2014 Annual Report
Annual Report of the Minister for the Public Service, Sustainable Development, Energy, Science and Technology for 2013-2014
Annual Report of the Minister for the Public Service, Sustainable Development, Energy, Science and Technology for 2013-2014
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<strong>Annual</strong> <strong>Report</strong> of the Minister for the Public Service, Sustainable Development, Energy Science & Technology<br />
3. The launch of over ten new programmes. New programmes<br />
were launched in 2013 in an event dubbed<br />
“RSL Reloaded,” and programmes continue to be<br />
added to the station’s schedule. The RSL management<br />
and staff continue to brainstorm on ways to<br />
improve the station’s programming. RSL has partnered<br />
with two state agencies (Nurses Association<br />
& the Royal Saint Lucia Police) to provide two new<br />
weekly programmes.<br />
4. A new and recognizable change in image. The<br />
change in image has resulted in a positive performance<br />
in the 2013 Media Survey, with RSL moving<br />
from 5th position to an average of 3rd in all the times<br />
assessed in the survey for the year. The company<br />
has made a concerted effort to make its presence<br />
felt via social media. A YouTube channel and an<br />
active Facebook page have assisted in promoting<br />
RSL’s product and plans.<br />
In order to standardize operations and affirm the<br />
company’s commitment to proper standards, new policies<br />
were established in the following areas:<br />
I. Confidentiality<br />
II. Health & Safety<br />
III. Intellectual Property Rights<br />
IV. Salary Advance<br />
Specialized Programmes<br />
In a fast changing market, the ability to exploit opportunities<br />
is critical to survival. RSL has been able to<br />
capture moments of national significance, in a fashion<br />
that was second to none.<br />
1. Parliamentary Discussion – The station covers live<br />
broadcasts of Parliamentary discussions, including<br />
the Throne Speech, Budget Address, and debates<br />
of the Lower & Upper House.<br />
2. Vaughan Noel Tribute - The RSL family bade<br />
farewell to its iconic broadcaster, Andrew<br />
Vaughan Osborne Noel with live coverage of a<br />
memorial service attended by past and present<br />
RSL staff.<br />
3. Sports Awards - Radio St. Lucia executed an outstanding<br />
broadcast of the 2013 Sports Awards and<br />
was the recipient of an award for its promotion of<br />
local sports.<br />
4. Calypso Explosion - Recognizing the station’s core<br />
listenership, a deliberate effort was made to create a<br />
niche throughout the Carnival Season by becoming<br />
the premier station for all things Calypso. This decision<br />
led to the creation of “The Calypso Explosion”<br />
– three programmes used to celebrate and promote<br />
the Calypso art form.<br />
5. Christmas Kaleidoscope - Radio St. Lucia continues<br />
to be a leader in Christmas programming. The<br />
numerous programmes, outside broadcasts, giveaways<br />
and philanthropic endeavours are always<br />
welcomed by our valued listeners and the public at<br />
large.<br />
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