What is DSW Rewards? - DSW.com

FAQS. YOU’VE GOT QUESTIONS. WE’VE GOT ANSWERS.
What is DSW Rewards?
DSW Rewards is a free loyalty program that allows members to earn points with every purchase.
Earn enough points and you'll get a DSW Rewards certificate for $10 off your next purchase in stores
or online.
What's included with a DSW Rewards membership?
As a member, the benefits are fantastic!
• Points you earn go toward DSW Rewards certificates
• Double Points events
• Advance notice of promotions
• A special birthday certificate
• My Rewards delivers the account information you need plus the fashion news you love,
straight to your inbox
• Your own My DSW Rewards page at dsw.com where you can track your points
• Member-only exclusives like free shipping!
• The opportunity to earn even more benefits with DSW Premier Rewards
Do points ever expire?
Yes. Unredeemed points expire 24 months after they are earned. They will then be deducted
from your balance. We will notify you by email prior to expiration.
What is my DSW Rewards account number?
A. If you have an online account, please go to Your Account and log in. There you’ll find your
Rewards number on the My DSW page.
B. If you do not have an online account you can:
a. Go to the Log In page, click “forgot it” and enter in your first name, last name,
email address, phone and address. Your rewards number will fill in for you.
b. If no match is found, call Customer Service at 1.866.DSW.SHOES or visit a store
and have an associate look up your account at the register
How many points do I have?
A. By creating an online account you can check your points balance as often as you’d like.
Just log in or create an account.
B. All Rewards members receive a My DSW Rewards email update every month, showing
their current points balance. Sign up for email today.
C. An associate at check out can tell you your current points balance
D. Call Customer Service at 1.866.DSW.SHOES
Why am I not receiving my Rewards certificates?
A. Make sure we have the correct address – check in stores, online or call Customer Service
at 1.866.DSW.SHOES
B. Are you a Premier member? Check your points banking status online to ensure it is
turned OFF. If it’s turned on that tells us you want to be in charge of when you receive
your certificates. Turn it off and we’ll automatically send them to you when you’ve earned
them.
Once I've earned enough points, how long will it take to receive my Rewards certificate?
Get ready – your certificate should arrive in about 3-4 weeks!
Can you email me my Rewards certificate?

The only way to receive your Rewards certificate is through the mail so be sure your address is upto-date
in My Profile.
Can you reissue my lost/expired certificate?
As a service to our Rewards members, we offer a one-time exception if you accidentally let your
certificate expire, please call Customer Service at 1.866.DSW.SHOES to reissue.
What is a Premier member and how do I become one?
DSW Premier Rewards members are our most loyal shoppers and receive an incredible list of
benefits:
• Free, next-day shipping
• Premier Bonus Points: earn 50% more points with every purchase
• Premier Choice Cards: two cards get you one Triple Points day every six months so you
can really let the points pile up
• Premier Priority Attention gives you our best level of customer service
How can I become a DSW Premier Rewards member?
DSW Rewards members who earn 6,000 qualifying points in a calendar year (between January 1 and
December 31) qualify for DSW Premier Rewards.
When I return my purchase do I get my certificate back?
If you are able to exchange the item, it is still valid for the item you’ve exchanged for. Unfortunately, if
you are only making a return, your certificate will no longer be valid.
Can you combine my memberships since I have more than one?
Absolutely. Just call Customer Service at 1.866.DSW.SHOES.
Why didn’t I get a birthday coupon this year?
There’s a good chance we haven’t seen you in awhile. As long as you shop with us in store or online
at least once a year, we’ll be sure to send you a birthday certificate.
If I’m a Rewards member can I get free shipping?
Yup, you sure can. All Rewards members receive free shipping by spending $35 or more. Just type
in the shipping offer code at checkout. You’ll see it advertised on the homepage. And if you’re a
Premier Rewards member, next-day shipping is always free!
How do I cancel my Rewards account?
Contact Customer Service at 1.866.DSW.SHOES to unsubscribe, but please know that we’ll miss
you terribly.
Can all members bank their points?
This benefit is exclusive to our Premier Rewards members. So just keep shopping towards that
Premier status!
Points
Already have points?
Log in to:
• See your current Points Balance in My Rewards or My DSW
• See your Points History in My Rewards
How do I earn points?
• Earn Base Points by making purchases in stores and online

• Earn Bonus Points (like Double Points) through invitation-only events
Base Points
You'll earn 10 Base Points per dollar spent on regularly-priced merchandise, and 5 Base Points per
dollar on clearance merchandise.
• A $10 Rewards certificate is issued when you reach 1,500 points.
• Earn membership in DSW Premier Rewards when you earn 6,000 qualifying points in a single
calendar year.
Here's how it works:
*All purchase prices are rounded to the nearest whole number.
Bonus Points
Bonus Points are member extras that can help you earn Rewards certificates faster. You will be
notified by email of these events. Bonus Points do not count toward qualification for membership in
DSW Premier Rewards.
Double Points
If you give us your email address, we'll notify you of Double Points events, an opportunity to earn 10
Base Points + 10 Bonus Points to the dollar on regularly priced merchandise, and 5 Base Points + 5
bonus points to the dollar on clearance items.
Here's an example with a regularly-priced item:
• Buy a shoe for $49.95 x 10 base points = 500 points
• Multiply the total by 2 (Double Points) and you earn 1,000 points!
There are two Double Points events per calendar year. Bonus Points earned during Double
Points do not count toward qualification for membership in DSW Premier Rewards.
What are qualifying points?
Qualifying points are the Base Points earned on every purchase. They're valid from January 1–
December 31 and do not roll over year to year. When you earn 6,000 qualifying points in a single
calendar year, you reach DSW Premier Rewards membership status – woo hoo!
What kind of points do I need to earn DSW Rewards certificates?
Base and Bonus Points both count toward Rewards certificates. However, only Base Points are
counted toward qualification for membership in DSW Premier Rewards.
What happens to any leftover points after a Rewards certificate has been earned?
These are the first points counted toward your next $10 Rewards certificate.

How can I be sure I'm getting points for my purchases in stores?
Link your DSW Rewards member number to your dsw.com account online just once, and you'll never
need to worry about it again. Then whenever you shop dsw.com, just log in and you'll earn Rewards
Points with your online purchase.
In DSW stores: There are two easy options for ensuring you earn points.
• If you have a DSW Rewards membership card, just show it to the cashier.
• Tell the cashier your telephone number or mailing address, and he or she can look it up. (This
is assuming you’ve already provided a telephone number or mailing address in association
with your membership.)
How soon after my purchase are points added to my balance?
For in-store purchases, points will be applied within 24 hours. For online purchases, points are not
applied until your order has been shipped. Bonus points can take 2-3 weeks to be applied to your
balance.
What if I think there's been a mistake with my points balance?
First, make sure you've waited long enough. It can take several days for points to show up in your
balance. If there is a mistake, just contact Customer Service at 1.866.DSW.SHOES.
What happens to my points if I return merchandise?
The point value of your return is deducted from your balance.
Can I save my points instead of receiving a Rewards certificate every time I get to 1,500?
Sure! This is called Points Banking, but it’s only possible if you're a DSW Premier Rewards member.
Learn more in the Premier Rewards section.
Do I earn points when I redeem Rewards certificates?
You'll earn points on every dollar you spend that exceeds the certificate value (excluding tax). Your
certificate savings do not earn points.
Do I earn points on tax or shipping?
Sorry, you only earn points on the actual product.
Do I earn points for the purchase of DSW Gift Cards or DSW e-Gift Cards?
No. When you buy a DSW Gift Card or e-Gift Card, you are converting your money into "store cash"
for someone else to spend. If the recipient of the gift is a DSW Rewards member, that person will
earn points when redeeming the card. It's like two gifts in one!
Can I still earn points if I made a store purchase without identifying myself as a DSW Rewards
member?
Sure! Log in to your My DSW membership online, have your receipt handy and follow these steps:
• Click My Rewards on your account page
• Click "Request a Points Adjustment"
• Fill out the form using your purchase subtotal and the barcode number from the bottom of
your receipt
• Click "Submit"

Please call Customer Service at 1.866.DSW.SHOES to request a points adjustment for online
purchases or store purchases made at the DSW store in Dublin, Ohio. All adjustments must be made
within 90 days of the original purchase date.
Rewards Certificates
How many points do I need to earn a $10 Rewards certificate?
Only 1,500! Don’t worry, they add up fast.
Is a minimum purchase required with a Rewards certificate?
Yes. The minimum purchase is the face value of the certificate. If you use a Rewards certificate
toward a purchase amount that is less than the value of the certificate, you will lose the remaining
value (as described on the certificate). Rewards certificates cannot be exchanged for cash.
Do Rewards certificates expire?
They do, but it takes awhile. Rewards certificates are valid for 180 days. After that, they are no longer
valid and the cashier cannot accept them. You'll find the expiration date printed right on the
certificate.
I have more than one Rewards certificate. Can I combine them?
You sure can. You may combine up to 3 Rewards certificates in a single purchase.
Membership
Is there a minimum age to be a member?
You must be at least 13 years of age to be a DSW Rewards member.
Can I give my points to another person?
How thoughtful of you! But unfortunately you can’t share. Those points are all for you.
Can I use my DSW Rewards membership to buy shoes at DSW for resale?
DSW Rewards was created to reward customers who buy for personal use. Reselling in any way is
against the Terms and Conditions you agree to when you first sign up.
Do I have to carry a card?
Nope. DSW Rewards is a card-free program! You don't need a membership card to shop online or in
DSW stores – but you do need to identify yourself as a DSW Rewards member or Premier member to
ensure that you earn Rewards Points when you shop. Just register your phone number online or
during checkout in-store. Then, when you shop in a DSW store, give the cashier your phone number.
When shopping online, link your 12-digit DSW Rewards or Premier member number to your dsw.com
account just once, and you'll never need to worry about it again. Then whenever you shop dsw.com,
just log in and you'll earn Rewards Points with your online purchase.
Can I carry a card if I want to?
Sure. A membership card gives you easy access to your 12-digit DSW Rewards member number any
time you need it. Here’s how to order one:
• First, log in

• Click on My Rewards near the top of the page
• Click on the "Request A Card" link
I am a DSW Rewards member, how can I get points for my online purchases?
Easy! Just link your My Rewards membership to your dsw.com account to earn Rewards Points on
online purchases.
Link your DSW Rewards membership to your dsw.com account
• Create an account
• On the Log In page select "Yes, I am already a DSW Rewards member"
• Enter your My Rewards member number in the box
• Click “Continue”
If you’re a DSW Rewards member, but need to create a dsw.com account
• Log in to your account and select the My Rewards tab at the top of the page
• Find the My Rewards page and sign up
Do I have to log in when I'm shopping online?
In order to access your membership information, see special offers on screen, and receive Rewards
Points for your purchases, yes, you must log in.
What do I need in order to log in?
You will need your 12-digit member number to log in for the first time. You'll find it on your
enrollment form or on your membership card. If you are not sure of your member number, you can
look for it online. Just go to the My Rewards page and click the "Help me find my DSW Rewards
member number" link at the bottom of the log in area. Complete the form that follows and you'll have
your member number in no time!
Why does DSW want my email address?
There are lots of membership benefits available only by email. We send you special offers, let you
know when you've earned Rewards certificates, and give you a heads up on Double Points events.
You can view or update your email in your profile by logging in.
Why does DSW want my home address?
We send your Rewards certificates through the mail. You can view or update your address in My
Profile by logging in.
DSW Premier Rewards
What is DSW Premier Rewards?
For our most loyal customers, Premier Rewards makes it possible to earn points much faster than
with basic membership and you'll get free, next-day shipping.
• Premier Bonus Points: earn 50% more points with every purchase
• Premier Choice Cards: two cards get you one Triple Points day every six months so you can
really let the points pile up
• Premier Priority Attention gives you our best level of customer service
How can I become a DSW Premier Rewards member?

DSW Rewards members who earn 6,000 qualifying points in a calendar year (between January 1 and
December 31) will qualify for DSW Premier Rewards.
How do I know if I'm close to earning membership in DSW Premier Rewards?
Log in to access your membership information and see how many qualifying points you've earned!
Once I've qualified, how quickly do I begin receiving Premier benefits?
Just one shopping day after you qualify, you'll receive your benefits on purchases made with your
membership. For in-store purchases, please allow 24 hours for points to be posted to your Points
History page. For online purchases, the points will be posted once your dsw.com order has been
shipped.
How long will I have DSW Premier Rewards benefits?
Your DSW Premier Rewards benefits will last from your qualifying date through the end of the
following calendar year.
What are Premier Bonus Points?
Premier Bonus Points earn you 50% more points per dollar – 15 points per dollar on regularly-priced
merchandise and 7.5 points per dollar on clearance merchandise.
How many points will I earn per dollar on Triple Points days?
On regularly-priced purchases, you will earn 35 points per dollar: 10 base points per dollar x 3 (for
triple points) + 5 Premier Bonus Points. On clearance merchandise, you will earn 17.5 points per
dollar: 5 base points x 3 (for triple points) + 2.5 Premier Bonus Points.
Do you count extras, such as Premier Bonus Points and Triple Points, toward Premier
Rewards membership?
Only Base Points are counted toward DSW Premier Rewards membership. But you will find that you
accumulate points to Rewards certificates much, much faster.
What's so special about Premier Priority Attention?
If you've reached Premier Rewards status, you're clearly one of our best customers. So we've
reserved a special email address and phone number just for you. If you need us, you can reach us
quickly and receive a personal response.
What are Premier Choice cards?
As a Premier Rewards member, you'll receive two, Triple Points days per calendar year. (You'll get 1
or 2 cards total, depending on when you reach Premier status.) Premier Choice cards are what you
use to earn Triple Points on your purchase during the Triple Points promotion. Each Premier Choice
card is valid for six months (redeemable during the date range printed on each card; January-June
and July-December), so you'll have plenty of time to choose which day to earn Triple Points. You will
receive new Premier Choice cards each year you qualify for DSW Premier Rewards.
Can Premier Choice Cards be redeemed any day I choose?
Not quite, but you’ll have plenty of time. Premier Choice cards must be used during the date range
printed on each card. In addition, cards cannot be redeemed during Bonus Points events.
Can I save up points instead of receiving a Rewards certificate every time I get to 1500 points?

Sure can. As a DSW Premier Rewards member, you can opt for a benefit called Points Banking.
Once you’ve earned a certificate, we’ll hold on to it until you request it. To get more information and
to set up Points Banking, log in and follow the on-screen instructions.
Why do I have a personalized DSW Premier Rewards card?
We like to recognize our best shoppers! The card acknowledges your special status but your
member number stays the same.
Do I have to carry my personalized card?
You don't need a membership card to shop online or in-store, but you do need to identify yourself as
a DSW Premier Rewards member to be sure that you earn Rewards Points when you shop.