Fall Guide 2021
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World’s Best Foliage
After years of watching other states attempt to position themselves as autumn destinations, Vermont
has thrown down the gauntlet and declared itself the home of the World’s Best Foliage.
“No one does foliage better than Vermont,” declared Vermont
Governor Peter Shumlin. “Three-quarters of our state is forested, and
we have the highest percentage of maple trees in the country. With our
flaming reds, blazing oranges and glowing yellows, we have the most
vibrant fall colors in the world.”
In previous years, states as far away as Michigan, Pennsylvania, and
Arizona have claimed their fall season was as pretty as Vermont’s.
“Clearly, we’re the bar,” said Megan Smith, Commissioner for the
Vermont Department of Tourism and Marketing. “Our fall advertising
campaign will articulate the myriad reasons we have the World’s
Best Foliage. Our hope is that people will be inspired to come see it for
themselves.”
Smith added that Vermont’s fall campaign isn’t just about bragging
rights. Visitors spend $460 million during the foliage season, which
represents about a quarter of overall visitor spending each year. Nearly
3.5 million people travel to Vermont in the fall to experience its unique
working landscape of bucolic villages, pastoral meadows, and forested
hillsides.
To help visitors plan their trip during “peak” season, the state’s official
tourism website, www.VermontVacation.com, will offer weekly
foliage reports, Best Bets for driving tours, and a foliage tracker. The
website will rely on information from the state’s Department of Forests,
Parks and Recreation and its commissioner, Michael Snyder. Snyder
is a well-regarded forester, and with over 30 years of professional
experience, has earned the title of Vermont’s official Foliage Forecaster.
“Predicting fall’s color changes is part science and part luck,” admitted
Snyder. “We know the science of color change and the factors that
influence it, but we don’t know exactly how it will unfold in any
given year. The good news is, our foliage is like a day on the slopes—
when it’s good, it’s great. And even when it’s a bit off, it’s still really
good.” Snyder says Vermont’s abundant spring rain and summer sunshine
have created the right conditions for a spectacular fall in 2019.
To see the top reasons why Vermont has the World’s Best Foliage, go
to www.VermontVacation.com/worldsbestfoliage.
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18 The WORLD ~ Fall Guide 2021