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COUNTERATTACK.<br />

Art takes aim at the economy<br />

by Nico Weber and Piroschka Dossi ARTS | CULTURE | ECONOMY | SUSTAINABILITY | SOCIETY | SERIES<br />

Each of the four films of ‘Counterattack. Art takes aim at the economy’ will present a single work or a<br />

series of works of an extraordinary artist that explores – through special artistic means – complex economic<br />

and financial phenomena of the 21st century and questions underlying assumptions which fuel<br />

what analysts like to call economic processes.<br />

German title: GEGENANGRIFF – WIRTSCHAFT IM FADENKREUZ DER KUNST<br />

4x26min15sec | HD | 16:9 | German or French version, English on request<br />

COUNTERATTACK part 1: MONEY – Circulation of Values<br />

The Roman artist: Cesare Pietroiusti with his performance ‘Eating Money – An Auction’<br />

Money is an enthrallment. In itself it is nothing but one can buy nearly everything with it. What is<br />

money? What are the analogies between art and money? Is exchanging money for art, as Daniel<br />

Spoerri put it, just the exchange of one abstraction for another one? Is value the same as price?<br />

Is art the same as money? Following the footsteps of Marcel Duchamps and Yves Klein, Cesare<br />

Pietroiusti develops a method for ‘irreversibly transforming money’ and hence turns galleries and<br />

museum into laboratories for his anarchic experiments. By making banknotes his object of artistic<br />

intervention, he extinguishes the difference between money and art. He transforms money into art<br />

and economic into artistic value. One of his actions is the performance ‘Eating Money – An Auction’.<br />

COUNTERATTACK part 2: SPECULATION – The Siren Song of the Stock Market<br />

The Italian composer Fabio Ciffariello Ciardi with the sound installation ‘Nasdaq Voices’<br />

First we hear single cords played on a guitar, then the sounds of a marimba, and finally a flute. One<br />

instrument after the other joins in. Where are we? What do we hear? The Italian composer Fabio<br />

Cifariello Ciardi developed a special software that allows to reflect the fluctuations of the NASDAQ<br />

index in real time. By adding the sound of various musical instruments to the NASDAQ’s movements,<br />

transactions on the markets become audible and visible and are translated into a fascinating and at<br />

the same time irritating collage. In his work data and information that are normally represented in<br />

exact mathematical terms, like graphs or diagrams turn into a sensual experience. – the siren song of<br />

the stock exchange. Ciardi himself calls this process the ‘hidden emotionality’ of the stock exchange.<br />

COUNTERATTACK part 3: CONSUMERISM – Capitalism’s Promise of Luck<br />

The London artist Michael Landy with the video: ‘Breakdown’<br />

Michaels Landys work is radical and extreme too but the radicalism can not be found on the surface<br />

but it lays in the action it is based upon and crosses borders. In an art performance in February 2001,<br />

he systematically destroyed all his possessions. Over 7,000 objects, including his birth certificate,<br />

personal photos, his car and his furniture, were taken apart and pulverized. A video documents this<br />

act of destruction. It was not just a radical self-experiment that paralysed his artistic creativity for two<br />

years, but it also uncovered the otherwise hidden relation between the individual, property and<br />

identity. Who are we without our possessions in which our identity is materialized?<br />

COUNTERATTACK part 4: INEQUALITY – Poor and Rich<br />

The New York artist Tina Barney with the sries of photographs: ‘Theater of Manners’.<br />

The photographs that made Tina Barney famous in the 1980s are large-format color photographs of<br />

her friends and family, handsome members of the American gentry among whom she was born and<br />

raised in New York and Rhode Island. Where documentary photographers have traditionally focused<br />

on the underclass – immigrants, refugees, the poor and dispossessed – Barney claimed the wealthy<br />

upper class as her territory, determined to photograph her own experience rather than observing that<br />

of others. While INEQUALITY is focusing Tina Barney’s series ‘Theater of Manners’ it discusses the<br />

global promises to achieve greater equality. We are living in a world that is becoming ever more<br />

economically polarised. The rich become gleefully richer while the poor majority remain mired in an<br />

inescapable morass. The middle class is squeezed between the two. This elite is portrayed in Tina<br />

Barney’s pictures, therefore the artwork discusses social mobility and the structure of the elite itself.<br />

666<br />

<strong>german</strong> <strong>documentaries</strong> <strong>2011</strong><br />

Contact:<br />

ROTLINTFILM<br />

Anklamer Str. 38<br />

10115 Berlin, Germany<br />

tel.: +49 (0) 30-65790649<br />

fax: +49 (0) 30-22495796<br />

contact@rotlintfilm.com<br />

www.rotlintfilm.com

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