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Page 12 www.TheTownCommon.com

January 13, 2021

Unwritten Rules for Sellers

By John McCarthy, Rowley Realty

If you're trying to sell your

home, you've probably gone

through and scrubbed it, staged it,

decluttered it and maybe even had

a home inspector come through

and evaluate what you need to do

to fix it. However, no matter how

well you have put your home together

for sale, your behavior before

and while buyers are at your

home can lead to whether or not

you receive an offer. How? Here

are some unwritten rules that I

strongly suggest to sellers in advance

of a buyer coming to the

house.

Take your Pets with You

You love your dog. I get it. I love

my dog too. However, when you

come to my house she is thrilled

to see you, doesn’t matter if she

knows you or not, she will jump

all over you and occasionally lose

control of her little bladder. Some

dog lovers think that is cute,

however not everyone shares that

opinion. An extreme example of

why you should remove your pet.

Regardless, you are trying to get a

buyer to buy your home not show

off your dog. Cats should go too,

but indoor cats can stay if you

KNOW they will leave a buyer

alone.

We are trying to sell a home, not

show off your dog or cat. I know

that your pet may not like going

in the car. Take the dog for a walk

or bring the cat to the neighbor’s

house. Oh, and don’t get me started

on chirping/singing birds in

cages.

Hit the Road

I know you want to tell the buyer

all you have done to the home

since you have owned it. I am sure

your dissertation on the improvements

and additions to the home

would be helpful, but sometimes

even the best intentions can leave

buyers wary. I had a seller tell a

buyer that he loved his neighbors;

“They are terrific people, always

home and looking out for us. They

stopped by to tell us the mailbox

was bent last week and yesterday

said our daughter left her bike out

overnight.” When I asked the buyer’s

agent why they didn’t move

forward she said that her buyers

were concerned that the neighbors

would be “in their business all the

time”. Hard to argue with that.

Take a drive, go out to lunch, go

for a walk or hide at the friendly

neighbor’s house. When we are

done with the showing we will call

you and tell you how it went.

Make an Offer

The seller can make an offer as

well. How about offering up some

bottled waters with some ice if it

is a hot day, or some quick snacks

like cookies. Leaving these on the

kitchen counter or island is always

appreciated, and it will stand out

since it isn’t done in every house

while letting the buyer know you

appreciated their visit.

Move it

Getting everything out of the

way can go a long way to getting

a buyer off to a good start. Cars,

trailers, bikes and other items left

around the house or garage can

give the buyer the impression that

you don’t keep your home up. Get

your buyer into a good mood by

the time they enter the house. This

might seem trivial, and maybe it

is, but why take the chance. Put

your best foot forward.

A Picture is Worth a Thousand

Words.

If you are showing your home

this time of year, hopefully you

took pictures in the spring, summer

and fall. You can describe the

backyard and property until you

are blue in the face, but pictures

will show it. While on the topic

of pictures, I am often asked if

the seller should take down family

pictures. I don’t think having a

few pictures of kids or family will

work as a negative, however if you

have dozens scattered throughout

the house it will detract from the

features that you are trying to promote

to a buyer. If you want to

take down all family pictures for

privacy concerns that is certainly

fine as well. Getting rid of all evidence

anyone lives there seems a

bit excessive to me.

Patience is a Virtue

REALTORS® know you want

to know every detail of a buyer’s

visit. We will certainly give you an

impression or comments they may

have made, but sometimes buyers

are closemouthed. The information

may not get to us right away.

It could take a few days before we

hear from the other REALTOR®

or the buyer themselves. That said,

don’t let your REALTOR® off the

hook, and find out what that buyer

said about your home, as it may

be a common reason why people

aren’t buying your home.

Listen to the Professionals

If your REALTOR® has some

suggestions for improvements

that may help sell the home faster,

please listen. What you shouldn’t

do is take anything personally. If

your REALTOR® asks you to remove

a family heirloom, or the

picture of dogs playing poker over

the fireplace AND in the kitchen,

it is because we are trying to

get the house in the best possible

condition for sale, NOT because

we dislike dogs or poker. In other

words, don’t shoot the messenger.

Your REALTOR® is here to help

by suggesting changes or fixes to

your home or how you present

your home. Take nothing personally,

ask questions and be ready

for the unexpected. If you are, in

this seller’s market you may find a

large number of offers as the most

unexpected part of the sale.

If you have any questions about

this article, real estate in general or

are looking to buy or sell a home

please contact me, John McCarthy at

Rowley Realty, 165 Main St., Rowley,

MA 01969, Phone: 978 948-

2758, Cell 978 835-2573 or via

email at john@rowleyrealestate.com

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