Blue Chip Issue 79
This 79th issue of Blue Chip focuses on the art, science and business of investment. Blue Chip is the financial planner’s chaperone to everything investment and this edition is a smorgasboard of the choices, decisions, lessons and associations that relate to it.
This 79th issue of Blue Chip focuses on the art, science and business of investment. Blue Chip is the financial planner’s chaperone to everything investment and this edition is a smorgasboard of the choices, decisions, lessons and associations that relate to it.
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DISCRETIONARY FUND MANAGERS<br />
Rising demand<br />
for DFMs<br />
DFMs are becoming key to a financial advisor’s value proposition to their clients.<br />
Discretionary Fund Managers are consultants who build<br />
and augment portfolios for financial advisors so that<br />
their focus remains on giving advice to their clients.<br />
Discretionary Fund Managers examine and choose<br />
various fund managers and passive investments and then blend<br />
these to best target the returns required.<br />
Florbela Yates, Head of Momentum Investment Consulting,<br />
says that a Discretionary Fund Manager (DFM) should become<br />
an extension of the advisor’s practice. “They become the<br />
advisor’s investment team, giving him or her access to specialist<br />
investment skills, which should improve their clients’ investment<br />
outcomes,” she says.<br />
In 2020, The Collaborative Exchange conducted the first<br />
independent survey on the DFM market in South Africa.<br />
The aim of the study was to provide an accurate source of<br />
information to enable advisors and asset managers to assess<br />
32 www.bluechipdigital.co.za
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