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The Calligrapher's Business Handbook: Pricing and Policies
for Lettering Artists
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The Calligrapher's Business Handbook: Pricing and Policies
for Lettering Artists
BOOK DETAIL
Paperback: 72 pages Publisher: CreateSpace Independent Publishing Platform (April 25, 2017) Language:
English ISBN-10: 1545300496 ISBN-13: 978-1545300497 Product Dimensions: 8 x 0.2 x 10 inches
Shipping Weight: 8.5 ounces (View shipping rates and policies) Customer Reviews:
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Book Description
The Calligrapher’s Business Handbook is a guide to best business practices and pricing strategies
for calligraphers and lettering artists. Whether you’re starting out in creative freelancing,
transitioning from a different profession, or running a lettering business that just needs a boost,
you will welcome the invaluable ideas in this handbook. Award-winning graphic designer,
renowned calligrapher, and bestselling author of Modern Calligraphy, Molly Suber Thorpe shares
her hard-earned insights to answer your most pressing business questions. Molly has packed these
pages with advice you won’t find anywhere else, covering a range of topics for freelance
calligraphers and hand lettering artists: How professional calligraphers charge for their services
Whether to charge flat rates or hourly rates When – and how – to offer discounts or freebies How
to charge for commercial work, such as logo designs How to get the most bang for your
advertising budget What goes into a fair project contract How to navigate copyright licensing and
know your rights!

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