Booklet_Editable Artwork

fur & feathers
wildlife
fine art.
“RECOGNISING WILDLIFE
FINE ART”
“A WILDLIFE
ART COLLECTING JOURNEY”

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“recognising
wildlife fine art”
Helpful guidance and information.
Investing in Wildlife Fine Art.
“It is much better to buy one or two beautiful
fine art works you are going to enjoy seeing
on your walls, rather than many massproduced
cheap pieces!”
“Always Remember when your spending
money on a piece of art, make sure it is
something you have fallen in love with.”
“All the more reason to buy quality art you
love: then there is something there far greater
than just its potential financial value.”

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PageCONTENT INCLUDES:
3The Origins of Wildlife Art.
3The Greatest Realist Wildlife Artists.
3 What is the Value of Prints?
4Fine Art Terminology – Intro.
4Difference Signed vs. UnsignedPrints.
5 What is an Open Edition Print?
5 What is a Limited-Edition Print?
6 Open Edition vs. Limited Edition Prints.
6 What’s a Print Run Number?
7 What is a Trial Proof Print?
8 What is an Artists Proof Print?
9 What is a Printers Proof Print?
9 Is there a higher value for Proof prints?
9 What kind of paper is a print on?
10 What is a Fine Art Print?
10 What is a Serigraph?
10 What is a Lithograph?
11 What is a Giclee?
11 Why is there a white border on the
print?
11 What does it mean by Out of Print?
12 What does it mean by Sold Out?
12 What is Secondary Market Art?

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12 When to Buy Wildlife Fine Art?
The Origins of Wildlife Art.
“The depiction of animals and wildlife can be seen as one
of the oldest forms of artwork, from the start of human
civilization and the creation of primitive designs, carefully
etched on the walls of caves by our distant ancestors.”
“In general terms the description ‘animal painter’ was
used to describe those portraying animals in their work up
to about the 1900’s, the familiar term for more
contemporary practitioners would be ‘wildlife artist’.
“We have always enjoyed finding appreciation of the
natural world by replicating it in various art forms.”
The Greatest Realist Wildlife Artists.
Robert Bateman Tony Forrest Ron Parker
Carl Brenders Donald Grant Bradley Parrish
Guy Coheleach Matthew Hillier John Seerey-Lester
Simon Coombes Alan Hunt David Shepherd
Willem De Beer Terry Isaac Daniel Smith
What is the value of Prints?
Prints can be just as valuable as any other artwork and
certain prints are known to reach seven or eight-figure
prices at auctions. One of the first prints ever made by
Pablo Picasso entitled The Frugal Repast (Le repas frugal)
sold for £1,945,250 in 2012, while Au lit: Le baiser, a

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lithograph by ToulouseLautrec reached a staggering price
of $12,485,000.
Buying prints can be a great way to acquire pieces by
famous artists at affordable prices, but they can also serve
as a great addition to an all-around collection that
encompasses the entire body of work by a certain artist
(paintings and printsalike).
Since they cost only a fraction of the price of an original
painting, prints are also a great way for new art collectors
to kick off their collection.
Fine Art Terminology – Intro.
Some buyers may be confused with terms like “limited
edition print”, “signed by the artist,” “artist’s proof”, and the
like.
Understanding these terms is crucial for making an
informed decision and determining the value of a print.
There are some art pieces that are only made as prints.
These prints are called original prints, while prints that
represent copies of other art pieces are called
reproductions.
Just like original paintings, original art prints are an original
work of art that adds to their value and their price.
That’s why you should expect to pay much more for an
original art print than for a reproduction.
Difference of Signed vs. Unsigned Prints.

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Most artists sign their prints at the bottom right corner of
the piece. It’s considered that, by signing a print, the artist
approves it, and, claims it as his or her own work.
Sometimes printers also sign a print they produce, which is
why certain pieces have two signatures.
Signatures count for a lot in the market since they add to
the artwork’s authenticity.
The value of a signed print is usually two or more times
higher than the value of an unsigned print, so if you have a
choice, it’s always better to go for the signed version.
Prints can be further broken down by Open Edition prints
and Limited-Edition prints.
What is an Open Edition Print?
Open Edition means there is no limit to the number of
prints the publisher can produce.
When an edition has sold out, they can produce further
unlimited edition runs.
Open Edition prints are not usually numbered, but may
sometimes be signed by the artist.
You would include Posters in the Open Edition prints
category.
What is a Limited-Edition Print?
A limited edition is a small run print, such as a print of a
master image, that has a higher value, it always creates a
sense of rarity or exclusivity among potential collectors.

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Limited editions are also referred to as "special editions,"
"collector's editions," or "deluxe editions.
Limited editions can contain anywhere between 2 and
several thousand prints, depending on the technique used
and intent of the artist.
Prints from small limited editions retain exclusivity and
reach higher prices than large edition prints.
Collectors will always look for the signed limited editions of
a small run.
Open Edition vs. Limited Edition Prints.
Prints are produced in a series called editions.
Every edition contains a number of prints made from a
single plate in a single run.
Unlike unlimited edition prints (also known as open
editions), that can be reproduced an infinite number of
times, limited editions are (as their name suggests) made in
limited amounts.
Once a publisher has produced and released all of the
edition, no more prints can be produced. It is by name,
limited.
These can then only be purchased privately, usually from
collectors or dealers.
What’s a Print Run Number?
Every print in a limited edition is numbered, usually in
pencil at the bottom of the print.

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This number (that looks like a fraction) is called a print run
number and it shows the print’s position in the edition.
The print run number is vital for determining the value of a
print.
The denominator (the bottom number in the fraction) will
show you how many prints were printed in the edition. The
upper number (numerator) will show you when each print
was created during the run.
For example, if you see a 150/1000 number on your piece,
that means that you have the 150th print from the edition
that contains a total of 1000 prints.
As far as print run numbers are concerned, the rule is
simple: the smaller the number often the more sought after
therefore a higher value.
First impressions in the print run usually reach higher prices
since they are considered to be the closest to the artist’s
original idea!
Apart from your regular “numbered” prints, every edition
can have one or several special kinds of prints called trial
proofs, artist’s proofs, bon à tirer proofs and printer’s
proofs.
There will be a number with as example an A/P or a P/P
marking on it?
A/P Artists Proof.
P/P Publishers Proof.
What is a Trial Proof Print?

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During the printmaking process, the artist tests various
ideas, colours, and compositions. These prints are pulled
out during various working stages are called trial proofs.
Trial proofs can show only a part of an incomplete print and
they always differ from the final piece.
When the artist is satisfied with the finished plate, a B.A.T.
proof is made. B.A.T. is short for “bon à tirer,” a French
expression meaning ready for printing.
B.A.T. proof serves as an example of how a final art piece
should look like.
B.A.T. proofs are sent to the printer to ensure that the
entire edition matches the artist’s original vision.
What is an Artists Proof Print?
Artist’s proof (also known as épreuved’artiste, or E.A) is an
impression of a print, taken during the printmaking process
to review the state of a plate.
In the past, artist’s proofs were the first prints pulled off a
fresh plate but nowadays an artist’s proof can be pulled out
at any time during the print run.
Artist’s proofs are identical to standard edition prints, but
unlike regular prints with fractions, these prints are usually
marked with A/P (or E.A).
Artists usually keep artist’s proofs for themselves so that
they can borrow them to various institutions for exhibition
purposes when the rest of the edition is sold out.
The number of artist’s proofs may vary, but they shouldn’t
exceed 10% of the limited edition run.

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What is a Printers Proof Print?
Apart from trial and artist’s proofs, you may also encounter
a print marked with P/P or H/C, which is short for printer’s
proof and hors d commerce proof.
Printer’s proofs are complimentary prints given to the
publisher. There’s just a handful of these and their quantity
depends on the number of printers involved in the printing
process (each printer gets one proof).
H/C proofs or hors d commerce proofs (which in French
means do not sell), on the other hand, are intended to
serve as samples that artists present to dealers and
galleries.
Is there a higher value for Proof prints?
Artist’s proofs, printer’s proofs, H/C proofs, and trial proofs
aren’t meant to be sold, but often they too find their way to
the market.
Proofs are particularly desirable among collectors due to
their rarity, or in case of trial proofs, their ability to provide
valuable insight into the artist’s creative process.
What kind of paper is a print on?
Generally speaking, items like Movie Posters are printed on
a lighter weight paper, whereas Limited Editions are
typically printed on a slightly heavier acid free paper.

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Fine Art Prints are often done on heavy archival paper.
What is a Fine Art Print?
Fine Art Print would denote a higher end product, usually
on heavier archival type paper, typically a smaller edition
size (1,000 or less) and usually produced with a better
printing process like serigraphy, giclee, or a more labourintensive
process such as stone lithography.
What is a Serigraph?
A Serigraph is a print made using a screening process,
where each colour ink is forced through a screen with a
squeegee.
Some serigraphs are pulled through the screens by hand.
Each layer of ink can often be distinguished in a serigraph.
What is a Lithograph?
Most Limited Edition prints today are produced using Offset
Lithography.
Printing plates for each colour are produced from an
original image, then the ink is transferred from the plate to
a blanket cylinder, then to the paper.
Early printers used etched stones with the ink applied
directly to the stone, then pressed onto the paper.

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With older stone and plate lithography, there was image
degradation that occurred the more the stone or plate was
used.
Using modern lithography techniques, now the last prints
off the press are typically as good as the first.
What is a Giclee?
Giclee is derived from a French word meaning 'to squirt'.
Giclee’s are produced using high tech inkjet printing, with 6
colours of ink. Giclee’s allow for much more accurate colour
than lithographs. Giclee’s are produced from digital images,
without the need for negatives, as in lithography.
Why is there a white border on the print?
Most Limited-Edition prints have a white border around the
image.
Most artists sign and number their prints just below the
image, therefore some of this white border should be
visible when framed.
A border aesthetically enhances the print content more
clearly, between the art andits mount and frame. It also
helps secure the paper in position without glue to the
backing board ensuring no damage to the art.
(Note: Image sizes reflects the dimensions of the image
itself whereas paper size includes the white border in the
dimensions).
What does it mean by Out of Print?

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Out of Print indicates that a piece is no longer being
published - and is usually only used in reference to Open
Edition prints, or posters.
What does it mean by Sold Out?
Sold Out indicates that an image is no longer available from
the distributor or publisher, knownas the prime market and
is now only available on the secondary market.
This means they can no longer be ordered from a publisher.
A publisherhistorically has always set the price on their
release of anynew Limited Edition, then all pieces from this
published edition are sold by them at that same set
standard price.
What is Secondary Market Art?
When a publisher has sold all of the pieces in a numbered
edition, then it becomes a secondary market piece which
must be obtained from a private collector or fromanart
dealer’s inventory.
There is no predetermined value here, it is purely driven up
from the publishers fixed price by popularity, its rarity and
the high market demand.
When to Buy Wildlife Fine Art?
When you do your research right, with the right advice and
find out, who is the artist and the printer, how the print
was made, how many of them were made, and how many

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editions have been made, you will be on a good way to
determine the real and potential value of a print.
More people are now understanding and appreciating this
financial investment potential.
With anylimited edition, artists restrict the total amount of
artworks produced in the edition, so that each individual
work will retainor increase its value.
With many of the great 20 th century artists sadly no longer
with us, or no longer painting, no more of their art can be
produced and certainly cannot be signed by the artist.
Add to this the number of pieces that over time have been
lost, damaged or destroyed!
Images, specifically of nature and wildlife have also been
proven to enhance and encourage personal wellbeing and
calming, which drives happy feelings and positivity.
Somany more people are now recognisingand experiencing
thispersonal feel good factor, and theseemotional benefits.
They now hang and display this special art proudly on their
home or work place walls.
Very important in stressful and challenging times.
With the increasingdemand forthese special pieces,all
personally signed by the artist and of low editions, in mint
condition andwith lower numbers in
circulation,anyremaining signed Limited Edition Wildlife Fine
Art original pieces will certainly only cost much more to buy
in the future.
Collecting Fine Art can seem like a complicated endeavour.
It’s not, it’s simple, if you fall in love with any particular
piece, buy it.
Then you and your loved ones can enjoy and appreciate it
every day.

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Tomorrow the piece or pieces youhave fallen in love with
could be gone! Why wait?
Please remember, here with us at Fur and Feathers, we
always insist on you personally inspectingthe art before any
purchase.
Remember, unless you’re a professional! please never buy
art unseen, you never know if it is damaged, marked or of
poor quality.
Invest in yourself and start reaping the benefits and
rewards while you can!
“Acquiring wildlife Fine Art can be a great investment as
well as a thrilling pastime, if a hunch on an artist proves
right, because now some artists are fast gaining sales
popularity and value. “
“But even if a piece does not increase in value, there is an
enormous reward to be gained from living with wildlife art
that inspires you.”
“Unlike with stocks and shares, collectors enjoy aweinspiring
artwork that brings pleasure just by looking at
itand can prove a fabulous asset to a home.”

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“Art brings joy, makes us healthier, and allows us to reflect
on life, so now may be the perfect time to buy.”

AWildlife Art Collecting Journey.
By
Michael John Chubb.
I have always had a massive passion for wildlife and have
been a huge fan and collectorof realism wildlife fine art for
over 30 years.
My very first experience of seeing this incredible style of
art, wasone sunny afternoon, whilst strolling through the
old shopping lanes of Brighton town, when suddenly this
amazing huge beautiful Tiger leaptout at me, with
penetrating eyes looking straight at me through the gallery
window. He simply took my breath away; I was utterly
captivated. He was so gorgeous, I loved him. That was my
first Alan Huntwildlife fine art.
With my best friend and wife Tanis we have continued,
growing,adding and collecting fine art from around the
world.We now proudly have and enjoypossiblyone of the
finest private collections of realism wildlife art in Europe.
From initially buying fromgalleries and then directly from
publishers in the UK and USA, we have continued over the
years bybuying regularly from some of our favourite
artists,including Alan Hunt, John SeereyLester and David
Shepherd, very happy and memorablebuying experiences.
Alan is still painting at 72, however sadly John has followed
David (2017) andrecently passed away in May 2020.

We also have and maintainmany very strong and trusted
purchasingrelationships with fellow international collectors,
dealers and galleries.This ensuresall of ourcollectionisin
mint conditionand from reputable quality suppliers.
Our collection has been brought together over many
years,withworkincluded from the very best artists, whom
are recognised by Galleries andcollectors alike as the
world’sgreatest, producing the most valuable and soughtafterwildlife
artwork.
All of these artistshavebeen displayed intop international
galleries, winning prestigious awards at the highest levels.
They have been honoured by QueenElizabeth 2 nd and other
international heads of state.Much deserved as they all
supportednature and wildlife conservation in so many
selfless ways.
With these changing times andnew challenges for
everyone, we are opening our private doors, with examples
of our collection here with us in Spain.
For a limited period, we have decided to share
andexhibitthis stunning art,withyou and others, wishing
everyone who visits an enjoyable and unique experience.
This is anew, fun, safe and privatealternative way to see
and feel realism wildlife Fine Art here in Spain.
We aim to deliver a new opportunity here on the costa del
sol,for those who would like tostart their own collection,
add to a collection or simplyown thatspecial piece of
collectable art.
We are providing an incredible choice of fantastic pieces
made available to you, much of it is very rare and
unavailable elsewhere.

Wehavecompiled some helpfulguidance and
informationnotes for you,which we hope you find
informative.
Our aim is to provide you with a platform of knowledge,
therefore giving you a strong understanding of what to look
for and the benefits in investing in Wildlife Fine Art,in this
an exciting and growing market.
We called our notes;
“Recognising Wildlife Fine Art”
Fur and Feathers is our new and next exciting step in our
ownwildlife art journey. We want to share and encourage
the great personal feeling owning amazing art can give.
The tranquillity and calming effect it mysteriously provides
andthe simpledaily happiness and extra smiles it brings to
one’s life.
We believe in the importanceof promoting and encouraging
the awareness and protection needed forsustainability of all
our Global wildlife. There are far too many endangered
species.
This opportunity is for anyone and everyone who enjoys art
andloves wildlife. Admittedly it does help if you appreciate
and enjoy the ownership of unique quality art that is not
mass produced, which has a strong potential to grow in
value with time and popularity.
Thank you for your time, your interest and your visit.
Please have fun and ask plenty of questions.

Mike.
What does Fur and Feathers Offer?
A Presentation and Introduction to Realism Wildlife
Fine Art from the world’sBest Wildlife Artists.
With a Hosted Private and Personal Art Exhibition tour.
Including guidance and information in our helpful
notes. “Recognising Wildlife Fine Art”
Avaried and wide choice of Limited Editionpieces,all in
Original Mint Condition.
Every pieceis hand signed by the artist andof a small
Edition.
Personal inspection of the art before committing to
buy, (completely unique and different to any internet
or virtual gallery or online auction purchase).
Plus, anOPPORTUNITY to invest inselected piecesfrom
asleeved mint collection(unmounted/unframed).
Inclusion of optionfor specialist personalised
framing,selectingyour choice of mount, frame and
glass.
Personal free delivery to your home on the CDS.
No extra charges, price shown includes all.
Add in a drink of your choice and a good old bit of
safe fun and social interaction!
Happy Times…….. No Stress.
The Artists.
Robert Bateman Tony Forrest Ron Parker
Carl Brenders Donald Grant Bradley Parrish

Guy Coheleach Matthew Hillier John Seerey-Lester
Simon Coombes Alan Hunt David Shepherd
Willem De Beer Terry Isaac Daniel Smith

2021
michael.chubb@gmail.com
www.faffa.com