’s events.
Since 2015 M.H.Carnegie and Co has provided 10x10 with an excellent
office and the skillful patronage of the entire MHC team. This stable
environment was important for 10x10’s ability to manage the difficult
changes in early 2020 and this long term relationship is essential to
10x10’s ongoing success.
There is no doubt that 10x10’s remarkable corporate partners, providing
steady support, despite constant changes, will enable 10x10’s continued
success. Special and huge thanks go to Rebecca Denyer and the team
at London’s Red Lemon for volunteering tirelessly on the production of
this 2019 Impact Report.
To our valued partners, thank you.
Our Corporate Sponsors:
Our Pro Bono Supporters and Partners:
Our generous major donors:
Carthew Foundation Credit Suisse Day Family Foundation
Gelb Family Foundation Sky Foundation The Nunn Dimos Foundation
The Wyatt Trust
2019 IMPACT REPORT
5

OUR IMPACT ON CHARITIES 2019
Perhaps the most rewarding moment in every 10x10 campaign is
the follow-up exit survey, when we gather feedback from Partner
Charities on the use-of-funds raised and how this has helped
social needs at the grassroots.
“Funds raised provided lunch for students of
Venice High School and Lawndale High School
for the entire academic year.”
...money raised was used to fund the cost of travel
to get our Liverpool and Birmingham choirs to
London to perform at our Christmas concert - the
highlight of the year for our choir members.
Remaining funds were used for core costs,
enabling us to continue our work running choirs
for homeless and marginalised people in the UK.
“Funding doubled the capability to recruit
88 talented senior students to provide
extra Maths and English tutoring to the
children of very low-income families who
were identified by their teachers as falling
behind - with tutoring, children uplifted
their progress by 1.5 grades!”
“The funds were invested in Young
Doctors for Life project training, teaching
well-being, health leadership, hygiene,
nutrition, health literacy &
environmental health to Aboriginal &
non-Aboriginal health ambassadors in
Kempsey.”
“The funds were used to deliver live music bedside performances
to patients, families and staff at St Vincents Hospital.”
“We're using the Funds to train Dog Trainers to train puppies
& adult dogs in Modern Positive Dog Training methods in the
skilled Assistance Tasks to help with Mental Health Recovery.”
Provided sewing training for women in
Cambodia so they can gain a skill, increase
their income and move out of poverty.
Funds were used to purchase books and
recording devices so that volunteers
could visit and film imprisoned mothers
reading stories especially for their own
children.
Funding helped us break our records in 2019 and we
restored and donated 1,208 bikes (plus helmets, lights
and locks) to refugees who live on extremely low
asylum-seeker support. Without the permission to
work, the freedom to travel makes an enormous
difference … “The bike means to me, freedom!”
2019 IMPACT REPORT
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OUR IMPACT ON CHARITIES 2019
80% 41%
80% of 10x10’s Partner
Charities said that the
funds made a substantial
difference to their
organisation in
accelerating growth
41.2% of charities
supported received
ongoing volunteer
assistance
96% 100%
96% of charities supported
would recommend 10x10 to
other charities as a way to
raise funds and generate
awareness
100% of charities surveyed
reported the experience
of collaborating with 10x10
as good or excellent
2019 IMPACT REPORT
7

10x10 - AUSTRALIA
SYDNEY
It was incredibly pleasing to see 10x10 continue to perform strongly
in its home market of Sydney in 2019. We hosted three events,
supporting nine charities, engaging 33 project committee members
and raising and raising a combined $AUD75k from 450 donors.
Our events supported a wide range of charities focusing on issues
including homelessness, Aboriginal health, mental health and
women’s health. It was pleasing to see a mixture of charities
operating in our local communities as well as helping vulnerable
people in Cambodia, Namibia as well as rural and outback Australia.
One of the most pleasing developments was the beginning of our
ongoing partnership with the Tattersalls Club on Hyde Park, who
generously hosted two of our events in 2019. There is a strong
alignment between our organisations and this is felt clearly in the
incredible warm and vibrant atmosphere that is created at the
events we have held in their wonderful venue (helped somewhat
by assistance dogs from one of our charities!). We are incredibly
grateful to the entire Tattersalls Club team for their support,
particularly the efforts of Des Mulcahy and Sara Peelgrane.
- KURT McFARLAND
HEAD OF SYDNEY
MELBOURNE
Passionate Project Committee members in Melbourne organised
inspiring events in support of grassroots charities working to help
feed hungry school children, the homeless and with mental health
in men. With the winner of The Australian Apprentice and now social
entrepreneur Andrew Morello at the helm as Shark, the November
event achieved targets to total $AUD23k in fundraising for charities in
2019. The generous and delicious food and beverages provided by
Greek restaurant in the Soutbank precinct, were the perfect backdrop
to the season closing event. Support was used by the beneficiary
charities to help champion the role of young people as social
change-agents and help with enhancing the health, wellbeing and
community connectedness of young people and their families where
a parent has a mental illness. These funds also contributed to the fight
against drugs.
- CARLEE VAN DYKE
HEAD OF MELBOURNE
Written on behalf of Dr Carlee van Dyke, Head of Melbourne, who
was called back into hospital service in response to the
Coronavirus pandemic.
ADELAIDE
For powerhouse Adelaide, 2019 was another link in the chain of
successes. Almost $AUD60k donated by 240 event guests at two
events supported the minimisation of suicide harm in Australia;
assisted South Australian families affected by cancer with financial
support; provided South Australian individuals and families in need
with access to food ingredients and nutritious meals, and; empowered
women to achieve economic independence by providing a network of
support and professional attire. Our gratitude goes to our volunteers in
Adelaide and to the ongoing support of our partners Day Family
Foundation, The Carthew Foundation and The Wyatt Trust.
- KATE STOCK - NICOLE ANDREWS
HEAD OF ADELAIDE
HEAD OF ADELAIDE
Written on behalf of Kate Stock and Nicole Andrews, Heads of Adelaide. Nicole is
currently busy welcoming her brand new (fourth) child into the world.
2019 IMPACT REPORT
8

10x10 - AUSTRALIA
BRISBANE
Brisbane took 10x10 events to the next level in 2019, with a new
fundraising record event. Over $AUD18k was raised in September
from a record audience, thanks to the inspired work of the Project
Committee of volunteers. Much needed funds helped educate
and empower survivors of domestic violence; feed hungry school
children breakfast to increase their learning capacities, and; support
to maintain and enhance the quality of life of our returned service
men and women. Success was significantly enhanced by the
Project Committee’s selection of Alex Moss as Shark.
Thank You Brisbane!
IMPACT STORIES
THE COVA PROJECT - Geena Dunne (CEO) | thecovaproject.com
The Cova Project is currently operating in Uganda, having completed
projects in Liberia and Ghana. While traveling to Liberia we were able
to meet our new project lead, Rebecca, a star presenter who we were
able to employ thanks to funds raised at our 10x10 night. Rebecca
stood in front of a crowd of 50 and talked menstrual health and
menstrual cup usage to a group of interested young school girls.
We are so excited to have been able to achieve this goal of having a
capable young woman at the front of our Liberian training classes,
and that’s thanks to the support of 10x10.
- NATHAN SCHOKKER
HEAD OF BRISBANE
LEFT: Our Liberian team, Rebecca in yellow shirt.
RIGHT: Liberian school girls with their FlowCups from The Cova Project
2019 IMPACT REPORT
9

IMPACT STORIES
BARAYAMAL - Dean Foley (CEO & Founder) | barayamal.com.au
Barayamal was able to ride the wave of 10x10’s momentum by
utilising the funding to deliver more Indigenous Entrepreneurship
programs that put us in a position to secure a State Government
contract worth $AUD500k over two years through LaunchVic,
Victoria’s startup agency, to run Victorian’s first Indigenous
Accelerator program. We are now a community of 1,000+
indigenous entrepreneurs and allies providing mentoring,
workshops and Accelerator programs that kick-start the
entrepreneurial journey.
The money raised from participating in the 10x10 event was
approximately 22% of our total income that financial year,
which allowed us to find our feet, make a bigger positive impact
and go on to increase Barayamal’s income by 4,000% or 4 times.
OAKTREE - Shani Cain (CEO) | oaktree.org
The money raised at the Melbourne 10x10 event allowed Oaktree
to send three advocacy delegates to Australian Parliament House in
Canberra to meet with 15 Ministers and Senators. This included
Senator Jordan Steele John, the Minister for Defence and International
Developments Office and many other members of government, to
discuss the importance of young people, our participation and our
leadership in the cycle of development relating to poverty and
justice, both here in Australia and Overseas. We also had 10 volunteers
meet with their local members and in WA our team met with the
Hon. Penny Wong.
ABOVE: Dean Foley, CEO & Founder
ABOVE: Youth delegates
2019 IMPACT REPORT
10

10x10 - NEW YORK
2019 was an exciting year for 10x10 New York, with brand awareness
and momentum building. We ran 2 successful events, attended by
over 300 guests, supporting 6 incredible organizations.
Our first event of 2019 raised $US23k to support diverse local charities
whose missions include fitness and health for low-income
elementary schools, culinary and English language education for
refugees and mental health awareness and resources for military
veterans.
For our second event, raising $US19k, we focused on an LGBTQ
theme to tie in with New York Pride week. We supported local
organizations who support LGBTQ senior housing and youth
homeless facilities and community resources.
IMPACT STORY
In 2019, we worked to help Emma’s Torch, a local organization providing
culinary and English language education to refugees. Their purpose is to
help refugee students gain successful employment in the NYC restaurant
industry, all the while building a supportive community. In 2019 10x10NY
achieved the ripple effect, where the awareness and inspiration of a 10x10
event triggered significant ongoing philanthropic support for a vital
grassroots community. A guest at the live 10x10 event was so inspired that
they donated an additional $US50k in support of the Emma’s Torch
mission, with the potential to further scale donations in the coming years.
On top of that, the donor connected the organization with a new board
member, providing strategic insight to help drive their mission and grow
the organization.
Our volunteer Project Committees delivered some amazing results,
sometimes inspiring philanthropy and impacting the local grassroots
charities well beyond the night of our event. Already we’ve hosted
our first 2020 event, with six returning committee members and the
appointment of my Co-Head of New York, Sarah. We have 15 more
signed up for our next event and we’re now on a roll and excited to
continue 10x10’s mission in New York!
- SOPHIE TARGETT-ADAMS - SARAH GELB
CO-HEAD OF NEW YORK
CO-HEAD OF NEW YORK
ABOVE: The 10x10 NY committee visiting Emma’s Torch
2019 IMPACT REPORT
11

10x10 - LOS ANGELES
In May 2019 we launched the first 10x10 event in Venice, Los Angeles
and in May 2020 we will be hosting our third. 10x10’s model has
brought together over 240 people in the Venice / West LA
community to raise over $US41k in support of grassroots
organizations, empowering guests to champion causes close to
their hearts, but often far from reach. Issues like homelessness,
food provision, mental health, or the US prison reform affect our
whole community. By enabling meaningful human engagement
with the everyday-heroes who run these charities, we break down
barriers to giving, create space to cultivate lasting relationships and
foster solidarity within communities. LA events seem to have a
flavour of their own, more like a community gathering than a
networking event, the event spaces have ranged from a
women’s-only co-working space to a rustic, even romantic,
industrial warehouse of the Unlikely Florist. As LA is so vast, it is our
goal to activate 10x10 within another county (outside of Venice) so
we can run several locations at once and amplify our impact across
the city.
IMPACT STORY
POPS THE CLUB - Arielle Harris (Associate Director of Programs) | popsclubs.org
Mass incarceration affects not just those convicted of crimes but also
their loved ones left behind. Our community experiences this loss as a
“shared sentence.” Stigma and trauma are part of the fabric of the lives
of 1 in 14 children in America who have faced this kind of separation.
And yet the pain of the prison system for those left behind remains
invisible. POPS the Club exists to serve teens who are enduring this
pain. POPS participated in our November 2019 event with the aim to
raise money to support their club with money for food.
The money that we raised will help us feed the students in our clubs,
$US5k will feed an entire club for a whole academic year. This is a
huge win for us and the students!
- LUISA COOPER
HEAD OF LOS ANGELES
2019 IMPACT REPORT
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2019 IMPACT REPORT
13
10x10 - SAN FRANCISCO
In July 2019 we were thrilled to launch 10x10 San Francisco. The first
event showcased and supported charities that target either social,
educational or environmental efforts. There was so much energy in
the room and we all had a blast- committee members, charities,
attendees and sharks alike. It was so inspiring!
One of the leading social issues in SF is homelessness, so the
committee for the 2nd event opted to invite 3 charities who are
taking novel approaches to combatting homelessness and providing
essential services to those in need. The charities were overwhelmed
by 10x10's mission and honored to be part of the event.
Thus far we have raised almost $US30K for local grassroots
organizations, and inspired many SF residents to learn more about
their communities and the efforts of local charities. We're looking
forward to many more great things in 2020.
IMPACT STORIES
experiencing homelessness in the Tenderloin neighborhood,
facilitating reconnections between people on the streets and their
loved ones.
JAMIE STARK - FARMING HOPE
"10x10 found Farming Hope
at the perfect time. We needed
extra funding for our job training
kitchen, and the process was so
seamless and fun. I've never said
that about fundraising before!
Best of all, we met several
values-aligned, passionate
supporters at the event. I'd
recommend donors give and nonprofits partner with 10x10 to grow
their impact and network for good."
- LEORA LERBA
HEAD OF SAN FRANCISCO
JESS DONIG - MIRACLE MESSAGES
"Miracle Messages was very excited to participate in 10x10’s pitch
night. Community support is essential to our work, and having the
chance to share what we are doing with young professionals was an
energizing and fortifying experience. Many people approached us
after the event to express their support and ask us about getting
involved.
Funds raised were used to employ two formerly homeless adults as
Community Ambassadors and offer Miracle Messages to people
RONESHA JACKSON -
CITY YOUTH NOW
"When we first heard from the 10x10
team, we had never heard of an
organization that wanted to uplift
with nothing in return. The moment
Cristina came to meet us, we
instantly knew that we wanted to
participate. From beginning to end each and every person on the 10x10 team
made the experience so easy. Everyone was so thoughtful and sincerely
wanted us to do well. We are so grateful we were able to be a part of this
movement and to meet other grassroots organizations in our community. We
had such a great time networking and even gained some new volunteers."

10x10 - LONDON
2019 was an exciting year for 10x10 London, hosting four events: two
in the traditional style and two a further expansion of our “special
editions” stream with a focus on technology and sustainability
respectively. Through our events in 2019, we raised over £50K
(AUD over $100,000) for 12 incredible charities addressing issues
spanning social inclusion and access for disadvantaged people, to
food and nutritional needs for the disadvantaged and homeless,
fighting and curing rare diseases, to the use of technology to help to
get refugees into the workforce and much, much more. It was a year
where we engaged over 500 people at our 10x10 events either
through attendance, pitching, participating as a dragon or generally
supporting the charities. It was a year where skills were matched
against each one of these 12 charities to make our impact more
sustainable.
It was also the year where we set the foundation for growing the
10x10 movement both regionally and throughout different sectors,
laying the foundation for in-house corporate events. We also spent
the year cementing long-term partnerships with key supporters and
sponsors of 10x10. In particular, we are grateful to Vinson & Elkins LLP
for taking on the task, pro bono, to help register 10x10 UK
Philanthropy Ltd as a registered charity in the UK, so that it can
reach its full potential.
The stage is now set for 2020 to be an even more exciting year!
- EMILY STUBBS - EDDIE MARSHBAUM - MORGAN KAINTH
CO-HEAD OF LONDON CO-HEAD OF LONDON CO-HEAD OF LONDON
IMPACT STORIES
Holly Wang and Bloody Good Period
Holly Wang participated as the
live event Dragon at our April 2019
event and was so moved by the
occasion, and in particular one of
the Charities, Bloody Good Period,
that she formed a partnership
whereby Holly’s brand, Miss Patina,
is now designing bespoke cards
for the charity to sell online. They
are also working on designing accessories incorporating the identities
of Miss Patina and Bloody Good Period as a fundraising effort. Holly
has gone on to donate a range of generous prizes for subsequent
event raffles.
Engaged Dragons and Partner Charities
In London our Dragons cannot get enough of the experience and
on three separate occasions Dragons have volunteered to join
subsequent committees. This has been tremendous for all involved
as it allows often younger committee members to learn from highly
successful philanthropists and businesspeople. What’s more, the
charities are proving to be the same with our pitching team from City
Harvest stepping up to run the show for our first 10x10 event of 2020.
Lifelites
Thanks to a distribution of almost £6k on the night, LifeLites was able
to use this money raised to help its core purpose, which is to donate
life-changing technologies to give life-limited and disabled children a
chance to play, be creative, control something for
themselves and communicate. In an environment where public
money only covers the most essential care needs of such children,
the role of Lifelites and technology provides the chance for play,
where time to play is ever-so critical.
2019 IMPACT REPORT
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10x10 - NEW ZEALAND
10x10’s global expansion continues, after 10x10SYD Project
Committee Alumni, Alaina McGregor, moved to New Zealand
in 2019 and launched 10x10 in Auckland.
New Zealand is one of the most generous nations in the world with
philanthropy within its DNA. This was evident right from the start
with the formation of a dedicated committee, a number of event
sponsors coming on board and a great turnout on the night.
The inaugural event was held in November at the vibrant Auckland
Council community hub – The Ellen Melville Centre - and raised
$NZ13k for three worthy Kiwi charities. A great start for NZ!
There are two 10x10AKL events scheduled for 2020.
I became an advocate for 10x10 after sitting on three Sydney
committees from 2015-2017. I strongly believe in the model and
the impact it delivers, so launching it in my home city was a
passion project.
New Zealand has the highest number of charities per capita so there
is no shortage of incredible organisations to support. Kiwis are also
renowned for their culture of community and outpouring of support
for causes, so it was exciting to see 10x10AKL embraced so quickly. I
am so grateful for the hard work of our very first NZ committee who
went over and above to make the first event a huge success.
It has been a privilege to launch 10x10 in Aotearoa and I can’t wait to
engage more Kiwis in philanthropy and grow 10x10AKL in 2020.
- ALAINA MCGREGOR
HEAD OF AUCKLAND
IMPACT STORIES
Sarah Brooks – Committee Member
You don’t have-to-have much to have-a-lot in NZ, but it can be hard to
know how to give back. When I returned to New Zealand last year
after a decade away, I wanted to get involved in something good but I
didn’t know where to start. In joining the 10x10 Committee, suddenly I
was part of a like minded group. It was a privilege to support three
incredible charities and meet the truly exceptional people behind
them. I’ve made some great friends through the Committee and had
a lot of fun during the process.
I Got Your Back Pack
We were fortunate enough to
be selected for New Zealand’s
first ever 10x10 event in 2019.
We were thrilled with the
amount raised on the night
as these funds will contribute
to our care packs for those who
need it most, at our busiest time
of year. Thank you to the amazing
team at 10x10 Auckland for all
their hard work, encouragement and support. We highly recommend
and encourage others to get involved in this wonderful movement.
Mothers Project
We were thrilled to be part of the inaugural 10x10 event in Auckland.
We appreciated all the guidance leading up to the event around how
we could best maximise the evening. The whole 10x10 Committee
were so engaged and approachable and the event itself was fantastic,
with a wonderfully diverse mix of people in the room. We made some
fabulous connections with the other charities and found some great
new people to volunteer with us. Of course the money raised on the
evening will go a very long way in helping us connect more imprisoned
mothers with their children. Thanks 10x10 for a fabulous opportunity.
2019 IMPACT REPORT
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2019 IMPACT REPORT
16
OUR IMPACT ON COMMITTEES
We believe that the energy, passion and results of a great 10x10 Project Committee delivers many times the charitable IMPACT than the sum total
of its talented parts - together our teams, in 11 cities of the world, are challenged to bring their skills, while empowered to choose and support
grassroots charities, and through them, make the world a better place. This is what our 2019 Project Committee members thought about the 10x10
experience:
98.6%
91%
said they would recommend
10x10 committee experience
to their friends
said 10x10 had expanded their
professional networks among
socially conscious people
2019
82%
EMPOWERING YOUNG
PHILANTHROPISTS
210 COMMITTEE MEMBERS
2260 NEW DONORS
said they felt a sense of pride and
satisfaction in what they had achieved
73%
said their leadership skills
were improved
93%
said 10x10 improved their knowledge of
social issues and how charities address them
93%
said 10x10 improved their ability to
participate in Philanthropy

COMMITTEE IMPACT STORIES
“THE BEST THING ABOUT YOUR 10x10 EXPERIENCE”
Too many to count! I enjoyed the strong team
atmosphere and having people around me who
were motivated and wanted the event to succeed
for the charities involved. I have made new friends
and a much bigger network of professionals of a
similar age to myself. What a great experience!
“I made new friends, business contacts and have a
new understanding of how we can help the world.”
“Seeing the tangible and immediate benefit to three
charities where the event truly made a difference -
also building
“The group and the structure of
the event - it showed me that a
small group of people and a well
structured organisation can have
a massive impact.”
“I made new friends,
business contacts
and have a new
understanding of how
we can help the
world.”
Seeing the impact on the night of bringing
everyone together and seeing the difference
we were making to the charities in terms of
money and awareness-raising.
“Seeing it all come together on the
night and knowing that we made a
real impact.”
“The committee were awesome fun committed people
with the right attitude. Our Project Manager leads were
incredibly wonderful and we had fun in the process.”
“Seeing the charities shine on the night, especially
when they get very emotional from the support
they receive is very rewarding. Plus expanding my
network and working with all different people
from all industries!”
The best part was helping the charities and
forming friendships with people.
“The ability to raise $30k
for 3 charities in 3-4 months.
It’s a powerful platform to
raise awareness and funds for
grassroots charities and it felt
amazing to be part of that.”
“The connections and the like-minded people that I met
through the whole experience.”
The event itself, meeting new friends through
the committee, feeling that I am contributing to
those who need it.
The night itself was absolutely
amazing and completely energising.
Additionally, the people I was
working alongside were absolutely
amazing and made the whole
process extremely enjoyable.
“Seeing the reaction of the charity member/ambassador
when they heard how much they were being given.”
“Working with like minded
people and going from
being committee members
to friends.”
2019 IMPACT REPORT
17

10x10 CORPORATE - CREDIT SUISSE
Credit Suisse launched the first ever corporate 10x10 event in October
2019. A passionate and talented Project Committee of Credit Suisse
staff from Sydney and Brisbane chose three remarkable grassroots
charities, built an emotional event experience and introduced a
whole new way of philanthropy for their Australian organisation.
The emotional and inspiring stories told by The Carly Ryan
Foundation, Kids Giving Back & Harrison Riedel made a huge
impact on the audience, rewarding these grassroots charities with a
share of over $AUD25k. The diligent work of the Credit Suisse Project
Committee to identify these emerging charities was well worth
the effort of the three month campaign and we thank all three for
partnering with 10x10 in leading the way for corporate 10x10 events -
we can’t wait to see more businesses get on board with giving back!
Special mention and thank you to the amazing Credit Suisse Project
Committee, Sophie Robertson, Melissa Cooper, April Lowis, Anna
Milne, Tom Butcher, Martin Stavnsbjerg, Andrew McKillop, CFA,
Matthew O’Donnell, Andrew Holland, Nancy Chen & Chloe Lim.
From Kids Giving Back:
The 10x10Credit Suisse program has funded 3 new workstations for us
in our new Hub. These workstations will, over the next 12 months, help
an estimated 4,500 children produce approximately 10,000 meals for
people experiencing homelessness and creating the next Generation
of Generosity. We call it the Ripple Effect...your funding, helping
children, to help vulnerable people, and then creating a kinder
and more altruistic world.
Kids Giving Back highly recommends 10x10 to charities, it is a fun
night that achieved great outcomes quickly and efficiently. Being a
grassroots organisation with limited resources the 10x10 model is
really effective and efficient, plus the funds raised can be promptly
and effectively put to good use.
2019 IMPACT REPORT
18

10x10 SPECIAL BUSHFIRE EDITION
In response to the Australian 2019-2020 bushfire crisis, four passionate
board members, Laurence Marshbaum, Julia Koop, Kurt McFarland and
Gabrielle Cardwell, together with the 10x10HQ crew Nici Andronicus,
Sabine Dowson and Hannah Steele, leapt into action to organise a
‘special edition’ 10x10 committee. We came together on 6 February with
a mission to put money directly and immediately into the hands of
three selected grassroots charities doing essential work at the frontline
of the fires: Blaze Aid, CHIRF and Science for Wildlife.
In a new 10x10 event fundraising record, $AUD57k was shared between
the three charities, sending a powerful message to the communities
who have been devastated by this heartbreaking crisis. In an
environment where major funding had been held-up in red tape, our
funds were released to the charities within two weeks of the event to
ease the suffering experienced by people, animals and communities –
we are so proud that our fundraising reached the grassroots without
delay.
The room was full of goose-bump-raising emotion, kicked off by a
sobering reminder of our ability to help from 10x10 Chair Laurence
Marshbaum. Afterpay’s Global Chief Operating Officer, Frerk-Mate Feller
delivered a painting by an artist from NSW South Coast - a clever double
impact donation by the Afterpay team, helping both a local fire-affected
business in the purchase and the grassroots charities in the live auction
proceeds. Our audience was inspired to get involved, leading to
volunteering, from the provision of IT and communication assistance
to physical labour to rebuild fences in rural areas.
Impact Story - Robin Bryant (Founder CHIRF):
“10x10 support for CHIRF’s contribution to the Mallacoota community in
the aftermath of the bushfires has been significant. The funding gave us
the confidence to fly psychologist Dr Prue Dawson in from Melbourne
for 3 days a fortnight. Dr Dawson meshes in very well with the small
team of medical and part time mental health professionals we have
currently working here. We are very short of mental health services and
have a very long waiting list added to by the fires. We are looking to how
we can now keep the services going for up to two years - based on
professional advice about bushfire trauma.”
2019 IMPACT REPORT
19

OUR DRAGONS/SHARKS 2019
10x10 have been delighted to work with leading business and philanthropic personalities to play the role of #DragonforGood and, depending
upon your region, sometimes #SharkforGood during our events. These community leaders have helped to inspire a new generation of giving,
by engaging with charities to unpack the thought provoking questions and share their philanthropic knowledge and perspective. Heartfelt
thanks to the growing 10x10 Dragons/Sharks Alumni for the gift of time and wisdom to both the beneficiary organisations, and the 10x10
audiences. Thank you for inspiring the next generation of young professionals toward a life of philanthropy.
Sabrina Lippman
Kyle Cooke
Dame Zarine Kharas
Nikhil Shah
Caroline Casey
Kim Williams
Holly Wang
Rob Bell
Ed Orr
Jannie McLeod
Nick Lee
Zeke Thomas
Craig Clemens
Sarah Anne Stewart
Joe Hollendoner
Dr Shoshana Ungerleider
Wendy McCarthy
Alex Moss
Giovanni Donaldson
Henry Hales
Ndidi Okezie
Julia Salasky
Matthew Wilkley
Sammi Adhami
Rajeev Gupta
Tory Shepherd
Claire Braund
Andrew Morelli
Christina Ramirez
Julie Pilat
Frances Valintine
Brandon Davis
Amy Farrah Weiss
2019 IMPACT REPORT
20

OUR CHARITIES 2019
Fan4Kids
Operation: Heal Our Heroes
Emma’s Torch
Drake's Music
Lifelites
Code Your Future
Backpack Beds
The Pink Elephant Support
Network
A Sound Life
Bloody Good Period
North London Cares
The Choir With No Name
Satellite Foundation For Men
Australian Anti Ice Campaign
Heart and Soul Group
Raey of Hope
Dress for Success
New Alternatives for LGBT
Homeless Youth
Destination Tomorrow
The Superkids Foundation
Stonewall Community Development
Corporation
California Coalition for Women Prisoners
(CCWP)
The Youth Movement Against Alzheimer's
Farming Hope
Re-Volv
Miracle Messages
Human and Hope Association Inc
Might and Mane
The Generous and the Grateful
Cereal for Coffee
Beyond DV
Young Diggers Dog Squad
London Sustainablility Exchange
City Harvest London
Thames Estuary Partnership
Inter Care
CMV Action
Recovery Assistance Dogs
Harrison Riedel Foundation
Kids Giving Back
The Carly Ryan Foundation
Landcare Association for SA
MOSH Australia
Lisa Fahey Foundation
Malpa
The Cova Project
MindDog
EatUp Australia
Oaktree Foundation
Melbourne Homeless Collective
POPS The Club
California Greenworks
The Wayfarer Foundation
I Got Your Back Pack
Mothers Project
Brothers In Arms
City Youth Now
Simply The Basics
Coalition on Homelessness
2019 IMPACT REPORT
21

COMMITTEES OF 2019
2019 IMPACT REPORT
22

OUR COMMITTEES OF 2019
Adelaide
12 June 2019
Ella Langford, Elizabeth Carroll-Shaw, Samantha
Oxford, Lauren Stevens, Blake Cetinich, Maggie
Beukes, Mary Seagrim
7 November 2019
Alexia Lynch, Brooke Avory, Alison Gunning,
Benjamin Fox, Nicole Skewes, Sam Leeson, Vaishnavi
Rajaramanan, Elizabeth Carroll-Shaw, Mary Seagrim,
Daniel Bartlett
Auckland
28 November 2019
Anna-Louise Hoffmann, Courtney Armstrong, Kyle
Donegan, Kylie Erceg, Sarah Brooks, Ritika Singh,
Caitlin Kropach
Brisbane
12 September 2019
Andrew Courtney, Daisy Thomas, Shannon Bownds,
Dahra Rezazadeh, Chelsea Simmons, Beth Zazlan,
Danielle Wilson, Emma Vekar, Ellen Limerick, Rina
Biswas, Stephanie Brown, Anthony Pham
London
21 March 2019
Roxanne Goldfinch, Lucy Benbow, Josh Torok, Maria
Joseph, Stacey Gower, Bryn Todd-Tims, Sophia
Surjadi, Lucy O'Brien, Ellie Ereira, Freddie Wright,
Libby Landenberg, Rajdeep Chahal
11 April 2019
Ana Ocampo, Alexandra Cagney, Katie Boran,
Campbell Chase, Patrick Lou, Charley Burgess,
Sophia Draper, Annalisa Baillie, Rich Matthews,
Patrick Lou, Katy Kuhrt, Julia Lowis
12 September 2019
Siena Morrell, Alex Summers, Janina Aitken, Mariana
Almendaro, Nokthula Mpofu, Charlie Haskins, Nicola Costar,
Arabella Grubb
19 September 2019
Franck Jeuffroy, Heather King, Lamont Logan, Mitra Memarzia,
Susanna Herbert, Ameer Kabir, Abi Ogunshakin, Jonathon
Marks-Bluth, Stacey Gower
Los Angeles
26 June 2019
Itai Leffler, Jake Ahles, Susanna McMillan, Abby Lewis, Angus
Blaiklock, Clare Laverty, Britt Turpack, Charlotte Ahles,
Giovanni Sornatale, Brent Vigneault, Emma Brunner
21 November 2019
Natalie Boras, Emily Cooper-Given, Erica Reiner, Cameron
Cohen, Shira Lavi, Sarah Stuart, Britt Turpack, Megan Abbott
Melbourne
12 June 2019
Simon Hulton, Alana McGuinness, Danielle Nohra, Angela
Winneke, Elly Pinczewski, Sage Greenwood, Jum Lamont,
Kirsty Trask, Natalie Onions
21 November 2019
Nick Napoli, Carla Bonner, Riley Mongan, Deanna Anile, Amy
Hunt, Danielle Nohra, Elly Pinczewski, Chiquita Searle,
Amanda Walker
New York
20 March 2019
Rachel OGrady, Monica Jasty, Nicholas Phillips, Miles
Brewington, Laurian Wright, Kristy Jones, Irene Soo, Elliott
Higdon, Liz Yusupova, Chase King, Brittany Wrightson,
Caroline Napoletano, Avery Baranzano, Andrew Sacks, Amber
Banks
25 June 2019
William Reube, Carissa Ferrigno, Leah Pagano, Brianne
Gallo, Tasneem Akhtar, Yotam Davdovitz, Lindsay Mirchin,
Channing Crowell, Ashley Morris, Brittany Wrightson
San Francisco
10 July 2019
Leora Lerba, Sophie Marx, David Feiock, Mallory Lemieux,
Lara Neich, Chelsea Harrington, Jessie Smith, Arthur Yu,
Chris Warner, Jess Wiley
11 December 2019
Alicia Damele, Kyle Mullé, David Apple, Cristina
Georgoulaki, Sahill Poddar, Ben Mathews, Mackenzie
Gorman, David Feiock, Lucy Ross, Anh Nguyen, Doug
Shultz
Sydney
10 April 2019
Ainslie McFarland, Camilla Counsel, Emily Lutkewitte,
Jason Tanza, Matilda Coy, Matt Elison, Simon Carr, Sophia
Bogaty, Tim Baynham
15 August 2019
Alex Herlihy, Brigid Furlong, Chris Wild, Eduard von Slawik,
Eva Krane, Johanna Turner, Justin O'Donnell, Lucy
Appleyard, Matthew Turner, Andrew de Bruijn
20 November 2019
Michael McLauchlan, Sarah Waterhouse, Sue Melia, Brigid
Furlong, Leisha Millanta, Chris Wild, Anne Luu, Matilda
Price, Sabrina Ko, Mariel Thomas, Charlotte Dunn, Emma
Di Giacomo, Hugh Burley
Credit Suisse, Corporate 10x10
17 October 2019
Sophie Robertson, Melissa Cooper, April Lowis, Chloe Lim,
Anna Milne, Nancy Chen, Andrew Holland, Andrew
McKillop, Tom Butcher, Matt O'Donnell
2019 IMPACT REPORT
23

GET INVOLVED
Back row: Nici Andronicus, Daniel Shand, Luisa Cooper, Laurie Marshbaum, Sabine Dowson, Hannah
Steele,
Front row: Kurt McFarland, David Ward, Julia Koop, Gabrielle Cardwell, Alaina McGregor, Cally
Scivetti, Nathan Schokker
10X10 is powered by volunteers, corporate partners, corporate event partners and sponsors. If you would like
more information on the various opportunities to explore your philanthropy, please do get in touch!
EVENTS@10X10PHILANTHROPY.COM & WWW.10X10PHILANTHROPY.COM
INSTAGRAM 10X10GIVES
FACEBOOK 10X10PHILANTHROPY
TWITTER
LINKEDIN
10X10GIVES
10X10-PHILANTHROPY
2019 IMPACT REPORT
24

OUR TEAM
BOARD OF DIRECTORS
10x10 INTERNATIONAL LEADERSHIP
KURT
MCFARLAND
SYDNEY
NATHAN
SCHOKKER
BRISBANE
CARLY VAN DYK
MELBOURNE
KATE STOCK
ADELAIDE
LAURENCE
MARSHBAUM
CHAIR
JULIA KOOP
DIRECTOR
DANIEL SHAND
DIRECTOR
NICOLE ANDREWS
ADELAIDE
ALAINA
McGREGOR
AUCKLAND
STEPHANIE
COSTELLOE
HONG KONG
EMILY STUBBS
LONDON
PAUL SWANN
DIRECTOR
GABRIELLE CARDWELL
DIRECTOR
KURT McFARLAND
DIRECTOR
10x10 TEAM
EDDIE
MARSHBAUM
LONDON
MORGAN KAINTH
LONDON
LUISA COOPER
LOS ANGELES
SOPHIE
TARGETT-ADAMS
NEW YORK
NICI ANDRONICUS
CEO
SABINE DOWSON
OPERATIONS MANAGER
HANNAH STEELE
MARKETING &
COMMUNICATIONS MANAGER
SARAH GELB
NEW YORK
PAULA WRIGHT
VANCOUVER
LEORA LERBA
SAN FRANCISCO
2019 IMPACT REPORT
25