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Central Vermont
Chamber of What?
By CVCC President Kevin Eschelbach
What does the Central Vermont Chamber do? Why do we
need it when Google can provide so much of the information
that Chamber’s across the country can provide? Good questions,
and questions that we here at the Chamber grapple with,
a lot. Some folks think we’re purely a business association,
promoting our member’s interests and advocating on their
behalf. Some believe we’re here purely to promote our area,
to showcase the attractions of Central Vermont and entice
visitors to come see what Central Vermont has to offer. Some
think we’re here to provide technical assistance, marketing
assistance, referrals for services, education, information about
moving here or simply provide meeting places for groups to
meet. While all of this is true, I’d like to answer a question
with a question and ask you, “Did you know?”
Did you know that our website is a platform to discover
recreation activities, local business listings as well as educational
opportunities? If you’re a local, you may ask why you
would need that information. However, as a local, we can
promote your business or organization on our platforms to
reach these visitors. Did you know that our website has an
average of between 400 and 700 visitors a day and our social
media posts reach upwards of 12,000 people per month?
We’re happy to discuss how this can be put to work for you to
promote your business, organization, or event. One local business
reported that after we promoted their grand opening with
a ribbon cutting their website had over 1400 visits over the
next 24 hours.
Did you know there are other ways we can promote your
business? In addition to the above, we offer our member businesses
the opportunity to network with other businesses to
gain clients and find potential mentors. One of our members
joined, attended one of our business mixers and left with more
new clients than he’d gained in the previous month.
If you’re a local, we post job openings as well as helping
find opportunities you may not have known about. On a certain
well known search engine, yes you can search for “stuff
to do.” But, did you know that some of the best, small, locally
owned places won’t show up until page three of the search
due to their size?
For organizations, did you know we have a conference
center available to rent for meetings and events? That everything
mentioned above can draw attention to your organization’s
mission?
The purpose of this article is not to bash any search engine.
They’re good at what they do, and I use them myself. The
purpose of this article is to highlight the differences between
the Chamber and a search engine and to point out that here at
the Central Vermont Chamber of Commerce, we’re neighbors
here to help our neighbors. The staff here at the Chamber have
lived in Central Vermont for over 110 years combined. We
have very definite differences of opinion about where to get
the best sandwiches, but one thing is for sure: The Central
Vermont Chamber has never gotten one truck stuck in The
Notch.
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• • •
Vermont Mutual Named a 2021
Top Growing Business in Vermont
Every year, Vermont Business Magazine acknowledges
Vermont businesses that have exhibited the greatest growth
over the previous year. This year, Vermont Mutual Insurance
Group® was named one of the top 25 companies demonstrating
the greatest growth in the state.
Dan Bridge, Vermont Mutual’s President and CEO, stated
“At Vermont Mutual, success starts with exceptional employees
and superior independent agency partners. We’re fortunate
to have both and that has allowed us to grow and remain a
financially secure company for our customers, employees and
independent agents.”
Vermont Mutual’s Executive Vice President and COO,
Mark McDonnell, added “Growth isn’t always synonymous
with success. With that idea in mind, we approach business
growth in a measured and strategic manner, with an emphasis
on balancing growth and profit. It’s particularly satisfying to
see that strategy allowed us to excel even during the incredibly
trying times that accompanied the pandemic.”
The Vermont Business Growth Awards is presented annually
by Vermont Business Magazine and KeyBank, acknowledging
twenty-five Vermont businesses that have experienced
the greatest growth over the past five years according to
VBM’s Vermont 100+ published each January.
Chartered in 1828, Vermont Mutual Insurance Group® is
one of the ten oldest mutual property/casualty insurers in the
United States and provides coverage throughout New England
and upstate New York. Through more than 400 independent
agencies, the Group insures over 315,000 policyholders, with
a direct written premium of more than $500,000,000. The
group is rated “A+ Superior” by A. M. Best and a Ward’s Top
50 performing property/casualty insurer in the U.S. for the
past thirteen consecutive years.
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September 29, 2021 The WORLD page 5
Nearly Every U.S. Nursing
Home and Assisted Living
Community Is Facing a
Workforce Crisis
The American Health Care Association and National
Center for Assisted Living (AHCA/NCAL), representing
more than 14,000 nursing homes and long term care facilities
across the country, released a survey of nursing home and
assisted living providers across the U.S. Results from the
survey highlight an urgent need for Congress to address the
labor shortage facing the long term care industry.
Key findings include:
• 86 percent of nursing homes and 77 percent of assisted living
providers said their workforce situation has gotten worse
over the last three months.
• Nearly every nursing home (99 percent) and assisted living
facility (96 percent) in the U.S. is facing a staffing shortage.
59 percent of nursing homes and nearly one-third of assisted
living providers are experiencing a high level of staffing
shortages.
• More than 7 out of 10 nursing homes and assisted living
communities said a lack of qualified candidates and unemployment
benefits have been the biggest obstacles in hiring
new staff.
• Due to these shortages, nearly every nursing home and
assisted living community is asking staff to work overtime or
extra shifts. Nearly 70 percent of nursing homes are having to
hire expensive agency staff. 58 percent of nursing homes are
limiting new admissions.
• 78 percent of nursing homes and 71 percent of assisted living
facilities are concerned workforce challenges might force
them to close. More than one-third of nursing homes are very
concerned about having to shut down their facility(ies).
“The survey demonstrates the severe workforce challenges
long term care providers are facing due to the COVID-19
pandemic. Too many facilities are struggling to hire and retain
staff that are needed to serve millions of vulnerable residents,”
said Mark Parkinson, president and CEO of AHCA/NCAL.
“Lawmakers across the country must prioritize long term care
and that begins with providing resources to address workforce
challenges. When facilities have the means to offer competitive
wages and training programs, workers will follow. We
have laid out key proposals in our Care for Our Seniors Act,
which will allow us to boost our workforce, but without the
help from Congress and state legislators, this will not be possible.”
Parkinson said the reconciliation package currently under
construction is an appropriate vehicle for Congress to fund a
long term solution to addressing chronic staffing shortages in
nursing homes and other long term care facilities.
“Congress has the opportunity right now, through budget
reconciliation, to include meaningful investments in long term
care, which will help address key staffing challenges. Our
caregivers are the backbone of long term care, and they
deserve the full support of our lawmakers. We cannot allow
facilities to close because of these challenges, which will
directly impact residents and their families, especially when
lawmakers have the means to help solve this dire situation,”
concluded Parkinson.
Link to a pdf version of the survey results can be found here:
https://www.ahcancal.org/News-and-Communications/Fact-
Sheets/FactSheets/Workforce-Survey-September2021.pdf.
• • •
CVHHH to Mandate
COVID-19 Vaccines for
Staff and Volunteers
Central Vermont Home Health & Hospice (CVHHH) is
taking an additional step to further protect the health and
safety of its employees and community. As of Friday, October
1, 2021, CVHHH will require all employees (clinicians,
administrative, part-time, and per-diem staff, and volunteers)
to be fully vaccinated against COVID-19 or submit to weekly
testing at its headquarters on Granger Road, Berlin. CVHHH
staff were made aware of this mandate at the end of August.
In putting this mandate in place, CVHHH’s leadership team
considered several factors. First and foremost, CVHHH is
taking all reasonable steps, as it has from the start of the pandemic,
to protect the health and safety of its patients and
employees. The highly contagious Delta variant is causing
spikes in COVID-19 cases statewide and in CVHHH’s service
area, and vaccines are the most effective way to reduce the
spread of the coronavirus. CVHHH has a responsibility as an
employer and community-based healthcare provider to take
this step. In addition, CVHHH wants to provide a consistent
experience across the care continuum to the many patients it
shares with its healthcare partners, including Central Vermont
Medical Center and local medical group practices. CVHHH’s
mandate is consistent with mandate adopted by the UVM
Health Network.
Sandy Rousse, CVHHH’s President & CEO: “CVHHH’s
commitment to Central Vermont is stronger than ever, and we
continue to support pandemic efforts by providing COVID-19
vaccinations and boosters. CVHHH will continue to use the
tools at our disposal – wearing appropriate personal protective
equipment (PPE) with clients, screening staff and patients,
and now, mandating vaccines for staff – to further reduce the
spread of this virus. We are here for you, Central Vermont, and
we thank you for choosing us for your home-care needs.”
About CVHHH
Central Vermont Home Health & Hospice (CVHHH) is a
full-service, not-for-profit Visiting Nurse Association committed
to providing high-quality, medically necessary home
health and hospice care to all central Vermonters, regardless
of ability to pay. CVHHH also provides long-term care and
health promotion services. To learn more about CVHHH’s
services, visit www.cvhhh.org.
OCTOBER COUPONS
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September 29, 2021 The WORLD page 7