Indian Jeweller (IJ) June - July 2020

Branding & advertisement
Branding & advertisement
Khimji Jewels launches ‘Discover Your
Love’ campaign
Jewellery and lifestyle brand, Khimji
Jewels has launched a global
musical retreat during the ongoing
pandemic. Khimji Jewels and Digital
Dogs collaborated with musicians
from across the world to spread a
message of hope and love.
The video talks about discovering
your love whilst staying at home and
spending time with your near and dear
ones. When was the last time you
discovered something about what you
love? Our current circumstances may
be forcing us to stay indoors. But it is
also giving us unlimited opportunities
to spend quality time and space with
the ones we love.
reliance Jewels wins prestigious
et iconic Brand of india 2020
Reliance Jewels has been recognized
as one of the Iconic brands of India
2020 by Economic Times for their
constant efforts to understand tastes and
preferences of their customers and build
loyalty. Started in 2017, ET Iconic brands
aim to recognize the successful brands
from India. It brings together the most
iconic brands that have gained traction
not only in India but also globally.
Aligning itself to their vision, Reliance
Jewels has always strived to meet the
needs by providing high quality, sustainable
solutions to one and all. This win marks
a new milestone and recognition for
Reliance Jewels.
C. Krishniah Chetty Group stops
Chinese pearls in their offerings
Bengaluru’s 150-year
old jewellery brand,
C Krishniah Chetty
Group of Jewellers has taken a
definitive step to stop offering
cultured pearls which are
suspected to originate from
China, in their jewellery. China
has dramatically increased
production of freshwater pearls
and has been cultivating pearls
surpassing Japan in quantity
over the last decade. C Krishniah
Chetty gemologists will only
stop procurement and use
of Chinese origin pearls, and
instead will use either Japanese
Kalyan Jewellers strengthens
leadership team
or Venezuelan or Indian pearls
in their jewellery.
Kalyan Jewellers has announced
the appointment of its first Chief
Executive Officer as well as the
expansion of its board to include two new
directors. With this announcement, the
company elevated Sanjay Raghuraman
to Chief Executive Officer from his earlier
position as the Chief Operating Officer.
Additionally, Salil Nair joins the company’s
board as Non-Executive Director, while
Anil Nair was named Independent
Director. The company already has four
independent directors with banking and
financial sector expertise.
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INDIAN JEWELLER | june-july 2020 | 71