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The WORLD
World Publications
Barre-Montpelier, VT

Central Vermont

Chamber of What?

By CVCC President Kevin Eschelbach

What does the Central Vermont Chamber do? Why do we

need it when Google can provide so much of the information

that Chamber’s across the country can provide? Good questions,

and questions that we here at the Chamber grapple with,

a lot. Some folks think we’re purely a business association,

promoting our member’s interests and advocating on their

behalf. Some believe we’re here purely to promote our area,

to showcase the attractions of Central Vermont and entice

visitors to come see what Central Vermont has to offer. Some

think we’re here to provide technical assistance, marketing

assistance, referrals for services, education, information about

moving here or simply provide meeting places for groups to

meet. While all of this is true, I’d like to answer a question

with a question and ask you, “Did you know?”

Did you know that our website is a platform to discover

recreation activities, local business listings as well as educational

opportunities? If you’re a local, you may ask why you

would need that information. However, as a local, we can

promote your business or organization on our platforms to

reach these visitors. Did you know that our website has an

average of between 400 and 700 visitors a day and our social

media posts reach upwards of 12,000 people per month?

We’re happy to discuss how this can be put to work for you to

promote your business, organization, or event. One local business

reported that after we promoted their grand opening with

a ribbon cutting their website had over 1400 visits over the

next 24 hours.

Did you know there are other ways we can promote your

business? In addition to the above, we offer our member businesses

the opportunity to network with other businesses to

gain clients and find potential mentors. One of our members

joined, attended one of our business mixers and left with more

new clients than he’d gained in the previous month.

If you’re a local, we post job openings as well as helping

find opportunities you may not have known about. On a certain

well known search engine, yes you can search for “stuff

to do.” But, did you know that some of the best, small, locally

owned places won’t show up until page three of the search

due to their size?

For organizations, did you know we have a conference

center available to rent for meetings and events? That everything

mentioned above can draw attention to your organization’s

mission?

The purpose of this article is not to bash any search engine.

They’re good at what they do, and I use them myself. The

purpose of this article is to highlight the differences between

the Chamber and a search engine and to point out that here at

the Central Vermont Chamber of Commerce, we’re neighbors

here to help our neighbors. The staff here at the Chamber have

lived in Central Vermont for over 110 years combined. We

have very definite differences of opinion about where to get

the best sandwiches, but one thing is for sure: The Central

Vermont Chamber has never gotten one truck stuck in The

Notch.

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• • •

Vermont Mutual Named a 2021

Top Growing Business in Vermont

Every year, Vermont Business Magazine acknowledges

Vermont businesses that have exhibited the greatest growth

over the previous year. This year, Vermont Mutual Insurance

Group® was named one of the top 25 companies demonstrating

the greatest growth in the state.

Dan Bridge, Vermont Mutual’s President and CEO, stated

“At Vermont Mutual, success starts with exceptional employees

and superior independent agency partners. We’re fortunate

to have both and that has allowed us to grow and remain a

financially secure company for our customers, employees and

independent agents.”

Vermont Mutual’s Executive Vice President and COO,

Mark McDonnell, added “Growth isn’t always synonymous

with success. With that idea in mind, we approach business

growth in a measured and strategic manner, with an emphasis

on balancing growth and profit. It’s particularly satisfying to

see that strategy allowed us to excel even during the incredibly

trying times that accompanied the pandemic.”

The Vermont Business Growth Awards is presented annually

by Vermont Business Magazine and KeyBank, acknowledging

twenty-five Vermont businesses that have experienced

the greatest growth over the past five years according to

VBM’s Vermont 100+ published each January.

Chartered in 1828, Vermont Mutual Insurance Group® is

one of the ten oldest mutual property/casualty insurers in the

United States and provides coverage throughout New England

and upstate New York. Through more than 400 independent

agencies, the Group insures over 315,000 policyholders, with

a direct written premium of more than $500,000,000. The

group is rated “A+ Superior” by A. M. Best and a Ward’s Top

50 performing property/casualty insurer in the U.S. for the

past thirteen consecutive years.

*To qualify, consumers must request a quote, purchase,

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Call for a full list of terms and conditions.

OCTOBER COUPONS

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September 29, 2021 The WORLD page 5


Nearly Every U.S. Nursing

Home and Assisted Living

Community Is Facing a

Workforce Crisis

The American Health Care Association and National

Center for Assisted Living (AHCA/NCAL), representing

more than 14,000 nursing homes and long term care facilities

across the country, released a survey of nursing home and

assisted living providers across the U.S. Results from the

survey highlight an urgent need for Congress to address the

labor shortage facing the long term care industry.

Key findings include:

• 86 percent of nursing homes and 77 percent of assisted living

providers said their workforce situation has gotten worse

over the last three months.

• Nearly every nursing home (99 percent) and assisted living

facility (96 percent) in the U.S. is facing a staffing shortage.

59 percent of nursing homes and nearly one-third of assisted

living providers are experiencing a high level of staffing

shortages.

• More than 7 out of 10 nursing homes and assisted living

communities said a lack of qualified candidates and unemployment

benefits have been the biggest obstacles in hiring

new staff.

• Due to these shortages, nearly every nursing home and

assisted living community is asking staff to work overtime or

extra shifts. Nearly 70 percent of nursing homes are having to

hire expensive agency staff. 58 percent of nursing homes are

limiting new admissions.

• 78 percent of nursing homes and 71 percent of assisted living

facilities are concerned workforce challenges might force

them to close. More than one-third of nursing homes are very

concerned about having to shut down their facility(ies).

“The survey demonstrates the severe workforce challenges

long term care providers are facing due to the COVID-19

pandemic. Too many facilities are struggling to hire and retain

staff that are needed to serve millions of vulnerable residents,”

said Mark Parkinson, president and CEO of AHCA/NCAL.

“Lawmakers across the country must prioritize long term care

and that begins with providing resources to address workforce

challenges. When facilities have the means to offer competitive

wages and training programs, workers will follow. We

have laid out key proposals in our Care for Our Seniors Act,

which will allow us to boost our workforce, but without the

help from Congress and state legislators, this will not be possible.”

Parkinson said the reconciliation package currently under

construction is an appropriate vehicle for Congress to fund a

long term solution to addressing chronic staffing shortages in

nursing homes and other long term care facilities.

“Congress has the opportunity right now, through budget

reconciliation, to include meaningful investments in long term

care, which will help address key staffing challenges. Our

caregivers are the backbone of long term care, and they

deserve the full support of our lawmakers. We cannot allow

facilities to close because of these challenges, which will

directly impact residents and their families, especially when

lawmakers have the means to help solve this dire situation,”

concluded Parkinson.

Link to a pdf version of the survey results can be found here:

https://www.ahcancal.org/News-and-Communications/Fact-

Sheets/FactSheets/Workforce-Survey-September2021.pdf.

• • •

CVHHH to Mandate

COVID-19 Vaccines for

Staff and Volunteers

Central Vermont Home Health & Hospice (CVHHH) is

taking an additional step to further protect the health and

safety of its employees and community. As of Friday, October

1, 2021, CVHHH will require all employees (clinicians,

administrative, part-time, and per-diem staff, and volunteers)

to be fully vaccinated against COVID-19 or submit to weekly

testing at its headquarters on Granger Road, Berlin. CVHHH

staff were made aware of this mandate at the end of August.

In putting this mandate in place, CVHHH’s leadership team

considered several factors. First and foremost, CVHHH is

taking all reasonable steps, as it has from the start of the pandemic,

to protect the health and safety of its patients and

employees. The highly contagious Delta variant is causing

spikes in COVID-19 cases statewide and in CVHHH’s service

area, and vaccines are the most effective way to reduce the

spread of the coronavirus. CVHHH has a responsibility as an

employer and community-based healthcare provider to take

this step. In addition, CVHHH wants to provide a consistent

experience across the care continuum to the many patients it

shares with its healthcare partners, including Central Vermont

Medical Center and local medical group practices. CVHHH’s

mandate is consistent with mandate adopted by the UVM

Health Network.

Sandy Rousse, CVHHH’s President & CEO: “CVHHH’s

commitment to Central Vermont is stronger than ever, and we

continue to support pandemic efforts by providing COVID-19

vaccinations and boosters. CVHHH will continue to use the

tools at our disposal – wearing appropriate personal protective

equipment (PPE) with clients, screening staff and patients,

and now, mandating vaccines for staff – to further reduce the

spread of this virus. We are here for you, Central Vermont, and

we thank you for choosing us for your home-care needs.”

About CVHHH

Central Vermont Home Health & Hospice (CVHHH) is a

full-service, not-for-profit Visiting Nurse Association committed

to providing high-quality, medically necessary home

health and hospice care to all central Vermonters, regardless

of ability to pay. CVHHH also provides long-term care and

health promotion services. To learn more about CVHHH’s

services, visit www.cvhhh.org.

OCTOBER COUPONS

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Coupon expires October 30, 2021.

September 29, 2021 The WORLD page 7

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