David's Full CV - david foggin

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Curriculum Vitae: David Foggin Spital Farm | Thirsk Road | Northallerton | North Yorkshire | DL6 3SA E: davidfoggin@me.com | T: 07595 90 2626 H: 01609 778 222 | Skype: davidafoggin.saviio The Chief Executive, IS Integration (now Applabs). My role was to provide a single sales methodology across the organisation, supported by CRM systems. I achieved the project goal by implementing Salesforce.com using a consultative diagnostic sales approach with the staff (to help them build their own case for change), board meetings, workshops and facilitation. The solution enabled account directors to improve sales, better serve their clients, identify and track revenue opportunities, improve the accuracy of forecasting whilst significantly reducing the time to prepare reports. Shortly after this assignment, IS Integration successfully sold their company to Applabs, the Global systems-testing organization. The Chief Executive, NHS Estates. My role was to prepare and implement a sales strategy for NHS Estates to sell and promote its’ services internally: (NHS construction and facilities management programs, including PFI new- builds) and externally: (Governments and Health Directorates around the World). To achieve this task, I implemented Salesforce.com and liaised with senior civil servants, government ministers and NHS Board members. NHS Estates increased its’ consulting service revenues at home and abroad by over 300% within 12 months and is now operating within the Department of Health following Government policy changes and reorganization. 1991 – 2000 Disruption Ltd. Founder and MD Founded and sold Disruption Ltd (a training and culture change consultancy) to OMNICOM – the US media group. I was a contributing author to “Beyond Disruption” Jean-Marie Dru – how disrupting an organizations’ conventions and assumptions provides new insights to help unlock organizational value. Examples of significant contracts include: We secured a contract (£1.1m) with Bass Taverns to design and deploy MS Office training in 2,500 outlets over a 9 month schedule, winning an IT Training award. We were contracted by Nestle UK to implement major leadership change programs that enabled Nestle to compete for evolving market categories. We implemented a leadership program (The Seven Habits of Highly Effective People) for 260 senior managers within Mars Confectionery resulting in securing new business from DSG - by reputation - from Euan Sutherland (Mars, DSG, Superdrug now COO, Kingfisher Group plc.). We were contracted by Coors Brewers as the preferred provider of the following training programs: Leadership Development, Coaching & Influencing, Strategic Selling – all of which include providing software processes to manage and track KPI’s and ROI. I led the national launch of the NHS “Better Hospital Food Program” and prepared all NHS Trust Boards to embrace the Government policy changes. Loyd Grossman and six ‘master-chefs’ became the public face of the program whilst I helped create a communications strategy to win the “hearts and minds” of all interested parties to ensure a successful transformation. In pursuit of this outcome, I appeared on live television, interviewed and challenged key “thought-leaders” and encouraged spin-free authenticity to help our message stick. I was the Interim MD for J.F. Hillerbrand, Denmark - a Frankfurt-based global wine & spirits shipping organisation - appointed by the main board following disruptive local management. I successfully established a constructive culture, introduced sales and CRM processes which had an immediate positive impact on results, customer relations and staff confidence. Established a new office in the Western Cape, South Africa for J.F. Hillerbrand, and secured contracts with KWV. June 2012 Page 2 of 3
Curriculum Vitae: David Foggin Spital Farm | Thirsk Road | Northallerton | North Yorkshire | DL6 3SA E: davidfoggin@me.com | T: 07595 90 2626 H: 01609 778 222 | Skype: davidafoggin.saviio 1988 – 1991 The World Student Games - Sheffield Sales & Marketing Director Responsibilities and successes included attracting cash sponsorship (£11m), TV coverage (22 countries) and Royal Patronage (HRH, The Princes Royal) to financially underpin the World Student Games in Sheffield (1991). The role was complex and had three prime responsibilities: (1) creating and executing the sales and marketing strategy; (2) resourcing the implementation; (3) communication with all interested parties. Apart from main board meetings, I reported regularly to the Sports Minister, local politicians (Rt Hon Richard Caborn, MP and Clive Betts, MP and The Sports Council and British Olympic Association (Sir Arthur Gold). The Games was successfully staged in Sheffield,1991 – leaving a legacy of sporting infrastructure. 1986 – 1988 Nixdorf Computer Branch Manager My role was to establish Nixdorf Computer in Leeds - from scratch. This involved leasing office premises, fitting out, recruiting 20 sales people, a team of software and support personnel whilst achieving the profit and revenue objectives. The Leeds branch gained rapid acclaim by achieving its targets each quarter – in excess of £1m per quarter. 1983 – 1986 NCR Corporation Branch Manager, Jeddah & Riyadh KSA Managing a team comprising 12 different nationalities, I implemented the first formal sales process into the organisation (Huthwaites’ SPIN model) and went on to become the only branch within the MEA Region to consistently achieve its revenue and profit targets. After 18 months, I was promoted to manage the Riyadh branch and assume personal responsibility for the Ministry of Finance account – (worth US$5m per year) Training Programs I have attended and or delivered*: Harvard Business School – Executive Summer School (Organizational Change and Leadership) – Prof John Kotter. Huthwaite (USA) – SPIN selling* The Arbinger Institute - Train the Trainer – Leadership Coaching* Covey Leadership Center - Strategic Selling* (Mahan Khalsa); Principle Centered Leadership*; The Seven Habits of Highly Effective People* Richard Bandler & Associates – NLP Master Practitioner program* Ken Blanchard – Situational Leadership* Salesforce.com – Certified consultant* Education University of Leeds (TASC) 1973 – 1976 Certificate in Education (B.Ed.) – Psychology & Sports Science Harvard Business School Summer 2000 Executive Summer School – Organizational Culture & Leadership (Prof J. Kotter) Six Sigma, W Deming 14 points, Warren Bennis, John Kotter Personal Interests: Family activities, live music, cycling, playing piano and saxophone, vanity cooking! References: Contact details provided on request. Andy Ball, Partner, Accenture Dennis Engel, CEO, The Web Marketing Group Mark Platts, MD, MezzoFilms June 2012 Page 3 of 3
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