TACTICS

2020年の目標と戦術

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From teasers to audiences to fans - their journey

Teasers

Audiences

fans

Core fans

1,000

People who find our band curious

through social content

Resonated by our music and came

to our show

Comes to our show every time and

Enjoys interaction with the band

Happy to pay a premium

To get engaged with us

The first 2 should seem easyCompared to this task3Grow our core fans

From teasers to audiences to fans - their journeyTeasersAudiencesfansCore fans15051,000People who find our band curiousthrough social contentResonated by our music and cameto our showComes to our show every time andEnjoys interaction with the bandHappy to pay a premiumTo get engaged with us

Page 1 and 2: HOW THE F%#K CAN WE MAKE THIS HAPPE
Page 3 and 4: Eco system/Enhance live experienceE
Page 6 and 7: Musical achievements to date / 2 st
Page 8 and 9: You start selling tickets to your m
Page 10 and 11: ONLINE media is the mosteffective a
Page 12 and 13: Keep the ball rolling, bring more p
Page 14 and 15: This is why we are doingLet’s mak
Page 16 and 17: / the solutionExecute live shows on
Page 20 and 21: Each of us to focus on driving traf
Page 22 and 23: three threads is always fun. But st

TACTICS

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