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FFIT Report 2019-2020

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<strong>FFIT</strong><br />

<strong>FFIT</strong><br />

FOOTBALL FANS<br />

IN TRAINING<br />

PROJECT REPORT<br />

<strong>2019</strong>-<strong>2020</strong>


WELCOME<br />

Football Fans in Training (<strong>FFIT</strong>) season <strong>2019</strong>-20<br />

was like no other, in more ways than one.<br />

The first six months of the programme went brilliantly,<br />

delivering an impressive uptake in both men’s and women’s<br />

courses across Scotland.<br />

Participants learn how to change their lifestyle which in turn<br />

will help them become healthier and fitter, as well as losing<br />

weight in the process.<br />

In terms of statistics, we were on course for a<br />

hugely successful tenth year. Indeed we believed that<br />

the programme’s overall performance was heading for<br />

a record result.<br />

We continued to evolve the <strong>FFIT</strong> brand and messaging, to<br />

better reflect participants, and in particular promote real<br />

equality between men’s and women’s programmes.<br />

The launch of ‘Be Your Own Hero’ enabled us to deliver a<br />

new promotional toolkit to all participating community<br />

trusts or associated SPFL clubs (ATCs). It comprised film<br />

and animation, static graphics and pre-prepared template<br />

website stories and media releases.<br />

Everything was complemented by profiling a series of<br />

participants who told their own story, relatable to many<br />

current and future <strong>FFIT</strong> heroes.<br />

This all centred on the idea that being part of <strong>FFIT</strong> is<br />

about facing your fears, embracing opportunity and<br />

discovering that you can (and should) be a hero to<br />

yourself before anyone else!<br />

Of course, things changed drastically as Covid-19 struck<br />

early in <strong>2020</strong>. By the time the country went into lockdown,<br />

many <strong>FFIT</strong> programmes moved online; others due to start<br />

in spring did not.<br />

Introducing the SPFL Trust<br />

We work in partnership with community trusts and associated SPFL clubs<br />

(ATCs) and external agencies to promote, support, fund and administer activities<br />

which use the power of Scottish football to help meet identified social needs of<br />

the people of Scotland.<br />

Our purpose is to use football’s unique<br />

presence to assist Scotland’s people to<br />

achieve their goals and improve their<br />

life chances.<br />

Our vision is to work with SPFL clubs<br />

to use the unique power of football to<br />

engage with communities.<br />

Our work focuses on five core areas:<br />

HEALTH<br />

ATTAINMENT<br />

INCLUSION<br />

CAPACITY BUILDING<br />

PROMOTION<br />

At this time, our leadership team and board of trustees have commenced<br />

a review, in line with the end of the current strategic period in 2021.<br />

2<br />

<strong>FFIT</strong> Project <strong>Report</strong> <strong>2019</strong>-<strong>2020</strong> SPFL Trust<br />

3


<strong>FFIT</strong> EXPLAINED<br />

<strong>FFIT</strong> takes an innovative approach to achieving a<br />

healthier lifestyle, by using the loyalty of men and<br />

women to their favourite football team to encourage<br />

them to attend twelve weekly sessions at their club’s<br />

home stadium.<br />

These sessions are delivered by the club’s community<br />

coaching staff to people in same-sex groups, who are<br />

between 35 and 65 years of age and are overweight or<br />

obese - specifically, they must have a BMI of at least 28.<br />

In addition to being held at the football club, <strong>FFIT</strong> is<br />

designed to appeal to participants in terms of its content<br />

and style of delivery, so that attendees enjoy the sessions<br />

and want to keep coming back.<br />

Many programmes had to adapt in <strong>2020</strong> due to the Covid-19<br />

outbreak and moved sessions to a digital format.<br />

These programmes supported participants by creating a<br />

variety of communications channels for participants to<br />

openly talk about their experience, encourage each other,<br />

and engage fully with coaching staff.<br />

THE ACADEMIC<br />

CASE FOR <strong>FFIT</strong><br />

The <strong>FFIT</strong> programme has been fully evaluated in<br />

a major research project, by the University of Glasgow.<br />

The research project included the first ever<br />

randomised controlled trial of a health intervention<br />

delivered through professional sports clubs, funded<br />

by the National Institute for Health Research Public<br />

Health Research Programme.<br />

Further long term research published in 2018 revealed<br />

that (male) participants not only lose weight, but keep<br />

a significant chunk of that weight off after five years.<br />

OUR<br />

PROGRAMME<br />

AIMS<br />

Improve lifestyle choices<br />

Increase knowledge of<br />

diet & nutrition<br />

Increase physical activity<br />

amongst participants<br />

Reduce weight and waist<br />

measurements<br />

Increase engagement in<br />

other physical activity<br />

<strong>FFIT</strong> IS<br />

OPEN<br />

TO:<br />

Men and women<br />

who are aged<br />

between 35 - 65<br />

Waist size of<br />

38 inches OR<br />

belly size at<br />

least 40 inches<br />

SPFL Trust<br />

5


THE STATS<br />

The data shows that all metrics were on track to exceed or<br />

equal year-on-year figures if programmes had not been stopped<br />

or cancelled due to the Covid-19 outbreak in March <strong>2020</strong>.<br />

There were 904 people participating in <strong>FFIT</strong><br />

when Covid-19 took effect.<br />

Take a look at some of the outcomes<br />

participants achieved:<br />

MEN<br />

1204.25KG<br />

5.30KG<br />

1125.28CM 1903.61CM<br />

1125.28CM 8.42CM<br />

57.06%<br />

47.20%<br />

26.81%<br />

149 UNITS<br />

TOTAL WEIGHT<br />

LOSS<br />

AVERAGE WEIGHT<br />

LOSS<br />

TOTAL WAIST<br />

LOSS<br />

AVERAGE WAIST<br />

LOSS<br />

REDUCTION IN<br />

FIZZY DRINKS<br />

REDUCTION IN<br />

SUGARY SNACKS<br />

RAISED AWARENESS<br />

OF ALCOHOL UNITS<br />

TOTAL REDUCTION<br />

IN ALCOHOL UNITS<br />

PER WEEK<br />

347<br />

226<br />

65.13%<br />

1125.28CM 46.46<br />

64.71%<br />

40.89%<br />

21.19%<br />

65.07%<br />

STARTERS<br />

COMPLETERS<br />

RETENTION<br />

AVERAGE AGE<br />

FRUIT PORTIONS<br />

INCREASED<br />

TAKEAWAY<br />

REDUCED<br />

SEDENTARY<br />

MINUTES REDUCED<br />

PHYSICAL ACTIVITY<br />

INCREASED<br />

6 <strong>FFIT</strong> Project <strong>Report</strong> <strong>2019</strong>-<strong>2020</strong><br />

SPFL Trust<br />

7


MENTAL HEALTH<br />

& WELLBEING<br />

<strong>FFIT</strong> Participants also completed the<br />

Warwick-Edinburgh Mental Wellbeing<br />

scale for monitoring of mental wellbeing.<br />

Both groups recorded a significant increase<br />

in improved mental wellbeing according to<br />

the scale results.<br />

MEN<br />

17.46% WOMEN<br />

16.3%<br />

KNOW YOUR RISK DIABETES QUESTIONNAIRE<br />

608 participants<br />

completed<br />

the form<br />

Over 70% of all<br />

participants did not know<br />

their risk before <strong>FFIT</strong><br />

WOMEN<br />

622.40KG<br />

3.82KG<br />

1125.28CM<br />

1125.28CM 6.90CM<br />

48.18%<br />

48.16%<br />

26.42%<br />

26 UNITS<br />

TOTAL WEIGHT<br />

LOSS<br />

AVERAGE WEIGHT<br />

LOSS<br />

TOTAL WAIST<br />

LOSS<br />

AVERAGE WAIST<br />

LOSS<br />

REDUCTION IN<br />

FIZZY DRINKS<br />

REDUCTION IN<br />

SUGARY SNACKS<br />

RAISED AWARENESS<br />

OF ALCOHOL UNITS<br />

TOTAL REDUCTION<br />

IN ALCOHOL UNITS<br />

PER WEEK<br />

263<br />

163<br />

61.87%<br />

1125.28CM 46.53<br />

52.96%<br />

55.29%<br />

21.17%<br />

59.80%<br />

STARTERS<br />

COMPLETERS<br />

RETENTION<br />

AVERAGE AGE<br />

FRUIT PORTIONS<br />

INCREASED<br />

TAKEAWAY<br />

REDUCED<br />

SEDENTARY<br />

MINUTES REDUCED<br />

PHYSICAL ACTIVITY<br />

INCREASED<br />

8 <strong>FFIT</strong> Project <strong>Report</strong> <strong>2019</strong>-<strong>2020</strong><br />

SPFL Trust<br />

9


THE PEOPLE BEHIND<br />

THE NUMBERS<br />

Apprehension overcome with Carey’s Buddies<br />

Back with the Bairns!<br />

Carey Bruce (45) first went along<br />

to Football Fans in Training after<br />

seeing posts on social media<br />

through SPFL Trust and St Mirren<br />

Charitable Foundation.<br />

An NHS nurse in her day job Carey<br />

knew that she needed to take care<br />

of her health and wellbeing but was<br />

apprehensive about attending the gym.<br />

“The fact that it was free made me want to succeed and<br />

not waste a place,” she said.<br />

“I had a lot of knowledge through my work, but I wasn’t<br />

applying any of it, I needed a kick up the bum to lose some<br />

weight and be healthier.<br />

“Going to a gym is a bit of a scary thought for me as I felt<br />

people looking at me. Going along to St Mirren with a group<br />

of women in the same situation to me made sense.”<br />

Carey remembered her nerves when first going along<br />

to St Mirren’s <strong>FFIT</strong> class for the first time.<br />

She added: “I was unsure, I felt a little sick, but as soon as I<br />

walked in the coaches were chatting away and introducing<br />

me to the others.<br />

“I wasn’t the only person by myself and felt part of the<br />

group instantly.”<br />

The impact of <strong>FFIT</strong> has been a lasting one for Carey.<br />

“We still have our Whatsapp group,” she explained. “We had<br />

such a laugh we stayed in touch. We were a real team by the<br />

end of it, and we even go walking together today.<br />

“The great experience I had encouraged my husband to<br />

go along to the men’s group in September. <strong>FFIT</strong> has been<br />

transformational for my whole family and our lifestyle.”<br />

The Bruce family found that throughout lockdown the<br />

habits picked up by Carey during <strong>FFIT</strong> came in handy.<br />

Carey added: “I was walking a lot more, and it encouraged<br />

my husband and the kids to get out too. “We all worked out<br />

together as a family, it was quality time, and making the most<br />

out of a bad situation during Covid-19.”<br />

The <strong>FFIT</strong> journey had a bit<br />

of a bumpy start for William<br />

Anderson (51) as he started the<br />

programme in 2018 but never<br />

managed to complete it.<br />

The timing wasn’t right for him,<br />

but he was determined to return,<br />

and he did in <strong>2020</strong>. It was the right call and he was<br />

welcomed back with open arms.<br />

William had been reasonably active, but was frustrated<br />

that he could not lose weight. The learning part of the<br />

programme about healthy lifestyle really helped.<br />

“The learnings around portion control, calorie intake,<br />

and habit forming were so interesting,” he said.<br />

“I always felt I was active, but couldn’t lose weight,<br />

and the extra knowledge helped me level-up.<br />

“I knew when I didn’t complete it the first time that I would<br />

be back because I found it so interesting. The coaches at<br />

Falkirk welcomed me back to the programme and made<br />

sure I was comfortable.”<br />

We often hear with <strong>FFIT</strong> just how close participants<br />

become, a shared bond over a mission to get onto a<br />

healthier path.<br />

For William, that camaraderie was good for his mental<br />

health, too.<br />

He added: “The coaches encouraged us to chat and share<br />

stories. We did the icebreakers and mixed in with everyone.<br />

“I didn’t know the whole group when I arrived, but by the<br />

end it was like sitting talking to my best mates. It helped us<br />

open up because we felt we were in a safe environment.”<br />

10<br />

<strong>FFIT</strong> Project <strong>Report</strong> <strong>2019</strong>-<strong>2020</strong> SPFL Trust 11


WHO DELIVERED<br />

<strong>FFIT</strong> IN <strong>2019</strong>-20?<br />

Male and Female<br />

MORE <strong>FFIT</strong> STORIES<br />

In <strong>2019</strong>-20 we launched our new-look campaign, Be Your Own<br />

Hero. It featured the stories of three previous participants...<br />

Graham Brown’s Story<br />

Alison McKenzie’s Story<br />

in the Community<br />

GLOBALLY GOOD!<br />

<strong>FFIT</strong> isn’t just a success in Scotland, it’s been hugely<br />

effective in countries where it’s been licensed across<br />

Europe such as Germany, the Netherlands, Hungary,<br />

Belgium and England - where the EFL Trust has a three<br />

year deal to roll out the programme as “FIT Fans” to<br />

clubs across the EFL.<br />

Male only<br />

Susan Ramsay’s Story<br />

FIT<br />

FIT<br />

12 <strong>FFIT</strong> Project <strong>Report</strong> <strong>2019</strong>-<strong>2020</strong> SPFL Trust 13


Scottish Professional<br />

Football League Trust<br />

Hampden Park, Glasgow, G42 9DE<br />

0141 620 4162 | enquiries@spfltrust.org.uk<br />

spfltrust.org.uk<br />

Registered Charity No. SC041121

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