Nikki Heathcote CV

N I K K I H E A T H C O T E
SENIOR COPYWRITER
A BIT ABOUT ME
I became a conceptual copywriter because it was a perfect
fit for me. It allows me to do what I love most: play with
words and ideas.
Throughout my 14-year career, I’ve also found myself to be a
natural leader and mentor — something I find to be incredibly
rewarding. And that's why I strive to create a positive,
supportive and inspiring atmosphere at work, so that
emerging talent can foster their passion for the power of
words and ideas, and ultimately flourish.
AWARDS
• Innovation of the Year, Print Week Awards 2022
• Gold in 'Automotive' category, DMA Awards 2021
• Bronze in 'Best use of Mail' category, DMA Awards 2021
• Gold in 'Best use of Mail' category, DMA Awards 2019
• Shortlisted in 'Automotive Experiential & Film', Campaign Big
Awards, 2018
• Shortlisted in 'Brand Experience & Activation' category,
Cannes Lions 2018
CERTIFICATES
• Box of Crayons Coaching Certificate, 2023
• Mental Health First Aider Certificate, 2022
CORE SKILLS
Mentoring and managing a team
Acting as a TOV guardian
Crafting compelling copy
Proofreading and editing
Generating and developing ideas
Presenting persuasively
Establishing good working relationships
Improving creative processes
CAREER OVERVIEW
Senior Copywriter
SKY CREATIVE, MAY 2022 - PRESENT
I create copy for most areas of the business, including Sky TV, Sky Broadband
and Sky Mobile, across a variety of channels, like email, direct mail and social
media. I work in a leadership role, helping the CD in numerous ways, such as
overseeing projects, reviewing work, mentoring, presenting to senior
stakeholders and liaising with resource management and account management.
Senior Copywriter
SPARK44, MAR 2015 - MAY 2022
I developed concepts, crafted copy and acted as a tone of voice guardian for
Jaguar and Land Rover UK. I also reviewed the work of midweight and junior
copywriters.
Midweight Copywriter
FREELANCE, AUG 2012 - MAR 2015
I assisted both agencies and in-house clients, on a repeat and ad hoc basis.
Brands included Virgin Atlantic, The International Red Cross, Jaguar and British
Gas.
Midweight Copywriter
PALMER HARGREAVES, APR 2011 - AUG 2012
As the only copywriter in this small, close-knit team, I was responsible for
creating big ideas and crafting them into integrated campaigns, together with
my art director partner. Clients included Ford, Jaguar, Land Rover, Mercedes-
Benz, AGA and Berghaus.
Junior Copywriter
OGILVYONE DNX, AUG 2009 - APR 2011
I distilled complicated subjects into engaging copy for a range of B2B tech
clients, including Cisco WebEx, SAP and SITA. I also worked on concepts and
copy for non-tech brands, such as Clinique, The Body Shop, DKNY, Wonderbra,
Shock Absorber and London Gatwick Airport.
EDUCATION
Advertising BA (Hons)
UNIVERSITY OF GLOUCESTERSHIRE, 2006 - 2009
First Class Honours
PORTFOLIO
nikkiwrotethis.com
CONTACT DETAILS
Mobile: 07926126781
Email: nikkiheathcote@gmail.com
LinkedIn: linkedin.com/in/nikkiheathcote